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시장보고서
Global Mobile Application Processor Industry Report, 2008-2009
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Abstract
The so-called mobile application processor is centered on a variety of
particular applications such as Algorithm, graphic processing, 3D formation,
MPEG-4/H.264 decoding and full-function online surfing; and is the application
processor focus on mobile products. The mobile application processor contains
a Modem of mobile communications, and can play as a kernel or an auxiliary
role in its applied products. By application fields, mobile application
processor can be classified into five categories as following:
The application processor stems from instant innovation and development of
mobile phone applications. Application processor rests its biggest merit with
its absolute independence from mobile phone communication platform, being
flexibly and conveniently with the shorter design flow and maximum utilization
of own experiences and IP. The emergence of camera mobile phone created a
group of application processor vendors focus on camera back-end processing,
then baseband vendors integrated the IPEG decoding function for camera back-up
1-2 years later, thus resulted the sharp revenue drop and shipment decline of
those application processor vendors in the year of 2006.
The application processor of smart phone can be divided into two types, one is
the IC highly integrated with Modem, taking Qualcomm' s SNAPDRAGON, Freescale' s
MXC300-30 and Marvell' s PXA930 for instance; another is the single
algorithm-based IC without Modem, represented by Texas Instruments and
Samsung. In opposition to the latter type, the former type featured as high
degree of fulfillment and simple design but not quite well in algorithms and
flexibility. Any communication protocol in 3G field cannot avoid Qualcomm, but
Qualcomm also means a high patent fee. Therefore, the both types have a reason
of coexistence.
Portable navigators are under great influence of smart phones. To add much
functions on portable navigators seem superabundance, in this sense,
application processor has no market, but the situation is different for an
in-car navigator due to it will alternatively become the in-car information
system which can play sundry stream media and DVD, or become the in-car
computer. The in-car navigator is mainly produced by Japanese vendors;
therefore, Renesas almost monopolizes the market, and its latest product was
SH7775.
MID is defined both in a narrow sense and in a broad sense. As usual, the
insiders prefer the definition in the narrow sense, so do this report. MID
refers to the mobile network equipment by size between netbook and smartphone.
MID has superior portability to netbook and bigger screen size than smart
phone, and it seems to have a considerable market prospect. However, the
screen size of smart phone is becoming bigger with an average size of 3.2
inches, and the biggest is over 4 inches. MID is of single functionality and
has neither the function of traditional mobile phone nor the capability to run
the simple office system as Netbook. It also short of full sized keypads, its
portability also far inferior to that of mobile phone; The vital defect of MID
lies in the price due to its small sales volume. As a whole, MID market has a
dim prospect, however, considering MID can be the upgrade of PMP, it will
enjoy some market potentials.
Netbook is the highlight of electronic products, and also is the battle field
between ARM and Intel. OMAP3640, the masterpiece of Texas Instruments, enjoy
the overwhelming advantage regarding cost, volume and power consumption, while
Intel enjoys the advantages of performance, the operation of complicated
software, and industrial support.
Table of Contents
1. Overview of Mobile Application Processor
- 1.1 Definition
- 1.2 Non-smartphones Application Processor
- 1.3 Navigator Application Processor
- 1.4 MID Market Prospect
2. Global Mobile Phone Market
- 2.1 Overview
- 2.2 Market Developments
- 2.2.1 Forthcoming Era of Mobile Internet
- 2.2.2 Large-scale Application of HSPA
3. China Mobile Phone Market
- 3.1 Overview
- 3.2 Mobile Phone Exports
- 3.3 Smartphone Market
4. Core Hardware and Software of Smartphone
- 4.1 Development of Smartphone Processor
- 4.2 Status Quo of Smartphone Processor
- 4.3 Symbian
- 4.4 Linux and Windows Mobile
- 4.5 Summary of Operating Systems
5. Netbook
- 5.1 Definition of Netbook
- 5.2 Drivers for Netbook
- 5.3 Development Trend: Embedded Data Card
- 5.4 Hardware Configuration of Netbook
- 5.5 Global Netbook Market Scale
- 5.6 China' s Netbook Market
- 5.7 Netbook Competition between ARM and Intel
6. Application Processor Vendors
- 6.1 Texas Instruments
- 6.2 Renesas
- 6.3 Toshiba
- 6.4 AMD/ATI
- 6.5 Nvidia
- 6.6 Mtekvision
- 6.7 CoreLogic
- 6.8 STMicroelectronics
- 6.9 Freescale
- 6.10 Alpha Imaging Technology (AIT)
- 6.11 Marvell
- 6.12 Broadcom
- 6.13 Zoran
- 6.14 RMI
- 6.15 Actions Semiconductor Co., Ltd
- 6.16 Telechips
List of charts
- Application Processors Market Scale by Category, 2008-2012E
- Market Share Distribution of Non-Smartphone Application Processor Vendors
in 2008
- Block Diagram of SH7775
- Global Mobile Phone Shipment and the Overall Proportion of Smart Phones,
2007-2012E
- Global Quarterly Mobile Phone Shipment and Growth Rates, 2007-2008
- Global Quarterly Shipment of Mobile Phones by Region, 2007-2008
- Global Quarterly Shipment of Mobile Phones by Technology, 2007-2008
- Global Market Share Distribution of Key Mobile Phone Vendors in 2008
- Global Market Share Distribution of Key Smartphone Vendors, Q1 2007-Q3 2008
- Global Market Shares Distribution of Key Smartphone Vendors, 2008
- Mobile Phone Development Trends, 1995-2012E
- Development Trends of Mobile Phone Communication Protocol Stack, 2008-2013E
- UMTS-HSPA Network Distribution in Latin America
- Mobile Phone Sales in China and the Overall Proportion of Smartphones,
2004-2012E
- Market Share Distribution of Key Mobile Phone Vendors in China, 2008
- Mobile Phone Output in China, 2004-2012E
- Chia' s Mobile Phone Export Volume, 1999-2008
- China' s Export Value of Mobile Phones, 2002-2008
- Regional Distribution of Mobile Phone Exports in China, 2008
- Market Share Distribution of Key Smartphone Vendors in China, 2008
- Types of Netbook Embedded Data Card, 2007-2012E
- Basic Constitution of Intel Netbook
- Cost Structure of Netbook
- Global Netbook Shipment, 2006-2009E (Most Conservative)
- Global Netbook Shipment, 2007-2012E (Conservative)
- Global Netbook Shipment, 2007-2011E
- Global Netbook Shipment, 2008-2013E (Most Optimistic)
- Layout of Netbook Applications, 2007-2012E
- China' s Netbook Shipment, 2008-2012E
- Global Market Share Distribution of Key Netbook Vendors, 2008
- Software System Structure of OMAP Netbook
- PCB Comparison between Intel ATOM Processor and OMAP3 Processor
- Comparison between OMAP3640 and Intel ATOM
- OMAP Roadmap of Texas Instruments
- Brief Introduction to OMAP 4 Series
- Internal Framework of OMAP3430/3630
- Internal Framework of OMAP35XX-Series Processor
- Renesas' Revenues and Operating Profits, FY2004-FY2009E
- Revenue Breakdown of Renesas by Product, FY2007
- SH-Mobile' s Shipment, 2002-2009E
- SH-Mobile' s Roadmap
- SH-Mobile' s G-Series Roadmap
- Die Microstructure of SH-Mobile G2 and G3
- Block Diagram of SH-Mobile G3
- Structure of SH-Mobile Platform
- Hardware Structure of SH-Mobile Platform
- Middleware Roadmap of SH-Mobile Platform
- Video Middleware Roadmap of SH-Mobile Platform
- Audio Middleware Roadmap of SH-Mobile Platform
- Samples of WMA Application Middleware
- Samples of DTV Middleware Structure
- Block Diagram of SH-Mobile L3V2
- Block Diagram of SH-Mobile UL
- Block Diagram of SH-Mobile 3 (SH73180)
- Block Diagram of SH-Mobile 3A (SH73380)
- Block Diagram of SH7722 (SH-MobileR)
- Toshiba' s Revenues from Its Semiconductor Operations, FY2001-FY2010E
- Toshiba' s Revenue by Product, FY2005-FY2009E
- Toshiba' s Investments by Sector, FY2003-FY2009E
- Roadmap of Toshiba Mobile Phone Application Processor
- Core Structure of Toshiba Mobile Phone Application Processor
- Block Diagram of Toshiba Mobile Phone Application Processor
- Video Flows of Toshiba Mobile Phone Application Processor
- Block Diagram of Nvidia Moible Phone GPU
- Block Diagram of TEGRA
- Organization Structure of Mtekvision
- Staff Configuration of Mtekvision
- Operation Flows of Mtekvision
- Global Presence of Mtekvision
- Sales and Product Structure of Mtekvision, 1999-2008
- Cumulated Shipment of Mtekvision' s Sundry Product Models, as of Q2 2007
- Client Structure of Mtekvision, Q1-Q4, 2008
- Product Structure of Mtekvision, Q1-Q4, 2008
- Client Structure of Mtekvision, Q1-Q4, 2009E
- Product Structure of Mtekvision, Q1-Q4, 2009E
- Block Diagram of MV8720
- Block Diagram of MV8750
- Revenues and Gross Profit Margin of CoreLogic, 2003-2008
- Revenues of CoreLogic by Product, 2003-2008
- Product Roadmap of CoreLogic
- SWOT Analysis of CoreLogic
- Block Diagram of CL6100
- Block Diagram of CL9000
- Departmental Revenues of STMicroelectronics, Q1 2005-Q4 2007
- Revenue Structure of STMicroelectronics, 2008
- Revenue of STMicroelectronics, 2005-2008
- Revenue Breakdown of STMicroelectronics by Region in 2008
- Organization Structure of STMicroelectronics
- STMicroelectronics' Revenue from Wireless Sector, 2003-2008
- NOMADIK Product Roadmap of STMicroelectronics
- Block Diagram of STN8815
- Features of STN8815
- Typical Applications of STN8815
- Revenues of Freescale by Product, 2006-2008
- Roadmap of IMX-Series Application Processor
- Product Roadmap of Sigmtel after being Purchased
- Block Diagram of STMP3710
- Block Diagram of STMP3770
- Block Diagram of STMP3731
- Block Diagram of STMP3738
- Block Diagram of STMP3750
- Block Diagram of IMX31
- Video Flow of IMX31
- IMX31 Application Cases
- Listing of IMX35X Series Products
- Block Diagram of IMX37
- Product Roadmap of AIT
- Revenues and Operating Profit Margin of Marvell, FY2001-2009E
- Typical Application of Marvell PXA3XX-Series Platform
- Block Diagram of PXA320
- Revenue of Broadcom by Product, Q1 2006-Q4 2008
- Block Diagram of BCM2722
- Revenue of Zoran, 2001-2008
- Quarterly Revenue of Zoran, 2002-2008
- Zoran' s Revenue by Region, Q3 2008 & Q4 2008
- Block Diagram of APPROACH 5
- Block Diagram of APPROACH 7
- Typical Applications of AU1200
- Block Diagram of AU1200
- Block Diagram of AU1300-Series Product
- Revenue and Gross Profit Margin of Actions Semiconductor, 2003-2008
- Industry Chain Flow of Actions Semiconductor
- Product Roadmap of Actions Semiconductor
- Global Presence of Telechips
- Revenue and Product Layout of Telechips, 2001-2007
- Revenue and Operating Profit Margin of Telechips, 2006-2010E
- Telechips' Products by Application, 2006-2009E
- Telechips' Main Clients in Audio Field and List of Those Adopting
Telechips' Products
- Telechips' Main Clients in Car/Household Acoustics Field and List of Those
Adopting Telechips' Products
- Product Roadmap of Telechips
- Overview of Telechips' Latest Products
- Block Diagram of TCC7901
- BSP Development Status of TCC7901
- TCC7901 Audio Flows and CODEC Developments
- TCC7901 Video Flows and CODEC Developments
- TCC7901 Digital TV Developmentss
- Global Top 13 Mobile Phone Vendors by Shipment in 2008
- Ranking of Top 25 Mobile Phone Vendors by Output in China, 2008
- Top 23 Destinations of China' s Mobile Phone Export in 2008
- CPU and Operating Systems of 130 Smart Phone Models Launched During 2008
to March 2009
- The Mobile Phone Models Adopting Symbian and Its Versions
- Global Shipment of Key Netbook Vendors, Q3 2008
- Parameters of Intel ATOM Processor Full-Line Products
- Overall Performance Comparision Between Intel N270 and Intel N280
- Parameters of TI' s Latest OMAP36 Series
- List of Mobile Phones Adopting SH-Mobile Processor
- List of the Products Adopting SH-Mobile
- Features Comparisin Among SH-Mobile G1, G2 and G3
- List of Mobile Phones Adopting Toshiba Application Processors
- Overview of ATI Mobile Phone Multimudia Chips
- List of Mobiel Phones Adopting ATI' s Mobile Phone GPU
- List of Mobile Phones Adopting Nvidia' s Mobile Phone GPU
- Comparison of Nvidia' s Mobile Phone GPU Features
- Overview of CSP-series Products
- Overview of MVP-series Products
- Overivew of MMP-series Products
- List of Mobile Phones Adopting STN8815
- Freescale' s Revenues from Its Mobile Phone Dept., Q1 2006-Q4 2008
- Applications Processor List of Freescale
- Comparison of AIT' Product Features
- Overview of AIT' S MMP Product Lines
- Overview of AIT' S ISP Product Lines
- Overview of AIT' s MAP Product Lines
- List of Mobile Phones Adopting AIT' s Products
- Retrospect of Broadcom' s Acquisitions
- Product List of RMI ALCHEMY
- Product List of Telechips
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