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세계의 트레이드 프로모션 관리 및 최적화 솔루션 시장 : 규모, 현황, 예측과 신종 코로나바이러스 감염증(Covid-19)의 영향(2020-2026년)

Covid-19 Impact on Global Trade Promotion Management and Optimization Solution Market Size, Status and Forecast 2020-2026

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발행일 2020년 06월 상품 코드 945316
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세계의 트레이드 프로모션 관리 및 최적화 솔루션 시장 : 규모, 현황, 예측과 신종 코로나바이러스 감염증(Covid-19)의 영향(2020-2026년) Covid-19 Impact on Global Trade Promotion Management and Optimization Solution Market Size, Status and Forecast 2020-2026
발행일 : 2020년 06월 페이지 정보 : 영문

신종 코로나바이러스 감염증(Covid-19) 발생전 예측 분석에서는 세계의 트레이드 프로모션 관리 및 최적화 솔루션 시장 규모는 2020년의 5억 1113만 달러에서 2026년에는 8억 5282만 달러로, 8.9%의 CAGR로 성장할 것으로 예상되었습니다. Covid-19의 영향을 완화하기 위해 세계 각국의 정부 및 민간기업이 판촉 활동 강화에 주력하고 있으며, 이것이 향후 시장 성장을 촉진하는 큰 요인이 될 전망입니다.

세계의 트레이드 프로모션(판촉 활동) 관리·최적화 솔루션 시장을 분석했으며, 업계의 기본 구조 및 배경·최신 상황, 전체적인 시장 동향 전망(과거·향후 6년간), 유형별·지역별 상세 동향, 기업간 경쟁 상태(시장 점유율 구조), 주요 기업의 개요와 실적 동향 등에 대해 조사하고 Covid-19의 영향과 회복 전망에 대해 분석하여 전해드립니다.

제1장 분석 개요

  • 분석 범위
  • 시장의 주요 부문
  • 분석 대상 기업 : 매출 순위(트레이드 프로모션 관리 및 최적화 솔루션 시장의 경우)
  • 트레이드 프로모션 관리 및 최적화 솔루션 시장 : 유형별 시장 부문
    • 시장 규모·성장률 : 유형별(2020년/2026년)
    • 클라우드 기반
    • 온프레미스
  • 트레이드 프로모션 관리 및 최적화 솔루션 시장 : 용도별 시장 부문
    • 시장 점유율 : 용도별(2020년/2026년)
    • 일반 소비재(CPG)·소매업·E-Commerce
    • 푸드서비스
    • 미디어·출판
    • 기타
  • 신종 코로나바이러스 감염증(Covid-19) : 세계의 경제성장에 대한 심각한 영향
    • Covid-19의 영향 : 세계의 GDP 성장률(2019년, 2020년, 2021년)
    • Covid-19의 영향 : 상품 가격 지수
    • Covid-19의 영향 : 세계 각국의 주요 정책
  • 분석 대상
  • 분석 기간

제2장 세계 시장의 성장 동향

  • 트레이드 프로모션 관리 및 최적화 솔루션 시장 : 전망(2015-2026년)
  • 트레이드 프로모션 관리 및 최적화 솔루션 시장 : 성장 동향, 지역별
    • 시장 규모 : 지역별(2015/2020/2026년)
    • 시장 규모, 실적 : 지역별(2015-2020년)
    • 시장 규모, 예측 : 지역별(2021-2026년)
  • 트레이드 프로모션 관리 및 최적화 솔루션 업계 동향과 Covid-19의 영향
    • 시장의 주요 동향
    • 시장 촉진요인
    • 시장이 해결해야 할 과제
    • 성장 전략

제3장 경쟁 환경 : 주요 기업별

  • 트레이드 프로모션 관리 및 최적화 솔루션 대기업 : 시장 규모
    • 시장 매출 : 기업별(2015-2020년)
    • 시장 매출 점유율 : 기업별(2015-2020년)
  • 트레이드 프로모션 관리 및 최적화 솔루션 시장 집중도
    • 시장 집중도(상위 5사)
    • 상위 5사의 시장 매출(2019년)
  • 주요 기업의 본사 소재지·판매 지역
  • 주요 기업의 주력 제품·솔루션·서비스
  • 주요 기업의 시장 참여 시기
  • 기업인수합병(M&A)/사업 확장 계획

제4장 시장 데이터 : 유형별 내역

  • 시장 규모, 실적 : 유형별(2015-2020년)
  • 시장 규모, 예측 : 유형별(2021-2026년)

제5장 시장 데이터 : 용도별 내역

  • 시장 규모, 실적 : 용도별(2015-2020년)
  • 시장 규모, 예측 : 용도별(2021-2026년)

제6장 북미 시장

  • 시장 규모(2015-2026년)
  • 주요 기업의 동향
  • 시장 규모, 실적 : 유형별(2015-2020년)
  • 시장 규모, 실적 : 용도별(2015-2020년)

제7장 유럽 시장

제8장 중국 시장

제9장 일본 시장

제10장 동남아시아 시장

제11장 인도 시장

제12장 중남미 시장

제13장 주요 기업의 개요

  • Blueshift
  • Oracle
  • McKinsey & Company
  • TABS Analytics
  • IRI Worldwide
  • AFS Technologies
  • RI
  • Blacksmith Applications
  • UpClear
  • Acumen Commercial Insights
  • Anaplan
  • CPGToolBox
  • SAP
  • Wipro
  • Accenture

제14장 애널리스트의 견해/결론

제15장 부록

KSA 20.07.14

List of Tables and Figures

  • Table 1. Trade Promotion Management and Optimization Solution Key Market Segments
  • Table 2. Key Players Covered: Ranking by Trade Promotion Management and Optimization Solution Revenue
  • Table 3. Ranking of Global Top Trade Promotion Management and Optimization Solution Manufacturers by Revenue (US$ Million) in 2019
  • Table 4. Global Trade Promotion Management and Optimization Solution Market Size Growth Rate by Type (US$ Million): 2020 VS 2026
  • Table 5. Global Trade Promotion Management and Optimization Solution Market Size Growth by Application (US$ Million): 2020 VS 2026
  • Table 6. Overview of the World Economic Outlook Projections
  • Table 7. Summary of World Real per Capita Output (Annual percent change; in international currency at purchasing power parity)
  • Table 8. European Economies: Real GDP, Consumer Prices, Current Account Balance, and Unemployment (Annual percent change, unless noted otherwise)
  • Table 9. Asian and Pacific Economies: Real GDP, Consumer Prices, Current Account Balance, and Unemployment (Annual percent change, unless noted otherwise)
  • Table 10. Western Hemisphere Economies: Real GDP, Consumer Prices, Current Account Balance, and Unemployment (Annual percent change, unless noted otherwise)
  • Table 11. Middle Eastern and Central Asian Economies: Real GDP, Consumer Prices, Current Account Balance, and Unemployment (Annual percent change, unless noted otherwise)
  • Table 12. Covid-19 Impact: Global Major Government Policy
  • Table 13. Global Trade Promotion Management and Optimization Solution Market Size by Regions (US$ Million): 2020 VS 2026
  • Table 14. Global Trade Promotion Management and Optimization Solution Market Size by Regions (2015-2020) & (US$ Million)
  • Table 15. Global Trade Promotion Management and Optimization Solution Market Share by Regions (2015-2020)
  • Table 16. Global Trade Promotion Management and Optimization Solution Forecasted Market Size by Regions (2021-2026) & (US$ Million)
  • Table 17. Global Trade Promotion Management and Optimization Solution Market Share by Regions (2021-2026)
  • Table 18. COVID-19 Impact: Trade Promotion Management and Optimization Solution Market Trends
  • Table 19. COVID-19 Impact: Drivers
  • Table 20. COVID-19 Impact: Trade Promotion Management and Optimization Solution Challenges
  • Table 21. COVID-19 Impact: Trade Promotion Management and Optimization Solution Market Growth Strategy
  • Table 22. Global Trade Promotion Management and Optimization Solution Revenue by Players (2015-2020) & (US$ Million)
  • Table 23. Global Trade Promotion Management and Optimization Solution Market Share by Players (2015-2020)
  • Table 24. Global 5 Largest Players Market Share by Trade Promotion Management and Optimization Solution Revenue (CR5) & (2015-2020)
  • Table 25. Key Players Headquarters and Area Served
  • Table 26. Key Players Trade Promotion Management and Optimization Solution Product Solution and Service
  • Table 27. Date of Enter into Trade Promotion Management and Optimization Solution Market
  • Table 28. Mergers & Acquisitions, Expansion Plans
  • Table 29. Global Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020) & (US$ Million)
  • Table 30. Global Trade Promotion Management and Optimization Solution Revenue Market Share by Type (2015-2020)
  • Table 31. Global Trade Promotion Management and Optimization Solution Forecasted Market Size by Type (2021-2026) & (US$ Million)
  • Table 32. Global Trade Promotion Management and Optimization Solution Revenue Market Share by Type (2021-2026)
  • Table 33. Global Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020) & (US$ Million)
  • Table 34. Global Trade Promotion Management and Optimization Solution Revenue Market Share by Application (2015-2020)
  • Table 35. Global Trade Promotion Management and Optimization Solution Forecasted Market Size by Application (2021-2026) & (US$ Million)
  • Table 36. Global Trade Promotion Management and Optimization Solution Revenue Market Share by Application (2021-2026)
  • Table 37. North America Key Players Trade Promotion Management and Optimization Solution Revenue (2019-2020) & (US$ Million)
  • Table 38. North America Key Players Trade Promotion Management and Optimization Solution Market Share (2019-2020)
  • Table 39. North America Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020) & (US$ Million)
  • Table 40. North America Trade Promotion Management and Optimization Solution Market Share by Type (2015-2020)
  • Table 41. North America Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020) & (US$ Million)
  • Table 42. North America Trade Promotion Management and Optimization Solution Market Share by Application (2015-2020)
  • Table 43. Europe Key Players Trade Promotion Management and Optimization Solution Revenue (2019-2020) & (US$ Million)
  • Table 44. Europe Key Players Trade Promotion Management and Optimization Solution Market Share (2019-2020)
  • Table 45. Europe Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020) & (US$ Million)
  • Table 46. Europe Trade Promotion Management and Optimization Solution Market Share by Type (2015-2020)
  • Table 47. Europe Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020) & (US$ Million)
  • Table 48. Europe Trade Promotion Management and Optimization Solution Market Share by Application (2015-2020)
  • Table 49. China Key Players Trade Promotion Management and Optimization Solution Revenue (2019-2020) & (US$ Million)
  • Table 50. China Key Players Trade Promotion Management and Optimization Solution Market Share (2019-2020)
  • Table 51. China Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020) & (US$ Million)
  • Table 52. China Trade Promotion Management and Optimization Solution Market Share by Type (2015-2020)
  • Table 53. China Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020) & (US$ Million)
  • Table 54. China Trade Promotion Management and Optimization Solution Market Share by Application (2015-2020)
  • Table 55. Japan Key Players Trade Promotion Management and Optimization Solution Revenue (2019-2020) & (US$ Million)
  • Table 56. Japan Key Players Trade Promotion Management and Optimization Solution Market Share (2019-2020)
  • Table 57. Japan Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020) & (US$ Million)
  • Table 58. Japan Trade Promotion Management and Optimization Solution Market Share by Type (2015-2020)
  • Table 59. Japan Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020) & (US$ Million)
  • Table 60. Japan Trade Promotion Management and Optimization Solution Market Share by Application (2015-2020)
  • Table 61. Southeast Asia Key Players Trade Promotion Management and Optimization Solution Revenue (2019-2020) & (US$ Million)
  • Table 62. Southeast Asia Key Players Trade Promotion Management and Optimization Solution Market Share (2019-2020)
  • Table 63. Southeast Asia Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020) & (US$ Million)
  • Table 64. Southeast Asia Trade Promotion Management and Optimization Solution Market Share by Type (2015-2020)
  • Table 65. Southeast Asia Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020) & (US$ Million)
  • Table 66. Southeast Asia Trade Promotion Management and Optimization Solution Market Share by Application (2015-2020)
  • Table 67. India Key Players Trade Promotion Management and Optimization Solution Revenue (2019-2020) & (US$ Million)
  • Table 68. India Key Players Trade Promotion Management and Optimization Solution Market Share (2019-2020)
  • Table 69. India Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020) & (US$ Million)
  • Table 70. India Trade Promotion Management and Optimization Solution Market Share by Type (2015-2020)
  • Table 71. India Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020) & (US$ Million)
  • Table 72. India Trade Promotion Management and Optimization Solution Market Share by Application (2015-2020)
  • Table 73. Central & South America Key Players Trade Promotion Management and Optimization Solution Revenue (2019-2020) & (US$ Million)
  • Table 74. Central & South America Key Players Trade Promotion Management and Optimization Solution Market Share (2019-2020)
  • Table 75. Central & South America Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020) & (US$ Million)
  • Table 76. Central & South America Trade Promotion Management and Optimization Solution Market Share by Type (2015-2020)
  • Table 77. Central & South America Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020) & (US$ Million)
  • Table 78. Central & South America Trade Promotion Management and Optimization Solution Market Share by Application (2015-2020)
  • Table 79. Blueshift Company Details
  • Table 80. Blueshift Business Overview
  • Table 81. Blueshift Trade Promotion Management and Optimization Solution Product
  • Table 82. Blueshift Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 83. Oracle Company Details
  • Table 84. Oracle Business Overview
  • Table 85. Oracle Trade Promotion Management and Optimization Solution Product
  • Table 86. Oracle Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 87. Oracle Recent Development and Reaction to COVID-19
  • Table 88. McKinsey & Company Company Details
  • Table 89. McKinsey & Company Business Overview
  • Table 90. McKinsey & Company Trade Promotion Management and Optimization Solution Product
  • Table 91. McKinsey & Company Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 92. McKinsey & Company Recent Development and Reaction to COVID-19
  • Table 93. TABS Analytics Company Details
  • Table 94. TABS Analytics Business Overview
  • Table 95. TABS Analytics Trade Promotion Management and Optimization Solution Product
  • Table 96. TABS Analytics Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 97. IRI Worldwide Company Details
  • Table 98. IRI Worldwide Business Overview
  • Table 99. IRI Worldwide Trade Promotion Management and Optimization Solution Product
  • Table 100. IRI Worldwide Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 101. AFS Technologies Company Details
  • Table 102. AFS Technologies Business Overview
  • Table 103. AFS Technologies Trade Promotion Management and Optimization Solution Product
  • Table 104. AFS Technologies Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 105. RI Company Details
  • Table 106. RI Business Overview
  • Table 107. RI Trade Promotion Management and Optimization Solution Product
  • Table 108. RI Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 109. Blacksmith Applications Company Details
  • Table 110. Blacksmith Applications Business Overview
  • Table 111. Blacksmith Applications Trade Promotion Management and Optimization Solution Product
  • Table 112. Blacksmith Applications Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 113. UpClear Company Details
  • Table 114. UpClear Business Overview
  • Table 115. UpClear Trade Promotion Management and Optimization Solution Product
  • Table 116. UpClear Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 117. Acumen Commercial Insights Company Details
  • Table 118. Acumen Commercial Insights Business Overview
  • Table 119. Acumen Commercial Insights Trade Promotion Management and Optimization Solution Product
  • Table 120. Acumen Commercial Insights Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 121. Anaplan Company Details
  • Table 122. Anaplan Business Overview
  • Table 123. Anaplan Trade Promotion Management and Optimization Solution Product
  • Table 124. Anaplan Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 125. CPGToolBox Company Details
  • Table 126. CPGToolBox Business Overview
  • Table 127. CPGToolBox Trade Promotion Management and Optimization Solution Product
  • Table 128. CPGToolBox Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 129. SAP Company Details
  • Table 130. SAP Business Overview
  • Table 131. SAP Trade Promotion Management and Optimization Solution Product
  • Table 132. SAP Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 133. Wipro Company Details
  • Table 134. Wipro Business Overview
  • Table 135. Wipro Trade Promotion Management and Optimization Solution Product
  • Table 136. Wipro Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 137. Wipro Recent Development and Reaction to COVID-19
  • Table 138. Accenture Company Details
  • Table 139. Accenture Business Overview
  • Table 140. Accenture Trade Promotion Management and Optimization Solution Product
  • Table 141. Accenture Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020) & (US$ Million)
  • Table 142. Accenture Recent Development and Reaction to COVID-19
  • Table 143. Research Programs/Design for This Report
  • Table 144. Key Data Information from Secondary Sources
  • Table 145. Key Data Information from Primary Sources
  • Figure 1. Global Trade Promotion Management and Optimization Solution Market Share by Type in 2020
  • Figure 2. Global Trade Promotion Management and Optimization Solution Market Share by Type in 2026
  • Figure 3. Cloud-Based Features
  • Figure 4. Global Trade Promotion Management and Optimization Solution Market Share by Application in 2020
  • Figure 5. Global Trade Promotion Management and Optimization Solution Market Share by Application in 2026
  • Figure 6. CPG, Retail and eCommerce Case Studies
  • Figure 7. Food Service Case Studies
  • Figure 8. Media and Publishing Case Studies
  • Figure 9. Commodity Prices-Metals Price Indices
  • Figure 10. Commodity Prices- Precious Metal Price Indices
  • Figure 11. Commodity Prices- Agricultural Raw Material Price Indices
  • Figure 12. Commodity Prices- Food and Beverage Price Indices
  • Figure 13. Commodity Prices- Fertilizer Price Indices
  • Figure 14. Commodity Prices- Energy Price Indices
  • Figure 15. G20+: Economic Policy Responses to COVID-19
  • Figure 16. Trade Promotion Management and Optimization Solution Report Years Considered
  • Figure 17. Global Trade Promotion Management and Optimization Solution Revenue (US$ Million): 2015-2026
  • Figure 18. Global Trade Promotion Management and Optimization Solution Market Size (Value), (US$ Million), 2015 VS 2020 VS 2026
  • Figure 19. Global Trade Promotion Management and Optimization Solution Market Share by Regions in 2020
  • Figure 20. Global Trade Promotion Management and Optimization Solution Market Share by Regions in 2026
  • Figure 21. Global Trade Promotion Management and Optimization Solution Market Share by Regions (2021-2026)
  • Figure 22. Global Trade Promotion Management and Optimization Solution Market Share by Players in 2019
  • Figure 23. The Top 5 Players Market Share by Trade Promotion Management and Optimization Solution Revenue in 2019
  • Figure 24. North America Trade Promotion Management and Optimization Solution Market Size YoY Growth (2015-2026) & (US$ Million)
  • Figure 25. Europe Trade Promotion Management and Optimization Solution Market Size YoY Growth (2015-2026) & (US$ Million)
  • Figure 26. China Trade Promotion Management and Optimization Solution Market Size YoY Growth (2015-2026) & (US$ Million)
  • Figure 27. Japan Trade Promotion Management and Optimization Solution Market Size YoY Growth (2015-2026) & (US$ Million)
  • Figure 28. Southeast Asia Trade Promotion Management and Optimization Solution Market Size YoY Growth (2015-2026) & (US$ Million)
  • Figure 29. India Trade Promotion Management and Optimization Solution Market Size YoY Growth (2015-2026) & (US$ Million)
  • Figure 30. Central & South America Trade Promotion Management and Optimization Solution Market Size YoY Growth (2015-2026) & (US$ Million)
  • Figure 31. Blueshift Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 32. Oracle Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 33. McKinsey & Company Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 34. TABS Analytics Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 35. IRI Worldwide Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 36. AFS Technologies Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 37. RI Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 38. Blacksmith Applications Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 39. UpClear Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 40. Acumen Commercial Insights Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 41. Anaplan Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 42. CPGToolBox Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 43. SAP Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 44. Wipro Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 45. Accenture Revenue Growth Rate in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • Figure 46. Bottom-up and Top-down Approaches for This Report
  • Figure 47. Data Triangulation
  • Figure 48. Key Executives Interviewed 122

Market Analysis and Insights:

The market for Trade Promotion Management and Optimization Solution was anticipated to grow from US$ 511.13 million in 2020 to US$ 852.82 million by 2026; it is expected to grow at a CAGR of 8.9% during 2021-2026. The solicitation of proposals by the governments and public-private companies across the world to mitigate the impact of the COVID-19 pandemic is the key factor propelling the growth of the Trade Promotion Management and Optimization Solution market.

Scope and Market Size:

Trade Promotion Management and Optimization Solution market is segmented by players, region (country), by Type, and by Application. Players, stakeholders, and other participants in the global Trade Promotion Management and Optimization Solution market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application in terms of revenue and forecast for the period 2015-2026.

By Company

  • Blueshift
  • Oracle
  • McKinsey & Company
  • TABS Analytics
  • IRI Worldwide
  • AFS Technologies
  • RI
  • Blacksmith Applications
  • UpClear
  • Acumen Commercial Insights
  • Anaplan
  • CPGToolBox
  • SAP
  • Wipro
  • Accenture

Segment by Type

  • Cloud-Based
  • On-Premises

Segment by Application

  • CPG, Retail and eCommerce
  • Food Service
  • Media and Publishing
  • Others

By Region

  • North America
  • Europe
  • Japan
  • China
  • Southeast Asia
  • India
  • Central & South America

TABLE OF CONTENTS

1 REPORT OVERVIEW

  • 1.1 Study Scope
  • 1.2 Key Market Segments
  • 1.3 Players Covered: Ranking by Trade Promotion Management and Optimization Solution Revenue
  • 1.4 Market Analysis by Type
    • 1.4.1 Global Trade Promotion Management and Optimization Solution Market Size Growth Rate by Type: 2020 VS 2026
    • 1.4.2 Cloud-Based
    • 1.4.3 On-Premises
  • 1.5 Market by Application
    • 1.5.1 Global Trade Promotion Management and Optimization Solution Market Share by Application: 2020 VS 2026
    • 1.5.2 CPG, Retail and eCommerce
    • 1.5.3 Food Service
    • 1.5.4 Media and Publishing
    • 1.5.5 Others
  • 1.6 Coronavirus Disease 2019 (Covid-19) Impact Will Have a Severe Impact on Global Growth
    • 1.6.1 Covid-19 Impact: Global GDP Growth, 2019, 2020 and 2021 Projections
    • 1.6.2 Covid-19 Impact: Commodity Prices Indices
    • 1.6.3 Covid-19 Impact: Global Major Government Policy
  • 1.7 Study Objectives
  • 1.8 Years Considered

2 GLOBAL GROWTH TRENDS

  • 2.1 COVID-19 Impact on Global Trade Promotion Management and Optimization Solution Market Perspective (2015-2026)
  • 2.2 COVID-19 Impact on Trade Promotion Management and Optimization Solution Growth Trends by Regions
    • 2.2.1 Trade Promotion Management and Optimization Solution Market Size by Regions: 2015 VS 2020 VS 2026
    • 2.2.2 Trade Promotion Management and Optimization Solution Historic Market Size by Regions (2015-2020)
    • 2.2.3 Trade Promotion Management and Optimization Solution Forecasted Market Size by Regions (2021-2026)
  • 2.3 The Covid-19 Impact on Trade Promotion Management and Optimization Solution Industry
    • 2.3.1 COVID-19 Impact: Trade Promotion Management and Optimization Solution Market Trends
    • 2.3.2 COVID-19 Impact: Market Drivers
    • 2.3.3 COVID-19 Impact: Trade Promotion Management and Optimization Solution Market Challenges
    • 2.3.4 COVID-19 Impact: Trade Promotion Management and Optimization Solution Market Growth Strategy

3 COVID-19 IMPACT ON COMPETITION LANDSCAPE BY KEY PLAYERS

  • 3.1 Global Top Trade Promotion Management and Optimization Solution Players by Market Size
    • 3.1.1 Global Top Trade Promotion Management and Optimization Solution Players by Revenue (2015-2020)
    • 3.1.2 Global Trade Promotion Management and Optimization Solution Revenue Market Share by Players (2015-2020)
  • 3.2 Global Trade Promotion Management and Optimization Solution Market Concentration Ratio
    • 3.2.1 Global Trade Promotion Management and Optimization Solution Market Concentration Ratio (CR5)
    • 3.2.2 Global Top 5 Companies by Trade Promotion Management and Optimization Solution Revenue in 2019
  • 3.3 Trade Promotion Management and Optimization Solution Key Players Head office and Area Served
  • 3.4 Key Players Trade Promotion Management and Optimization Solution Product Solution and Service
  • 3.5 Main Trade Promotion Management and Optimization Solution Players Founded Date
  • 3.6 Mergers & Acquisitions, Expansion Plans

4 COVID-19 IMPACT ON TRADE PROMOTION MANAGEMENT AND OPTIMIZATION SOLUTION BREAKDOWN DATA BY TYPE

  • 4.1 Global Trade Promotion Management and Optimization Solution Historic Market Size by Type (2015-2020)
  • 4.2 Global Trade Promotion Management and Optimization Solution Forecasted Market Size by Type (2021-2026)

5 COVID-19 IMPACT ON TRADE PROMOTION MANAGEMENT AND OPTIMIZATION SOLUTION BREAKDOWN DATA BY APPLICATION

  • 5.1 Global Trade Promotion Management and Optimization Solution Historic Market Size by Application (2015-2020)
  • 5.2 Global Trade Promotion Management and Optimization Solution Forecasted Market Size by Application (2021-2026)

6 NORTH AMERICA IMPACT OF COVID-19

  • 6.1 North America Trade Promotion Management and Optimization Solution Market Size (2015-2026)
  • 6.2 Trade Promotion Management and Optimization Solution Key Players in North America (2019-2020)
  • 6.3 North America Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020)
  • 6.4 North America Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020)

7 EUROPE IMPACT OF COVID-19

  • 7.1 Europe Trade Promotion Management and Optimization Solution Market Size (2015-2026)
  • 7.2 Trade Promotion Management and Optimization Solution Key Players in Europe (2019-2020)
  • 7.3 Europe Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020)
  • 7.4 Europe Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020)

8 CHINA IMPACT OF COVID-19

  • 8.1 China Trade Promotion Management and Optimization Solution Market Size (2015-2026)
  • 8.2 Trade Promotion Management and Optimization Solution Key Players in China (2019-2020)
  • 8.3 China Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020)
  • 8.4 China Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020)

9 JAPAN IMPACT OF COVID-19

  • 9.1 Japan Trade Promotion Management and Optimization Solution Market Size (2015-2026)
  • 9.2 Trade Promotion Management and Optimization Solution Key Players in Japan (2019-2020)
  • 9.3 Japan Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020)
  • 9.4 Japan Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020)

10 SOUTHEAST ASIA IMPACT OF COVID-19

  • 10.1 Southeast Asia Trade Promotion Management and Optimization Solution Market Size (2015-2026)
  • 10.2 Trade Promotion Management and Optimization Solution Key Players in Southeast Asia (2019-2020)
  • 10.3 Southeast Asia Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020)
  • 10.4 Southeast Asia Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020)

11 INDIA IMPACT OF COVID-19

  • 11.1 India Trade Promotion Management and Optimization Solution Market Size (2015-2026)
  • 11.2 Trade Promotion Management and Optimization Solution Key Players in India (2019-2020)
  • 11.3 India Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020)
  • 11.4 India Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020)

12 CENTRAL & SOUTH AMERICA IMPACT OF COVID-19

  • 12.1 Central & South America Trade Promotion Management and Optimization Solution Market Size (2015-2026)
  • 12.2 Trade Promotion Management and Optimization Solution Key Players in Central & South America (2019-2020)
  • 12.3 Central & South America Trade Promotion Management and Optimization Solution Market Size by Type (2015-2020)
  • 12.4 Central & South America Trade Promotion Management and Optimization Solution Market Size by Application (2015-2020)

13 KEY PLAYERS PROFILES

  • 13.1 Blueshift
    • 13.1.1 Blueshift Company Details
    • 13.1.2 Blueshift Business Overview
    • 13.1.3 Blueshift Trade Promotion Management and Optimization Solution Introduction
    • 13.1.4 Blueshift Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • 13.2 Oracle
    • 13.2.1 Oracle Company Details
    • 13.2.2 Oracle Business Overview
    • 13.2.3 Oracle Trade Promotion Management and Optimization Solution Introduction
    • 13.2.4 Oracle Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
    • 13.2.5 Oracle Recent Development and Reaction to COVID-19
  • 13.3 McKinsey & Company
    • 13.3.1 McKinsey & Company Company Details
    • 13.3.2 McKinsey & Company Business Overview
    • 13.3.3 McKinsey & Company Trade Promotion Management and Optimization Solution Introduction
    • 13.3.4 McKinsey & Company Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
    • 13.3.5 McKinsey & Company Recent Development and Reaction to COVID-19
  • 13.4 TABS Analytics
    • 13.4.1 TABS Analytics Company Details
    • 13.4.2 TABS Analytics Business Overview
    • 13.4.3 TABS Analytics Trade Promotion Management and Optimization Solution Introduction
    • 13.4.4 TABS Analytics Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • 13.5 IRI Worldwide
    • 13.5.1 IRI Worldwide Company Details
    • 13.5.2 IRI Worldwide Business Overview
    • 13.5.3 IRI Worldwide Trade Promotion Management and Optimization Solution Introduction
    • 13.5.4 IRI Worldwide Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • 13.6 AFS Technologies
    • 13.6.1 AFS Technologies Company Details
    • 13.6.2 AFS Technologies Business Overview
    • 13.6.3 AFS Technologies Trade Promotion Management and Optimization Solution Introduction
    • 13.6.4 AFS Technologies Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • 13.7 RI
    • 13.7.1 RI Company Details
    • 13.7.2 RI Business Overview
    • 13.7.3 RI Trade Promotion Management and Optimization Solution Introduction
    • 13.7.4 RI Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • 13.8 Blacksmith Applications
    • 13.8.1 Blacksmith Applications Company Details
    • 13.8.2 Blacksmith Applications Business Overview
    • 13.8.3 Blacksmith Applications Trade Promotion Management and Optimization Solution Introduction
    • 13.8.4 Blacksmith Applications Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • 13.9 UpClear
    • 13.9.1 UpClear Company Details
    • 13.9.2 UpClear Business Overview
    • 13.9.3 UpClear Trade Promotion Management and Optimization Solution Introduction
    • 13.9.4 UpClear Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • 13.10 Acumen Commercial Insights
    • 13.10.1 Acumen Commercial Insights Company Details
    • 13.10.2 Acumen Commercial Insights Business Overview
    • 13.10.3 Acumen Commercial Insights Trade Promotion Management and Optimization Solution Introduction
    • 13.10.4 Acumen Commercial Insights Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • 13.11 Anaplan
    • 13.11.1 Anaplan Company Details
    • 13.11.2 Anaplan Business Overview
    • 13.11.3 Anaplan Trade Promotion Management and Optimization Solution Introduction
    • 13.11.4 Anaplan Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • 13.12 CPGToolBox
    • 13.12.1 CPGToolBox Company Details
    • 13.12.2 CPGToolBox Business Overview
    • 13.12.3 CPGToolBox Trade Promotion Management and Optimization Solution Introduction
    • 13.12.4 CPGToolBox Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • 13.13 SAP
    • 13.13.1 SAP Company Details
    • 13.13.2 SAP Business Overview
    • 13.13.3 SAP Trade Promotion Management and Optimization Solution Introduction
    • 13.13.4 SAP Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
  • 13.14 Wipro
    • 13.14.1 Wipro Company Details
    • 13.14.2 Wipro Business Overview
    • 13.14.3 Wipro Trade Promotion Management and Optimization Solution Introduction
    • 13.14.4 Wipro Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
    • 13.14.5 Wipro Recent Development and Reaction to COVID-19
  • 13.15 Accenture
    • 13.15.1 Accenture Company Details
    • 13.15.2 Accenture Business Overview
    • 13.15.3 Accenture Trade Promotion Management and Optimization Solution Introduction
    • 13.15.4 Accenture Revenue in Trade Promotion Management and Optimization Solution Business (2015-2020)
    • 13.15.5 Accenture Recent Development and Reaction to COVID-19

14 ANALYST'S VIEWPOINTS/CONCLUSIONS

15 APPENDIX

  • 15.1 Research Methodology
    • 15.1.1 Methodology/Research Approach
    • 15.1.2 Data Source
  • 15.2 Disclaimer
  • 15.3 Author Details
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