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중국의 와인 및 알코올 음료 시장

Alcohol & Wine Markets in China

리서치사 Asia Market Information & Development Co.
발행일 2019년 07월 상품 코드 55410
페이지 정보 영문 239 Pages
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중국의 와인 및 알코올 음료 시장 Alcohol & Wine Markets in China
발행일 : 2019년 07월 페이지 정보 : 영문 239 Pages

중국의 다양한 산업에 관한 시장조사를 전문으로 하고 있는 미국의 조사회사 Asia Market Information & Development Co. (본사 : 워싱턴주) 에서는 중국의 와인 및 알코올 음료 시장에 대한 조사 분석 보고서 "Chinese Markets for Wine and Alcohol"을 발행했습니다.

중국 와인 및 알코올 음료 시장의 산업 분석, 수요, 시장전략, 제조업자 성명록 등에 대해 전해드립니다.

    제1장 서론
    제2장 비즈니스 환경
    • 경제환경
    • 재무ㆍ세제
    제3장 와인 및 알코올 음료 산업 분석
    • 시장구조
    • 시장규모 및 성장
    • 주요 생산업자의 시설입지 및 생산량
    • 주요 생산업자의 시장점유율
    • 인건비
    • 잠재기업
    • 주요 유통업자
    • 주요 외국투자
    • 기술개발
    제4장 와인 및 알코올 음료의 생산 및 수요
    • 개요
    • 와인 및 알코올 음료의 생산 및 수요
    • 중국 스타일의 알코올 음료
    • 중국 스타일의 레드와인 및 알코올 음료
    • 해외의 와인 및 알코올 음료
    • 와인 및 알코올 음료의 수출입
    • 가격동향
    제5장 와인 및 알코올 음료의 시장별 소비량
    • 시장전망의 개요
    • 정부의 포장규제
    • 연령별 인구
    • 소비자의 지출동향
    • 시장별 와인 및 알코올 음료 수요
      • 소매
      • 레스토랑
    제6장 마케팅 전략
    • 중국의 유통 시스템
    • 시장참가 경로
    • 시장참가 전략
    제7장 제조업자 성명록
    • 와인 및 알코올 음료 생산업자의 프로파일
    • 유통업자
    • 주요 슈퍼마켓
    • 무역업자
    • 연구기관ㆍ단체
    도표
ksm 07.10.16

이 페이지에 게재되어 있는 내용은 최신판과 약간 차이가 있을 수 있으므로 영문목차를 함께 참조하여 주시기 바랍니다. 기타 자세한 사항은 문의 바랍니다.

China's demand for Alcohol & Wine has grown at a fast pace in the past decade. In the next decade, both production and demand will continue to grow. The Chinese economy maintains a high speed growth which has been stimulated by the consecutive increases of industrial output, import & export, consumer consumption and capital investment for over two decades. This new study examines China's economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (2008, 2013 and 2018) and long-term forecasts through 2023 and 2028 are presented. Major producers in China are profiled.

The primary and secondary research is done in China in order to access up-to-date government regulations, market information and industry data. Data were collected from the Chinese government publications, Chinese language newspapers and magazines, industry associations, local governments' industry bureaus, industry publications, and our in-house databases. Interviews are conducted with Chinese industry experts, university professors, and producers in China. Economic models and quantitative methods are applied in this report to project market demand and industry trends. Metric system is used and values are presented in either Yuan (RMB, current price) and/or US dollars.

Our market research reports provide hard-to-find market data and analyses. Today, China has the largest market in the world. Tremendous fast-growing markets for imports and business opportunities for companies around the world. If you want to expand your business or sell your products in China, our research reports provide the insights and projections into Chinese markets necessary for you to do so.

TABLE OF CONTENTS

I. INTRODUCTION

  • Report Scope and Methodology
  • Executive Summary

II. BUSINESS ENVIRONMENT

  • Economic Outlook
  • Key Economic Indicators
  • Industrial Output
  • Population and Labor
  • Foreign Investment
  • Foreign Trade
  • Financial and Tax Regulations
  • Banking System and Regulations
  • Foreign Exchange
  • Taxes, Tariff and Custom Duties

III. ALCOHOL & WINE INDUSTRY ASSESSMENTS

  • Alcohol & Wine Industry Structure
  • Market Size
  • Major Producer Facility Locations and Output
  • Market Share of Key Producers
  • Labor Costs
  • Potential Entrants
  • Major Distributors
  • Major Foreign Investments
  • Technology Development

IV. ALCOHOL & WINE PRODUCTION AND DEMAND

  • Overview
  • Alcohol & Wine Production and Demand
  • Chinese Style Alcohol
  • Wuliangye
  • Maotai
  • Luzhou
  • Jiannanchun
  • Quanxing
  • Gujing Gong
  • TuoPai
  • Xinghuacun
  • Xiangquan
  • Zhongzi
  • Others
  • Chinese Style Red Alcohol & Wine
  • Zhangyu
  • Greatwall
  • Dynasty
  • Weilong
  • Others
  • Foreign Alcohol & Wine and Alcohol
  • Whisky
  • Cognec
  • Gin
  • Rum
  • Tequila
  • Brandy
  • Others
  • Alcohol & Wine and Alcohol Imports and Exports
  • Pricing Trends

V. ALCOHOL & WINE CONSUMPTION BY MARKET

  • Alcohol & Wine Markets Outlook Overview
  • Government Packaging Regulations
  • Population by Age Group
  • Consumer Spending Trends
  • Alcohol & Wine Consumption by Region
  • Alcohol & Wine Demand by Market
  • Retails
  • Retail Market Outlook
  • Alcohol & Wine Demand in Retail Markets
  • Restaurants
  • Retardant Market Outlook
  • Alcohol & Wine Demand in Restaurants

VI. MARKETING STRATEGIES

  • Distribution System in China
  • China's Distribution System
  • Alcohol & Wine Distribution Channels
  • Transportation and Freight Infrastructure
  • Communications
  • China's Market Entry
  • Licensing
  • Franchising
  • E-commerce
  • Trading Companies and Local Agents
  • Representative Offices and Chinese Subsidiaries
  • Wholly Foreign Owned Enterprises

VII. ALCOHOL & WINE PRODUCER DIRECTORY

  • Alcohol & Wine Producer Profiles
  • Distributors
  • Major Supermarkets
  • Trading Companies
  • Research Institutions and Associations

LIST OF TABLES

I. INTRODUCTION

  • Economic Outlook Summary
  • Alcohol & Wine Supply and Demand Summary

II. BUSINESS ENVIRONMENT

  • Key Economic Indicators
  • Industrial Output
  • Population and Labor Force Trends
  • Foreign Investment and Loans
  • Foreign Trade
  • Key Commodity Exports from China
  • China? Exports to its Leading Trade Partners
  • Key Commodity Imports into China
  • China? Imports from Its Leading Trade Partners

III. ALCOHOL & WINE INDUSTRY ASSESSMENTS

  • Major Producer Facility Locations and Output
  • Market Share of Key Producers
  • Major Distributors
  • Major Foreign Investments

IV. ALCOHOL & WINE PRODUCTION AND DEMAND

  • Alcohol & Wine Production and Demand
  • Chinese Style Alcohol
  • Wuliangye
  • Maotai
  • Luzhou
  • Jiannanchun
  • Quanxing
  • Gujing Gong
  • TuoPai
  • Xinghuacun
  • Xiangquan
  • Zhongzi
  • Others
  • Chinese Style Red Alcohol & Wine
  • Zhangyu
  • Greatwall
  • Dynasty
  • Weilong
  • Others
  • Foreign Alcohol & Wine and Alcohol
  • Whisky
  • Cognec
  • Gin
  • Rum
  • Tequila
  • Brandy
  • Others
  • Alcohol & Wine and Alcohol Imports and Exports

V. ALCOHOL & WINE CONSUMPTION BY MARKET

  • Total Alcohol & Wine Consumption by Market
  • Population by Age Group
  • Consumer Spending Trends
  • Alcohol & Wine Consumption by Region
  • Alcohol & Wine Demand by Market
  • Retail Market Outlook
  • Alcohol & Wine Demand in Retail Markets
  • Retardant Market Outlook
  • Alcohol & Wine Demand in Restaurants

LIST OF CHARTS

  • Alcohol & Wine Production and Demand Summary
  • China's GDP and Industrial Output
  • Population Trends
  • Industrial Output by Ownership
  • Foreign Investments and Loans
  • China? Imports and Exports
  • Key Commodity Exports from China
  • Key Commodity Imports into China
  • Alcohol & Wine Output in China
  • Alcohol & Wine Production and Demand
  • Alcohol & Wine Exports and Imports
  • Alcohol & Wine Demand by Market
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