Food is and has always been a central force for Indians. Now, it' s not just
food but ' healthy food' that is dominating the picture. India' s functional
foods market is still very small but as the food industry develops it could
offer significant opportunity for functional food makers.Functional food also
termed as the ' nutraceutical' products (a hybrid of nutrition and
pharmaceutical) is any fresh or processed food claimed to have
health-promoting ingredients apart from its basic nutritional function.The
typical functional foods covered in this research report are prebiotic,
probiotic foods, omega fatty acids or even crops that naturally contain
components that aid the body functions like soy, gluten or whey proteins.
Table of Contents
1 EXECUTIVE SUMMARY
Market Overview and Definitions
Introduction
Scope of the Research Service
Summary of Findings
Major Research Findings
Strategic Conclusion
2 TOTAL FUNCTIONAL FOODS AND BEVERAGES MARKET
Overview and Definition
Introduction
Market Engineering Measurment Analysis
Market Opportunities and Forecasts
Industry Challenges
Market Drivers
Market Restraints
3 FUNCTIONAL BEVERAGES MARKET
Overview and Introduction
Market Overview and Definitions
Market Engineering Measurment Analysis
Market Engineering Measurements
Industry Challenges
Competitor Analysis
Product Analysis
Trends
Regulatory Framework
Global Market and Key Technology Trends
4 SPORTS DRINKS AND PERFORMANCE BEVERAGES MARKET
Overview and Introduction
Market Overview and Definitions
Market Engineering Measurement Analysis
Market Engineering Measurement
Revenues and Market Volumes
Market Drivers
Market Restraints
Competitor Analysis
Product Analysis
Market Share Analysis
Trends
Pricing Trends
5 ENERGY DRINKS MARKET
Overview and Definition
Market Overview and Definitions
Market Engineering Measurement Analysis
Market Engineering Measurement
Revenues and Market Volumes
Market Drivers
Market Restraints
Competitor Analysis
Product Analysis
Market Share Analysis
Trends
Pricing Trends
6 ENHANCED JUICES AND SOY BEVERAGES MARKET
Overview and Definition
Market Overview and Definitions
Market Engineering Measurement Analysis
Market Engineering Measurement
Revenues and Market Volumes
Market Drivers
Market Restraints
Product Analysis
Market Share Analysis
Trends
Pricing Trends
7 FUNCTIONAL FOODS MARKET
Overview and Introduction
Market Overview and definitions
Market Engineering Measurment Analysis
Market Engineering Measurements
Industry Challenges
Competitor Analysis
Product Analysis
Trends
Regulatory Framework
Global Market and Key Technology Trends
8 PROBIOTIC DAIRY MARKET
Overview and Definition
Introduction to the Market
The Indian Dairy Industry
Dairy Functional Foods
Market Engineering Measurement Analysis
Market Engineering Measurement
Revenues and Market Volumes
Market Drivers
Market Restraints
Competitor Analysis
Product Analysis
Trends
Pricing Trends
9 OTHER FUNCTIONAL FOODS MARKET
Omega Fatty Acid Enriched Foods
Overview and Introduction
Chief Sources of PUFAs
Health Benefits of Omega-3-PUFA
The Omega Fatty Acid Fortified Food and Supplement Market in India
Introduction
Omega Fatty Acid Ingredients
The Major Shortcomings for the Omega Market in India
Market Drivers
Market Restraints
The Indian Iodinated Branded Salt Market
Introduction
Key Participants in the Indian Iodized salt Market
Market Share Analysis
Production of Iodized Salt and Revenues Earned
Major Shortcomings in the Indian Iodized Salt Market
Market Opportunities for the Indian Iodized Salt Manufacturers
The Indian Branded Wheat Flour Market
Introduction
The Wheat Marketing System
Key Participants in the Branded Wheat Flour Market
Market Share Analysis
Revenues for the Wheat Market
Pricing Analysis
10 STRATEGIC RECOMMENDATIONS
General Recommendations
Opportunities by Market Sectors
Department Specific Recommendations
Recommendations for the Functional Food and Beverages Product
Development and Research Department
Recommendations for the Functional Food and Beverages Sales Department
Recommendations for the Functional Food and Beverages Marketing
Department
Recommendations for the Functional Food and Beverages Business
Development and Corporate Management
