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북미의 모바일 상황인식 솔루션 시장(2019년)

North American Mobile Situational Awareness Solutions Market, 2019

리서치사 Frost & Sullivan
발행일 2019년 12월 상품 코드 920292
페이지 정보 영문 42 Pages
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북미의 모바일 상황인식 솔루션 시장(2019년) North American Mobile Situational Awareness Solutions Market, 2019
발행일 : 2019년 12월 페이지 정보 : 영문 42 Pages

본 상품은 영문 자료로 한글과 영문목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문목차를 참고해주시기 바랍니다.

모바일 상황인식 소프트웨어 제품은 모바일 디바이스를 통해 긴급 대응팀이 현장의 상황 파악을 거의 실시간으로 할 수 있도록 하는 것으로, 대상 지역과 주변의 지도제작, 인원 및 기타 마커의 위치와 상황, 관련 사진·비디오, 사령부로부터의 최신 가이던스 등의 정보가 포함됩니다.

북미의 모바일 상황인식 솔루션(Mobile Situational Awareness Solutions) 시장을 조사했으며, 시장 및 제품의 정의와 개요, 시장 성장에 대한 각종 영향 요인 분석, 산업의 추이와 경쟁 환경, 주요 사업자의 개요, 솔루션 프로바이더의 성장 기회·성공 전략 분석 등을 정리하여 전해드립니다.

개요

시장 개요

  • 정의
  • 주요 동향

촉진 요인과 장벽

경쟁 환경

  • 경쟁 분석
  • 산업의 추이
  • 개요 : CommandWear Systems
  • 개요 : Intrepid Networks

프로바이더의 성장 기회

  • 성장 기회 : 민간 시장
  • 성장 기회 : 화이트 라벨
  • 성장 기회 : 하이터치 세일과 애프터 서비스
  • 성장 기회 : 스마트 워치
  • 성장 기회 : 스마트 시티
  • 전략적 필수 요건

결론

  • 결론
  • 면책사항

부록

FROST & SULLIVAN 소개

KSA 20.01.20

Growth Opportunities and Competitive Differentiators in an Emerging First-Responder Solution Category

This study examines the North American mobile situational awareness solutions market. Profiles of two leading provider are presented, including an examination of their product portfolios and strategies. Market trends, adoption drivers and barriers, competitive innovations, and potential growth opportunities are also defined and discussed.

The mobile situational awareness solutions market is in its early stages, with a limited number of small companies competing for awareness and share. Their solutions were developed to address the challenges, risks, and shortcomings of communicating exclusively by using traditional land mobile radios (LMRs).

The mobile situational awareness software product puts near real-time information about critical field situations at the disposal of emergency first response teams via their mobile devices. This information typically includes mapping of the emergency area and its surroundings, location and status of personnel and other markers, alerts, relevant photos and video, and up-to-the-minute guidance from central command.

The typical mobile form factor for situational awareness software is the smartphone. Smart watch capabilities can also be provided and are already being used as a competitive differentiator.

The major drivers propelling this mobile situational awareness market include the presence of multiple high-potential target markets, the legitimizing influence of key industry certifications, a growing set of strategic partnerships (channel and technology), and clear and positive benefits to the customer (faster dispatch, faster situation resolution, safer first-responders, reduced costs).

This solution category has piqued the interest of certain major wireless carriers. These carriers recognize synergies with their IoT and Smart City initiatives and are acting as both resellers and technology partners with select mobile situational awareness vendors. Given the wireless carrier's position as a trusted mobility partner, their participation in this market has the potential to calm the more risk-averse government agencies targeted for these offerings.

Purchase barriers also exist and are typical for an early stage product offering. In addition to having to neutralize the concerns of technology laggards, vendors must also address the target customers' high level of cost sensitivity, a lack of brand awareness, and concerns regarding communications reliability, security and privacy.

Customer targets include both public safety agencies (police, firefighters, paramedics, etc.) and the civilian sector, including securing major events and venues.

Leaders in this still-evolving market will work on increasing market exposure, stay at the cutting edge technology-wise, prioritize affordability and ease of use, and continue to explore multiple use cases.

Key Issues Addressed:

  • What best practices are early leaders in this market displaying?
  • What are the major trends that are emerging around mobile situational awareness solutions?
  • How are providers innovating and differentiating?
  • What key partnerships are being forged?
  • Are vertical-specific offerings and capabilities available?
  • What growth opportunities exist for today's partners?

Table of Contents

Executive Summary

  • Key Findings

Market Overview-Mobile Situational Awareness Solutions Market

  • Defining Mobile Situational Awareness Solutions
  • Mobile Situational Awareness Solutions-Key Trends
  • Mobile Situational Awareness Solutions-Key Trends (continued)
  • Mobile Situational Awareness Solutions-Key Trends (continued)

Drivers and Restraints-Mobile Situational Awareness Solutions Market

  • Market Drivers
  • Market Restraints

Competitive Environment-Mobile Situational Awareness Solutions Market

  • Competitive Assessment
  • Transformation in the Mobile Situational Awareness Industry
  • CommandWear Systems Profile
  • CommandWear Systems Profile (continued)
  • CommandWear Systems Profile (continued)
  • Intrepid Networks Profile
  • Intrepid Networks Profile (continued)
  • Intrepid Networks Profile (continued)

Growth Opportunities for Providers in the Mobile Situational Awareness Solutions Market

  • Growth Opportunity 1-The Civilian Market
  • Growth Opportunity 2-White Labeling
  • Growth Opportunity 3-High-Touch Post-Sale Relationship
  • Growth Opportunity 4-Smart Watch Applications
  • Growth Opportunity 5-Smart City Integrations
  • Strategic Imperatives for Mobile Situational Awareness Solution Providers

The Last Word

  • The Last Word
  • Legal Disclaimer

Appendix

  • List of Exhibits

The Frost & Sullivan Story

  • The Frost & Sullivan Story
  • Value Proposition-Future of Your Company & Career
  • Global Perspective
  • Industry Convergence
  • 360º Research Perspective
  • Implementation Excellence
  • Our Blue Ocean Strategy
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