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세계의 과일 및 야채 주스 시장 : 성장, 동향, COVID-19의 영향 및 예측(2021-2026년)

Fruit & Vegetable Juice Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

리서치사 Mordor Intelligence Pvt Ltd
발행일 2021년 05월 상품 코드 850231
페이지 정보 영문
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세계의 과일 및 야채 주스 시장 : 성장, 동향, COVID-19의 영향 및 예측(2021-2026년) Fruit & Vegetable Juice Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)
발행일 : 2021년 05월 페이지 정보 : 영문

본 상품은 영문 자료로 한글과 영문목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문목차를 참고해주시기 바랍니다.

과일 및 야채 주스 시장 규모는 2021-2026년의 예측기간 중 4.85%의 CAGR로 성장할 것으로 예측됩니다.

시장은 건강지향 소비자 기반에 의한 건강 음료 수요 증가에 의해 촉진되고 있습니다. 또한 콜드 프레스 주스 인기 상승은 세계의 주스 시장 성장에 영향을 미치는 중요한 요인의 하나입니다.

과일 및 야채 주스(Fruit & Vegetable Juice) 시장을 조사했으며, 시장 개요, 시장 성장 촉진요인 및 억제요인 분석, 제품 종류·유통 채널·지역별 분석, 경쟁 상황, 주요 기업 개요 등의 정보를 제공합니다.

목차

제1장 서론

제2장 조사 방법

제3장 주요 요약

제4장 시장 역학

  • 시장 성장 촉진요인
  • 시장 성장 억제요인
  • Porter's Five Forces 분석

제5장 시장 세분화

  • 제품 종류별
    • 과일 주스
    • 야채 주스
    • 넥타
  • 유통 채널별
    • 슈퍼마켓/하이퍼마켓
    • 편의점
    • 전문점
    • 온라인 소매점
    • 기타 유통 채널
  • 지역
    • 북미
    • 유럽
    • 아시아태평양
    • 남미
    • 중동과 아프리카

제6장 경쟁 상황

  • 가장 활발한 기업
  • 가장 많이 채용된 전략
  • 시장 점유율 분석
  • 기업 개요
    • The Kraft Heinz Company
    • PepsiCo, Inc
    • The Coca-Cola Company
    • Keurig Dr Pepper Inc.
    • Fresh Del Monte
    • Campbell Soup Company
    • Ocean Spray
    • Citrus World Inc.
    • Eckes Granini Group
    • Welch's

제7장 시장 기회와 동향

제8장 COVID-19의 시장에 대한 영향

KSM 21.08.02

The fruit and vegetable juice market is projected to grow at a CAGR of 4.85% during the forecast period (2021 - 2026).

Fruit and vegetable are perceived as a naturally sourced healthy food which is having the potential to improve the imunity. During the ongoing COVID pandemic, fruit and vegetable juices consumption had increased globally on account of its health benefits. Various players in regional and international markets have launched produts with fortified vitamins and minerals to boost peoples immunity.

The growth in fruit and vegetable juice market is driven by increasing demand for healthy beverages by an increasingly health-conscious consumer base.

The growing popularity of cold-pressed juices is one of the key factors influencing the growth of the juice market across the world. Cold-pressed juices preserve the vitamins, minerals, and enzymes that are lost during the heating and oxidizing phases of the traditional processes for making juices.

Very few consumers are aware of the benefits of fruit and vegetable mixed juices, especially in the developing countries. This forced vendors of mixed juices in such markets to come up with marketing and advertising activities to increase consumer awareness about the benefits of mixed juice products.

Key Market Trends

Increasing Demand for Fortified Juices

Fruit juices fortified with functional ingredients offer new product opportunities to companies that can develop and market functional fruit juice products by understanding consumer preferences, so as to meet consumer expectations. Omega-3, fibre, bioactive compounds, vitamins, and probiotic bacteria are some of the functional ingredients that offer immense product opportunities for the juice industry. Vitamins are added to fruit juices to increase the nutritional profile of fruit juice products. Vitamin D, vitamin E, vitamin A, and vitamin C are some of the popular vitamin types added to fruit juices. Various government initiatives are being undertaken across the world to increase the consumption of fortified food and beverages, especially in developing countries, like China and India thus, driving the market further.

Middle East and Africa is the Fastest Growing Region in the Fruit and Vegetable Juice Market

The current average per capita consumption of fruit and vegetable juices in the Middle East & Africa region is comparatively lower than that of the developed regions but is increasing at a quick pace. Education levels play an important role in determining the health status of consumers in this region. A shift toward healthier fruit and vegetable juices instead of carbonated energy drinks is surfacing in the region. One of the potential reasons for the growth of this market in South Africa is the government's awareness campaign that is focused on orienting consumers toward healthier food consumption habits. The fruit and vegetable juice market in Saudi Arabia has benefited from excise taxes imposed on carbonated and energy drinks in 2017. People above the age of 45 prefer juices with no added sugar, 100% juice content, and vitamins and minerals thus benefitting the market further.

Competitive Landscape

The fruit and vegetable juice market is highly competitive, with numerous small and medium regional players holding the majority share. Major players in the market are trying to gain a competitive advantage over the regional players through product innovations involving seasonal/local fruits. The key players in the market studied include PepsiCo, The Kraft Heinz Company, Keurig Dr Pepper Inc., The Coca-Cola Company, and Campbell Soup Company.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Product Type
    • 5.1.1 Fruit Juice
    • 5.1.2 Vegetable Juices
    • 5.1.3 Nectar
  • 5.2 By Distribution Channel
    • 5.2.1 Supermarkets/Hypermarkets
    • 5.2.2 Convenience Stores
    • 5.2.3 Specialty Stores
    • 5.2.4 Online Retail Stores
    • 5.2.5 Other Distribution Channels
  • 5.3 Geography
    • 5.3.1 North America
      • 5.3.1.1 United States
      • 5.3.1.2 Canada
      • 5.3.1.3 Mexico
      • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 United Kingdom
      • 5.3.2.2 Germany
      • 5.3.2.3 Spain
      • 5.3.2.4 France
      • 5.3.2.5 Italy
      • 5.3.2.6 Russia
      • 5.3.2.7 Rest of Europe
    • 5.3.3 Asia-Pacific
      • 5.3.3.1 China
      • 5.3.3.2 Japan
      • 5.3.3.3 India
      • 5.3.3.4 Australia
      • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 South America
      • 5.3.4.1 Brazil
      • 5.3.4.2 Argentina
      • 5.3.4.3 Rest of South America
    • 5.3.5 Middle East & Africa
      • 5.3.5.1 Saudi Arabia
      • 5.3.5.2 South Africa
      • 5.3.5.3 Rest of Middle East & Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Active Companies
  • 6.2 Most Adopted Strategies
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles
    • 6.4.1 The Kraft Heinz Company
    • 6.4.2 PepsiCo, Inc
    • 6.4.3 The Coca-Cola Company
    • 6.4.4 Keurig Dr Pepper Inc.
    • 6.4.5 Fresh Del Monte
    • 6.4.6 Campbell Soup Company
    • 6.4.7 Ocean Spray
    • 6.4.8 Citrus World Inc.
    • 6.4.9 Eckes Granini Group
    • 6.4.10 Welch's

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

8 IMPACT OF COVID-19 ON THE MARKET

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