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키친타월 시장 : 세계 업계 동향, 점유율, 규모, 성장, 기회, 예측(2021-2026년)

Kitchen Towel Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026

리서치사 IMARC Services Private Limited
발행일 2021년 04월 상품 코드 999791
페이지 정보 영문 107 Pages
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키친타월 시장 : 세계 업계 동향, 점유율, 규모, 성장, 기회, 예측(2021-2026년) Kitchen Towel Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2021-2026
발행일 : 2021년 04월 페이지 정보 : 영문 107 Pages

본 상품은 영문 자료로 한글과 영문목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문목차를 참고해주시기 바랍니다.

세계의 키친타월 시장은 2015-2020년간 안정된 성장을 나타냈습니다. 키친타월은 손을 말리고, 주방을 깨끗하게 유지하고, 식기, 나이프, 도마 등의 주방용품을 청소하는 등 다양한 목적으로 사용되는 다기능 제품입니다. 주로 면을 사용하고 있으며, 직접 접촉하여 수분을 흡출 및 흡수하고, 반복 사용이나 세탁에 견딜 수 있습니다. 게다가 그것은 또한 서빙하는 동안 플레이트, 볼 및 접시 등의 뜨거운 도구를 잡는데 사용합니다. 키친타월은 현재 소비자의 선호에 맞추어 다종 다양하게 입수 가능합니다.

급속한 도시화, 1인당 소득 증가, 생활수준 향상에 의해 세계의 소비자는 시장 성장을 추진하고 있는 키친타월 등의 가정용품에 투자하고 있습니다. 이것과는 별도로, 제조업체는 기존 제품 포트폴리오를 확대하기 위해 수편물 및 코바늘 편물 타월을 광범위하게 발매하고 있습니다. 또한 TAD(Through Air Dried) 등의 첨단 기술을 이용해 보다 부드럽고 흡수성 높은 키친타월을 제조하고 있습니다. 이러한 타월은 주로 기존 LDC(Light Dry Crepe) 기술을 사용해 제조되고 있습니다. 게다가 오리가미 부직포 키친타월은 세척이 쉽고 젖은 면을 효율적으로 닦을 수 있기 때문에 소비자 사이에서 주목을 끌고 있습니다. 세계의 키친타월 시장 규모는 2026년까지 209억 달러에 달할 것으로 예측되며, 예측기간(2021-2026년) 중 완만하게 성장할 전망입니다.

세계의 키친타월(Kitchen Towel) 시장에 대해 조사했으며, 업계 동향, 시장 예측, 제품 종류·최종 용도 부문·유통 채널·지역별 시장 분석, 경쟁 상황, 주요 기업 개요 등의 정보를 제공합니다.

목차

제1장 서문

제2장 범위와 조사 방법

제3장 주요 요약

제4장 서론

제5장 세계의 키친타월 시장

  • 시장 개요
  • 시장 실적
  • COVID-19의 영향
  • 제품 종류별 시장 세분화
  • 최종 용도 부문별 시장 세분화
  • 유통 채널별 시장 세분화
  • 지역별 시장 세분화
  • SWOT 분석
    • 개요
    • 강점
    • 약점
    • 시장 기회
    • 위협
  • 밸류체인 분석
    • 개요
    • 원재료 조달
    • 제조
    • 마케팅
    • 유통
    • 최종 용도
  • Porters Five Forces 분석
  • 가격 분석
    • 주요 가격 지표
    • 가격 구조
    • 마진 분석

제6장 제품 종류별 시장 세분화

  • 직물 기반
  • 종이 기반

제7장 유통 채널별 시장 세분화

  • 슈퍼마켓/하이퍼마켓
  • 편의점
  • 전문점
  • 온라인 스토어
  • 기타

제8장 최종 용도 부문별 시장 세분화

  • 상업
  • 주택

제9장 지역별 시장 세분화

  • 북미
  • 유럽
  • 아시아태평양
  • 중동 및 아프리카
  • 라틴아메리카

제10장 키친타월 제조 공정

  • 제품 개요
  • 원재료 요건
  • 제조 공정
  • 주요 성공요인과 위험요인

제11장 경쟁 상황

  • 시장 구조
  • 주요 기업
  • 주요 기업 개요
    • Kimberly-Clark Corporation
    • Koch Industries, Inc.
    • Procter and Gamble Corporation
    • Wausau Paper Corp.(Tork US)
    • Accrol Group Holdings Plc
    • Aldar Tissues Ltd.
    • Renova FPA SA
    • Rodriquez Pty. Ltd
    • Towel Depot, Inc.
    • WEPA Professional GmbH
KSM 21.04.28

List of Figures

  • Figure 1: Global: Kitchen Towel Market: Major Drivers and Challenges
  • Figure 2: Global: Kitchen Towel Market: Sales Value (in Billion US$), 2015-2020
  • Figure 3: Global: Kitchen Towel Market: Breakup by Product Type (in %), 2020
  • Figure 4: Global: Kitchen Towel Market: Breakup by End-Use Sector (in %), 2020
  • Figure 5: Global: Kitchen Towel Market: Breakup by Distribution Channel (in %), 2020
  • Figure 6: Global: Kitchen Towel Market: Breakup by Region (in %), 2020
  • Figure 7: Global: Kitchen Towel Market Forecast: Sales Value (in Billion US$), 2021-2026
  • Figure 8: Kitchen Towel Market: Price Structure (US$/Piece)
  • Figure 9: Global: Kitchen Towel Industry: SWOT Analysis
  • Figure 10: Global: Kitchen Towel Industry: Value Chain Analysis
  • Figure 11: Global: Kitchen Towel Industry: Porter's Five Forces Analysis
  • Figure 12: Global: Kitchen Towel (Cloth-Based) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 13: Global: Kitchen Towel (Cloth-Based) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 14: Global: Kitchen Towel (Paper-Based) Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 15: Global: Kitchen Towel (Paper-Based) Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 16: Global: Kitchen Towel Market: Sales through Supermarkets and Hypermarkets (in Million US$), 2015 & 2020
  • Figure 17: Global: Kitchen Towel Market Forecast: Sales through Supermarkets and Hypermarkets (in Million US$), 2021-2026
  • Figure 18: Global: Kitchen Towel Market: Sales through Convenience Stores (in Million US$), 2015 & 2020
  • Figure 19: Global: Kitchen Towel Market Forecast: Sales through Convenience Stores (in Million US$), 2021-2026
  • Figure 20: Global: Kitchen Towel Market: Sales through Speciality Stores (in Million US$), 2015 & 2020
  • Figure 21: Global: Kitchen Towel Market Forecast: Sales through Speciality Stores (in Million US$), 2021-2026
  • Figure 22: Global: Kitchen Towel Market: Sales through Online Stores (in Million US$), 2015 & 2020
  • Figure 23: Global: Kitchen Towel Market Forecast: Sales through Online Stores (in Million US$), 2021-2026
  • Figure 24: Global: Kitchen Towel Market: Sales through Other Distribution Channels (in Million US$), 2015 & 2020
  • Figure 25: Global: Kitchen Towel Market Forecast: Sales through Other Distribution Channels (in Million US$), 2021-2026
  • Figure 26: Global: Kitchen Towel Market (in Commercial Sector): Sales Value (in Million US$), 2015 & 2020
  • Figure 27: Global: Kitchen Towel Market Forecast (Commercial Sector): Sales Value (in Million US$), 2021-2026
  • Figure 28: Global: Kitchen Towel Market (in Residential Sector): Sales Value (in Million US$), 2015 & 2020
  • Figure 29: Global: Kitchen Towel Market Forecast (in Residential Sector): Sales Value (in Million US$), 2021-2026
  • Figure 30: North America: Kitchen Towel Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 31: North America: Kitchen Towel Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 32: Europe: Kitchen Towel Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 33: Europe: Kitchen Towel Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 34: Asia Pacific: Kitchen Towel Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 35: Asia Pacific: Kitchen Towel Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 36: Middle East and Africa: Kitchen Towel Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 37: Middle East and Africa: Kitchen Towel Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 38: Latin America: Kitchen Towel Market: Sales Value (in Million US$), 2015 & 2020
  • Figure 39: Latin America: Kitchen Towel Market Forecast: Sales Value (in Million US$), 2021-2026
  • Figure 40: Kitchen Towel Manufacturing: Detailed Process Flow

List of Tables

  • Table 1: Global: Kitchen Towel Market: Key Industry Highlights, 2020 and 2026
  • Table 2: Global: Kitchen Towel Market Forecast: Breakup by Product Type (in Million US$), 2021-2026
  • Table 3: Global: Kitchen Towel Market Forecast: Breakup by End-Use Sector (in Million US$), 2021-2026
  • Table 4: Global: Kitchen Towel Market Forecast: Breakup by Distribution Channel (in Million US$), 2021-2026
  • Table 5: Global: Kitchen Towel Market Forecast: Breakup by Region (in Million US$), 2021-2026
  • Table 6: Kitchen Towel Manufacturing: Raw Material Requirements
  • Table 7: Global: Kitchen Towel Market: Competitive Structure
  • Table 8: Global: Kitchen Towel Market: Key Players

The global kitchen towel market exhibited moderate growth during 2015-2020. A kitchen towel is a multi-functional product which is employed for a wide range of purposes, such as drying hands, keeping the kitchen spotless, and cleaning dishes, knives, cutting boards and other kitchen items. It is mainly manufactured by utilizing cotton that helps in drawing out and absorbing moisture through direct contact and withstanding repeated usage and washing. Besides this, it is also used for holding hot utensils while serving, including plates, bowls, and dishes. They are currently available in a wide variety, aligning with the taste and preferences of consumers.

With rapid urbanization, inflating per capita incomes and the improving standards of living, consumers around the world are spending on home care products, such as kitchen towels, which is propelling the growth of the market. Apart from this, manufacturers have launched a massive range of hand-knitted and crochet towels to expand their existing product portfolio. They are also utilizing advanced technologies, including Through Air Dried (TAD), to produce kitchen towels that are softer and more absorbent. These towels are mainly manufactured using the conventional Light Dry Crepe (LDC) technology. In addition to this, origami non-woven kitchen towels are gaining traction among consumers as they can be washed easily and are efficient in cleaning wet surfaces. Looking forward, IMARC Group expects the global kitchen towel market to reach a value of US$ 20.9 Billion by 2026, exhibiting moderate growth during the forecast period (2021-2026).

Breakup by Product Type:

  • Cloth-Based
  • Paper-Based
  • At present, cloth-based kitchen towels represent the most preferred product.

Breakup by End-Use Sector:

  • Commercial
  • Residential
  • The commercial sector exhibits a clear dominance in the market.

Breakup by Distribution Channel:

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Specialty Stores
  • Online Stores
  • Others
  • Supermarkets and hypermarkets account for the majority of the total market share.

Regional Insights:

  • North America
  • Europe
  • Asia Pacific
  • Middle East and Africa
  • Latin America
  • On the geographical front, North America enjoys the leading position in the market.

Competitive Landscape:

The competitive landscape of the market has been analyzed in the report, along with the detailed profiles of the major players operating in the industry. Some of these players are:

  • Kimberly-Clark Corporation
  • Koch Industries, Inc.
  • Procter and Gamble Corporation
  • Wausau Paper Corp. (Tork US)
  • Accrol Group Holdings Plc
  • Aldar Tissues Ltd.
  • Renova FPA SA
  • Rodriquez Pty. Ltd
  • Towel Depot, Inc.
  • WEPA Professional GmbH

Key Questions Answered in This Report:

  • How has the global kitchen towel market performed so far and how will it perform in the coming years?
  • What are the key regions in the global kitchen towel market?
  • What has been the impact of COVID-19 on the global kitchen towel market?
  • Which are the popular product types in the global kitchen towel market?
  • What are the key distribution channels in the global kitchen towel market?
  • What are the major end-use sectors in the global kitchen towel market?
  • What are the various stages in the value chain of the global kitchen towel market?
  • What are the key driving factors and challenges in the global kitchen towel market?
  • What is the structure of the global kitchen towel market and who are the key players?
  • What is the degree of competition in the global kitchen towel market?
  • How are kitchen towels manufactured?

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Kitchen Towel Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Breakup by Product Type
  • 5.5 Market Breakup by End-Use Sector
  • 5.6 Market Breakup by Distribution Channel
  • 5.7 Market Breakup by Region
  • 5.8 Market Forecast
  • 5.9 SWOT Analysis
    • 5.9.1 Overview
    • 5.9.2 Strengths
    • 5.9.3 Weaknesses
    • 5.9.4 Opportunities
    • 5.9.5 Threats
  • 5.10 Value Chain Analysis
    • 5.10.1 Overview
    • 5.10.2 Raw Material Procurement
    • 5.10.3 Manufacturing
    • 5.10.4 Marketing
    • 5.10.5 Distribution
    • 5.10.6 End-Use
  • 5.11 Porters Five Forces Analysis
    • 5.11.1 Overview
    • 5.11.2 Bargaining Power of Buyers
    • 5.11.3 Bargaining Power of Suppliers
    • 5.11.4 Degree of Competition
    • 5.11.5 Threat of New Entrants
    • 5.11.6 Threat of Substitutes
  • 5.12 Price Analysis
    • 5.12.1 Key Price Indicators
    • 5.12.2 Price Structure
    • 5.12.3 Margin Analysis

6 Market Breakup by Product Type

  • 6.1 Cloth-Based
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Paper-Based
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast

7 Market Breakup by Distribution Channel

  • 7.1 Supermarkets and Hypermarkets
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Convenience Stores
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 Speciality Stores
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Online Stores
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast
  • 7.5 Others
    • 7.5.1 Market Trends
    • 7.5.2 Market Forecast

8 Market Breakup by End-Use Sector

  • 8.1 Commercial
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Residential
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Region

  • 9.1 North America
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Europe
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Asia Pacific
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Middle East and Africa
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast
  • 9.5 Latin America
    • 9.5.1 Market Trends
    • 9.5.2 Market Forecast

10 Kitchen Towel Manufacturing Process

  • 10.1 Product Overview
  • 10.2 Raw Material Requirements
  • 10.3 Manufacturing Process
  • 10.4 Key Success and Risk Factors

11 Competitive Landscape

  • 11.1 Market Structure
  • 11.2 Key Players
  • 11.3 Profiles of Key Players
    • 11.3.1 Kimberly-Clark Corporation
    • 11.3.2 Koch Industries, Inc.
    • 11.3.3 Procter and Gamble Corporation
    • 11.3.4 Wausau Paper Corp. (Tork US)
    • 11.3.5 Accrol Group Holdings Plc
    • 11.3.6 Aldar Tissues Ltd.
    • 11.3.7 Renova FPA SA
    • 11.3.8 Rodriquez Pty. Ltd
    • 11.3.9 Towel Depot, Inc.
    • 11.3.10 WEPA Professional GmbH
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