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서유럽의 핫드링크 시장 : 고성장 경제권이 제시하는 시장 기회 분석

Opportunities in the Western Europe Hot Drinks Sector: Analysis of opportunities offered by high growth economies

리서치사 GlobalData
발행일 2018년 11월 상품 코드 585583
페이지 정보 영문 93 Pages
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서유럽의 핫드링크 시장 : 고성장 경제권이 제시하는 시장 기회 분석 Opportunities in the Western Europe Hot Drinks Sector: Analysis of opportunities offered by high growth economies
발행일 : 2018년 11월 페이지 정보 : 영문 93 Pages

이 페이지에 게재되어 있는 내용은 최신판과 약간 차이가 있을 수 있으므로 영문목차를 함께 참조하여 주시기 바랍니다. 기타 자세한 사항은 문의 바랍니다.

서유럽의 핫드링크 시장을 조사했으며, 지역 전체의 시장 개요, 잠재 성장성이 높은 국가의 시장 규모·성장률 추이와 예측, 카테고리(핫커피·핫티·기타 핫드링크)·국가별 소비 동향 변화, 각국 시장의 구조, 성공 사례 분석, 주요 기업·브랜드의 시장 점유율, 유통 채널·패키지 형태의 동향, 향후 성장 기회 등을 정리하여 전해드립니다.

제1장 개요

제2장 시장 규모 및 시장 성장 분석 : 지역 비교

  • 시장 규모 분석 : 서유럽과 기타 지역의 비교
  • 성장 분석 : 지역별
  • 성장 분석 : 국가별
  • 성장 분석 : 카테고리별

제3장 서유럽 시장에서 잠재 성장성이 높은 국가

  • 특정 방법
  • 잠재 성장성이 높은 국가
  • 리스크·보상 분석

제4장 잠재 성장성이 높은 국가의 시장 규모와 시장 성장 분석

  • 시장 개요
  • 성장 기여 요소 분석 : 국가별
  • 핫드링크 시장의 점유율 : RTD·아이스티·아이스커피 시장과의 비교
  • 소비 레벨의 변화 : 국가·카테고리별
  • 인구 1인당 소비량과 지출액

제5장 주요 국가 분석

  • 영국
  • 독일
  • 벨기에
  • 네덜란드

제6장 성공 사례

  • 사례 연구

제7장 기업·브랜드 분석

  • 브랜드의 시장 점유율
  • 주요 기업
  • 주요 브랜드
  • 자체브랜드(PB)의 침투율

제8장 유통 채널

  • 주요 유통 채널 : 국가별
  • 주요 유통 채널 : 카테고리별

제9장 패키지 형태

  • 성장 분석 : 재료·패키지 유형별
  • 성장 분석 : 마개 유형·외장 유형별

제10장 과제와 시장 전망

  • 주요 과제
  • 시장 전망

제11장 부록

KSA 17.12.11

List of Tables

  • Regional comparison: Market size, growth, and per capita analysis, 2017-2022
  • Risk, reward and opportunity analysis
  • Countries in the region - Overview
  • Value share of hot coffee and hot tea as a proportion of overall coffee and tea sector, 2017
  • Change in consumption by category within hot drinks (value terms), 2017-2022
  • Per Capita Consumption in the region by countries, 2017
  • Per Capita Expenditure in the region by countries, 2017
  • Leading brands in the sector and categories by value, 2017
  • Leading companies in the sector by value sales, 2017
  • Leading Brands (including Private label) in the sector by value, 2017
  • Private label penetration in the sector
  • Leading Distribution Channels in the region by countries, 2017
  • Leading Distribution Channels in the region by category, 2017

List of Figures

  • Annual value growth analysis by region (2017-2022)
  • Annual volume growth analysis by region (2017-2022)
  • Value and volume growth analysis by country (2017-2022)
  • Value and volume growth analysis by category (2017-2022)
  • Country level contribution to the growth by category in the region, 2017-2022
  • high potential country - Demographic Analysis
  • Key package material volume (units) share, 2017
  • Unit volume growth by package material (2012-2022)
  • Key pack type volume (units) share, 2017
  • Unit volume growth by pack type (2012-2022)
  • Key closure type volume (units) share, 2017
  • Unit volume growth by closure type (2012-2022)
  • Key primary outer volume (units) share, 2017
  • Unit volume growth by primary outer type (2012-2022)

The Western Europe hot drinks sector was valued over US$36,000+ million in 2017, making the region the third largest market in the global hot drinks sector. A thriving Western European economy and the subsequent renewed consumer confidence are set to drive growth in hot drinks consumption, allowing the region to remain the third largest market for hot drinks worldwide.

Hot coffee held the largest share, accounting for 75.6% of total value sales in 2017, while hot tea, the second largest market, held a value share of 16.7%. With a projected value CAGR of 4.8%, the other hot drinks category is set to record the fastest growth among all categories during 2017-2022.

Western Europe's hot drinks sector is fragmented with the top five brands - Nescafe, Nespresso, Lavazza, Jacobs, and Senso - accounting for 18.5% value share in 2017. Private label penetration stood at 19.5% in the region.

Hypermarkets & Supermarkets was the leading distribution channel for hot drinks in Western Europe with a 54.4% share in 2017, followed by convenience stores with 17.3%. On-trade transactions accounted for 17.5% of overall hot drinks distribution in the same year.

"Opportunities in the Western Europe Hot Drinks Sector", report brings together multiple data sources to provide a comprehensive overview of the region's Hot Drinks sector. It includes market overview, high growth country analysis, top brands, key distribution channels, packaging formats and case studies.

Scope

This report brings together multiple data sources to provide a comprehensive overview of the hot drinks sector in the region. It includes analysis on the following -

  • Sector overview: Provides overview of the sector size, value and volume growth analysis, across regions
  • Change in consumption: Analysis on the shift in consumption of hot drinks categories across the key countries in the region.
  • High potential countries: Provides Risk-Reward analysis of top 4 high potential countries in the region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure
  • Country analysis: Provides deep-dive analysis of high potential countries covering value growth during 2017-2022, key challenges, consumer demographics, and key trends supported with product examples. It also includes analysis of the key challenges faced and future outlook for the region.
  • Brand analysis: Provides an overview of leading brands in the region, besides analyzing the growth of Private Label products in the region.
  • Key distribution channels: Provides analysis on the leading distribution channels for hot drinks across the key countries in the region, in 2017. It covers these distribution channels - Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers, Cash & Carries and Warehouse Clubs, 'Dollar Stores' and Other retailers.
  • Preferred packaging formats: The report provides percentage share (in 2017) and growth analysis (during 2012-2022) for various packaging materials, pack type, closure type, and primary outer types based on the volume sales (units) of hot drinks.

Reasons to buy

  • Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
  • The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
  • The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
  • To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.

Table of Contents

  • 1. Executive summary
  • 2. Market size and growth analysis (Regional analysis)
  • Market size analysis - by region
  • Growth analysis by region
  • Growth analysis by country
  • Growth analysis by category
  • 3. Growth potential by countries
  • Risk and reward analysis - Opportunity scores
  • 4. Market size and growth analysis
  • Overview - Value and volume growth analysis by country
  • Growth contribution analysis by country
  • Share of Hot Coffee and Hot Tea Compared to Iced/RTD Coffee and Iced/RTD Tea
  • Change in consumption levels by country and hot drinks categories
  • Per capita consumption and expenditure analysis
  • 5. High potential countries
  • 6. Success stories
  • 7. Company and brand analysis
  • Brand Share Analysis in the hot drinks sector
  • Leading companies in hot drinks sector
  • Leading brands in the sector
  • Private label penetration in the sector
  • 8. Key distribution channels
  • Leading distribution channels by countries
  • Leading distribution channels by category
  • 9. Key packaging formats
  • Growth analysis by key pack material and pack type
  • Growth analysis by closure type and primary outer type
  • 10. Challenges and future outlook
  • Key challenges
  • Future outlook

11. Appendix

  • 12. Trend definitions
  • 13. About GlobalData
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