데오드란트 및 향수 시장 : 종류별, 최종사용자별, 가격대별, 유통 채널별 - 세계 기회 분석과 산업 예측(2021-2031년)

The deodorants and fragrances market was valued at $37,897.8 million in 2021 and is estimated to reach $63,155.6 million by 2031, registering a CAGR of 5.3% from 2022 to 2031. In 2021, the spray deodorants and fragrances segment accounted for the majority of the total deodorants and fragrances market. Deodorants and fragrances are products that are used to eliminate body odor and to provide a pleasant smell to the body or enhance the natural scent of the body's chemical composition by adding layers of complimentary smells. These products work by depositing scented oils of chemical formulations on the skin that adhere to the surface of the skin and release their scents.

Deodorants are most commonly used on a daily basis to mask the smell of body odor by covering it up with scented formulations. Spray deodorants and stick deodorants are the most common forms of deodorants, as they are the most effective at depositing the formulation on the skin. However, they often need to be reapplied, especially spray deodorants, as they lose their effectiveness over time and allow the body odor to emanate once again. Fragrances, on the other hand, deposit single or multiple layers of scents on the skin which accentuate the natural chemical composition of the body to create a natural scent. Sprays, roll-ons, and dab bottles are the most common ways of applying fragrances, with sprays and roll-ons being the most popular delivery mechanisms for fragrances.

Engaged stakeholders in the market try to create innovative products to capture larger market shares. Degree, a brand of Unilever plc, created deodorants for consumers with upper body and arm disabilities to make applying deodorant on themselves easier. Other stakeholders are experimenting with ingredient formulations and packaging to create products that offer multiple benefits to their consumers. These innovations are helping to increase customer interest in the market which is leading to market growth. Furthermore, increasing consumer participation in physical activities such as sports and fitness is leading to market proliferation as consumers are buying more products to get rid of unpleasant smells caused by sweating.

Due to instances of either negligence by manufacturers regarding quality checks of components or cross-contamination of the ingredients during production, some deodorants and fragrances cause harm to the skin or can become carcinogenic in nature. In such cases, the company may recall the products to identify the flaws. Such recall of products leads to the creation of a negative impact on the minds of the consumers, which causes losses for the market.

The increase in popularity of natural and organic products across the world is leading many engaged stakeholders in the deodorants and fragrances market to incorporate such types of ingredients into their products. Many new brands are emerging that make completely natural deodorants and fragrances with oils and waxes to provide maximum benefits to their consumers. In addition, consumers are rapidly adopting such products due to their benefits and low risks, which is leading to the proliferation of natural and organic deodorants and fragrances, and will help accelerate the growth of the market in the future.

The deodorants and fragrances market is segmented on the basis of type, end user, price point, distribution channel, and region. As per type, the market is classified into spray, stick, roll-on, and others. Depending on end users, it is categorized into women and men. According to price point, it is divided across economic, premium, and luxury. Depending on distribution channels, the market is segmented into hypermarkets/supermarkets, specialty stores, online channels, and others. Region wise, the market is divided across North America (U.S., Canada, and Mexico), Europe (UK, Germany, France, Italy, Spain, Netherlands, and rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, Saudi Arabia, United Arab Emirates, South Africa, and rest of LAMEA).

Some of the major players analyzed in this report are Edgewell Personal Care Company, Estee Lauder Companies Inc., Giorgio Armani S.p.A., Groupe Rocher, L'Oreal S.A., LVMH Group, PVH Corporation, Revlon, Inc., The Procter & Gamble Company, and Unilever Plc.

Key Benefits For Stakeholders

• This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the deodorants and fragrances market analysis from 2021 to 2031 to identify the prevailing deodorants and fragrances market opportunities.
• The market research is offered along with information related to key drivers, restraints, and opportunities.
• Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
• In-depth analysis of the deodorants and fragrances market segmentation assists to determine the prevailing market opportunities.
• Major countries in each region are mapped according to their revenue contribution to the global market.
• Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
• The report includes the analysis of the regional as well as global deodorants and fragrances market trends, key players, market segments, application areas, and market growth strategies.

Key Market Segments

By Type

• Spray
• Stick
• Roll On
• Others

By End-User

• Women
• Men

By Price Point

• Economic
• Premium
• Luxury

By Distribution Channel

• Hypermarket and Supermarket
• Specialty Stores
• Online Channels
• Others

By Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Netherlands
  • Rest Of Europe
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest Of Asia-Pacific
• LAMEA
  • Brazil
  • Argentina
  • Saudi Arabia
  • United Arab Emirates
  • South Africa
  • Rest Of LAMEA
• Key Market Players
  • Edgewell Personal Care Co
  • Estee Lauder Companies Inc.
  • giorgio armani
  • Groupe Rocher
  • Loreal S.A.
  • LVMH GROUP
  • PVH Corp.
  • Revlon, Inc.
  • Procter & Gamble Co.
  • Unilever plc

TABLE OF CONTENTS

CHAPTER 1:INTRODUCTION

• 1.1.Report description
• 1.2.Key market segments
• 1.3.Key benefits to the stakeholders
• 1.4.Research Methodology
  • 1.4.1.Secondary research
  • 1.4.2.Primary research
  • 1.4.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

• 2.1.Key findings of the study
• 2.2.CXO Perspective

CHAPTER 3:MARKET OVERVIEW

• 3.1.Market definition and scope
• 3.2.Key findings
  • 3.2.1.Top investment pockets
• 3.3.Porter's five forces analysis
• 3.4.Top player positioning
• 3.5.Market dynamics
  • 3.5.1.Drivers
  • 3.5.2.Restraints
  • 3.5.3.Opportunities
• 3.6.COVID-19 Impact Analysis on the market
• 3.7.Pricing Analysis
• 3.8.Value Chain Analysis
• 3.9.Market Share Analysis

CHAPTER 4: DEODORANTS AND FRAGRANCES MARKET, BY TYPE

• 4.1 Overview
  • 4.1.1 Market size and forecast
• 4.2 Spray
  • 4.2.1 Key market trends, growth factors and opportunities
  • 4.2.2 Market size and forecast, by region
  • 4.2.3 Market analysis by country
• 4.3 Stick
  • 4.3.1 Key market trends, growth factors and opportunities
  • 4.3.2 Market size and forecast, by region
  • 4.3.3 Market analysis by country
• 4.4 Roll On
  • 4.4.1 Key market trends, growth factors and opportunities
  • 4.4.2 Market size and forecast, by region
  • 4.4.3 Market analysis by country
• 4.5 Others
  • 4.5.1 Key market trends, growth factors and opportunities
  • 4.5.2 Market size and forecast, by region
  • 4.5.3 Market analysis by country

CHAPTER 5: DEODORANTS AND FRAGRANCES MARKET, BY END-USER

• 5.1 Overview
  • 5.1.1 Market size and forecast
• 5.2 Women
  • 5.2.1 Key market trends, growth factors and opportunities
  • 5.2.2 Market size and forecast, by region
  • 5.2.3 Market analysis by country
• 5.3 Men
  • 5.3.1 Key market trends, growth factors and opportunities
  • 5.3.2 Market size and forecast, by region
  • 5.3.3 Market analysis by country

CHAPTER 6: DEODORANTS AND FRAGRANCES MARKET, BY PRICE POINT

• 6.1 Overview
  • 6.1.1 Market size and forecast
• 6.2 Economic
  • 6.2.1 Key market trends, growth factors and opportunities
  • 6.2.2 Market size and forecast, by region
  • 6.2.3 Market analysis by country
• 6.3 Premium
  • 6.3.1 Key market trends, growth factors and opportunities
  • 6.3.2 Market size and forecast, by region
  • 6.3.3 Market analysis by country
• 6.4 Luxury
  • 6.4.1 Key market trends, growth factors and opportunities
  • 6.4.2 Market size and forecast, by region
  • 6.4.3 Market analysis by country

CHAPTER 7: DEODORANTS AND FRAGRANCES MARKET, BY DISTRIBUTION CHANNEL

• 7.1 Overview
  • 7.1.1 Market size and forecast
• 7.2 Hypermarket and Supermarket
  • 7.2.1 Key market trends, growth factors and opportunities
  • 7.2.2 Market size and forecast, by region
  • 7.2.3 Market analysis by country
• 7.3 Specialty Stores
  • 7.3.1 Key market trends, growth factors and opportunities
  • 7.3.2 Market size and forecast, by region
  • 7.3.3 Market analysis by country
• 7.4 Online Channels
  • 7.4.1 Key market trends, growth factors and opportunities
  • 7.4.2 Market size and forecast, by region
  • 7.4.3 Market analysis by country
• 7.5 Others
  • 7.5.1 Key market trends, growth factors and opportunities
  • 7.5.2 Market size and forecast, by region
  • 7.5.3 Market analysis by country

CHAPTER 8: DEODORANTS AND FRAGRANCES MARKET, BY REGION

• 8.1 Overview
  • 8.1.1 Market size and forecast
• 8.2 North America
  • 8.2.1 Key trends and opportunities
  • 8.2.2 North America Market size and forecast, by Type
  • 8.2.3 North America Market size and forecast, by End-User
  • 8.2.4 North America Market size and forecast, by Price Point
  • 8.2.5 North America Market size and forecast, by Distribution Channel
  • 8.2.6 North America Market size and forecast, by country
    • 8.2.6.1 U.S.
    • 8.2.6.1.1 Market size and forecast, by Type
    • 8.2.6.1.2 Market size and forecast, by End-User
    • 8.2.6.1.3 Market size and forecast, by Price Point
    • 8.2.6.1.4 Market size and forecast, by Distribution Channel
    • 8.2.6.2 Canada
    • 8.2.6.2.1 Market size and forecast, by Type
    • 8.2.6.2.2 Market size and forecast, by End-User
    • 8.2.6.2.3 Market size and forecast, by Price Point
    • 8.2.6.2.4 Market size and forecast, by Distribution Channel
    • 8.2.6.3 Mexico
    • 8.2.6.3.1 Market size and forecast, by Type
    • 8.2.6.3.2 Market size and forecast, by End-User
    • 8.2.6.3.3 Market size and forecast, by Price Point
    • 8.2.6.3.4 Market size and forecast, by Distribution Channel
• 8.3 Europe
  • 8.3.1 Key trends and opportunities
  • 8.3.2 Europe Market size and forecast, by Type
  • 8.3.3 Europe Market size and forecast, by End-User
  • 8.3.4 Europe Market size and forecast, by Price Point
  • 8.3.5 Europe Market size and forecast, by Distribution Channel
  • 8.3.6 Europe Market size and forecast, by country
    • 8.3.6.1 UK
    • 8.3.6.1.1 Market size and forecast, by Type
    • 8.3.6.1.2 Market size and forecast, by End-User
    • 8.3.6.1.3 Market size and forecast, by Price Point
    • 8.3.6.1.4 Market size and forecast, by Distribution Channel
    • 8.3.6.2 Germany
    • 8.3.6.2.1 Market size and forecast, by Type
    • 8.3.6.2.2 Market size and forecast, by End-User
    • 8.3.6.2.3 Market size and forecast, by Price Point
    • 8.3.6.2.4 Market size and forecast, by Distribution Channel
    • 8.3.6.3 France
    • 8.3.6.3.1 Market size and forecast, by Type
    • 8.3.6.3.2 Market size and forecast, by End-User
    • 8.3.6.3.3 Market size and forecast, by Price Point
    • 8.3.6.3.4 Market size and forecast, by Distribution Channel
    • 8.3.6.4 Italy
    • 8.3.6.4.1 Market size and forecast, by Type
    • 8.3.6.4.2 Market size and forecast, by End-User
    • 8.3.6.4.3 Market size and forecast, by Price Point
    • 8.3.6.4.4 Market size and forecast, by Distribution Channel
    • 8.3.6.5 Spain
    • 8.3.6.5.1 Market size and forecast, by Type
    • 8.3.6.5.2 Market size and forecast, by End-User
    • 8.3.6.5.3 Market size and forecast, by Price Point
    • 8.3.6.5.4 Market size and forecast, by Distribution Channel
    • 8.3.6.6 Netherlands
    • 8.3.6.6.1 Market size and forecast, by Type
    • 8.3.6.6.2 Market size and forecast, by End-User
    • 8.3.6.6.3 Market size and forecast, by Price Point
    • 8.3.6.6.4 Market size and forecast, by Distribution Channel
    • 8.3.6.7 Rest of Europe
    • 8.3.6.7.1 Market size and forecast, by Type
    • 8.3.6.7.2 Market size and forecast, by End-User
    • 8.3.6.7.3 Market size and forecast, by Price Point
    • 8.3.6.7.4 Market size and forecast, by Distribution Channel
• 8.4 Asia-Pacific
  • 8.4.1 Key trends and opportunities
  • 8.4.2 Asia-Pacific Market size and forecast, by Type
  • 8.4.3 Asia-Pacific Market size and forecast, by End-User
  • 8.4.4 Asia-Pacific Market size and forecast, by Price Point
  • 8.4.5 Asia-Pacific Market size and forecast, by Distribution Channel
  • 8.4.6 Asia-Pacific Market size and forecast, by country
    • 8.4.6.1 China
    • 8.4.6.1.1 Market size and forecast, by Type
    • 8.4.6.1.2 Market size and forecast, by End-User
    • 8.4.6.1.3 Market size and forecast, by Price Point
    • 8.4.6.1.4 Market size and forecast, by Distribution Channel
    • 8.4.6.2 Japan
    • 8.4.6.2.1 Market size and forecast, by Type
    • 8.4.6.2.2 Market size and forecast, by End-User
    • 8.4.6.2.3 Market size and forecast, by Price Point
    • 8.4.6.2.4 Market size and forecast, by Distribution Channel
    • 8.4.6.3 India
    • 8.4.6.3.1 Market size and forecast, by Type
    • 8.4.6.3.2 Market size and forecast, by End-User
    • 8.4.6.3.3 Market size and forecast, by Price Point
    • 8.4.6.3.4 Market size and forecast, by Distribution Channel
    • 8.4.6.4 South Korea
    • 8.4.6.4.1 Market size and forecast, by Type
    • 8.4.6.4.2 Market size and forecast, by End-User
    • 8.4.6.4.3 Market size and forecast, by Price Point
    • 8.4.6.4.4 Market size and forecast, by Distribution Channel
    • 8.4.6.5 Australia
    • 8.4.6.5.1 Market size and forecast, by Type
    • 8.4.6.5.2 Market size and forecast, by End-User
    • 8.4.6.5.3 Market size and forecast, by Price Point
    • 8.4.6.5.4 Market size and forecast, by Distribution Channel
    • 8.4.6.6 Rest of Asia-Pacific
    • 8.4.6.6.1 Market size and forecast, by Type
    • 8.4.6.6.2 Market size and forecast, by End-User
    • 8.4.6.6.3 Market size and forecast, by Price Point
    • 8.4.6.6.4 Market size and forecast, by Distribution Channel
• 8.5 LAMEA
  • 8.5.1 Key trends and opportunities
  • 8.5.2 LAMEA Market size and forecast, by Type
  • 8.5.3 LAMEA Market size and forecast, by End-User
  • 8.5.4 LAMEA Market size and forecast, by Price Point
  • 8.5.5 LAMEA Market size and forecast, by Distribution Channel
  • 8.5.6 LAMEA Market size and forecast, by country
    • 8.5.6.1 Brazil
    • 8.5.6.1.1 Market size and forecast, by Type
    • 8.5.6.1.2 Market size and forecast, by End-User
    • 8.5.6.1.3 Market size and forecast, by Price Point
    • 8.5.6.1.4 Market size and forecast, by Distribution Channel
    • 8.5.6.2 Argentina
    • 8.5.6.2.1 Market size and forecast, by Type
    • 8.5.6.2.2 Market size and forecast, by End-User
    • 8.5.6.2.3 Market size and forecast, by Price Point
    • 8.5.6.2.4 Market size and forecast, by Distribution Channel
    • 8.5.6.3 Saudi Arabia
    • 8.5.6.3.1 Market size and forecast, by Type
    • 8.5.6.3.2 Market size and forecast, by End-User
    • 8.5.6.3.3 Market size and forecast, by Price Point
    • 8.5.6.3.4 Market size and forecast, by Distribution Channel
    • 8.5.6.4 United Arab Emirates
    • 8.5.6.4.1 Market size and forecast, by Type
    • 8.5.6.4.2 Market size and forecast, by End-User
    • 8.5.6.4.3 Market size and forecast, by Price Point
    • 8.5.6.4.4 Market size and forecast, by Distribution Channel
    • 8.5.6.5 South Africa
    • 8.5.6.5.1 Market size and forecast, by Type
    • 8.5.6.5.2 Market size and forecast, by End-User
    • 8.5.6.5.3 Market size and forecast, by Price Point
    • 8.5.6.5.4 Market size and forecast, by Distribution Channel
    • 8.5.6.6 Rest of LAMEA
    • 8.5.6.6.1 Market size and forecast, by Type
    • 8.5.6.6.2 Market size and forecast, by End-User
    • 8.5.6.6.3 Market size and forecast, by Price Point
    • 8.5.6.6.4 Market size and forecast, by Distribution Channel

CHAPTER 9: COMPANY LANDSCAPE

• 9.1. Introduction
• 9.2. Top winning strategies
• 9.3. Product Mapping of Top 10 Player
• 9.4. Competitive Dashboard
• 9.5. Competitive Heatmap
• 9.6. Key developments

CHAPTER 10: COMPANY PROFILES

• 10.1 Edgewell Personal Care Co
  • 10.1.1 Company overview
  • 10.1.2 Company snapshot
  • 10.1.3 Operating business segments
  • 10.1.4 Product portfolio
  • 10.1.5 Business performance
  • 10.1.6 Key strategic moves and developments
• 10.2 Estee Lauder Companies Inc.
  • 10.2.1 Company overview
  • 10.2.2 Company snapshot
  • 10.2.3 Operating business segments
  • 10.2.4 Product portfolio
  • 10.2.5 Business performance
  • 10.2.6 Key strategic moves and developments
• 10.3 giorgio armani
  • 10.3.1 Company overview
  • 10.3.2 Company snapshot
  • 10.3.3 Operating business segments
  • 10.3.4 Product portfolio
  • 10.3.5 Business performance
  • 10.3.6 Key strategic moves and developments
• 10.4 Groupe Rocher
  • 10.4.1 Company overview
  • 10.4.2 Company snapshot
  • 10.4.3 Operating business segments
  • 10.4.4 Product portfolio
  • 10.4.5 Business performance
  • 10.4.6 Key strategic moves and developments
• 10.5 Loreal S.A.
  • 10.5.1 Company overview
  • 10.5.2 Company snapshot
  • 10.5.3 Operating business segments
  • 10.5.4 Product portfolio
  • 10.5.5 Business performance
  • 10.5.6 Key strategic moves and developments
• 10.6 LVMH GROUP
  • 10.6.1 Company overview
  • 10.6.2 Company snapshot
  • 10.6.3 Operating business segments
  • 10.6.4 Product portfolio
  • 10.6.5 Business performance
  • 10.6.6 Key strategic moves and developments
• 10.7 PVH Corp.
  • 10.7.1 Company overview
  • 10.7.2 Company snapshot
  • 10.7.3 Operating business segments
  • 10.7.4 Product portfolio
  • 10.7.5 Business performance
  • 10.7.6 Key strategic moves and developments
• 10.8 Revlon, Inc.
  • 10.8.1 Company overview
  • 10.8.2 Company snapshot
  • 10.8.3 Operating business segments
  • 10.8.4 Product portfolio
  • 10.8.5 Business performance
  • 10.8.6 Key strategic moves and developments
• 10.9 Procter & Gamble Co.
  • 10.9.1 Company overview
  • 10.9.2 Company snapshot
  • 10.9.3 Operating business segments
  • 10.9.4 Product portfolio
  • 10.9.5 Business performance
  • 10.9.6 Key strategic moves and developments
• 10.10 Unilever plc
  • 10.10.1 Company overview
  • 10.10.2 Company snapshot
  • 10.10.3 Operating business segments
  • 10.10.4 Product portfolio
  • 10.10.5 Business performance
  • 10.10.6 Key strategic moves and developments