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시장보고서
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Abstract
This research is a comprehensive analysis of the mobile communications market
in Europe. The study covers all the European countries attempting to provide a
detailed picture of national markets using financial and operational data from
mobile operators, national and supernational regulators, and industry
organizations. This quantitative analysis is complemented with a qualitative
study of mobile operators' strategies.
Table of Contents
1. INTRODUCTION TO THE STUDY
Executive Summary
- Present and Future of Mobile Communications Market in Europe
Objectives and Scope of the Study
- Scope and Methodology
- Study Overview
2. MOBILE MARKET IN EUROPE
Evolution of the Mobile Market in Europe
- Market Growth
- The Composition of the Subscriber Base
- Towards 3G Systems
- Mobile Data Usage
- Mobile Number Portability
- MVNOs - New Market Participants
- Towards Mobile Broadband
- Fixed-Mobile Convergence Solutions
- The Role of Regulation and Public Technology Policies in the Market
3. WESTERN EUROPE MOBILE MARKET ANALYSIS
Mobile Market in Western Europe
- Market Overview
- Comparative Country Analysis
- Austria
- Belgium
- Cyprus
- Denmark
- Finland
- France
- Germany
- Greece
- Italy
- Ireland
- The Netherlands
- Norway
- Portugal
- Spain
- Sweden
- The United Kingdom
- Other Western European Countries
4. EASTERN EUROPE MOBILE MARKET ANALYSIS
Mobile Market in Eastern Europe
- Market Overview
- Comparative Country Analysis
- Albania
- Belarus
- Bosnia and Herzegovina
- Bulgaria
- Croatia
- The Czech Republic
- Estonia
- Hungary
- Latvia
- Lithuania
- Macedonia
- Moldova
- Poland
- Romania
- Slovakia
- Slovenia
- Turkey
- Ukraine
- Russia and CIS Countries
5. CONCLUSIONS
Future Directions of the Market
- The Transition Phase of the European Mobile Market
- Mobile Broadband as Technological Driver
- Proactive Consumers and the Next Mobile Experience
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