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Global Sparkling Wine Market will register a 4.7% CAGR from 2023 to 2032, driven by the growing culture of socializing and gifting coupled with the versatility of sparkling wines for diverse occasions. As consumers increasingly seek celebratory and premium beverage options, sparkling wines provide a perfect choice. Their ability to complement various events and evolving consumer preferences will position them as a beverage of choice. The synergy of the socializing trend and the versatility of sparkling wines will be a significant driver of market growth.
Companies are engaged in developing convenient and portable wine options with diverse flavors, catering to various occasions. This trend bolsters the sparkling wine industry by offering consumers more choices for on-the-go enjoyment and diverse celebratory events. For instance, in 2023, Nice introduced a new offering, a canned sparkling white wine. This latest addition expands the brand's product range and provides consumers with a convenient and portable option for enjoying quality sparkling wine.
The sparkling wine market share is classified based on type, packaging, and region.
The white wine segment will achieve remarkable market share by 2032 due to the enduring popularity of classic sparkling white wines, which consistently attract a broad consumer base. The segment benefits from the versatility of white wine, which is suitable for various occasions and palates. As consumers increasingly appreciate the refreshing and effervescent characteristics of white sparkling wines, this segment will stand out as a major player in shaping the sparkling wine industry outlook.
The canned packaging segment will garner notable gains through 2032, fueled by shifting consumer preferences toward convenient and portable options. Canned sparkling wines offer a practical and trendy alternative, appealing to a diverse demographic. The lightweight and eco-friendly attributes of cans further contribute to their popularity. With increasing demand for on-the-go and sustainable choices, the canned packaging segment will play a central role in the market, ensuring a substantial market presence.
Europe sparkling wine market size will grow at a noteworthy CAGR from 2023 to 2032, attributed to a rich cultural affinity for wine consumption and a long-standing tradition of celebrating with effervescent varieties. The region's well-established vineyards and renowned winemaking expertise contribute to the prominence of sparkling wines. Evolving consumer preferences, coupled with a growing demand for premium and artisanal sparkling wines, will further solidify Europe's leading position in the global market, making it a focal point for the industry's growth and prosperity.