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Vietnam Tourism

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  • SWOT
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KSM 20.09.04

Key View: Vietnam's tourism industry faced crippling headwinds in 2020 that resulted in a severe contractions across both domestic and international segments of the market. Looking ahead into 2021, we are cautiously optimistic that the gradual easing of travel restrictions will encourage a modest rebound. While prospects are somewhat limited in 2021, we note that the outlook for 2022-2024 is brighter given significant organic growth potential. Drivers supporting market momentum will include broad government support, a competitive currency, attractive portfolio of tourism offerings and recovering incomes in key APAC source markets. The risks to our forecast are weighed to the downside as the global economic softness and a major resurgence in Covid-19 could derail recovery in the quarters ahead.

Table of Contents

  • Key View
  • SWOT
  • Tourism SWOT
  • Industry Forecast
  • Industry Risk/Reward Index
  • Asia Pacific Tourism Risk/Reward Index
  • Vietnam Tourism Risk/Reward Index
  • Market Overview

Competitive Landscape

  • Tourism Methodology
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