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시장보고서
2009 Latin America Small and Medium Business IT Security Trends
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Abstract
Description
This report addresses the current security opportunity in Latin America
(Brazil and Mexico) with detailed analysis on: the effects of the economic
slowdown, market size and growth, changes and trends in the security market,
key drivers and recommendations. The information provides manufacturers,
vendors and marketers with the tools necessary to understand and make the most
of the SMB market for security hardware, software and services.
Table of Contents
- Executive Summary
- The Macro Economic Environment
- Brazil & Mexico SMB Business Conditions and IT Spending
- Business Conditions & IT Security Spending
- Demand Drivers and Inhibitors of Security
- Key Security Market Opportunities and Vendor Responses
- Key Messaging
- Key Differences Between Brazil SBs and MBs
- Key Differences Between Mexico SBs and MBs
- Profile of Businesses
- Profile of Businesses
- Economic Outlook
- Brazil SMB Economic Outlook
- Brazil SMB the Trends of Results of Economic Downturn between 1Q09 and 2Q09
- Mexico SMB Economic Outlook
- Mexico SMB the Trends of Results of Economic Downturn between 1Q09 and 2Q09
- LATAM SMB Business Conditions: Next 12 Months Global Business Conditions
Outlook.
- SMB : Cost Cutting Measures
- IT Security Market Sizing
- SMB Business Conditions and IT Spending
- SMB Security Spending and CAGR (2008-2013)
- SMB Security Spending Breakout
- LATAM SMB: Market Sizing by Employee Size and Verticals
- IT Asset Ownership and Management
- Brazil & Mexico SMB: Current Security Related IT Ownership
- Brazil & Mexico SMB: Current Usage of IT Applications Affecting Security
Requirements
- LATAM SMB Technology Management
- Attitudes and Business Priorities
- Importance of Improving IT Security and Networking
- Importance of Improving Security Sensitive Applications
- Brazil SMB: Factors Impacting on Security Investment
- Mexico SMB: Factors Impacting on Security Investment
- SMB Purchase Preferences
- Brazil & Mexico SMB: Top 5 Business Challenge
- Decision Making, Information Source
- SMB: Involvement in IT purchase process
- SMB Sources for IT Decision Making
- Usage of IT Security
- Brazil & Mexico SMB: % of Businesses That Have Experienced Security Breach
and/or Data Loss
- Brazil & Mexico SMB: Average and Total Cost of Data Recovery from Security
Breach
- SMB: Current and Planned Security Solution Usage
- SMB: Method of Purchasing Security Products
- SMB: Current and Planned Firewall Usage
- Brazil & Mexico SMB: % of Businesses That Have Spent on Security Solutions
- Security Brand Usage
- The Rise of New Anti-Virus Brands
- SMB: Profile by Leading 3 Anti Virus Brands Users (L3) vs. Emerging Brands
Users (EB)
- Mexico SMB: Profile by Leading 3 Anti Virus Brands Users (L3) vs. Emerging
Brands Users (EB)
- Brazil & Mexico SMB: Importance of Criteria in Brand Selection
- Managed Security Service Adoption
- Characteristics of SMB Users by Types of Security Management
- Managed Security Service Usage and Drivers
- Brazil & Mexico SB: Profile by Security Management
- Managed Security Service: Focus on Simplifying Security Solutions and
Outsource Security Management
- Managed Security Service: Media Usage
- Mexico and Brazil SMB: Likelihood of Investing in Managed Security
Solution Offered on Flexible, Monthly Per User Payment Schedule (SaaS and
Itaas)
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