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B2B 마켓플레이스 : 파괴가 나타내는 시장 기회

B2B Marketplaces: Disruption Presents Opportunity

리서치사 Mercator Advisory Group, Inc.
발행일 2018년 11월 상품 코드 747106
페이지 정보 영문 15 Pages
US $ 2,950 ₩ 3,551,000 PDF by E-mail (Single User License)

B2B 마켓플레이스 : 파괴가 나타내는 시장 기회 B2B Marketplaces: Disruption Presents Opportunity
발행일 : 2018년 11월 페이지 정보 : 영문 15 Pages

B2B E-Commerce는 그 정의에 따라 다양한 시장 규모로 추정할 수 있지만, B2B E-Commerce의 성장률 및 시장 규모는 B2C E-Commerce를 넘어설 것이라는 점은 공통된 인식입니다. 향후 10년간 디지털화가 진행될 전망인 가운데 기존 B2B commerce의 파괴는 확실히 진행되고 있습니다.

B2B 마켓플레이스의 파괴와 새로운 시장 기회를 조사했으며, B2B E-Commerce의 각종 방법과 접근, 마켓플레이스와 다른 방법에 대한 이용자의 인식과 선호도, 금융 서비스업의 결제 및 대부 관련 시장 기회 분석 등을 정리했습니다.

조사 개요

  • B2B 부문에서 E-Commerce의 각종 방법과 접근 분류 및 상세 리뷰
  • 마켓플레이스와 다른 방법의 리뷰와 바이어 및 셀러에 의한 구분
  • B2C 및 B2B E-Commerce 요건의 차이에 관한 논의
  • 마켓플레이스 지향을 추진하는 인구통계적 요인 리뷰
  • 금융 서비스 업체의 결제 및 대부 관련 시장 기회 상세 분석

게재 기업

  • Amazon
  • Alibaba
  • American Express
  • Bank of America
  • Basware
  • Behalf
  • Capital One
  • Citi
  • Coupa
  • ExxonMobil
  • Ferguson
  • Ford
  • Fundera
  • Grainger
  • IBM
  • Jaggaer
  • JP Morgan Chase
  • Kabbage
  • Lending Tree
  • Lendio
  • OnDeck
  • Magento
  • PayPal
  • PNC
  • Oracle
  • SAP Ariba
  • Shopify
  • Spryker
  • Square Capital
  • SuperMoney
  • Tungsten
  • Viro Commerce
  • Visa
  • Wells Fargo
KSM 18.12.05

Business-to-business (B2B) marketplaces present new opportunity for e-commerce.

Mercator Advisory Group reports that B2B e-commerce marketplaces cause disruption for some and create opportunities for others, including banks.

Depending on the definition of B2B e-commerce, which has a few delivery models, there are multiple estimates as to its size, both globally and in the United States. One thing that seems generally accepted now is that B2B e-commerce growth and size appear to be exceeding consumer (B2C) e-commerce growth. So disruption is certainly under way in the traditional distribution of B2B commerce as it transitions to digital methods over the next 10 years. One question is how the financial services industry will work itself into the coming paradigm.

In a new research report, “B2B Marketplaces: Disruption Presents Opportunity”, Mercator Advisory Group examines factors driving this changing commercial distribution landscape. In the report, Mercator reviews the nuances found in B2B e-commerce distribution methods in order to clarify the differences between B2B and B2C. We also discuss marketplace positioning and preferences, which are especially important as workplace demographic shifts continue to shape the landscape. Mercator then discusses where the financial services industry can find some success in the burgeoning B2B marketplace space via specific opportunities.

“The highest estimate of current global B2B e-commerce is about $12 trillion (USD), which is a relatively small portion of overall commercial business value transfer activity, generally believed to be somewhere in the range of $120 trillion. However, this estimate includes electronic data interchange (EDI) types of electronic interaction in the buying process,” commented Steve Murphy, Director of Mercator Advisory Group's Commercial and Enterprise Payments Advisory Service, author of the report. “The market for true buyer-facing web and mobile based B2B e-commerce is smaller, but is growing rapidly and seemingly headed toward an eventual marketplace-dominated distribution model.”

This research report is 15 pages long and contains 5 exhibits.

Companies mentioned in this report include: Amazon, Alibaba, American Express, Bank of America, Basware, Behalf, Capital One, Citi, Coupa, ExxonMobil, Ferguson, Ford, Fundera, Grainger, IBM, Jaggaer, JP Morgan Chase, Kabbage, Lending Tree, Lendio, OnDeck, Magento, PayPal, PNC, Oracle, SAP Ariba, Shopify, Spryker, Square Capital, SuperMoney,, Tungsten, Viro Commerce, Visa, and Wells Fargo.

One of the exhibits included in this report:

Highlights of the report include:

  • Detailed review and clarification of e-commerce methods and approaches for the B2B space
  • Review of marketplaces versus other buyer-facing methods and how they are distinguished by buyers and sellers
  • Discussion of the differences between B2C and B2B e-commerce requirements
  • A review of the demographic factors driving marketplace preferences
  • Detailed analysis of financial services industry opportunities in payments and lending as they relate to B2B marketplace disruptors
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