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세계의 담배 포장 시장 : 성장, 동향, 예측(2019-2024년)

Tobacco Packaging Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

리서치사 Mordor Intelligence Pvt Ltd
발행일 2021년 01월 상품 코드 394609
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세계의 담배 포장 시장 : 성장, 동향, 예측(2019-2024년) Tobacco Packaging Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)
발행일 : 2021년 01월 페이지 정보 : 영문

본 상품은 영문 자료로 한글과 영문목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문목차를 참고해주시기 바랍니다.

세계의 담배 포장(Tobacco Packaging) 시장은 2018년에 156억 7,000만 달러로 평가되고 2019-2024년 3.32%의 CAGR로 추이하며, 2024년까지 189억 6,000만 달러 규모의 시장으로 성장할 것으로 예측됩니다.

세계의 담배 포장 시장을 조사했으며, 시장 개요, 재료·포장 종류·지역별 시장 규모의 추이와 예측, 시장의 성장요인 및 저해요인 분석, 시장 기회, 경쟁 구도, 주요 기업 개요 등의 정보를 정리하여 전해드립니다.

목차

제1장 서론

  • 조사 성과
  • 조사의 전제조건
  • 조사 범위

제2장 조사 방법

제3장 주요 요약

제4장 시장 역학

  • 시장 개요
  • 성장요인 및 저해요인 분석
  • 시장 성장요인
    • 광고로서 포장의 중요성 증가
    • 포장에 의한 제품 차별화
  • 시장 저해요인
    • 흡연이 건강에 미치는 영향에 대한 관심의 증가
  • 산업 밸류체인 분석
  • Porter's Five Forces 분석
    • 바이어의 교섭력
    • 공급 기업의 교섭력
    • 신규 진출업체의 위협
    • 대체품의 위협
    • 경쟁 기업간 경쟁 관계

제5장 시장 세분화

  • 재료별
    • 종이·판지
    • 플라스틱
    • 기타
  • 포장 종류별
    • 1차 포장
    • 2차 포장
  • 지역별
    • 북미
    • 유럽
    • 아시아태평양
    • 중남미
    • 중동·아프리카

제6장 경쟁 구도

  • 기업 개요
    • WestRock Company
    • Amcor Limited
    • The International Paper Company
    • Smurfit Kappa Group PLC
    • Mondi Group
    • Innova Films Limited
    • Phillip Morris International Inc.
    • Sonoco Products Company
    • Siegwerk Druckfarben AG & Co. KGaA
    • Japan Tobacco International

제7장 투자 분석

제8장 시장 기회 및 향후 전망

KSA 19.06.21

The tobacco packaging market was valued at USD 16.19 billion in 2020 and is expected to reach a value of USD 19.59 billion by 2026, at a CAGR of 3.32%, during the forecast period 2021-2026. Continuous product innovation in terms of ingredients, nicotine level, flavor, and size, coupled with consumer preference for tobacco as a recreative habit to reduces stress and anxiety, is propelling the adoption of tobacco and resulting in the growth of the market studied.

  • Owing to the growing consumption of cigarettes and tobacco, the market for tobacco packaging is witnessing considerable growth potential. Nearly 6.5 trillion cigarettes are being sold across the world every year, which translates to roughly 18 billion cigarettes per day. Furthermore, there are 1.1 billion tobacco consumers globally, according to the Action on Smoking and Health (ASH). This number is anticipated to grow to 1.6 billion over the next two decades.
  • Furthermore, the packaging market for tobacco has been witnessing mandatory regulations regarding avoiding attractive packaging and adopting plain packaging. The market for tobacco packaging has witnessed a significant shift toward plain packaging over the past eight years . According to WHO, plain packaging is a considerable demand reduction measure that reduces the attractiveness of tobacco products, restricts the use of tobacco packaging as a form of tobacco advertising and promotion, limits misleading packaging and labeling, and increases the effectiveness of health warnings .
  • The spread of COVID-19 has impacted tobacco packaging market negatively, as the disease attacks lungs and people are prohibiting the use of products and behaviors that weakens the lungs and put individuals at risk of contracting the disease. The decreased demand of tobacco products combined with the closure of retail shops selling these products and supply chain disruptions have brought the sales down since the spread of the virus. This decreased demand is anticipated to stay low in the short run impacting tobacco packaging directly

Key Market Trends

Secondary Packaging to Witness Significant Demand

  • Like other sensitive goods, tobacco products such as cigarettes require packaging, which provides barrier properties to deliver the product in optimum condition. Secondary packaging, such as flexible packaging, has eventually become the traditional packaging for tobacco and typically includes functionality such as re-closable or re-sealable laminated film pouches and bags. These packs have a new flow-wrapped outer film, all contributing to the barrier requirements.
  • Vendors in the market are rapidly expanding their manufacturing plants, intending to increase their production capacity, and gain a larger share of the industry revenue pie. For instance, in February 2019, a new folding carton plant was inaugurated by Smurfit Kappa Group Plc in Tijuana, Mexico. Boxes, trays, and other folding carton materials are being manufactured at this facility for industrial, consumer electronics, food and beverage, medical, and tobacco industries.
  • However, government regulations and anti-smoking campaigns are prevalent globally, and prohibitive taxation & regulations have increased over the last few years, which has to lead to a decline in cigarette consumption. As a result, tobacco packaging is expected to post a slow CAGR during the forecast period. For instance, Singapore has adopted plain packaging of tobacco products, which is implemented with immediate effect from 1 July 2020. The Ministry of Health Singapore stated that the measure would contribute to achieving broader tobacco control goals in the country by discouraging non-smokers and children from taking up smoking, encouraging current smokers to quit, and promoting a tobacco-free lifestyle, which will ultimately lead to reduced smoking prevalence.
  • This new measure will restrict the use of logos, colors, images, or other promotional information associated with the tobacco brand on all types of tobacco products sold in Singapore. Product and brand names will be allowed in a standardized font style and color.
  • Regardless of the macro factors, such as booming retail sector, increase in online sales, technological advancements, and other factors, like an increase in several new smokers, etc. are expected to contribute to the demand for tobacco packaging products in the market.

Asia Pacific to Hold a Major Share

  • Asia-Pacific is anticipated to register a significant share, owing to the presence of widespread population consuming tobacco. The presence of the largest tobacco consuming country, China, with over 300 million smokers, has been significantly contributing to the market studied.
  • Furthermore, the country produces colorful and attractive tobacco packages, unlike several other countries producing plain packages. There is a high prevalence of cigarette packets bearing images of famous rivers, maintains, rare and precious national treasures, well-known buildings, historical sites, and rare flowers. For instance, the major Chinese cigarette brands, including Panda, Peony, Chunghwa, Mount Huangshan, and The Pavilion of Prince Teng, have such designs or images on their packaging.
  • Characteristics such as these, of the tobacco industry in China, encourage a brand and visual culture that is fundamentally different from those of other countries. The signs and graphics on cigarette packaging not only carry a strong and deep sense of the history of traditional culture but also integrate a sense of national pride, which encourages the use of tobacco, thereby augmenting the market for tobacco packaging in the country.
  • The increase in regulations regarding the adoption of plain packaging and graphic regarding warnings of tobacco usage in the region has been significantly restraining the market studied. For instance, in May 2020, The Ministry of Health and Family Welfare, Government of India notified new sets of specified health warnings for all tobacco product packs by amending the Cigarettes and Other Tobacco Products (Packaging and Labeling) Rules, 2008 vide GSR 248(E), dated April 13, 2020.

Competitive Landscape

The major companies include WestRock CompanyWest, Amcor Limited, The International Paper Company, Smurfit Kappa Group PLC, Phillip Morris International Inc., and Sonoco Products Company, among others. The market is neither fragmented nor consolidated because there is no major competition among players. Therefore market concentration will be moderate.

  • In May 2020, Stora Enso Oyj announced to launch Box Inc, a digital B2B marketplace for carton packaging made of renewable materials. Box Inc is a new platform business designed to help companies source packaging easily online while enabling suppliers to access new customers without having to create their own digital presence​.
  • In June 2019, Amcor completed the acquisition of Bemis. As a result, Amcor strengthened its position in consumer packaging, enjoying even greater attraction for talent, global reach, scale, and technical capabilities.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Intensity of Competitive Rivalry
    • 4.2.5 Threat of Substitutes
  • 4.3 Market Drivers
    • 4.3.1 Consumer Preference for tobacco as a Recreative Habit
  • 4.4 Market Restraints
    • 4.4.1 Government Regulations Causing the Market to Stagnate
  • 4.5 Impact of COVID-19

5 MARKET SEGMENTATION

  • 5.1 Paper and Paperboard
    • 5.1.1 Plastic
    • 5.1.2 Other Materials
  • 5.2 By Packaging Type
    • 5.2.1 Primary
    • 5.2.2 Secondary
  • 5.3 By Geography
    • 5.3.1 North America
    • 5.3.2 Europe
    • 5.3.3 Asia Pacific
    • 5.3.4 Latin America
    • 5.3.5 Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles
    • 6.1.1 WestRock Company
    • 6.1.2 Amcor Limited
    • 6.1.3 The International Paper Company
    • 6.1.4 Smurfit Kappa Group PLC
    • 6.1.5 Mondi Group
    • 6.1.6 Innova Films Limited
    • 6.1.7 Phillip Morris International Inc.
    • 6.1.8 Sonoco Products Company
    • 6.1.9 Siegwerk Druckfarben AG & Co. KGaA
    • 6.1.10 Japan Tobacco International
    • 6.1.11 Treofan Film international
    • 6.1.12 Stora Enso Oyj

7 INVESTMENT ANALYSIS

8 MARKET OUTLOOK

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