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아동복 시장 : 성장, 동향, COVID-19의 영향, 예측(2021-2026년)

Children´s Wear Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

리서치사 Mordor Intelligence Pvt Ltd
발행일 2021년 05월 상품 코드 925466
페이지 정보 영문
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아동복 시장 : 성장, 동향, COVID-19의 영향, 예측(2021-2026년) Children´s Wear Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)
발행일 : 2021년 05월 페이지 정보 : 영문

본 상품은 영문 자료로 한글과 영문목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문목차를 참고해주시기 바랍니다.

세계의 아동복 시장 규모는 2021년부터 2026년까지 예측 기간 동안 8.76%의 CAGR을 기록 할 것으로 예측됩니다.

아동복을 포함한 의류 시장은 COVID-19의 대유행에 따라, 공장 및 소매 부문 폐쇄로 세계 시장에서 상당한 감소세를 보였습니다. 또한 공개 이벤트의 취소는 시장의 성장에 더 큰 타격을 주었습니다. 아동복 시장은 의류 업계에서 가장 수익성이 큰 세그먼트 중 하나입니다. 시장은 소매가치의 성장률에서 남성복과 여성복을 모두 추월할 것으로 예상되는데, 이는 이 부문 매출이 뒷받침하는 인구통계학적, 거시경제적, 사회적 트렌드가 복합적으로 작용하기 때문입니다.

게다가, 가처분소득의 증가와 노동인구의 증가는 시장의 성장을 이끄는 주요 요인들 중의 일부입니다. 이에 따라 향후 의류시장 성장이 가속화될 전망입니다. 제품 커스터마이징, 혁신, 아동복 및 신발 제품의 저렴한 가격 등 요인이 전 세계 시장 성장을 견인하고 있습니다. 소셜미디어와 연예인이 어린이와 부모에게 미치는 영향력은 변화무쌍한 트렌드에 따라 아동복 산업이 진화하도록 부추기고 있습니다.

세계의 아동복(Children's Wear) 시장을 조사했으며, 시장 개요/시장의 성장 요인 및 저해 요인 분석/시장 기회/유형별·지역별 시장 규모 추이 및 예측/경쟁 상황/주요 기업 개요 등 정보를 제공합니다.

목차

제1장 서론

제2장 조사 방법

제3장 개요

제4장 시장 역학

  • 시장의 추진력
  • 시장의 억제 요인
  • 포터의 5세력 모형

제5장 시장 세분화

  • 제품 카테고리별
    • 신발
    • 기타
  • 유통 채널별
    • 오프라인 소매점
    • 온라인 소매점
  • 지역별
    • 북미
    • 유럽
    • 아시아 태평양
    • 남미
    • 중동과 아프리카

제6장 경쟁 상황

  • 가장 많이 채택된 전략
  • 시장 점유율 분석
  • 기업 개요
    • Carter's, Inc.
    • Adidas AG
    • Benetton Group Srl
    • The Gap, Inc.
    • Nike, Inc.
    • Mothercare plc
    • American Apparel Inc.
    • Diesel SpA
    • Dolce & Gabbana
    • Disney Consumer Products

제7장 시장 기회와 동향

제8장 COVID-19 시장에 미치는 영향

LYJ 21.07.30

The global children's wear market is projected to register a CAGR of 8.76% during the forecast period 2021 -2026.

The apparel market along with the children's wear market witnessed a significant decline in the global market owing to the closure of factories as well as retailing sectors caused by the COVID-19 pandemic. Additionally, the cancelation of public events further majorly hit the market growth. However, the online retailing channel becomes the only support to the market studied.

The children's wear market is one of the most lucrative segments in the apparel industry. The market is expected to overtake both men's wear and women's wear, in terms of growth in retail value, as a combination of demographic, macroeconomic, and social trends, which are supported by sales in the category.

Moreover, an increase in disposable income and a growing working population are some of the key factors driving the market's growth. This, in turn, is expected to propel the growth of the apparel market over the prospective period. Increasing product customization, innovation, affordable pricing of children's apparel and footwear products are driving market growth across the globe.

The growing influence of social media and celebrities on children and their parents has encouraged the children's apparel industry to evolve with changing trends. For instance, in 2017, Boots Mini Club collaborated with British television celebrity Fearne Cotton in the UK to introduce new children's apparel line.

Key Market Trends

Social Media Influencing the Children's Wear Market Growth

In the developed as well as developing countries, parents are increasingly using Instagram and other social media platforms to post photos of themselves and their children in matching outfits. Furthermore, this trend was influenced by the leading brands, like Dolce & Gabbana, to create miniature, albeit, and age-appropriate versions of adult clothing. The retailers stocked them side-by-side with the adult versions of clothing. This trend of twinning with children is gaining immense popularity in the market. Supported by celebrity parents, such as Kim Kardashian and Beyonce, coupled with a seemingly insatiable need to post our lives on social media, is expected to drive the market's growth. Moreover, as children are also spending high amounts of time on social media, their awareness regarding brands, as well as willingness to provide an opinion on their own clothing choices, were noticed significantly. Furthermore, parents are willing to indulge those choices, regardless of associated costs. Thus, promoting market growth.

Asia-Pacific and Middle East is Expected to Hold Significant Market Share

Asia-Pacific is likely to hold a significant market share over the forecast period owing to growth in the infant population especially in developing countries like India and China. Robust economic growth and rising household incomes are expected to increase consumer spending on children's apparel and footwear products in the Asia-Pacific region. The growth in the number of high nets worth individuals and urbanization in Middle East countries especially Saudi Arabia, Qatar, and the UAE, is creating huge opportunities for luxury children's apparel brands to enter the apparel market of these countries which is driving the childrenswear market growth in Middle East region. For instance, many international luxury childrenswear brands such as Dolce & Gabbana, Stella McCartney, and Gucci offer luxury children's apparel in the product in the Middle East and North America region. Furthermore, the growing operational expansion of key players in Asian countries is likely to boost the market growth in the Africa region during the forecast period.

Competitive Landscape

Some of the major key players in the children's wear market, include Carter's, Inc., Adidas AG, Benetton Group S.r.l., The Gap, Inc., Nike, Inc., Disney Consumer Products, American Apparel In, and Dolce & Gabbana, among others. New product developments, in compliance with consumer trends, i.e., the target segment, are expected to help in better positioning of products. Therefore, the key players are focusing on expanding their product offerings by launching new apparel designs, in order to cater to the demographic segment of consumers.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Product Category
    • 5.1.1 Apparel
    • 5.1.2 Footwear
    • 5.1.3 Others
  • 5.2 By Distribution Channel
    • 5.2.1 Offline Retail Stores
    • 5.2.2 Online Retail Stores
  • 5.3 Geography
    • 5.3.1 North America
      • 5.3.1.1 United States
      • 5.3.1.2 Canada
      • 5.3.1.3 Mexico
      • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 Spain
      • 5.3.2.2 United Kingdom
      • 5.3.2.3 Germany
      • 5.3.2.4 France
      • 5.3.2.5 Italy
      • 5.3.2.6 Russia
      • 5.3.2.7 Rest of Europe
    • 5.3.3 Asia Pacific
      • 5.3.3.1 China
      • 5.3.3.2 Japan
      • 5.3.3.3 India
      • 5.3.3.4 Australia
      • 5.3.3.5 Rest of Asia-Pacific
    • 5.3.4 South America
      • 5.3.4.1 Brazil
      • 5.3.4.2 Argentina
      • 5.3.4.3 Rest of South America
    • 5.3.5 Middle East and Africa
      • 5.3.5.1 South Africa
      • 5.3.5.2 Saudi Arabia
      • 5.3.5.3 Rest of Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Adopted Strategies
  • 6.2 Market Share Analysis
  • 6.3 Company Profiles
    • 6.3.1 Carter's, Inc.
    • 6.3.2 Adidas AG
    • 6.3.3 Benetton Group S.r.l.
    • 6.3.4 The Gap, Inc.
    • 6.3.5 Nike, Inc.
    • 6.3.6 Mothercare plc
    • 6.3.7 American Apparel Inc.
    • 6.3.8 Diesel SpA
    • 6.3.9 Dolce & Gabbana
    • 6.3.10 Disney Consumer Products

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

8 IMPACT OF COVID-19 ON THE MARKET

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