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국가별 프로파일 : 필리핀의 메이크업 부문

Country Profile: Make-Up in the Philippines

리서치사 GlobalData
발행일 2019년 03월 상품 코드 592316
페이지 정보 영문 87 Pages
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국가별 프로파일 : 필리핀의 메이크업 부문 Country Profile: Make-Up in the Philippines
발행일 : 2019년 03월 페이지 정보 : 영문 87 Pages

필리핀의 메이크업(Make-Up) 부문에 대해 조사 분석했으며, 고성장 시장, 포장재 사용 동향, 카테고리별 유통경로 데이터, 브랜드의 시장 점유율 등의 정보를 정리하여 전해드립니다.

제1장 보고서의 범위

제2장 주요 요약

제3장 세계/지역에서의 필리핀

  • 세계/아시아태평양 메이크업 부문에서 필리핀의 점유율
  • 아시아태평양 기타 주요 국가와 비교한 필리핀

제4장 시장 규모 분석 : 메이크업 부문

  • 매출 및 출하량 분석 : 필리핀의 메이크업 부문
  • 1인당 소비 : 아시아태평양/세계와 비교한 필리핀
  • 소비자 동향(고가/저가)
  • 메이크업 부문의 매출 및 출하량 분석
  • 성장 분석 : 시장별

제5장 시장과 카테고리 분석

  • 1인당 소비 분석 : 시장별
  • 시장 분석 : 아이 메이크업
  • 시장 분석 : 페이스 메이크업
  • 시장 분석 : 립 메이크업
  • 시장 분석 : 네일 메이크업

제6장 유통 분석

  • 유통경로 점유율 분석 : 메이크업
  • 유통경로 점유율 분석 : 아이 메이크업
  • 유통경로 점유율 분석 : 페이스 메이크업
  • 유통경로 점유율 분석 : 립 메이크업
  • 유통경로 점유율 분석 : 네일 메이크업

제7장 경쟁 구도

  • 브랜드 점유율 분석 : 부문별
  • 브랜드 점유율 분석 : 시장별
  • 브랜드 점유율 분석 : 카테고리별

제8장 포장 분석

  • 포장 점유율과 성장 분석 : 포장재별
  • 포장 점유율 분석 : 포장재별
  • 포장 점유율과 성장 분석 : 팩 종류별
  • 포장 점유율 분석 : 팩 종류별
  • 포장 점유율과 성장 분석 : 마개 종류별
  • 포장 점유율 분석 : 마개 종류별
  • 포장 점유율 성장 분석 : 1차 아우터 종류별
  • 포장 점유율 분석 : 1차 아우터 종류별

제9장 거시경제 분석

  • 1인당 GDP
  • 인구와 인구증가
  • 소비자 물가지수
  • 인구 분석 : 연령별

제10장 소비자 통계

  • 소비 : 남녀별
  • 소비 : 연령별
  • 소비 : 교육별
  • 소비 : 도시화 단계별

제11장 조사 방법

제12장 정의

제13장 부록

제14장 GlobalData 소개

제15장 면책사항

제16장 연락처

LSH 17.12.26

이 페이지에 게재되어 있는 내용은 최신판과 약간 차이가 있을 수 있으므로 영문목차를 함께 참조하여 주시기 바랍니다. 기타 자세한 사항은 문의 바랍니다.

List of Tables

  • Country snapshot - leading value categories and fastest-growing segments
  • Cross category comparison - by value (2013-2023)
  • Cross category comparison - by volume (2013-2023)
  • Per capita consumption (by category), the Philippines compared to Asia-Pacific and global levels (in kg), 2018
  • Eye make-up - value analysis by segment, 2013-2023
  • Eye make-up - volume analysis by segment, 2013-2023
  • Face make-up - value analysis by segment, 2013-2023
  • Face make-up - volume analysis by segment, 2013-2023
  • Lip make-up - value analysis by segment, 2013-2023
  • Lip make-up - volume analysis by segment, 2013-2023
  • Change in distribution share, 2013-2018
  • Performance overview (score: 1-100)
  • Category data, by segment
  • Per capita consumption (in kg), 2013-2023
  • Per capita expenditure, 2013-2023
  • Make-up sales distribution in the Philippines - by category, 2018
  • Brand share (in value terms) in the make-up sector, 2018
  • Brand share (in value terms) in the make-up sector by category, 2018
  • Pack material (in million pack units), 2013-2023
  • Pack materials by category (in million pack units), 2018
  • Pack type (in million pack units), 2013-2023
  • Pack types by category (in million pack units), 2018
  • Closure type (in million pack units), 2013-2023
  • Closure types by category (in million pack units), 2018
  • Primary outer type (in million pack units), 2013-2023
  • Primary outer types by category (in million pack units), 2018
  • Real GDP and annual growth (%), 2015-2023
  • Nominal GDP and annual growth (%), 2015-2023
  • Consumer price inflation (%), 2015-2023
  • Employed people and unemployment rate (%), 2015-2023
  • Nominal household final consumption expenditure and annual growth (%), 2015-2023
  • Population and annual growth (%), 2015-2023
  • Population by age group (%)
  • Population by gender (%)
  • Population by rural-urban split (%)
  • Exchange rates, 2013-2023

List of Figures

  • Value and volume share of the Philippines in the global and Asia-Pacific make-up sector, 2018-2023
  • The Philippines compared to the other top countries in terms of market share, growth, and competitive landscape
  • PCC comparison - the Philippines, Asia-Pacific, and global, 2013-2023
  • PCE comparison - the Philippines, Asia-Pacific, and global, 2013-2023
  • Market size and growth analysis by value and volume, make-up sector, 2013-2023
  • Cross category comparison - by value growth rate (2013-2023)
  • Change in category share (in value terms), 2018-2023
  • Cross category comparison - by volume growth rate (2013-2023)
  • Change in category share (in volume terms), 2018-2023
  • Market size and growth analysis by value and volume, eye make-up category, 2013-2023
  • Market size and growth analysis by value and volume, face make-up category, 2013-2023
  • Market size and growth analysis by value and volume, lip make-up category, 2013-2023
  • Market size and growth analysis by value and volume, nail make-up category, 2013-2023
  • Share of key distribution channels (in value terms) - make-up, 2018
  • Key distribution channel share by category (in value terms), 2018
  • Leading brands (in value terms) in the make-up sector, 2018
  • Leading brands (in value terms) by category in the make-up sector, 2018
  • Category-wise consolidation/fragmentation (in value terms) - make-up, 2018
  • Key pack materials in the Filipino make-up sector, percentage share of pack units, 2018
  • Annual growth rate by key pack material, 2013-2023
  • Use of pack material by category (in pack units), 2018
  • Key pack types in the Filipino make-up sector, percentage share of pack units, 2018
  • Annual growth rate by key pack type, 2013-2023
  • Use of pack type by category (in pack units), 2018
  • Key closure types in the Filipino make-up sector, percentage share of pack units, 2018
  • Annual growth rate by key closure type, 2013-2023
  • Use of closure type by category (in pack units), 2018
  • Key primary outer types in the Filipino make-up sector, percentage share of pack units, 2018
  • Annual growth rate by key primary outer type, 2013-2023
  • Use of primary outer type by category (in pack units), 2018
  • Demographic analysis
  • Real GDP value and annual growth (%)
  • Nominal GDP value and annual growth (%)
  • Consumer price inflation (%)
  • Nominal household final consumption expenditure growth (%)
  • Population (million) and annual growth (%)
  • Population by age group (%)
  • Population by gender (%)
  • Population by rural-urban split (%)
  • Employed people (million) and unemployment rate (%)
  • Five lowest risk nations in GCRI Q4 2018
  • Five highest risk nations in GCRI Q4 2018
  • Country risk analysis - the Philippines compared to Asia-Pacific and the world

GlobalData's Country Profile report on the Make-up sector in the Philippines provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

The make-up sector in the Philippines is led by the face-makeup category in value terms and is also forecast to register the fastest value and volume growth during 2018-2023. Direct sellers accounted for the highest value share in the distribution of make-up products in the country. Rigid plastics is the most commonly used pack material in the sector in 2018. Avon, Simply Pretty, and Maybelline are the leading brands in the Filipino make-up sector.

What else is contained?

  • Sector data: Overall sector value and volume data with growth analysis for 2013-2023.
  • Category coverage: Value and growth analysis for eye make-up, face make-up, lip make-up and nail make-up with inputs on individual segment share within each sector and the change in their market share forecast for 2018-2023.
  • Distribution data: Percentage of sales within each sector through distribution channels such as cash & carries & warehouse clubs, convenience stores, department stores, hypermarkets & supermarkets, vending machines, e-retailers, "dollar stores", variety stores & general merchandise retailers, drug stores & pharmacies, and other general retailers.
  • Leading players: Market share of brands and private labels in both value and volume terms in 2018.
  • Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for rigid plastics, glass, flexible packaging, rigid metal and others; pack type data for: specialty container, bottle, tube, tub and others.

Scope:

  • The per capita consumption of make-up was lower in the Philippines compared to both global and regional levels, in 2018
  • Direct sellers is the leading channel for the distribution of make-up products in the Philippines, accounting for more than half of the share
  • Avon is the leading brand in the Filipino make-up sector
  • Rigid plastics is the most commonly used pack material in the Philippines make-up sector
  • Kids & babies account for the leading share in the consumption of make-up products in the Philippines.

Reasons to buy:

  • Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
  • Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
  • Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
  • Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
  • The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
  • Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Table of Contents

Report scope

Executive summary

The Philippines in the global and regional context

  • The Philippines in the global and Asia-Pacific make-up sector
  • The Philippines compared to other leading countries in the Asia-Pacific
  • Per capita consumption and expenditure - the Philippines compared to the Asia-Pacific and global levels

Sector analysis - make-up

  • Country snapshot - make-up sector in the Philippines
  • Value and volume analysis - make-up sector in the Philippines
  • Cross category comparison - value and growth rate
  • Change in category share by value
  • Cross category comparison - volume and growth rate
  • Change in category share by volume
  • Per capita consumption analysis by category
  • Category analysis: eye make-up
  • Segment analysis (in value terms): eye make-up
  • Segment analysis (in volume terms): eye make-up
  • Category analysis: face make-up
  • Segment analysis (in value terms): face make-up
  • Segment analysis (in volume terms): face make-up
  • Category analysis: lip make-up
  • Segment analysis (in value terms): lip make-up
  • Segment analysis (in volume terms): lip make-up
  • Category analysis: nail make-up

Distribution analysis

  • Distribution channel share analysis: make-up
  • Distribution channel share analysis by category

Competitive landscape

  • Brand share analysis by sector
  • Brand share analysis by category
  • Degree of consolidation/fragmentation by category

Packaging analysis

  • Pack material
  • Pack type
  • Closure type
  • Primary outer type
  • Consumergraphics
  • Demographic analysis

Macroeconomic analysis

  • Economic summary, labor market trends, and demographic trends
  • GlobalData country risk index (GCRI)

Methodology

Definitions

Appendix

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