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세계의 A2P SMS 시장(2018-2022년)

Global Application-to-Person (A2P) SMS Market 2018-2022

리서치사 TechNavio (Infiniti Research Ltd.)
발행일 2018년 08월 상품 코드 670644
페이지 정보 영문 121 Pages
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세계의 A2P SMS 시장(2018-2022년) Global Application-to-Person (A2P) SMS Market 2018-2022
발행일: 2018년 08월 페이지 정보 : 영문 121 Pages

한글목차

A2P SMS에 대해

A2P SMS는 소프트웨어 애플리케이션을 사용하여 모바일 가입자에게 SMS를 송신하는 애플리케이션 서비스입니다. A2P SMS은 원타임 패워드와 이중요소 인증을 위한 것입니다.

Technavio의 애널리스트는 세계 A2P SMS 시장이 2018-2022년간 8.94%의 연평균 복합 성장률(CAGR)로 성장할 것이라고 예측했습니다.

세계의 A2P SMS 시장을 조사 분석했으며, 시장 규모와 성장률, 시장 동향, 시장 성장 촉진요인과 과제, 시장 기회, 주요 벤더 등의 정보를 정리하여 전해드립니다.

목차

제1장 주요 요약

제2장 조사 범위

제3장 조사 방법

제4장 시장 현황

  • 시장 생태계
  • 시장 특성
  • 시장 세분화 분석

제5장 시장 규모

  • 시장 정의
  • 시장 규모(2017년)
  • 시장 규모 및 예측(2017-2022년)

제6장 Five Forces 분석

  • 구매자의 협상력
  • 공급업체의 협상력
  • 신규 진출기업의 위협
  • 대체품의 위협
  • 경쟁 상대의 위협
  • 시장 현황

제7장 시장 세분화 : 애플리케이션별

  • 세분화 : 애플리케이션별(2017-2022년)
  • 비교 : 애플리케이션별
  • 프로모션 캠페인
  • 고객관계관리(CRM)
  • 푸쉬 컨텐츠
  • 인터랙티브 서비스
  • 기타
  • 시장 기회 : 애플리케이션별

제8장 고객 현황

제9장 시장 세분화 : 최종사용자별

  • 세분화 : 최종사용자별

제10장 지역별 현황

  • 지역별 세분화(2017-2022년)
  • 지역 비교
  • 아시아태평양
  • 아메리카
  • 유럽, 중동 및 아프리카
  • 주요 국가
  • 시장 기회

제11장 의사결정 프레임워크

제12장 성장 촉진요인과 과제

  • 시장 성장 촉진요인
  • 시장이 해결해야 할 과제

제13장 시장 동향

  • 기업에서의 BYOD(Bring Your Own Device) 정책 실시
  • 사회적 상호작용 수요 증가
  • 기업내 OTT 애플리케이션의 인기

제14장 벤더 구도

  • 개요
  • 파괴적 혁신
  • 경쟁 구도

제15장 벤더 분석

  • 대상 벤더
  • 벤더 분류
  • 벤더의 시장 포지셔닝
  • CLX
  • SAP
  • Syniverse Technologies
  • Tanla
  • TWILIO

제16장 부록

  • 약어 리스트
LSH 18.08.09

영문목차

About Application-to-Person (A2P) SMS

Application-to-person (A2P) short message service is an application service that sends SMS to the mobile subscribers using software application. This is done for the purpose of a one-time password and two factor authentications.

Technavio's analysts forecast the Global Application-to-Person (A2P) SMS Market to grow at a CAGR of 8.94% during the period 2018-2022.

Covered in this report

The report covers the present scenario and the growth prospects of the global application-to-person (A2P) SMS market. To calculate the market size, the report considers the adoption of A2P SMS solutions.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA

Technavio's report, Global Application-to-person (A2P) SMS Market 2018-2022, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors

  • CLX
  • SAP
  • Syniverse Technologies
  • Tanla
  • TWILIO

Market driver

  • No dependency on the internet
  • For a full, detailed list, view our report

Market challenge

  • Low availability of direct route from sender to receiver
  • For a full, detailed list, view our report

Market trend

  • growing demand for social interaction
  • For a full, detailed list, view our report

Key questions answered in this report

  • What will the market size be in 2022 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?

You can request one free hour of our analyst's time when you purchase this market report. Details are provided within the report.

Table of Contents

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: RESEARCH METHODOLOGY

PART 04: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis

PART 05: MARKET SIZING

  • Market definition
  • Market sizing 2017
  • Market size and forecast 2017-2022

PART 06: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

PART 07: MARKET SEGMENTATION BY APPLICATION

  • Segmentation by application
  • Comparison by application
  • Promotional campaigns - Market size and forecast 2017-2022
  • CRM - Market size and forecast 2017-2022
  • Pushed content - Market size and forecast 2017-2022
  • Interactive services - Market size and forecast 2017-2022
  • Others - Market size and forecast 2017-2022
  • Market opportunity by application

PART 08: CUSTOMER LANDSCAPE

PART 09: MARKET SEGMENTATION BY END-USER

  • Segmentation by end-user

PART 10: REGIONAL LANDSCAPE

  • Geographical segmentation
  • Regional comparison
  • APAC - Market size and forecast 2017-2022
  • Americas - Market size and forecast 2017-2022
  • EMEA - Market size and forecast 2017-2022
  • Key leading countries
  • Market opportunity

PART 11: DECISION FRAMEWORK

PART 12: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 13: MARKET TRENDS

  • Implementation of BYOD policy in enterprises
  • Growing demand for social interaction
  • Popularity of OTT apps within enterprises

PART 14: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption
  • Competitive landscape

PART 15: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • CLX
  • SAP
  • Syniverse Technologies
  • Tanla
  • TWILIO

PART 16: APPENDIX

  • List of abbreviations

List of Exhibits

  • Exhibit 01: Parent market
  • Exhibit 02: Global IT spending market
  • Exhibit 03: Market characteristics
  • Exhibit 04: Market segments
  • Exhibit 05: Market definition - Inclusions and exclusions checklist
  • Exhibit 06: Market size 2017
  • Exhibit 07: Validation techniques employed for market sizing 2017
  • Exhibit 08: Global - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 09: Global - Year-over-year growth 2018-2022 (%)
  • Exhibit 10: Five forces analysis 2017
  • Exhibit 11: Five forces analysis 2022
  • Exhibit 12: Bargaining power of buyers
  • Exhibit 13: Bargaining power of suppliers
  • Exhibit 14: Threat of new entrants
  • Exhibit 15: Threat of substitutes
  • Exhibit 16: Threat of rivalry
  • Exhibit 17: Market condition - Five forces 2017
  • Exhibit 18: Application - Market share 2017-2022 (%)
  • Exhibit 19: Comparison by application
  • Exhibit 20: Promotional campaigns - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 21: Promotional campaigns - Year-over-year growth 2018-2022 (%)
  • Exhibit 22: CRM - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 23: CRM - Year-over-year growth 2018-2022 (%)
  • Exhibit 24: Pushed content - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 25: Pushed content - Year-over-year growth 2018-2022 (%)
  • Exhibit 26: Interactive services - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 27: Interactive services - Year-over-year growth 2018-2022 (%)
  • Exhibit 28: Others - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 29: Others - Year-over-year growth 2018-2022 (%)
  • Exhibit 30: Market opportunity by application
  • Exhibit 31: Customer landscape
  • Exhibit 32: Global - Market share by geography 2017-2022 (%)
  • Exhibit 33: Regional comparison
  • Exhibit 34: APAC - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 35: APAC - Year-over-year growth 2018-2022 (%)
  • Exhibit 36: Americas - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 37: Americas - Year-over-year growth 2018-2022 (%)
  • Exhibit 38: EMEA - Market size and forecast 2017-2022 ($ bn)
  • Exhibit 39: EMEA - Year-over-year growth 2018-2022 (%)
  • Exhibit 40: Key leading countries
  • Exhibit 41: Market opportunity
  • Exhibit 42: Vendor landscape
  • Exhibit 43: Landscape disruption
  • Exhibit 44: Vendors covered
  • Exhibit 45: Vendor classification
  • Exhibit 46: Market positioning of vendors
  • Exhibit 47: CLX: Overview
  • Exhibit 48: CLX - Business segments
  • Exhibit 49: CLX - Organizational developments
  • Exhibit 50: CLX - Geographic focus
  • Exhibit 51: CLX - Segment focus
  • Exhibit 52: CLX - Key offerings
  • Exhibit 53: SAP: Overview
  • Exhibit 54: SAP - Business segments
  • Exhibit 55: SAP - Organizational developments
  • Exhibit 56: SAP - Geographic focus
  • Exhibit 57: SAP - Segment focus
  • Exhibit 58: SAP - Key offerings
  • Exhibit 59: Syniverse Technologies: Overview
  • Exhibit 60: Syniverse Technologies - Business segments
  • Exhibit 61: Syniverse Technologies - Organizational developments
  • Exhibit 62: Syniverse Technologies - Geographic focus
  • Exhibit 63: Syniverse Technologies - Segment focus
  • Exhibit 64: Syniverse Technologies - Key offerings
  • Exhibit 65: Tanla: Overview
  • Exhibit 66: Tanla - Business segments
  • Exhibit 67: Tanla - Organizational developments
  • Exhibit 68: Tanla - Geographic focus
  • Exhibit 69: Tanla - Segment focus
  • Exhibit 70: Tanla - Key offerings
  • Exhibit 71: TWILIO: Overview
  • Exhibit 72: TWILIO - Product segments
  • Exhibit 73: TWILIO - Organizational developments
  • Exhibit 74: TWILIO - Geographic focus
  • Exhibit 75: TWILIO - Key offerings
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