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세계의 포스트프로덕션 시장(2019-2023년)

Global Post-production Market 2019-2023

리서치사 TechNavio (Infiniti Research Ltd.)
발행일 2019년 08월 상품 코드 570433
페이지 정보 영문 154 Pages
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세계의 포스트프로덕션 시장(2019-2023년) Global Post-production Market 2019-2023
발행일 : 2019년 08월 페이지 정보 : 영문 154 Pages

세계의 포스트프로덕션 시장은 애니메이션의 고도 사용에 의한 영화나 TV 프로그램의 성공, 포스트프로덕션 프로세스의 디지털 변환, 온라인 컨텐츠 소비의 확대, 비용 절감의 이점이 있는 외부 전문 지식에 대한 액세스 등이 성장 촉진요인이 되어 예측기간 중 7% 이상의 CAGR로 확대될 전망입니다. 그러나 포스트프로덕션에서 사용되는 기술의 고비용, 컨텐츠의 프라이버시와 신뢰성에 관한 우려, 컨텐츠의 가용성 제한, 적절한 라이선스와 법적 규제의 결여 등이 예측기간 중 포스트프로덕션 업계의 성장을 저해할 가능성이 있습니다.

세계의 포스트프로덕션(Post-production) 시장에 대해 조사 분석했으며, 시장 규모 및 성장률, 시장 동향, 시장 성장 촉진요인과 과제, 시장 기회, 주요 벤더 등에 대한 체계적인 정보를 제공합니다.

제1장 주요 요약

제2장 조사 범위

  • 서론 1
  • 서론 2
  • 달러 통화 환산율

제3장 시장 상황

  • 시장 생태계
  • 시장 특징
  • 시장 세분화 분석

제4장 시장 규모

  • 시장 정의
  • 시장 규모(2018년)
  • 시장 규모 및 예측(2018-2023년)

제5장 Five Forces 분석

  • 구매자의 협상력
  • 공급업체의 협상력
  • 신규 참여업체의 위협
  • 대용품의 위협
  • 경쟁사의 위협
  • 시장 상황

제6장 시장 세분화 : 용도별

  • 시장 세분화 : 용도별
  • 용도별 비교 : 시장 규모 및 예측(2018-2023년)
  • 영화
  • TV
  • 광고
  • 온라인 동영상
  • 시장 기회 : 용도별

제7장 고객 상황

제8장 지역별 상황

  • 지역별 세분화
  • 지역별 비교 : 시장 규모 및 예측(2018-2023년)
  • 북미
  • 아시아태평양
  • 유럽
  • 중동 및 아프리카
  • 남미
  • 주요 국가
  • 시장 기회

제9장 시장 세분화 : 기술별

  • 시장 세분화 : 기술별
  • 기술별 비교 : 시장 규모 및 예측(2018-2023년)
  • VFX
  • 음성 처리
  • 2D-3D 변환
  • 편집
  • 기타
  • 시장 기회 : 기술별

제10장 의사결정 체계

제11장 성장 촉진요인과 과제

  • 시장 성장 촉진요인
  • 시장 과제

제12장 시장 동향

  • 디지털 마케팅의 성장
  • VR 및 360도 비디오 컨텐츠의 인기 상승
  • 파트너십 및 인수 전략의 채용 증가

제13장 벤더 상황

  • 개요
  • 창조적 파괴 상황
  • 경쟁 시나리오

제14장 벤더 분석

  • 대상 벤더
  • 벤더 분류
  • 벤더의 시장 포지셔닝
  • AT&T Inc.
  • Comcast Corp.
  • Sony Corp.
  • The Walt Disney Co.
  • Viacom Inc.

제15장 부록

  • 조사 방법
  • 약어 리스트
  • 벤더의 시장 포지셔닝 정의

제16장 TechNavio 소개

KSM 19.08.16

이 페이지에 게재되어 있는 내용은 최신판과 약간 차이가 있을 수 있으므로 영문목차를 함께 참조하여 주시기 바랍니다. 기타 자세한 사항은 문의 바랍니다.

About this market

Post-production facilities are equipped with advanced technologies, including video editing software and a non-linear editing system. Technavio's post-production market analysis considers sales from movies, television, commercials, and online videos. Our analysis also considers the sales of post-production in APAC, Europe, North America, South America, and MEA. In 2018, the movies segment had a significant market share, and this trend is expected to continue over the forecast period. Factors such as increasing movie budget and high spending on post-production will play a significant role in the movies segment to maintain its market position. Also, our global post-production market report also looks at factors such as the success of movies and TV shows due to high use of animation, the digital transformation of post-production processes, growing online content consumption, access to external expertise with the advantage of cost reduction. However, high cost of technologies used in post-production, concerns related to privacy and authenticity of content, limitation in availability of content, lack of appropriate licensing and legal regulations may hamper the growth of the post-production industry over the forecast period.

Overview

Digital transformation of post-production processes

Digital transformation is crucial as it creates a collaborative, multi-platform, and demand-based digital environment. It helps in modifications and implementation of new business and operating models. Post-production digital transformation based on the cloud provides various advantages, such as end-to-end solutions, compared with standalone project management. The changing nature of the media and entertainment industry in terms of content distribution, collapsing release windows, collaborative content production, emerging revenue models, and challenges related to infrastructure are resulting in a transformation of the traditional workflow. Hence, digital technologies are fundamentally changing the traditional sequential approach to the post-production process and, thereby, driving the market at a CAGR of over 7% during the forecast period.

Growth in digital marketing

Digital marketing is one of the key factors for the growth of the media and entertainment industry, which promotes the growth of the global post-production market. Digital marketing enables the business in customer engagement, helps in increasing brand awareness, and reaching out to potential customers. Social media networks have become more visual-oriented by constantly re-designing platforms to nurture of visual content. The popularity of social media has bridged the gap between consumers and marketers as it has a higher engagement rate than text content. As visuals are the primary source of content across media networks, the growth of social media networks will contribute to the revenues of the global post-production market during the forecast period. This development is expected to have a positive impact on the overall market growth.

For the detailed list of factors that will drive the global post-production market during the forecast period 2019-2023, view our report.

Competitive Landscape

With the presence of several major players, the global post-production market is fragmented. Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading post-production manufacturers, that include AT&T Inc., Comcast Corp., Sony Corp., The Walt Disney Co., and Viacom Inc.

Also, the post-production market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.

TABLE OF CONTENTS

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

  • 2.1 Preface
  • 2.2 Preface
  • 2.3 Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Market segmentation analysis

PART 04: MARKET SIZING

  • Market definition
  • Market sizing 2018
  • Market size and forecast 2018-2023

PART 05: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

PART 06: MARKET SEGMENTATION BY APPLICATION

  • Market segmentation by application
  • Comparison by application
  • Movie - Market size and forecast 2018-2023
  • Television - Market size and forecast 2018-2023
  • Commercials - Market size and forecast 2018-2023
  • Online videos - Market size and forecast 2018-2023
  • Market opportunity by application

PART 07: CUSTOMER LANDSCAPE

PART 08: GEOGRAPHIC LANDSCAPE

  • Geographic segmentation
  • Geographic comparison
  • North America - Market size and forecast 2018-2023
  • APAC - Market size and forecast 2018-2023
  • Europe - Market size and forecast 2018-2023
  • MEA - Market size and forecast 2018-2023
  • South America - Market size and forecast 2018-2023
  • Key leading countries
  • Market opportunity

PART 09: MARKET SEGMENTATION BY TECHNIQUE

  • Market segmentation by technique
  • Comparison by technique
  • VFX - Market size and forecast 2018-2023
  • Audio processing - Market size and forecast 2018-2023
  • 2D-3D conversion - Market size and forecast 2018-2023
  • Editing - Market size and forecast 2018-2023
  • Others - Market size and forecast 2018-2023
  • Market opportunity by technique

PART 10: DECISION FRAMEWORK

PART 11: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 12: MARKET TRENDS

  • Growth in digital marketing
  • Increasing popularity of VR and 360-degree video content
  • Rise in adoption of partnership and acquisition strategies

PART 13: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption
  • Competitive scenario

PART 14: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • AT&T Inc.
  • Comcast Corp.
  • Sony Corp.
  • The Walt Disney Co.
  • Viacom Inc.

PART 15: APPENDIX

  • Research methodology
  • List of abbreviations
  • Definition of market positioning of vendors

PART 16: EXPLORE TECHNAVIO

List of Exhibits

  • Exhibit 01: Vendors: Key product offerings
  • Exhibit 02: Global media and entertainment market
  • Exhibit 03: Segments of global media and entertainment market
  • Exhibit 04: Market characteristics
  • Exhibit 05: Market segments
  • Exhibit 06: Market definition - Inclusions and exclusions checklist
  • Exhibit 07: Market size 2018
  • Exhibit 08: Global market: Size and forecast 2018-2023 ($ millions)
  • Exhibit 09: Global market: Year-over-year growth 2019-2023 (%)
  • Exhibit 10: Five forces analysis 2018
  • Exhibit 11: Five forces analysis 2023
  • Exhibit 12: Bargaining power of buyers
  • Exhibit 13: Bargaining power of suppliers
  • Exhibit 14: Threat of new entrants
  • Exhibit 15: Threat of substitutes
  • Exhibit 16: Threat of rivalry
  • Exhibit 17: Market condition - Five forces 2018
  • Exhibit 18: Application - Market share 2018-2023 (%)
  • Exhibit 19: Comparison by application
  • Exhibit 20: Movie - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 21: Movie - Year-over-year growth 2019-2023 (%)
  • Exhibit 22: Television - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 23: Television - Year-over-year growth 2019-2023 (%)
  • Exhibit 24: Commercials - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 25: Commercials - Year-over-year growth 2019-2023 (%)
  • Exhibit 26: Online videos - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 27: Online videos - Year-over-year growth 2019-2023 (%)
  • Exhibit 28: Market opportunity by application
  • Exhibit 29: Customer landscape
  • Exhibit 30: Market share by geography 2018-2023 (%)
  • Exhibit 31: Geographic comparison
  • Exhibit 32: North America - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 33: North America - Year-over-year growth 2019-2023 (%)
  • Exhibit 34: APAC - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 35: APAC - Year-over-year growth 2019-2023 (%)
  • Exhibit 36: Europe - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 37: Europe - Year-over-year growth 2019-2023 (%)
  • Exhibit 38: MEA - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 39: MEA - Year-over-year growth 2019-2023 (%)
  • Exhibit 40: South America - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 41: South America - Year-over-year growth 2019-2023 (%)
  • Exhibit 42: Key leading countries
  • Exhibit 43: Market opportunity
  • Exhibit 44: Technique - Market share 2018-2023 (%)
  • Exhibit 45: Comparison by technique
  • Exhibit 46: VFX - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 47: VFX - Year-over-year growth 2019-2023 (%)
  • Exhibit 48: Audio processing - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 49: Audio processing - Year-over-year growth 2019-2023 (%)
  • Exhibit 50: D-3D conversion - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 51: D-3D conversion - Year-over-year growth 2019-2023 (%)
  • Exhibit 52: Editing - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 53: Editing - Year-over-year growth 2019-2023 (%)
  • Exhibit 54: Others - Market size and forecast 2018-2023 ($ millions)
  • Exhibit 55: Others - Year-over-year growth 2019-2023 (%)
  • Exhibit 56: Market opportunity by technique
  • Exhibit 57: Impact of drivers and challenges
  • Exhibit 58: Vendor landscape
  • Exhibit 59: Landscape disruption
  • Exhibit 60: Vendors covered
  • Exhibit 61: Vendor classification
  • Exhibit 62: Market positioning of vendors
  • Exhibit 63: AT&T Inc. - Vendor overview
  • Exhibit 64: AT&T Inc. - Business segments
  • Exhibit 65: AT&T Inc. - Organizational developments
  • Exhibit 66: AT&T Inc. - Geographic focus
  • Exhibit 67: AT&T Inc. - Segment focus
  • Exhibit 68: AT&T Inc. - Key offerings
  • Exhibit 69: Comcast Corp. - Vendor overview
  • Exhibit 70: Comcast Corp. - Business segments
  • Exhibit 71: Comcast Corp. - Organizational developments
  • Exhibit 72: Comcast Corp. - Geographic focus
  • Exhibit 73: Comcast Corp. - Segment focus
  • Exhibit 74: Comcast Corp. - Key offerings
  • Exhibit 75: Sony Corp. - Vendor overview
  • Exhibit 76: Sony Corp. - Business segments
  • Exhibit 77: Sony Corp. - Organizational developments
  • Exhibit 78: Sony Corp. - Geographic focus
  • Exhibit 79: Sony Corp. - Segment focus
  • Exhibit 80: Sony Corp. - Key offerings
  • Exhibit 81: The Walt Disney Co. - Vendor overview
  • Exhibit 82: The Walt Disney Co. - Business segments
  • Exhibit 83: The Walt Disney Co. - Organizational developments
  • Exhibit 84: The Walt Disney Co. - Geographic focus
  • Exhibit 85: The Walt Disney Co. - Segment focus
  • Exhibit 86: The Walt Disney Co. - Key offerings
  • Exhibit 87: Viacom Inc. - Vendor overview
  • Exhibit 88: Viacom Inc. - Business segments
  • Exhibit 89: Viacom Inc. - Organizational developments
  • Exhibit 90: Viacom Inc. - Geographic focus
  • Exhibit 91: Viacom Inc. - Segment focus
  • Exhibit 92: Viacom Inc. - Key offerings
  • Exhibit 93: Validation techniques employed for market sizing
  • Exhibit 94: Definition of market positioning of vendors
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