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시장보고서

Broadband via Satellite: Europe & North Africa Outlook for the Residential Market (2nd Edition)

리서치사 IDATE
발행일 2009년 10월 상품코드 86467
페이지 정보 50 pages
가격
US $ 4,060 ￦ 4,821,200 Hard Copy
US $ 4,900 ￦ 5,818,700 PDF by E-mail (1-5 User License)


영문목차

Abstract

Potential of hybrid networks compared to terrestrial networks

This report explores the various initiatives aimed at developing hybrid satellite networks in Europe, involving both the space segment and a terrestrial segment of repeaters that are compatible with the satellite network. The award of two pan-European licences is expected to spur the development of mobile TV services, as well as mobile telephony and broadband solutions.

Key Questions

  • What potential do these hybrid networks have?
  • What is CGC/DVB-SH technology that makes it possible to develop this type of network?
  • How do these hybrid networks work?
  • Which players will rely on these hybrid networks?
  • What strategies are chipset/device manufacturers employing, and what agreements have already been announced?
  • What services will these players offer? Where is the added value?
  • How do these players plan on positioning themselves with respect to mobile operators: as partners or rivals?

Methodology- Economic Modelling

Economic modelling of the cost of deploying a mobile network in a rural zone.

  • Goal: to achieve a theoretical assessment of the incremental investment needed to cover an additional block of the population, when coverage exceeds 70%, for different wireless technologies and in different frequency bands (UMTS/HSPA - 2100 MHz, LTE - 2600 MHz or 800 MHz).
  • Two cost elements factored in: density of the deployed radio network; upgrade of the backhaul network needed for routing mobile traffic.
  • Results: an assessment of the average rollout cost per-subscriber in France and in Italy, which have different geographical population distribution curves which means a big difference in the cost of covering the last 10% of the population.

Table of Contents

1. EXECUTIVE SUMMARY

2. METHODOLOGY

3. MOBILE SATELLITE SERVICES

  • 3.1. Mobile satellite services (MSS)
  • 3.2. Frequency bands used
  • 3.3. Emergence of new applications
    • Military and government activities
  • 3.4. Mobile satellite operators and the development of mobile Internet
    • Mobile Internet applications
    • Where they are used
    • Growing use of smartphones
    • Outlook up to 2013
  • 3.5. Launch of mobile TV offers
    • DVB-H versus T-DMB: Europeans divided
    • Mobile TV stalled in France
  • 3.6. MSS sector: technological shift tied to hybridisation

4. CGC AND DVB-SH TECHNOLOGIES

  • 4.1. Characteristics
    • How they work
    • MSS/CGC networks
    • MSS/CGC network variation developed by Alcatel-Lucent: DVB-SH
  • 4.2. Projects planned for North America
    • SkyTerra
    • TerreStar Networks
    • ICO Satellite Management
    • Globalstar
    • Dish Network DVB-SH trials (EchoStar)
  • 4.3. Projects launched in the Asia-Pacific region
    • In Japan, S-DMB loses out to mobile free-to-air DTT
    • In South Korea, S-DMB pay-TV service in the black by 2010

5. REVIEW OF PROJECTS PLANNED IN EUROPE

  • 5.1. Procedure implemented by the European Commission
    • Spectrum allocation and timetable
  • 5.2. Players and projects
    • 5.2.1. Inmarsat
    • 5.2.2. Solaris Mobile
    • 5.2.3. DVB-SH trials
      • In France, SFR has tested DVB-SH in the city of Pau
      • In Italy, the RAI and 3 Italia are testing DVB-SH

6. OUTLOOK COMPARED TO TERRESTRIAL NETWORKS

  • 6.1. Mobile telephony and broadband
    • 6.1.1. Review of the key features of the main mobile technologies
      • 3G/3.5G
    • 6.1.2. Alternative technologies: Wi-Fi, etc.
      • Fixed and mobile WiMAX: 3G competitor and complement
    • 6.1.3. Upcoming 3G developments
      • Principle of 4G
    • 6.1.4. Government PMR networks
      • TETRA
      • TETRAPOL
    • 6.1.5. Technological competitiveness
      • Disparate rural population density in the different countries
      • Vast disparities in mobile network coverage
      • 3G coverage in France
      • 3G coverage in Italy
      • WiMAX rollouts behind schedule
      • TETRA/TETRAPOL network coverage and interoperability
    • 6.1.6. Economic competitiveness (cost of a rural zone rollout)
  • 6.2. Mobile TV
    • 6.2.1. Key features of the main mobile broadcasting technologies
    • 6.2.2. Insufficient DVB-H coverage behind the hybrid 3G broadcast/unicast solution
    • 6.2.3. Technological competitiveness
      • Possibility of terrestrial mobile network saturation
      • DVB-SH enables immediate coverage of rural areas
    • 6.2.4. Economic competitiveness
      • DVB-H VS DVB-SH network deployment costs

7. CONCLUSION

  • 7.1. Competition or complementarity?
  • 7.2. Development of hybrid DVB-H/DVB-SH devices: key to future success
  • 7.3. Hybridisation that includes DVB-T could be detrimental to the mobile pay-TV model
  • 7.4. Equipment manufacturers, mobile operators and media companies' viewpoints

Tables & Figures

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