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세계의 시계 시장(2020-2024년)

Watch Market by Product, Distribution Channel, and Geography - Forecast and Analysis 2020-2024

리서치사 TechNavio (Infiniti Research Ltd.)
발행일 2019년 12월 상품 코드 342638
페이지 정보 영문 156 Pages
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세계의 시계 시장(2020-2024년) Watch Market by Product, Distribution Channel, and Geography - Forecast and Analysis 2020-2024
발행일 : 2019년 12월 페이지 정보 : 영문 156 Pages

세계 시계 시장은 고급 시계 수요 증가, 유명인의 보증, 패션에 민감한 소비자 증가 등이 성장요인이 되어 예측기간 중 약 7%의 연평균 복합 성장률(CAGR)로 확대될 전망입니다. 그러나 개발도상 지역에서의 위조 제품 존재, 긴 제품수명주기, 낮은 제품 인지도 등의 요인이 예측기간 중 시계 시장의 성장을 방해할 가능성이 있습니다.

세계의 시계(Watch) 시장에 대해 조사 분석했으며, 시장 규모 및 성장률, 시장 동향, 시장 성장 촉진요인과 과제, 시장 기회 분석, 주요 벤더 등에 대해 체계적인 정보를 제공합니다.

목차

제1장 주요 요약

제2장 조사 범위

  • 서론 1
  • 서론 2
  • 달러의 통화 환산율

제3장 시장 상황

  • 시장 생태계
  • 밸류체인 분석
  • 시장 특징
  • 시장 세분화 분석

제4장 시장 규모

  • 시장 정의
  • 시장 규모(2019년)
  • 시장 전망
  • 시장 규모 및 예측(2019-2024년)

제5장 Five Forces 분석

  • 구매자의 협상력
  • 공급업체의 협상력
  • 신규 참여업체의 위협
  • 대용품의 위협
  • 경쟁사의 위협
  • 시장 현황

제6장 제품별 시장 세분화

  • 시장 세분화 : 제품별
  • 비교 : 제품별
  • 쿼츠 : 시장 규모와 예측(2019-2024년)
  • 기계 : 시장 규모와 예측(2019-2024년)
  • 시장 기회 : 제품별

제7장 고객 상황

제8장 시장 세분화 : 유통채널별

  • 시장 세분화 : 유통채널별
  • 유통채널별 비교 : 시장 규모 및 예측(2019-2024년)
  • 오프라인
  • 온라인
  • 시장 기회 : 유통채널별

제9장 지역별 상황

  • 지역별 세분화
  • 지역별 비교 : 시장 규모 및 예측(2019-2024년)
  • 아시아태평양
  • 유럽
  • 북미
  • 중동 및 아프리카
  • 남미
  • 주요 국가
  • 시장 기회

제10장 의사결정 프레임워크

제11장 성장 촉진요인과 과제

  • 시장 성장 촉진요인
  • 시장의 과제

제12장 시장 동향

  • 소셜 미디어와 엔터테인먼트 채널 등을 통한 벤더 참여 강화
  • 스마트 커넥티드 워치 도입 증가
  • 맞춤형 시계 수요 증가

제13장 벤더 상황

  • 개요
  • 파괴적 혁신
  • 경쟁 시나리오

제14장 벤더 분석

  • 대상 벤더
  • 벤더 분류
  • 벤더의 시장 포지셔닝
  • Casio Computer Co. Ltd.
  • Citizen Watch Co. Ltd.
  • Compagnie Financiere Richemont SA
  • Fossil Group Inc.
  • LVMH Moet Hennessy - Louis Vuitton
  • Movado Group Inc.
  • Ralph Lauren Corp.
  • Rolex SA
  • Seiko Holdings Corp.
  • The Swatch Group Ltd.

제15장 부록

  • 조사 방법
  • 약어 리스트
  • 벤더의 시장 포지셔닝 정의

제16장 TECHNAVIO에 대해

LSH 20.01.10

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LIST OF EXHIBITS:

  • Exhibit 01: Global apparel, accessories, and luxury goods market
  • Exhibit 02: Segments of global apparel, accessories, and luxury goods market
  • Exhibit 03: Market characteristics
  • Exhibit 04: Market segments
  • Exhibit 05: Vendors: Key offerings
  • Exhibit 06: Market definition - Inclusions and exclusions checklist
  • Exhibit 07: Market size 2019
  • Exhibit 08: Global market: Size and forecast 2019-2024 ($ billions)
  • Exhibit 09: Global market: Year-over-year growth 2020-2024 (%)
  • Exhibit 10: Five forces analysis 2019
  • Exhibit 11: Five forces analysis 2024
  • Exhibit 12: Bargaining power of buyers
  • Exhibit 13: Bargaining power of suppliers
  • Exhibit 14: Threat of new entrants
  • Exhibit 15: Threat of substitutes
  • Exhibit 16: Threat of rivalry
  • Exhibit 17: Market condition - Five forces 2019
  • Exhibit 18: Product - Market share 2019-2024 (%)
  • Exhibit 19: Comparison by product
  • Exhibit 20: Quartz - Market size and forecast 2019-2024 ($ billions)
  • Exhibit 21: Quartz - Year-over-year growth 2020-2024 (%)
  • Exhibit 22: Mechanical - Market size and forecast 2019-2024 ($ billions)
  • Exhibit 23: Mechanical - Year-over-year growth 2020-2024 (%)
  • Exhibit 24: Market opportunity by product
  • Exhibit 25: Customer landscape
  • Exhibit 26: Distribution channel - Market share 2019-2024 (%)
  • Exhibit 27: Comparison by distribution channel
  • Exhibit 28: Offline - Market size and forecast 2019-2024 ($ billions)
  • Exhibit 29: Offline - Year-over-year growth 2020-2024 (%)
  • Exhibit 30: Online - Market size and forecast 2019-2024 ($ billions)
  • Exhibit 31: Online - Year-over-year growth 2020-2024 (%)
  • Exhibit 32: Market opportunity by distribution channel
  • Exhibit 33: Market share by geography 2019-2024 (%)
  • Exhibit 34: Geographic comparison
  • Exhibit 35: APAC - Market size and forecast 2019-2024 ($ billions)
  • Exhibit 36: APAC - Year-over-year growth 2020-2024 (%)
  • Exhibit 37: Europe - Market size and forecast 2019-2024 ($ billions)
  • Exhibit 38: Europe - Year-over-year growth 2020-2024 (%)
  • Exhibit 39: North America - Market size and forecast 2019-2024 ($ billions)
  • Exhibit 40: North America - Year-over-year growth 2020-2024 (%)
  • Exhibit 41: MEA - Market size and forecast 2019-2024 ($ billions)
  • Exhibit 42: MEA - Year-over-year growth 2020-2024 (%)
  • Exhibit 43: South America - Market size and forecast 2019-2024 ($ billions)
  • Exhibit 44: South America - Year-over-year growth 2020-2024 (%)
  • Exhibit 45: Key leading countries
  • Exhibit 46: Market opportunity
  • Exhibit 47: Impact of drivers and challenges
  • Exhibit 48: Vendor landscape
  • Exhibit 49: Landscape disruption
  • Exhibit 50: Vendors covered
  • Exhibit 51: Vendor classification
  • Exhibit 52: Market positioning of vendors
  • Exhibit 53: Casio Computer Co. Ltd. - Vendor overview
  • Exhibit 54: Casio Computer Co. Ltd. - Business segments
  • Exhibit 55: Casio Computer Co. Ltd. - Organizational developments
  • Exhibit 56: Casio Computer Co. Ltd. - Geographic focus
  • Exhibit 57: Casio Computer Co. Ltd. - Segment focus
  • Exhibit 58: Casio Computer Co. Ltd. - Key offerings
  • Exhibit 59: Citizen Watch Co. Ltd. - Vendor overview
  • Exhibit 60: Citizen Watch Co. Ltd. - Business segments
  • Exhibit 61: Citizen Watch Co. Ltd. - Organizational developments
  • Exhibit 62: Citizen Watch Co. Ltd. - Geographic focus
  • Exhibit 63: Citizen Watch Co. Ltd. - Segment focus
  • Exhibit 64: Citizen Watch Co. Ltd. - Key offerings
  • Exhibit 65: Compagnie Financiere Richemont SA - Vendor overview
  • Exhibit 66: Compagnie Financiere Richemont SA - Business segments
  • Exhibit 67: Compagnie Financiere Richemont SA - Organizational developments
  • Exhibit 68: Compagnie Financiere Richemont SA - Geographic focus
  • Exhibit 69: Compagnie Financiere Richemont SA - Segment focus
  • Exhibit 70: Compagnie Financiere Richemont SA - Key offerings
  • Exhibit 71: Fossil Group Inc. - Vendor overview
  • Exhibit 72: Fossil Group Inc. - Product segments
  • Exhibit 73: Fossil Group Inc. - Organizational developments
  • Exhibit 74: Fossil Group Inc. - Geographic focus
  • Exhibit 75: Fossil Group Inc. - Segment focus
  • Exhibit 76: Fossil Group Inc. - Key offerings
  • Exhibit 77: LVMH Moet Hennessy - Louis Vuitton - Vendor overview
  • Exhibit 78: LVMH Moet Hennessy - Louis Vuitton - Business segments
  • Exhibit 79: LVMH Moet Hennessy - Louis Vuitton - Organizational developments
  • Exhibit 80: LVMH Moet Hennessy - Louis Vuitton - Geographic focus
  • Exhibit 81: LVMH Moet Hennessy - Louis Vuitton - Segment focus
  • Exhibit 82: LVMH Moet Hennessy - Louis Vuitton - Key offerings
  • Exhibit 83: Movado Group Inc. - Vendor overview
  • Exhibit 84: Movado Group Inc. - Business segments
  • Exhibit 85: Movado Group Inc. - Organizational developments
  • Exhibit 86: Movado Group Inc. - Geographic focus
  • Exhibit 87: Movado Group Inc. - Segment focus
  • Exhibit 88: Movado Group Inc. - Key offerings
  • Exhibit 89: Ralph Lauren Corp. - Vendor overview
  • Exhibit 90: Ralph Lauren Corp. - Business segments
  • Exhibit 91: Ralph Lauren Corp. - Organizational developments
  • Exhibit 92: Ralph Lauren Corp. - Geographic focus
  • Exhibit 93: Ralph Lauren Corp. - Segment focus
  • Exhibit 94: Ralph Lauren Corp. - Key offerings
  • Exhibit 95: Rolex SA - Vendor overview
  • Exhibit 96: Rolex SA - Product segments
  • Exhibit 97: Rolex SA - Key offerings
  • Exhibit 98: Seiko Holdings Corp. - Vendor overview
  • Exhibit 99: Seiko Holdings Corp. - Business segments
  • Exhibit 100: Seiko Holdings Corp. - Organizational developments
  • Exhibit 101: Seiko Holdings Corp. - Geographic focus
  • Exhibit 102: Seiko Holdings Corp. - Segment focus
  • Exhibit 103: Seiko Holdings Corp. - Key offerings
  • Exhibit 104: The Swatch Group Ltd. - Vendor overview
  • Exhibit 105: The Swatch Group Ltd. - Business segments
  • Exhibit 106: The Swatch Group Ltd. - Organizational developments
  • Exhibit 107: The Swatch Group Ltd. - Geographic focus
  • Exhibit 108: The Swatch Group Ltd. - Segment focus
  • Exhibit 109: The Swatch Group Ltd. - Key offerings
  • Exhibit 110: Validation techniques employed for market sizing
  • Exhibit 111: Definition of market positioning of vendors

About this market

Technavio's watch market analysis considers sales from both quartz and mechanical watches. Our study also finds the sales of the watch in APAC, Europe, MEA, North America, and South America. In 2019, the quartz watches segment had a significant market share, and this trend is expected to continue over the forecast period. Factors such as less maintenance, high durability, and low manufacturing cost will play a significant role in the quartz watches segment to maintain its market position. Also, our global watch market report looks at factors such as rising demand for premium watches, celebrity endorsement, and the growing number of fashion-conscious consumers. However, the presence of counterfeit products, long product life cycles, and limited product awareness in developing regions may hamper the growth of the watch industry over the forecast period.

Overview

Growing number of fashion-conscious consumers

Rising urbanization and the evolving fashion-consciousness among the people, particularly, men are supporting the growth of the apparel, accessories, and luxury goods industry. In addition to women, men have also started participating actively in personal styling and dressing as they are becoming increasingly beauty- and image-conscious. Moreover, watches are increasingly being perceived as a fashion accessory instead of just a timekeeping device. Thus, the growing number of fashion-conscious consumers coupled with the rising spending power of the people from the middle-income group will lead to the expansion of the global watch market at a CAGR of almost 7% during the forecast period.

Increase in the introduction of smart connected watches

The demand for smartwatches has been increasing in recent years. Factors including the increasing adoption of smart products and accessories among people, rising participation of people in sports, growing concerns about fitness from an early age, and the surging engagement of people in fitness and sports activities are expected to drive the smart connected watches market growth. Smartwatches allow users to track their day-to-day activities while controlling their smartphones by enabling access to camera and music player, read messages and emails, and attend or decline calls. Furthermore, vendors operating in the global watch market are introducing smartwatches equipped with an activity tracker, app alerts, multiple time zones, and calendar alerts. This development is expected to have a positive impact on the overall market growth.

For the detailed list of factors that will drive the global watch market during the forecast period 2020-2024, view our report.

Competitive Landscape

With the presence of several major players, the global watch market is fragmented. Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading watch manufacturers, that include Casio Computer Co. Ltd., Citizen Watch Co. Ltd., Compagnie Financiere Richemont SA, Fossil Group Inc., LVMH Moet Hennessy - Louis Vuitton, Movado Group Inc., Ralph Lauren Corp., Rolex SA, Seiko Holdings Corp., and The Swatch Group Ltd.

Also, the watch market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.

TABLE OF CONTENTS

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

  • 2.1 Preface
  • 2.2 Preface
  • 2.3 Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

  • Market ecosystem
  • Value chain analysis
  • Market characteristics
  • Market segmentation analysis

PART 04: MARKET SIZING

  • Market definition
  • Market sizing 2019
  • Market outlook
  • Market size and forecast 2019-2024

PART 05: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition
  • PART 06: MARKET SEGMENTATION BY PRODUCT
  • Market segmentation by product
  • Comparison by product
  • Quartz - Market size and forecast 2019-2024
  • Mechanical - Market size and forecast 2019-2024
  • Market opportunity by product

PART 07: CUSTOMER LANDSCAPE

PART 08: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL

  • Market segmentation by distribution channel
  • Comparison by distribution channel
  • Offline - Market size and forecast 2019-2024
  • Online - Market size and forecast 2019-2024
  • Market opportunity by distribution channel

PART 09: GEOGRAPHIC LANDSCAPE

  • Geographic segmentation
  • Geographic comparison
  • APAC - Market size and forecast 2019-2024
  • Europe - Market size and forecast 2019-2024
  • North America - Market size and forecast 2019-2024
  • MEA - Market size and forecast 2019-2024
  • South America - Market size and forecast 2019-2024
  • Key leading countries
  • Market opportunity

PART 10: DECISION FRAMEWORK

PART 11: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 12: MARKET TRENDS

  • Enhanced vendor engagement through social media and other
  • entertainment channels
  • Increase in introduction of smart connected watches
  • Increase in demand for customized watches

PART 13: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption
  • Competitive scenario

PART 14: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Casio Computer Co. Ltd.
  • Citizen Watch Co. Ltd.
  • Compagnie Financiere Richemont SA
  • Fossil Group Inc.
  • LVMH Moet Hennessy - Louis Vuitton
  • Movado Group Inc.
  • Ralph Lauren Corp.
  • Rolex SA
  • Seiko Holdings Corp.
  • The Swatch Group Ltd.

PART 15: APPENDIX

  • Research methodology
  • List of abbreviations
  • Definition of market positioning of vendors

PART 16: EXPLORE TECHNAVIO

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