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미국의 VR 헤드셋 시장 : 경쟁 예측과 기회

United States Virtual Reality Headset Market By Platform (Circumscribed and Standalone), By Type (Wired and Wireless), By End User (Gaming, Healthcare, Entertainment and Others), By Sales Channel, Competition Forecast & Opportunities, 2016 - 2023

리서치사 TechSci Research
발행일 2018년 07월 상품 코드 665932
페이지 정보 영문 86 Pages
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미국의 VR 헤드셋 시장 : 경쟁 예측과 기회 United States Virtual Reality Headset Market By Platform (Circumscribed and Standalone), By Type (Wired and Wireless), By End User (Gaming, Healthcare, Entertainment and Others), By Sales Channel, Competition Forecast & Opportunities, 2016 - 2023
발행일 : 2018년 07월 페이지 정보 : 영문 86 Pages

한글목차

미국의 VR 헤드셋 시장은 예측기간 중 28%의 연평균 성장률(CAGR)로 성장할 전망입니다. VR 컨텐츠 인기의 확대, Raw Data, Resident Evil 7 등의 VR 게임에 대한 수요 확대, Sony, Google 등 대형 기술 기업의 제품 개발에 대한 투자 확대, 자국에서의 제품폭 확대 등의 요인이 시장 성장을 촉진할 전망입니다.

미국의 VR 헤드셋(Virtual Reality Headset) 시장에 대해 조사했으며, 시장 및 제품 개요, 플랫폼·제품 종류·최종사용자·판매 경로·기업·지역/주요 국가별 동향, 시장 규모 추정과 예측, 가격 분석, 제품 벤치마킹, 시장 성장에 대한 각종 영향요인, 관련 정책·규제, 경쟁 상황, 기업간 활동, 주요 기업 개요, 전략적 제안 등의 정보를 전해드립니다.

제1장 제품 개요

제2장 조사 방법

제3장 애널리스트의 견해

제4장 고객의 소리

제5장 세계의 VR 헤드셋 시장 개요

제6장 미국의 VR 헤드셋 시장 상황

제7장 미국의 VR 헤드셋 시장 전망

  • 시장 규모와 예측
  • 시장 점유율과 예측
    • 플랫폼별
      • 포위형
      • 독립형
    • 종류별
      • 유선
      • 무선
    • 최종사용자별
      • 게임
      • 헬스케어
      • 엔터테인먼트
      • 기타
    • 판매 경로별
      • E-Commerce 소매업체
      • 오프라인 소매업체
    • 지역별
      • 중서부
      • 북동부
      • 남부
      • 서부
    • 기업별

제8장 시장 매력도 인덱스

  • 플랫폼별
  • 종류별
  • 최종사용자별
  • 지역별

제9장 미국의 포위형 VR 헤드셋 시장 전망

  • 시장 규모와 예측
  • 시장 점유율과 예측
    • 종류별
    • 최종사용자별
    • 판매 경로별
    • 지역별
  • 가격 분석
  • 제품 벤치마킹

제10장 미국의 독립형 VR 헤드셋 시장 전망

  • 시장 규모와 예측
  • 시장 점유율과 예측
    • 최종사용자별
    • 판매 경로별
    • 지역별
  • 가격 분석
  • 제품 벤치마킹

제11장 시장 역학

  • 영향 분석
  • 성장 촉진요인
  • 과제

제12장 시장 동향과 시장 전개

제13장 정책 및 규제 상황

제14장 미국의 경제 개요

제15장 경쟁 상황

  • 경쟁 벤치마킹
  • 기업 개요
    • Sony Corporation of America
    • Samsung Electronics America, Inc.
    • HTC Vive Tech Corporation
    • Oculus VR, LLC
    • Google LLC
    • Microsoft Corporation
    • Lenovo(United States) Inc.
    • TCT Mobile(US) Inc.
    • Merge Labs, Inc.
    • Razer Inc.

제16장 전략적 제안

KSM 18.08.07

List of Figures

  • Figure 1: United States Virtual Reality Headset Awareness, 2018 (N=75)
  • Figure 2: United States Virtual Reality Headset, By VR Headset Product Awareness, 2018 (N=50)
  • Figure 3: United States Virtual Reality Headset, By Platform, 2018 (N=50)
  • Figure 4: United States Virtual Reality Headset, By Application, 2018 (N=50)
  • Figure 5: United States Virtual Reality Headset, By Factors Influencing User Experience, 2018 (N=50) (1- Least Influential, 3- Moderately Influential and 5- Most Influential)
  • Figure 6: United States Virtual Reality Headset, By Challenges, 2018 (N=50) (1- Least Challenging, 3- Moderately Challenging and 5- Most Challenging)
  • Figure 7: United States Virtual Reality Headset Market Size, By Value, 2016-2023F (USD Million)
  • Figure 8: United States Virtual Reality Headset Market Size, By Volume, 2016-2023F (Million Unit)
  • Figure 9: United States Virtual Reality Headset Market Share, By Platform, By Value, 2016-2023F
  • Figure 10: United States Virtual Reality Headset Market Share, By Type, By Value, 2016-2023F
  • Figure 11: United States Virtual Reality Headset Market Share, By End User, By Value, 2016-2023F
  • Figure 12: United States Virtual Reality Headset Market Share, By Sales Channel, By Value, 2016-2023F
  • Figure 13: United States Virtual Reality Headset Market Share, By Region, By Value, 2016-2023F
  • Figure 14: United States Virtual Reality Headset Market Share, By Company, By Value, 2017 & 2023F
  • Figure 15: United States Virtual Reality Headset Market Attractiveness Index, By Platform, By Value, 2018E-2023F
  • Figure 16: United States Virtual Reality Headset Market Attractiveness Index, By Type, By Value, 2018E-2023F
  • Figure 17: United States Virtual Reality Headset Market Attractiveness Index, By End User, By Value, 2018E-2023F
  • Figure 18: United States Virtual Reality Headset Market Attractiveness Index, By Region, By Value, 2018E-2023F
  • Figure 19: United States Circumscribed Virtual Reality Headset Market Size, By Value, 2016-2023F (USD Million)
  • Figure 20: United States Circumscribed Virtual Reality Headset Market Size, By Volume, 2016-2023F (Million Unit)
  • Figure 21: United States Circumscribed Virtual Reality Headset Market Share, By Type, By Value, 2016-2023F
  • Figure 22: United States Circumscribed Virtual Reality Headset Market Share, By End User, By Value, 2016-2023F
  • Figure 23: United States Circumscribed Virtual Reality Headset Market Share, By Sales Channel, By Value, 2016-2023F
  • Figure 24: United States Circumscribed Virtual Reality Headset Market Share, By Region, By Value, 2016-2023F
  • Figure 25: United States Circumscribed Virtual Reality Headset Market, Average Selling Price, 2016-2023
  • Figure 26: United States Standalone Virtual Reality Headset Market Size, By Value, 2018E-2023F (USD Million)
  • Figure 27: United States Standalone Virtual Reality Headset Market Size, By Volume, 2018E-2023F (Million Unit)
  • Figure 28: United States Standalone Virtual Reality Headset Market Share, By End User, By Value, 2018E-2023F
  • Figure 29: United States Standalone Virtual Reality Headset Market Share, By Sales Channel, By Value, 2018E-2023F
  • Figure 30: United States Standalone Virtual Reality Headset Market Share, By Region, By Value, 2018E-2023F
  • Figure 31: United States Standalone Virtual Reality Headset Market, Average Selling Price, 2018E-2023F

List of Tables

  • Table 1: Virtual Reality Games, By Name, By Platform, By VR Headset, As of 2018
  • Table 2: United States Fixed Broadband Penetration Rate, 2013-2017
  • Table 3: United States Gross Domestic Product (GDP) Per Capita Current Price, 2015-2023F (USD)
  • Table 4: United States Annual Spending on Video Game Content, 2013-2017 (USD Billion)
  • Table 5: Top Grossing Virtual Reality Games on STEAM, By Name, By Company, 2017

영문목차

According to "United States Virtual Reality Headset Market By Platform, By Type, By End User, By Sales Channel, Competition Forecast & Opportunities, 2016 - 2023" virtual reality (VR) headset market is projected to grow at a CAGR of 28% by 2023. Growth in the market is expected to be driven by surging popularity of VR content, rising demand for VR games, such as Raw Data and Resident Evil 7, growing investment by leading technology companies like Sony, Google, etc., in the development of VR headsets, and increasing number of VR headsets including Google Daydream View, Oculus Go and Samsung Gear VR in the country. Moreover, declining prices of VR headsets, with Sony, HTC and Oculus reducing the prices of their VR headsets is expected to further boost demand for VR headsets in the country during the forecast period. Some of the major companies operating in the United States virtual reality headset market are Sony Corporation of America, Samsung Electronics America, Inc., HTC Vive Tech Corporation, Oculus VR, LLC., Google LLC, Lenovo (United States) Inc., Microsoft Corporation, TCT Mobile (US) Inc., Merge Labs Inc., and Razer Inc., among others.

"United States Virtual Reality Headset Market By Platform, By Type, By End User, By Sales Channel, Competition Forecast & Opportunities, 2016 - 2023" discusses the following aspects of virtual reality headset market in US:

  • Virtual Reality Headset Market Size, Share & Forecast
  • Segmental Analysis - By Platform (Circumscribed and Standalone), By Type (Wired and Wireless), By End User (Gaming, Healthcare, Entertainment and Others), By Sales Channel
  • Competitive Analysis
  • Changing Market Trends & Emerging Opportunities

Why You Should Buy This Report?

  • To gain an in-depth understanding of virtual reality headset market in US
  • To identify the on-going trends and anticipated growth in the next five years
  • To help industry consultants, virtual reality headset distributor, distributors and other stakeholders align their market-centric strategies
  • To obtain research-based business decisions and add weight to presentations and marketing material
  • To gain competitive knowledge of leading market players
  • To avail 10% customization in the report without any extra charges and get the research data or trends added in the report as per the buyer's specific needs

Report Methodology

The information contained in this report is based upon both primary and secondary research. Primary research included interaction with virtual reality headset distributor, distributors and industry experts. Secondary research included an exhaustive search of relevant publications like company annual reports, financial reports and proprietary databases.

Table of Contents

1. Product Overview

2. Research Methodology

3. Analyst View

4. Voice of Customer

  • 4.1. Virtual Reality Headset Awareness
  • 4.2. Virtual Reality Headset, Product Awareness
  • 4.3. Virtual Reality Headset, By Platform
  • 4.4. Virtual Reality Headset, By Application
  • 4.5. Factors Influencing User Experience
  • 4.6. Virtual Reality Headset, By Challenges

5. Global Virtual Reality Headset Market Overview

6. United States Virtual Reality Headset Market Landscape

7. United States Virtual Reality Headset Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value & Volume
  • 7.2. Market Share & Forecast
    • 7.2.1. By Platform (Circumscribed and Standalone)
    • 7.2.2. By Type (Wired and Wireless)
    • 7.2.3. By End User (Gaming, Healthcare, Entertainment and Others)
    • 7.2.4. By Sales Channel (E-commerce Retailers and Offline Retailers)
    • 7.2.5. By Region (Mid-West, North-East, South and West)
    • 7.2.6. By Company

8. United States Virtual Reality Headset Market Attractiveness Index

  • 8.1. By Platform
  • 8.2. By Type
  • 8.3. By End User
  • 8.4. By Region

9. United States Circumscribed Virtual Reality Headset Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value & Volume
  • 9.2. Market Share & Forecast
    • 9.2.1. By Type
    • 9.2.2. By End User
    • 9.2.3. By Sales Channel
    • 9.2.4. By Region
  • 9.3. Pricing Analysis
  • 9.4. Product Benchmarking

10. United States Standalone Virtual Reality Headset Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value & Volume
  • 10.2. Market Share & Forecast
    • 10.2.1. By End User
    • 10.2.2. By Sales Channel
    • 10.2.3. By Region
  • 10.3. Pricing Analysis
  • 10.4. Product Benchmarking

11. Market Dynamics

  • 11.1. Impact Analysis
  • 11.2. Drivers
  • 11.3. Challenges

12. Market Trends & Developments

13. Policy & Regulatory Landscape

14. United States Economic Profile

15. Competitive Landscape

  • 15.1. Competitive Benchmarking
  • 15.2. Company Profiles
    • 15.2.1. Sony Corporation of America
    • 15.2.2. Samsung Electronics America, Inc.
    • 15.2.3. HTC Vive Tech Corporation
    • 15.2.4. Oculus VR, LLC
    • 15.2.5. Google LLC
    • 15.2.6. Microsoft Corporation
    • 15.2.7. Lenovo (United States) Inc.
    • 15.2.8. TCT Mobile (US) Inc.
    • 15.2.9. Merge Labs, Inc.
    • 15.2.10. Razer Inc.

16. Strategic Recommendations

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