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비지니스 애널리틱스(BA) 시장 : 세계 산업 동향, 점유율, 규모, 성장률, 기회, 예측(2020-2025년)

Business Analytics Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2025

리서치사 IMARC Services Private Limited
발행일 2020년 06월 상품 코드 945255
페이지 정보 영문 110 Pages
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비지니스 애널리틱스(BA) 시장 : 세계 산업 동향, 점유율, 규모, 성장률, 기회, 예측(2020-2025년) Business Analytics Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2020-2025
발행일 : 2020년 06월 페이지 정보 : 영문 110 Pages

세계의 비지니스 애널리틱스(BA) 시장은 대폭 성장하고 있으며, 향후(2020-2025년)에도 이와 같은 동향이 계속될 것으로 생각되고 있습니다. 시장 성장의 주요 요인으로 IoT·빅데이터의 보급, 중소기업에서의 수요 증가 등을 들 수 있습니다.

세계의 비지니스 애널리틱스(BA : 비지니스 분석) 시장 구조와 동향에 대해 분석했으며, 시장의 전체적 구조, 시장 규모의 추이·예측, 소프트웨어별·도입 방식별·최종사용자별·산업별·지역별 상세 동향, 시장의 매력·경쟁 상황, 주요 기업의 개요 등에 대해 조사하여 전해드립니다.

제1장 서론

제2장 분석 범위·방법

제3장 개요

제4장 서론

제5장 세계의 비지니스 애널리틱스(BA) 시장

  • 시장 개요
  • 시장 규모
  • COVID-19의 영향

제6장 소프트웨어별 시장 구분

  • 쿼리·리포트·분석 툴
  • 첨단 예측 분석
  • 로케이션 인텔리전스
  • 컨텐츠 분석
  • 데이터 웨어하우징 플랫폼
  • 기타

제7장 도입 방식별 시장 구분

  • 클라우드 기반
  • 온프레미스

제8장 최종사용자별 시장 구분

  • 대기업
  • 중소기업

제9장 산업별 시장 구분

  • 은행·금융 서비스·보험(BFSI)
  • 에너지·전력
  • 제조업
  • 의료
  • 정부
  • 교육
  • 미디어·엔터테인먼트
  • 통신·IT
  • 기타

제10장 지역별 시장 구분

  • 북미
    • 미국
    • 캐나다
  • 아시아태평양
    • 중국
    • 일본
    • 인도
    • 한국
    • 호주
    • 인도네시아
    • 기타
  • 유럽
    • 독일
    • 프랑스
    • 영국
    • 이탈리아
    • 스페인
    • 러시아
    • 기타
  • 라틴아메리카
    • 브라질
    • 멕시코
    • 기타
  • 중동·아프리카
    • 시장 분석 : 국가별

제11장 SWOT 분석

제12장 밸류체인 분석

제13장 Porter의 산업 분석

제14장 가격 지표

제15장 경쟁 환경

  • 시장 구조
  • 주요 기업
  • 주요 기업의 개요
    • Adobe Systems Incorporated
    • International Business Machines(IBM) Corporation
    • Microsoft Corporation
    • Microstrategy Incorporated
    • Oracle Corporation
    • Salesforce.com Inc.
    • SAP SE
    • SAS Institute Inc.
    • Tableau Software
    • Tibco Software Inc.
KSA 20.07.09

List of Figures

  • Figure 1: Global: Business Analytics Market: Major Drivers and Challenges
  • Figure 2: Global: Business Analytics Market: Sales Value (in Billion US$), 2014-2019
  • Figure 3: Global: Business Analytics Market: Breakup by Software (in %), 2019
  • Figure 4: Global: Business Analytics Market: Breakup by Deployment Type (in %), 2019
  • Figure 5: Global: Business Analytics Market: Breakup by End-User (in %), 2019
  • Figure 6: Global: Business Analytics Market: Breakup by Vertical (in %), 2019
  • Figure 7: Global: Business Analytics Market: Breakup by Region (in %), 2019
  • Figure 8: Global: Business Analytics Market Forecast: Sales Value (in Billion US$), 2020-2025
  • Figure 9: Global: Business Analytics (Query, Reporting and Analysis Tools) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 10: Global: Business Analytics (Query, Reporting and Analysis Tools) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 11: Global: Business Analytics (Advanced and Predictive Analytics) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 12: Global: Business Analytics (Advanced and Predictive Analytics) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 13: Global: Business Analytics (Location Intelligence) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 14: Global: Business Analytics (Location Intelligence) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 15: Global: Business Analytics (Content Analytics) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 16: Global: Business Analytics (Content Analytics) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 17: Global: Business Analytics (Data Warehousing Platform) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 18: Global: Business Analytics (Data Warehousing Platform) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 19: Global: Business Analytics (Others) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 20: Global: Business Analytics (Others) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 21: Global: Business Analytics (Cloud-based) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 22: Global: Business Analytics (Cloud-based) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 23: Global: Business Analytics (On-Premises) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 24: Global: Business Analytics (On-Premises) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 25: Global: Business Analytics (Large Enterprises) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 26: Global: Business Analytics (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 27: Global: Business Analytics (SMBs) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 28: Global: Business Analytics (SMBs) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 29: Global: Business Analytics (BFSI) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 30: Global: Business Analytics (BFSI) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 31: Global: Business Analytics (Energy and Power) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 32: Global: Business Analytics (Energy and Power) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 33: Global: Business Analytics (Manufacturing) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 34: Global: Business Analytics (Manufacturing) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 35: Global: Business Analytics (Healthcare) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 36: Global: Business Analytics (Healthcare) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 37: Global: Business Analytics (Government) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 38: Global: Business Analytics (Government) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 39: Global: Business Analytics (Education) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 40: Global: Business Analytics (Education) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 41: Global: Business Analytics (Media and Entertainment) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 42: Global: Business Analytics (Media and Entertainment) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 43: Global: Business Analytics (Telecom and IT) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 44: Global: Business Analytics (Telecom and IT) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 45: Global: Business Analytics (Others) Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 46: Global: Business Analytics (Others) Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 47: North America: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 48: North America: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 49: United States: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 50: United States: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 51: Canada: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 52: Canada: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 53: Asia Pacific: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 54: Asia Pacific: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 55: China: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 56: China: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 57: Japan: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 58: Japan: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 59: India: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 60: India: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 61: South Korea: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 62: South Korea: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 63: Australia: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 64: Australia: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 65: Indonesia: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 66: Indonesia: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 67: Others: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 68: Others: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 69: Europe: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 70: Europe: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 71: Germany: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 72: Germany: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 73: France: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 74: France: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 75: United Kingdom: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 76: United Kingdom: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 77: Italy: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 78: Italy: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 79: Spain: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 80: Spain: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 81: Russia: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 82: Russia: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 83: Others: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 84: Others: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 85: Latin America: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 86: Latin America: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 87: Brazil: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 88: Brazil: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 89: Mexico: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 90: Mexico: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 91: Others: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 92: Others: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 93: Middle East and Africa: Business Analytics Market: Sales Value (in Million US$), 2014 & 2019
  • Figure 94: Middle East and Africa: Business Analytics Market Forecast: Sales Value (in Million US$), 2020-2025
  • Figure 95: Global: Business Analytics Industry: SWOT Analysis
  • Figure 96: Global: Business Analytics Industry: Value Chain Analysis
  • Figure 97: Global: Business Analytics Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Business Analytics Market: Key Industry Highlights, 2019 and 2025
  • Table 2: Global: Business Analytics Market Forecast: Breakup by Software (in Million US$), 2020-2025
  • Table 3: Global: Business Analytics Market Forecast: Breakup by Deployment Type (in Million US$), 2020-2025
  • Table 4: Global: Business Analytics Market Forecast: Breakup by End-User (in Million US$), 2020-2025
  • Table 5: Global: Business Analytics Market Forecast: Breakup by Vertical (in Million US$), 2020-2025
  • Table 6: Global: Business Analytics Market Forecast: Breakup by Region (in Million US$), 2020-2025
  • Table 7: Global: Business Analytics Market: Competitive Structure
  • Table 8: Global: Business Analytics Market: Key Players

The global business analytics market is currently witnessing strong growth. Business analytics (BA) is the iterative and methodical study of organizational data through statistical and operational analysis. It utilizes data aggregation, data mining, text mining, data visualization, association and sequence identification. The BA analytical tools are commonly used by organizations to conduct query reporting, predictive analysis, location intelligence, content analysis, data warehousing and enterprise performance management and to understand complex data sets, underlying patterns and micro-segment the data. They also incorporate the principles of information systems, deep learning and artificial intelligence (AI) to provide an accurate analysis. Based on those predictions, innovative solutions to business problems are formulated to give organizations a competitive edge and make data-driven decisions.

The emergence of the Internet of Things (IoT)-enabled technologies and big data, along with the increasing adoption of cloud computing by organizations, is among the key factors driving the growth of the market. Enterprises are generating large quantities of digital data which employ business analytics tools for better understanding of the operations and requirements of their end users. Furthermore, cloud-enabled BA tools aid in the real-time analysis of data with enhanced cost and time efficiency coupled with performance management, optimization of resources and overcoming organization challenges, which is boosting the demand for BA across the globe. Additionally, growing demand from small and medium-sized enterprises (SME) is another factor contributing to the market growth. These enterprises are employing advanced tools such as descriptive, diagnostic and predictive BA, instead of the conventionally used spreadsheet modeling and manual calculations. Moreover, the increasing usage of BA by finance-based security agencies for inspection, monitoring and preventing fraudulent activities related to large-value accounts, is projected to drive the market further. Other factors contributing to the market growth include thriving banking and finance services industry and growing retail and e-commerce sector. Looking forward, IMARC Group expects the global business analytics market to continue its strong growth during 2020-2025.

Breakup by Software:

  • Query, Reporting and Analysis Tools
  • Advanced and Predictive Analytics
  • Location Intelligence
  • Content Analytics
  • Data Warehousing Platform
  • Others

Breakup by Deployment Type:

  • Cloud-based
  • On-Premises

Breakup by End-User:

  • Large Enterprises
  • Small and Medium Size Enterprises

Breakup by Vertical:

  • BFSI
  • Energy and Power
  • Manufacturing
  • Healthcare
  • Government
  • Education
  • Media and Entertainment
  • Telecom and IT
  • Others

Breakup by Region:

  • North America
  • United States
  • Canada
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Indonesia
  • Others
  • Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
  • Russia
  • Others
  • Latin America
  • Brazil
  • Mexico
  • Others
  • Middle East and Africa

Competitive Landscape:

  • The competitive landscape of the industry has also been examined with some of the key players being Adobe Systems Incorporated, International Business Machines (IBM) Corporation, Microsoft Corporation, Microstrategy Incorporated, Oracle Corporation, Salesforce.com Inc., SAP SE, SAS Institute Inc., Tableau Software, Tibco Software Inc., etc.

Key Questions Answered in This Report:

  • How has the global business analytics market performed so far and how will it perform in the coming years?
  • What are the key regional markets?
  • What has been the impact of COVID-19 on the global business analytics market?
  • What is the breakup of the market based on the software?
  • What is the breakup of the market based on the deployment type?
  • What is the breakup of the market based on the end-user?
  • What is the breakup of the market based on the vertical?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the market?
  • What is the structure of the global business analytics market and who are the key players?
  • What is the degree of competition in the market?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Business Analytics Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Software

  • 6.1 Query, Reporting and Analysis Tools
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Advanced and Predictive Analytics
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Location Intelligence
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Content Analytics
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast
  • 6.5 Data Warehousing Platform
    • 6.5.1 Market Trends
    • 6.5.2 Market Forecast
  • 6.6 Others
    • 6.6.1 Market Trends
    • 6.6.2 Market Forecast

7 Market Breakup by Deployment Type

  • 7.1 Cloud-based
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 On-Premises
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by End-User

  • 8.1 Large Enterprises
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Small and Medium Size Enterprises
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Vertical

  • 9.1 BFSI
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Energy and Power
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Manufacturing
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Healthcare
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast
  • 9.5 Government
    • 9.5.1 Market Trends
    • 9.5.2 Market Forecast
  • 9.6 Education
    • 9.6.1 Market Trends
    • 9.6.2 Market Forecast
  • 9.7 Media and Entertainment
    • 9.7.1 Market Trends
    • 9.7.2 Market Forecast
  • 9.8 Telecom and IT
    • 9.8.1 Market Trends
    • 9.8.2 Market Forecast
  • 9.9 Others
    • 9.9.1 Market Trends
    • 9.9.2 Market Forecast

10 Market Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Trends
      • 10.1.1.2 Market Forecast
    • 10.1.2 Canada
      • 10.1.2.1 Market Trends
      • 10.1.2.2 Market Forecast
  • 10.2 Asia Pacific
    • 10.2.1 China
      • 10.2.1.1 Market Trends
      • 10.2.1.2 Market Forecast
    • 10.2.2 Japan
      • 10.2.2.1 Market Trends
      • 10.2.2.2 Market Forecast
    • 10.2.3 India
      • 10.2.3.1 Market Trends
      • 10.2.3.2 Market Forecast
    • 10.2.4 South Korea
      • 10.2.4.1 Market Trends
      • 10.2.4.2 Market Forecast
    • 10.2.5 Australia
      • 10.2.5.1 Market Trends
      • 10.2.5.2 Market Forecast
    • 10.2.6 Indonesia
      • 10.2.6.1 Market Trends
      • 10.2.6.2 Market Forecast
    • 10.2.7 Others
      • 10.2.7.1 Market Trends
      • 10.2.7.2 Market Forecast
  • 10.3 Europe
    • 10.3.1 Germany
      • 10.3.1.1 Market Trends
      • 10.3.1.2 Market Forecast
    • 10.3.2 France
      • 10.3.2.1 Market Trends
      • 10.3.2.2 Market Forecast
    • 10.3.3 United Kingdom
      • 10.3.3.1 Market Trends
      • 10.3.3.2 Market Forecast
    • 10.3.4 Italy
      • 10.3.4.1 Market Trends
      • 10.3.4.2 Market Forecast
    • 10.3.5 Spain
      • 10.3.5.1 Market Trends
      • 10.3.5.2 Market Forecast
    • 10.3.6 Russia
      • 10.3.6.1 Market Trends
      • 10.3.6.2 Market Forecast
    • 10.3.7 Others
      • 10.3.7.1 Market Trends
      • 10.3.7.2 Market Forecast
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Trends
      • 10.4.1.2 Market Forecast
    • 10.4.2 Mexico
      • 10.4.2.1 Market Trends
      • 10.4.2.2 Market Forecast
    • 10.4.3 Others
      • 10.4.3.1 Market Trends
      • 10.4.3.2 Market Forecast
  • 10.5 Middle East and Africa
    • 10.5.1 Market Trends
    • 10.5.2 Market Breakup by Country
    • 10.5.3 Market Forecast

11 SWOT Analysis

  • 11.1 Overview
  • 11.2 Strengths
  • 11.3 Weaknesses
  • 11.4 Opportunities
  • 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

  • 13.1 Overview
  • 13.2 Bargaining Power of Buyers
  • 13.3 Bargaining Power of Suppliers
  • 13.4 Degree of Competition
  • 13.5 Threat of New Entrants
  • 13.6 Threat of Substitutes

14 Price Indicators

15 Competitive Landscape

  • 15.1 Market Structure
  • 15.2 Key Players
  • 15.3 Profiles of Key Players
    • 15.3.1 Adobe Systems Incorporated
      • 15.3.1.1 Company Overview
      • 15.3.1.2 Product Portfolio
      • 15.3.1.3 Financials
      • 15.3.1.4 SWOT Analysis
    • 15.3.2 International Business Machines (IBM) Corporation
      • 15.3.2.1 Company Overview
      • 15.3.2.2 Product Portfolio
      • 15.3.2.3 Financials
      • 15.3.2.4 SWOT Analysis
    • 15.3.3 Microsoft Corporation
      • 15.3.3.1 Company Overview
      • 15.3.3.2 Product Portfolio
      • 15.3.3.3 Financials
      • 15.3.3.4 SWOT Analysis
    • 15.3.4 Microstrategy Incorporated
      • 15.3.4.1 Company Overview
      • 15.3.4.2 Product Portfolio
      • 15.3.4.3 Financials
      • 15.3.4.4 SWOT Analysis
    • 15.3.5 Oracle Corporation
      • 15.3.5.1 Company Overview
      • 15.3.5.2 Product Portfolio
      • 15.3.5.3 Financials
      • 15.3.5.4 SWOT Analysis
    • 15.3.6 Salesforce.com Inc.
      • 15.3.6.1 Company Overview
      • 15.3.6.2 Product Portfolio
      • 15.3.6.3 Financials
      • 15.3.6.4 SWOT Analysis
    • 15.3.7 SAP SE
      • 15.3.7.1 Company Overview
      • 15.3.7.2 Product Portfolio
      • 15.3.7.3 Financials
      • 15.3.7.4 SWOT Analysis
    • 15.3.8 SAS Institute Inc.
      • 15.3.8.1 Company Overview
      • 15.3.8.2 Product Portfolio
      • 15.3.8.3 SWOT Analysis
    • 15.3.9 Tableau Software
      • 15.3.9.1 Company Overview
      • 15.3.9.2 Product Portfolio
    • 15.3.10 Tibco Software Inc.
      • 15.3.10.1 Company Overview
      • 15.3.10.2 Product Portfolio
      • 15.3.10.3 SWOT Analysis
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