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세계의 가정용 세정 제품 시장(2018-2022년)

Global Household Cleaning Products Market 2018-2022

리서치사 TechNavio (Infiniti Research Ltd.)
발행일 2018년 07월 상품 코드 670633
페이지 정보 영문 140 Pages
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세계의 가정용 세정 제품 시장(2018-2022년) Global Household Cleaning Products Market 2018-2022
발행일 : 2018년 07월 페이지 정보 : 영문 140 Pages

한글목차

가정용 세정 제품에 대해

가정용 세정 제품은 가정의 위생과 건강을 유지하기 위해서 사용됩니다. 화장실 세정제, 식기용 세제, 표면 세제 등의 세제가 있습니다.

Technavio의 애널리스트는 2018-2022년간 세계 가정용 세정 제품 시장이 5.11%의 연평균 복합 성장률(CAGR)로 성장할 것이라고 예측했습니다.

세계의 가정용 세정 제품(Household Cleaning Products) 시장을 조사 분석했으며, 시장 규모와 성장률, 시장 동향, 시장 성장 촉진요인과 과제, 시장 기회, 주요 벤더 등의 정보를 정리하여 전해드립니다.

목차

제1장 주요 요약

제2장 조사 범위

제3장 조사 방법

제4장 시장 현황

  • 시장 생태계
  • 시장 특성
  • 시장 세분화 분석

제5장 시장 규모

  • 시장 정의
  • 시장 규모(2017년)
  • 시장 규모 및 예측(2017-2022년)

제6장 Five Forces 분석

  • 구매자의 협상력
  • 공급업체의 협상력
  • 신규 진출기업의 위협
  • 대체품의 위협
  • 경쟁 상대의 위협
  • 시장 현황

제7장 시장 세분화 : 제품별

  • 세분화 : 제품별(2017-2022년)
  • 비교 : 제품별
  • 표면 세제
  • 식기용 세제
  • 화장실 세정제
  • 기타 세제(표백제)
  • 시장 기회 : 제품별

제8장 고객 현황

제9장 시장 세분화 : 유통경로별

  • 세분화 : 유통경로별(2017-2022년)
  • 비교 : 유통경로별
  • 오프라인
  • 온라인
  • 시장 기회 : 유통경로별

제10장 지역별 현황

  • 지역별 세분화(2017-2022년)
  • 지역 비교
  • 유럽, 중동 및 아프리카
  • 아시아태평양
  • 아메리카
  • 주요 국가
  • 시장 기회

제11장 의사결정 프레임워크

제12장 성장 촉진요인과 과제

  • 시장 성장 촉진요인
  • 시장이 해결해야 할 과제

제13장 시장 동향

  • 프리미엄 제품 수요 증가
  • 지속가능한 친환경 가정용 세정 제품의 출현
  • 자동 식기세척기용 태블릿 세제 수요 증가
  • 포장의 혁신
  • 기타 동향

제14장 벤더 구도

  • 개요
  • 파괴적 혁신
  • 경쟁 시나리오
  • 경쟁 전략

제15장 벤더 분석

  • 대상 벤더
  • 벤더 분류
  • 벤더의 시장 포지셔닝
  • 주요 벤더 비교 분석
  • Colgate-Palmolive
  • Henkel
  • Procter & Gamble
  • Reckitt Benckiser Group
  • SC JOHNSON & SON
  • The Clorox Company
  • Unilever

제16장 부록

  • 약어 리스트
LSH 18.08.09

영문목차

About Household Cleaning Products

Household cleaning products are used to maintain household hygiene and health. It includes toilet cleaners, dishwashing products, surface cleaners, and other cleaning agents.

Technavio's analysts forecast the Global Household Cleaning Products Market to grow at a CAGR of 5.11% during the period 2018-2022.

Covered in this report

The report covers the present scenario and the growth prospects of the global household cleaning products market. To calculate the market size, the report considers the revenue generated from the sales of various household cleaning products.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA

Technavio's report, Global Household Cleaning Products Market 2018-2022, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

  • Colgate-Palmolive
  • Henkel
  • Procter & Gamble
  • Reckitt Benckiser Group
  • S. C. JOHNSON & SON
  • The Clorox Company
  • Unilever

Market driver

  • Evolving buying pattern of consumers
  • For a full, detailed list, view our report

Market challenge

  • Environmental concerns
  • For a full, detailed list, view our report

Market trend

  • Rising demand for automatic dishwashing tablets
  • For a full, detailed list, view our report

Key questions answered in this report

  • What will the market size be in 2022 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst's time when you purchase this market report. Details are provided within the report.

Table of Contents

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: RESEARCH METHODOLOGY

PART 04: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis

PART 05: MARKET SIZING

  • Market definition
  • Market sizing 2017
  • Market size and forecast 2017-2022

PART 06: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

PART 07: MARKET SEGMENTATION BY PRODUCT

  • Segmentation by product
  • Comparison by product
  • Surface cleaners - Market size and forecast 2017-2022
  • Dishwashing products - Market size and forecast 2017-2022
  • Toilet cleaners - Market size and forecast 2017-2022
  • Other cleaning agents (bleach) - Market size and forecast 2017-2022
  • Market opportunity by product

PART 08: CUSTOMER LANDSCAPE

PART 09: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL

  • Segmentation by distribution channel
  • Comparison by distribution channel
  • Offline - Market size and forecast 2017-2022
  • Online - Market size and forecast 2017-2022
  • Market opportunity by distribution channel

PART 10: REGIONAL LANDSCAPE

  • Geographical segmentation
  • Regional comparison
  • EMEA - Market size and forecast 2017-2022
  • APAC - Market size and forecast 2017-2022
  • Americas - Market size and forecast 2017-2022
  • Key leading countries
  • Market opportunity

PART 11: DECISION FRAMEWORK

PART 12: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 13: MARKET TRENDS

  • Growing demand for premium products
  • Emergence of eco-friendly and sustainable products in household cleaning
  • Rising demand for automatic dishwashing tablets
  • Packaging innovation
  • Other trends

PART 14: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption
  • Competitive scenario
  • Competitive strategies

PART 15: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Comparative analysis of key vendors
  • Colgate-Palmolive
  • Henkel
  • Procter & Gamble
  • Reckitt Benckiser Group
  • S. C. JOHNSON & SON
  • The Clorox Company
  • Unilever

PART 16: APPENDIX

  • List of abbreviations

List of Exhibits

  • Exhibit 01: Parent market
  • Exhibit 02: Global home care market
  • Exhibit 03: Market characteristics
  • Exhibit 04: Market segments
  • Exhibit 05: Market definition - Inclusions and exclusions checklist
  • Exhibit 06: Market size 2017
  • Exhibit 07: Validation techniques employed for market sizing 2017
  • Exhibit 08: Global - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 09: Global - Year-over-year growth 2018-2022 (%)
  • Exhibit 10: Five forces analysis 2017
  • Exhibit 11: Five forces analysis 2022
  • Exhibit 12: Bargaining power of buyers
  • Exhibit 13: Bargaining power of suppliers
  • Exhibit 14: Threat of new entrants
  • Exhibit 15: Threat of substitutes
  • Exhibit 16: Threat of rivalry
  • Exhibit 17: Market condition - Five forces 2017
  • Exhibit 18: Product - Market share 2017-2022 (%)
  • Exhibit 19: Comparison by product
  • Exhibit 20: Surface cleaners - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 21: Surface cleaners - Year-over-year growth 2018-2022 (%)
  • Exhibit 22: Dishwashing products - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 23: Dishwashing products - Year-over-year growth 2018-2022 (%)
  • Exhibit 24: Toilet cleaners - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 25: Toilet cleaners - Year-over-year growth 2018-2022 (%)
  • Exhibit 26: Other cleaning agents (bleach) - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 27: Other cleaning agents (bleach) - Year-over-year growth 2018-2022 (%)
  • Exhibit 28: Market opportunity by product
  • Exhibit 29: Customer landscape
  • Exhibit 30: Distribution channel - Market share 2017-2022 (%)
  • Exhibit 31: Comparison by distribution channel
  • Exhibit 32: Offline - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 33: Offline - Year-over-year growth 2018-2022 (%)
  • Exhibit 34: Online - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 35: Online - Year-over-year growth 2018-2022 (%)
  • Exhibit 36: Market opportunity by distribution channel
  • Exhibit 37: Global - Market share by geography 2017-2022 (%)
  • Exhibit 38: Regional comparison
  • Exhibit 39: EMEA - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 40: EMEA - Year-over-year growth 2018-2022 (%)
  • Exhibit 41: Top 3 countries in EMEA
  • Exhibit 42: APAC - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 43: APAC - Year-over-year growth 2018-2022 (%)
  • Exhibit 44: Top 3 countries in APAC
  • Exhibit 45: Americas - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 46: Americas - Year-over-year growth 2018-2022 (%)
  • Exhibit 47: Top 3 countries in Americas
  • Exhibit 48: Key leading countries
  • Exhibit 49: Market opportunity
  • Exhibit 50: New privately-owned housing units started in the US 2015-2017 (units)
  • Exhibit 51: Annual average homeownership rates by age of householder 2012-2017: (% of total category population)
  • Exhibit 52: Individuals using Internet across the globe (% of population)
  • Exhibit 53: Vendor landscape
  • Exhibit 54: Landscape disruption
  • Exhibit 55: Vendors covered
  • Exhibit 56: Vendor classification
  • Exhibit 57: Market positioning of vendors
  • Exhibit 58: Key vendors (excluding S. C. JOHNSON & SON): Comparison of operating margins for FY2017, FY2016, and FY2015
  • Exhibit 59: Key vendors (excluding S. C. JOHNSON & SON): Comparison of sales growth for FY2017, FY2016, and FY2015
  • Exhibit 60: Key vendors: Benchmarking on geographical presence
  • Exhibit 61: Key vendors: Comparative analysis of product portfolio, product pricing, and geographical presence
  • Exhibit 62: Colgate-Palmolive - Vendor overview
  • Exhibit 63: Colgate-Palmolive - Business segments
  • Exhibit 64: Colgate-Palmolive - Organizational developments (2017-2018)
  • Exhibit 65: Colgate-Palmolive - Geographic focus
  • Exhibit 66: Colgate-Palmolive - Segment focus
  • Exhibit 67: Colgate-Palmolive - Key offerings
  • Exhibit 68: Henkel - Vendor overview
  • Exhibit 69: Henkel - Business segments
  • Exhibit 70: Henkel - Organizational developments
  • Exhibit 71: Henkel - Geographic focus
  • Exhibit 72: Henkel - Segment focus
  • Exhibit 73: Henkel - Key offerings
  • Exhibit 74: Procter & Gamble - Vendor overview
  • Exhibit 75: Procter & Gamble - Business segments
  • Exhibit 76: Procter & Gamble - Organizational developments (2017-2018)
  • Exhibit 77: Procter & Gamble - Geographic focus
  • Exhibit 78: Procter & Gamble - Segment focus
  • Exhibit 79: Procter & Gamble - Brands
  • Exhibit 80: Reckitt Benckiser Group - Vendor overview
  • Exhibit 81: Reckitt Benckiser Group - Product segments
  • Exhibit 82: Reckitt Benckiser Group - Organizational developments
  • Exhibit 83: Reckitt Benckiser Group - Geographic focus
  • Exhibit 84: Reckitt Benckiser Group - Segment focus
  • Exhibit 85: Reckitt Benckiser Group - Key offerings
  • Exhibit 86: S. C. JOHNSON & SON - Vendor overview
  • Exhibit 87: S. C. JOHNSON & SON - Product segments
  • Exhibit 88: S. C. JOHNSON & SON - Organizational developments
  • Exhibit 89: S. C. JOHNSON & SON - Key offerings
  • Exhibit 90: The Clorox Company - Vendor overview
  • Exhibit 91: The Clorox Company - Business segments
  • Exhibit 92: The Clorox Company - Organizational developments
  • Exhibit 93: The Clorox Company - Geographical focus
  • Exhibit 94: The Clorox Company - Segment focus
  • Exhibit 95: The Clorox Company - Key offerings
  • Exhibit 96: Unilever - Vendor overview
  • Exhibit 97: Unilever - Business segments
  • Exhibit 98: Unilever - Organizational developments
  • Exhibit 99: Unilever - Geographic focus
  • Exhibit 100: Unilever - Segment focus
  • Exhibit 101: Unilever - Key offerings
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