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라벨 변환 장비 시장 : 성장, 동향, COVID-19의 영향, 예측(2021-2026년)

Label Converting Equipment Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)

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라벨 변환 장비 시장 : 성장, 동향, COVID-19의 영향, 예측(2021-2026년) Label Converting Equipment Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
발행일 : 2022년 01월 페이지 정보 : 영문

본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문목차를 참고해주시기 바랍니다.

라벨 변환 장비 시장 규모는 2021-2026년간 4%의 연평균 복합 성장률(CAGR)로 확대될 것으로 예측됩니다. 주로 기술 기반 산업은 라벨 변환을 위해 기존 활판 인쇄나 플렉소 인쇄를 사용하고 있습니다. 현재의 라벨에 부가가치를 더하기 위한 브랜드 소유자의 수요는 거의 무한하며, 리드타임이 단축되기 때문에 실행 기간이 점차 짧아지고 있습니다. 기존의 서보 드라이브 플렉소 및 오프셋 인쇄기는 라벨 인쇄기 설치 기반에서 여전히 지배적인 지위를 계속 유지할 것이지만, 품질과 성능이 계속 개선됨에 따라 의심할 여지 없이 장기적인 시장 리더가 될 것은 디지털, 특히 잉크젯입니다. 하이브리드 기존 인쇄기 및 잉크젯 인쇄기는 향후 스탠드얼론 디지털 인쇄기와 함께 성장 시장이 될 것입니다. 시장의 향후 추세를 반영하는 모든 것이 계속해서 자동화될 것으로 예상됩니다.

맞춤화 및 프리미엄 라벨의 부상이 시장 성장을 촉진하고 있습니다. 수요는 더 많은 맞춤화와 프로모션으로 빠르게 진화하고 있습니다. 이는 더 작은 실행, 더 큰 비용 제약, 최종적으로는 디지털 워크플로우 전체의 변화를 의미합니다. 디지털 마케팅 및 세일즈 솔루션 기업인 BigPresence에 의하면, 투자자의 82%는 투자하는 기업이 강력한 브랜드를 갖기를 원한다고 합니다. 규모를 불문하고, 브랜드는 이른바 '타겟 캠페인'을 추진하고 있습니다. 이 캠페인에서는 라벨만으로도 제품의 겉보기 품질을 향상시켜 최종적으로 브랜드 이미지를 높일 수 있습니다. 핫포일 스탬핑, 콜드포일 스탬핑, 그라비어 인쇄 등 다양한 인쇄 효과를 사용하여 라벨을 장식하고, 스팟 광택 처리와 같은 공정을 사용하여 촉각 또는 햅틱 효과를 사용합니다. 이러한 기능 강화의 일부는 디지털로 행할 수도 있습니다. 이것이 라벨 변환 장비 수요를 효과적으로 유도합니다.

기계 자동화가 진행되면 시장 성장이 가속화됩니다. 라벨 변환과 유연성 및 맞춤화에 대한 수요 증가에 의해 업계는 기계 전체적으로 더 높은 수준의 자동화로 향하고 있습니다. 자동화는 또한 장비에도 빠르게 확산되어 플레이트 취급, 플레이트 룸의 노동력을 줄이고, 라벨 변환 기계의 지속적인 취급에 따른 잠재적인 플레이트 손상 영역을 제거합니다. UV LED 기술과 같은 새로운 기술의 통합 또한 장비에서 빠르게 채용되고 있습니다.

세계의 라벨 변환 장비(Label Converting Equipment) 시장에 대해 조사했으며, 시장 개요, 유형별·최종사용자별·지역별 동향, 시장 진출기업 프로파일 등의 정보를 정리하여 전해드립니다.

목차

제1장 서론

제2장 조사 방법

제3장 개요

제4장 시장 역학

  • 시장 개요
  • 시장 추진력
    • 맞춤화와 프리미엄 라벨 부상
    • 기계 자동화 증가
  • 시장 억제요인
    • 라벨 변환 장비의 높은 비용
  • 밸류체인 분석
  • Porter의 산업 분석

제5장 시장 세분화

  • 유형별
    • 자동
    • 기타
  • 최종사용자별
    • 식품 및 음료
    • 의약품
    • 화장품&가정용
    • 기타
  • 지역별
    • 북미
    • 유럽
    • 아시아태평양
    • 라틴아메리카
    • 중동 및 아프리카

제6장 경쟁 구도

  • 기업 개요
    • Spartanics Ltd.
    • ASHE Converting Equipment
    • Daco Solutions Ltd
    • SMAG Graphique
    • Bobst Group SA
    • Orthotec Label Machines
    • AB Graphic International Ltd
    • Prati SRL
    • J&J Converting Machinery
    • Sohn Manufacturing, Inc.
    • Lemorau LDA
    • Austik PTY Ltd.

제7장 투자 분석

제8장 시장 기회와 동향

LSH 21.03.02

The label converting equipment market is expected to register a cagr of 4% during the forecast period 2021 - 2026. Primarily a technologically-based industry is using conventional letterpress or flexographic printing for label conversion. Today the demand of brand owners for adding value in the label is becoming almost limitless with all in shorter and shorter runs with reduced lead times. While conventional servo drive flexo and offset presses will still continue to have a dominant place in the installed base of label presses for many years, it is digital, particularly inkjet, that will undoubtedly become a longer-term market leader as quality and performance continue to improve. Most certainly, hybrid conventional and inkjet presses will find a growing market alongside stand-alone digital presses in the future. Everything will continue to become more automated which reflects a future trend of the market.

Key Highlights

  • The rise of customization and premium labels drives the market. The demand is evolving rapidly towards more customization and promotion, which means smaller runs, greater cost constraints and eventually the transformation of the entire digital workflow. According to Big Presence, a digital marketing and sales solutions firm, says that 82% of investors want the companies they invest in to have a strong brand. Brands, small and large, are promoting so-called "targeted campaigns", where the labels alone can enhance the apparent quality of a product which eventually increases the brand image. Different print effects, such as hot foil stamping, cold foil stamping, and gravure printing are used to embellish the labels to give them a more 'premium' appearance, as are tactile or haptic effects using processes like spot varnishing. Some of these enhancements can even be done digitally. This effectively drives the demand for label converting equipment.
  • Increasing automation in machinery drives the market. The growing demands on label converting and greater flexibility and customization are driving the industry towards higher levels of automation across the machinery. Automation has also rapidly spread into the equipment world, reducing plate handling, plate room labor, and eliminating key areas of potential plate damage due to constant handling in label converting machinery. Moreover, the integration of newer technologies, such as UV LED technology, is also rapidly gaining adoption in the equipment world.
  • The companies are adopting the solution towards automation. For instance, in 2017, Esko showcased solutions designed to improve lead time and equipment utilization, reduce errors and ensure consistent output quality regardless of the printing technology used. The company highlighted WebCenter QuickStart for Labels which is a communication bundle for label production with pre-configured process flows targeted at label converters of any size.
  • The high cost of label converting equipment is restraining the growth of the market. As mostly this machinery is linked with flexographic printing for conversion, the printing plates are the most important and cost of reprographics to get to the final print stage There are also high operational costs that are linked to the use of machine. These relate to things such as costs of electricity which is used to run the machines as well as regular maintenance.

Key Market Trends

Food & Beverage Accounted to Hold Major Market Share

  • With increasing consumption of food and beverages, the demand for label printing is increasing which essentially rises the demand for label converting equipment.
  • A beverage label is very much the same as the beverage consumer i.e, constantly evolving. Changing demographics and new print methods are impacting the products currently hitting store shelves. Popular beverages from major brands are seeing subtle changes, while up-and-coming brands are looking to capitalize on a growing industry. This factor enhances the usage of label converting equipment.
  • Moreover, beverage labeling is all about shelf appeal and today's brand owners are trying to capture a certain look. With only seconds to persuade potential customers, the labels on bottles and cans are just as important as the liquid inside. So, the requirement of the top quality label is a necessity by which the converting equipment is necessary to integrate it.
  • Appearance to text or graphics and holographic foils, which create a 3-D image by use of a digital hologram and two or more layers of prismatic foil are highly being used in the wine label and sometime in the food sector at retail to attract the customer attention to create their brand image.
  • Also, food and beverage products must adhere to FDA guidelines. These rules are set in place to assure that food sold in the United States is wholesome, safe, and most importantly properly labeled. This majorly demands the Unwind & Re-winding machinery which removes the waste substrate material left and maintains the quality of labels under the FDA guidelines.
  • With increasing sales value in Japan in food and beverages, the demand for label converting equipment is increasing. In Japan, every year Label Forum Japan exhibition held in which the delegates provide their solutions and technology innovations in the label printing sector.
  • In July, in Label Forum Japan 2019, 140 booths were exhibited with a gathering of latest equipment and materials which includes demonstrations and various semi and automatic label converting machinery, which can provide market gain to the Japanese label industry to accelerate globalization.

Asia-Pacific to Witness Market Growth

  • With increasing consumer awareness regarding packaging, the demand for packaging in the food, cosmetic and household industry, and the need for high speed & high-quality labeling solutions is increasing the market growth in the Asia region.
  • According to Labels & Labeling, Southeast Asia has a population of over 646 million and label consumption growth of around seven percent, making it hugely significant as one of the world's fastest-growing markets. Further with labelexpo Asia 2019 held in Dec 2019, hundreds of live demonstrations of ground-breaking technology were exhibited related to label machinery and label converting machinery.
  • Moreover, various global leaders have opened their plants in the Asian region which effectively helps in growing the market. For instance, RotoControl has broadened its label finishing portfolio with the Ecoline brand. Initially launched by RotoCon in 2013 for South African label converters, Ecoline today has various installations including the plant in Australia.
  • Moreover in Sep 2019, the RotoControl Ecoline brand features the RSI-340and RSH-340(horizontal alignment) designed for inspection and slitting of printed labels; and the RDF-340, a digital label converting system that is customizable to meet design requirements. Further with the installation in Australia country in future the market for label converting machinery will effectively grow.
  • Also, various local Asian firms are buying the latest technology of the machinery to enhance their brand image and increase the customer base. For instance, Lombardi sold one of the Synchroline 430 presses to Prakash Printers from Ahmedabad, India during the Labelexpo Europe 2019. Also Al Hadiqa Adhesive, a label converter based in Sharjah, UAE, has also opted for a Lombardi Synchroline 430 press along with a plate mounter from Vinsak.

Competitive Landscape

The label converting equipment market is fragmented in nature as the market is is highly competitive and consists of several major players. Many companies are increasing their market presence by introducing new products or by entering into strategic partnerships or acquisitions. Key players are Spartanics Ltd., ASHE Converting Equipment, etc. Recent developments in the market are -

  • August 2019 - French label-converting company SMAG Graphique expanded its label equipment portfolio to include RFID-based systems that provide inlay insertion, encoding, and control. The company brought approximately 165 potential RFID technology users to its headquarters in Paris, France, so they could view how the technology is being used and the benefits it provides to retailers and other companies that require automated access to digital data via a product's label.
  • October 2019 - ProMach acquired Canada-based Jet Label & Packaging, a manufacturer of labeling and coding solutions. With the addition of Jet, ProMach continued its label converting expansion that began over a decade ago with the vision of providing its North American customers with a labeling and coding partner that could serve their needs including labels, machinery, sales, service, and support.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Market Drivers
    • 4.2.1 Rise of Customization and Premium Labels
    • 4.2.2 Increasing Automation in Machinery
  • 4.3 Market Restraints
    • 4.3.1 High Cost of Label Converting Equipment
  • 4.4 Value Chain Analysis
  • 4.5 Industry Attractiveness - Porter's Five Force Analysis
    • 4.5.1 Threat of New Entrants
    • 4.5.2 Bargaining Power of Buyers/Consumers
    • 4.5.3 Bargaining Power of Suppliers
    • 4.5.4 Threat of Substitute Products
    • 4.5.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Type
    • 5.1.1 Automatic
    • 5.1.2 Other Types
  • 5.2 By End-User
    • 5.2.1 Food & Beverage
    • 5.2.2 Pharmaceutical
    • 5.2.3 Cosmetics & Household
    • 5.2.4 Other End-Users
  • 5.3 Geography
    • 5.3.1 North America
    • 5.3.2 Europe
    • 5.3.3 Asia-Pacific
    • 5.3.4 Latin America
    • 5.3.5 Middle East & Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles
    • 6.1.1 Spartanics Ltd.
    • 6.1.2 ASHE Converting Equipment
    • 6.1.3 Daco Solutions Ltd
    • 6.1.4 SMAG Graphique
    • 6.1.5 Bobst Group SA
    • 6.1.6 Orthotec Label Machines
    • 6.1.7 A B Graphic International Ltd
    • 6.1.8 Prati SRL
    • 6.1.9 J&J Converting Machinery
    • 6.1.10 Sohn Manufacturing, Inc.
    • 6.1.11 Lemorau LDA
    • 6.1.12 Austik PTY Ltd.

7 INVESTMENT ANALYSIS

8 MARKET OPPORTUNITIES AND FUTURE TRENDS

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