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시장보고서
India - an attractive market despite rock-bottom ARPU
| 리서치사 |
Ovum, Ltd. |
| 발행일 |
2007년 04월 |
상품코드 |
51985 |
| 페이지 정보 |
29 PAGES |
| 가격 |
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Abstract
India remains a fascinating mobile market. Recent growth has exceeded our
expectations, and the regulator' s over-enthusiastic predictions for future
market development seem less outlandish. Growth will largely come from rural
areas going forward. For operators this means significant network investments
and lower call charges in order to make mobile communications affordable for
the majority of consumers. But can operators continue to perform in this
environment beyond this initial acquisition phase? And as ARPU reaches new
lows, will they be able to invest for growth? It seems that the answer is a
resounding yes. This report provides an overview of this complex and exciting
market.
Table of Contents
Key messages
Ovum view
Market overview and trends
- Mobile dominates the Indian telecoms landscape
- GSM operators continue to lead with a combined 70% share of connections
- Expansion and tariff cuts drive uptake
- ARPU will continue to drop despite MoU increase
- Regulatory impact - competition and growth
- Handset market - distribution and brand
Operator analysis
- Overview
- Is there room for consolidation and new launches?
- Bharti Airtel
- BSNL (CellOne/Excel)
- IDEA Cellular
- Hutchison India / Vodafone Essar
- Reliance (Reliance Infocomm)
- Tata Teleservices (Tata Indicom)
Table of figures
- Figure 1 India mobile connections and growth, 2000- 2006
- Figure 2 India Mobile connections and growth forecast, 2005- 2011
- Figure 3 CDMA and GSM connections in India, 2000- 2011
- Figure 4 GSM connections by service area, 2006- 2007
- Figure 5 Connections by service area, 2003- 2005
- Figure 6 GSM connections by service area, 2006- 2007
- Figure 7 CDMA and GSM ARPU in India, September 2006
- Figure 8 Overview of India' s main operators
- Figure 9 Market share of connections by operator, 2003- 2006
- Figure 10 Blended GSM ARPU by operator, Q3 2006
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