오디오북 시장 규모, 점유율, 동향 분석 : 장르별, 추천 디바이스(스마트폰, 노트북/태블릿, PDA), 유통 채널별, 타겟 청중별, 지역별, 부문별 예측(2022-2030년)

Audiobooks Market Growth & Trends:

The global audiobooks market size is anticipated to reach USD 35.05 billion by 2030, according to a new report by Grand View Research, Inc. The market is expected to expand at a CAGR of 26.4% from 2022 to 2030. Audiobooks are voice-recorded files of books by the authors themselves or other vocal narrators. Audiobooks are beneficial for people who have reading or viewing disabilities, prefer doing multiple tasks at a time, or even if they are non-English speakers.

The audiobooks industry has grown tremendously in recent years due to the rise in demand for audiobooks and the growing presence of audiobook subscription start-ups. Audiobooks are always delivered and attended digitally on a tablet, mobile, or computer, ensuring copyright protection and reducing distribution costs. The integration of play, pause, forward, and rewind features in audiobooks has enabled users to conveniently attend their books, making them more appealing than their hardcover counterparts.

According to an annual survey conducted by Audio Publishers Association (APA), a not-for-profit trade association in the U.S., in 2021, 56% of audiobook listeners were below the age of 45, which is an increase of 52% from 2020. The survey also indicated that around 55% of the users listened to audiobooks mostly at home, followed by 30% of users listening to audiobooks in cars. Additionally, over 71,000 audiobooks were published in 2020, with the percentage of youngsters under the age of 17 listening to audiobooks increasing from 35% to 49%.

The audiobook market gained more relevance and traction due to the COVID-19 pandemic, owing to its easy accessibility and convenience. The global lockdown and social distancing norms have enabled libraries and publication houses to increase their business for audiobooks and e-books. Also, many associations collaborated with audiobook and e-book vendors to provide digital books to the libraries for easy accessibility.

For instance, in May 2021, The Digital Public Library of America (DPLA) entered into an agreement with Amazon Inc., a trade publisher of nonfiction, fiction, and children's books, to make all Amazon Publishing's e-digital audiobooks and e-books available to libraries.

Audiobooks Market Report Highlights:

• In 2021, the fiction genre remained the most popular in audiobooks, accounting for around 65.0% of the total revenue share

• The subscription model-based services are predicted to outperform one-time download services, as paying per audiobook download is more expensive

• The kid's audiobook segment is expected to experience the fastest expansion with a CAGR of 29.0% during the projection period. This exponential expansion is due to the benefits of audiobooks for kids, including sensory and interactive learning

• The U.S. registered the largest revenue share in 2021 for the audiobook market, due to the growing compatibility on mobile devices and listening convenience for consumers

Table of Contents

Chapter 1 Methodology and Scope

• 1.1 Market Segmentation & Scope
• 1.2 Market Definitions
• 1.3 Information Procurement
  • 1.3.1 Purchased Database
  • 1.3.2 GVR's Internal Database
  • 1.3.3 Secondary Sources & Third-Party Perspective
  • 1.3.4 Primary Research
• 1.4 Information Analysis
  • 1.4.1 Data Analysis Models
• 1.5 Market Formulation and Data Visualization
• 1.6 Data Validation and Publishing

Chapter 2 Executive Summary

• 2.1 Market Outlook
• 2.2 Segmental Outlook
• 2.3 Competitive Insights

Chapter 3 Audiobooks Market Variables, Trends & Scope

• 3.1 Market Introduction
• 3.2 Audiobooks Industry Value Chain Analysis
• 3.3 Market Dynamics
  • 3.3.1 Market Driver Analysis
  • 3.3.2 Market Restraint/Challenges Analysis
  • 3.3.3 Industry Opportunities
• 3.4 Penetration & Growth Prospect Mapping
• 3.5 Business Environment Analysis Tools
  • 3.5.1 Porter's Five Forces Analysis
  • 3.5.2 PEST Analysis

Chapter 4 Genre Estimates and Trend Analysis

• 4.1 Market Size Estimates & Forecasts and Trend Analysis, 2018 - 2030 (USD Million)
• 4.2 Genre Movement Analysis & Market Share, 2021 & 2030
• 4.3 Fiction
  • 4.3.1 Market Size Estimates And Forecasts, 2018 - 2030 (USD Million)
• 4.4 Non-Fiction
  • 4.4.1 Market Size Estimates And Forecasts, 2018 - 2030 (USD Million)

Chapter 5 Preferred Device Estimates And Trend Analysis

• 5.1 Market Size Estimates & Forecasts And Trend Analysis, 2018 - 2030 (USD Million)
• 5.2 Preferred Device Movement Analysis & Market Share, 2021 & 2030
• 5.3 Smartphones
  • 5.3.1 Market Size Estimates And Forecasts, 2018 - 2030 (USD Million)
• 5.4 Laptops & Tablets
  • 5.4.1 Market Size Estimates And Forecasts, 2018 - 2030 (USD Million)
• 5.5 Personal Digital Assistants
  • 5.5.1 Market Size Estimates And Forecasts, 2018 - 2030 (USD Million)
• 5.6 Others
  • 5.6.1 Market Size Estimates And Forecasts, 2018 - 2030 (USD Million)

Chapter 6 Distribution Channel Estimates And Trend Analysis

• 6.1 Market Size Estimates & Forecasts And Trend Analysis, 2018 - 2030 (USD Million)
• 6.2 Distribution Channel Movement Analysis & Market Share, 2021 & 2030
• 6.3 One-time download
  • 6.3.1 Market Size Estimates And Forecasts, 2018 - 2030 (USD Million)
• 6.4 Subscription-Based
  • 6.4.1 Market Size Estimates And Forecasts, 2018 - 2030 (USD Million)

Chapter 7 Target Audience Estimates And Trend Analysis

• 7.1 Market Size Estimates & Forecasts And Trend Analysis, 2018 - 2030 (USD Million)
• 7.2 Target Audience Movement Analysis & Market Share, 2021 & 2030
• 7.3 Kids
  • 7.3.1 Market Size Estimates And Forecasts, 2018 - 2030 (USD Million)
• 7.4 Adults
  • 7.4.1 Market Size Estimates And Forecasts, 2018 - 2030 (USD Million)

Chapter 8 Regional Estimates & Trend Analysis

• 8.1 Audiobooks Market By Region, 2021 & 2030
• 8.2 Regional Movement Analysis & Market Share, 2021 & 2030
• 8.3 North America
  • 8.3.1 North America Audiobooks Market By Genre, 2018 - 2030 (USD Million)
  • 8.3.2 North America Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
  • 8.3.3 North America Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
  • 8.3.4 North America Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)
  • 8.3.5 U.S.
    • 8.3.5.1 U.S. Audiobooks Market By Genre, 2018 - 2030 (USD Million)
    • 8.3.5.2 U.S. Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
    • 8.3.5.3 U.S. Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
    • 8.3.5.4 U.S. Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)
  • 8.3.6 Canada
    • 8.3.6.1 Canada Audiobooks Market By Genre, 2018 - 2030 (USD Million)
    • 8.3.6.2 Canada Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
    • 8.3.6.3 Canada Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
    • 8.3.6.4 Canada Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)
• 8.4 Europe
  • 8.4.1 Europe Audiobooks Market By Genre, 2018 - 2030 (USD Million)
  • 8.4.2 Europe Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
  • 8.4.3 Europe Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
  • 8.4.4 Europe Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)
  • 8.4.5 U.K.
    • 8.4.5.1 U.K. Audiobooks Market By Genre, 2018 - 2030 (USD Million)
    • 8.4.5.2 U.K. Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
    • 8.4.5.3 U.K. Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
    • 8.4.5.4 U.K. Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)
  • 8.4.6 Nordic Countries
    • 8.4.6.1 Nordic Countries Audiobooks Market By Genre, 2018 - 2030 (USD Million)
    • 8.4.6.2 Nordic Countries Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
    • 8.4.6.3 Nordic Countries Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
    • 8.4.6.4 Nordic Countries Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)
• 8.5 Asia Pacific
  • 8.5.1 Asia Pacific Audiobooks Market By Genre, 2018 - 2030 (USD Million)
  • 8.5.2 Asia Pacific Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
  • 8.5.3 Asia Pacific Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
  • 8.5.4 Asia Pacific Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)
  • 8.5.5 China
    • 8.5.5.1 China Audiobooks Market By Genre, 2018 - 2030 (USD Million)
    • 8.5.5.2 China Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
    • 8.5.5.3 China Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
    • 8.5.5.4 China Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)
  • 8.5.6 Australia
    • 8.5.6.1 Australia Audiobooks Market By Genre, 2018 - 2030 (USD Million)
    • 8.5.6.2 Australia Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
    • 8.5.6.3 Australia Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
    • 8.5.6.4 Australia Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)
  • 8.5.7 Japan
    • 8.5.7.1 Japan Audiobooks Market By Genre, 2018 - 2030 (USD Million)
    • 8.5.7.2 Japan Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
    • 8.5.7.3 Japan Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
    • 8.5.7.4 Japan Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)
• 8.6 Latin America
  • 8.6.1 Latin America Audiobooks Market By Genre, 2018 - 2030 (USD Million)
  • 8.6.2 Latin America Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
  • 8.6.3 Latin America Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
  • 8.6.4 Latin America Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)
  • 8.6.5 Brazil
    • 8.6.5.1 Brazil Audiobooks Market By Genre, 2018 - 2030 (USD Million)
    • 8.6.5.2 Brazil Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
    • 8.6.5.3 Brazil Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
    • 8.6.5.4 Brazil Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)
  • 8.6.6 Mexico
    • 8.6.6.1 Mexico Audiobooks Market By Genre, 2018 - 2030 (USD Million)
    • 8.6.6.2 Mexico Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
    • 8.6.6.3 Mexico Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
    • 8.6.6.4 Mexico Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)
• 8.7 Middle East & Africa (MEA)
  • 8.7.1 MEA Audiobooks Market By Genre, 2018 - 2030 (USD Million)
  • 8.7.2 MEA Audiobooks Market By Preferred Device, 2018 - 2030 (USD Million)
  • 8.7.3 MEA Audiobooks Market By Distribution Channel, 2018 - 2030 (USD Million)
  • 8.7.4 MEA Audiobooks Market By Target Audience, 2018 - 2030 (USD Million)

Chapter 9 Competitive Analysis

• 9.1 Key Global Players, Recent Developments & Their Impact On The Industry
• 9.2 Key Company/Competition Categorization (Key Innovators, Market Leaders, Emerging Players)
• 9.3 Key Company Ranking Analysis, 2021

Chapter 10 Competitive Landscape

• 10.1 Company Profiles
  • 10.1.1 Amazon.com, Inc.
    • 10.1.1.1 Company overview
    • 10.1.1.2 Financial performance
    • 10.1.1.3 Service benchmarking
    • 10.1.1.4 Recent developments
  • 10.1.2 Apple Inc.
    • 10.1.2.1 Company overview
    • 10.1.2.2 Financial Performance
    • 10.1.2.3 Service benchmarking
    • 10.1.2.4 Recent Developments
  • 10.1.3 Audible, Inc
    • 10.1.3.1 Company overview
    • 10.1.3.2 Financial Performance
    • 10.1.3.3 Service benchmarking
    • 10.1.3.4 Recent developments
  • 10.1.4 Barnes & Noble Booksellers, Inc.
    • 10.1.4.1 Company overview
    • 10.1.4.2 Service benchmarking
    • 10.1.4.3 Recent Developments
  • 10.1.5 Downpour
    • 10.1.5.1 Company overview
    • 10.1.5.2 Financial performance
    • 10.1.5.3 Service benchmarking
    • 10.1.5.4 Recent Developments
  • 10.1.6 Google LLC
    • 10.1.6.1 Company overview
    • 10.1.6.2 Financial performance
    • 10.1.6.3 Service Benchmarking
    • 10.1.6.4 Recent Developments
  • 10.1.7 PLAYSTER (SOFTONIC INTERNATIONAL S.A.)
    • 10.1.7.1 Company overview
    • 10.1.7.2 Financial performance
    • 10.1.7.3 Service benchmarking
    • 10.1.7.4 Recent Developments
  • 10.1.8 Rakuten Group, Inc.
    • 10.1.8.1 Company overview
    • 10.1.8.2 Financial performance
    • 10.1.8.3 Service Benchmarking
    • 10.1.8.4 Recent Developments
  • 10.1.9 Storytel
    • 10.1.9.1 Company overview
    • 10.1.9.2 Financial performance
    • 10.1.9.3 Service Benchmarking
    • 10.1.9.4 Recent Developments
  • 10.1.10 W.F.Howes Ltd.
    • 10.1.10.1 Company overview
    • 10.1.10.2 Financial Performance
    • 10.1.10.3 Service Benchmarking
    • 10.1.10.4 Recent Developments