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미국의 교과서 채용 시장 : 스코어카드와 전망(2021년)

2020 National Instructional Materials Adoption Scorecard and 2021 Outlook

리서치사 SIMBA Information, Inc.
발행일 2021년 02월 상품 코드 987589
페이지 정보 영문 31 Pages
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미국의 교과서 채용 시장 : 스코어카드와 전망(2021년) 2020 National Instructional Materials Adoption Scorecard and 2021 Outlook
발행일 : 2021년 02월 페이지 정보 : 영문 31 Pages

본 상품은 영문 자료로 한글과 영문목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문목차를 참고해주시기 바랍니다.

COVID-19 팬데믹의 맹공격은 학구의 활발한 의사결정 시즌의 시작과 일치했습니다. 리딩과 수학의 채용은 계속해서 최대의 수익원입니다. 2020년은 세계어가 주 전체에서 채용되고, 직업 및 기술 교육 코스가 보다 폭넓은 출판사에게 기회를 제공합니다.

미국의 교과서 채용 시장에 대해 조사 분석했으며, 채용 프로세스, 매출의 영향요인, 결과(출판사별), 채용 분야, 향후 기회에 대한 체계적인 정보를 제공합니다.

목차

주요 요약

조사 방법

제1장 서론과 동향

  • 수요 보증
  • 18개 주가 교과서 채용의 핵심을 형성

제2장 주별 채용 결과(2020년)

  • 텍사스주 : 9-12 ELA 채용
  • 캘리포니아주 : 사회과·과학 프로그램
  • 플로리다주 : 세계어·CTE
  • 노스캐롤라이나주 : K-12 ELA
  • 포인트

제3장 향후 전망(2021년 이후)

  • 플로리다주 : ELA를 채용
  • 텍사스주 : Pre-K 시스템을 업데이트
  • 버지니아주 : 과학의 핵심 커리큘럼 프로그램
  • 테네시주 : 리딩
  • 앨라배마주 : K-12 수학 채용
  • 향후 채용 활동
KSM 21.02.18

Simba Information's “2020 National Instructional Materials Adoption Scorecard and 2021 Outlook ” provides a singular look at sales by subject and publisher in particular states-those states classified as adoption states, which conduct statewide reviews and purchasing processes for instructional materials.

This report includes individual analyses of the Texas 9-12 English language arts adoption results, as well as significant sales results from individual districts in the K-8 social studies and science adoptions in California, 6-12 world languages and CTE sales in Florida and English language arts in North Carolina.

The onslaught of the COVID-19 pandemic coincided with the beginning of the active decision-making season in school districts. While the pandemic disrupted the adoption process--particularly fulfillment--it did not crash it.

While adoptions in reading and math continue to be the largest revenue generators, seasons like 2020 with statewide adoptions in world languages and career and technical education courses provide opportunities for a broader array of publishers.

As 2021 gets under way, school districts gearing up for a new round of instructional materials adoptions. Among the leading opportunities is English language arts with a significant adoption in Florida (K-12), bolstered by opportunities in Mississippi and West Virginia and high school ELA in New Mexico.

The “2020 National Instructional Materials Adoption Scorecard and 2021 Outlook ” provides valuable insight into:

  • the process of state textbooks adoptions
  • the factors that influence sales in the school districts
  • outcomes by publishers
  • the broadening of the field of participants in adoptions
  • upcoming opportunities through 2024.

TABLE OF CONTENTS

EXECUTIVE SUMMARY

METHODOLOGY

CHAPTER 1: INTRODUCTION AND TRENDS

  • GUARANTEED DEMAND
  • 18 STATES FORM CORE OF INSTRUCTIONAL MATERIALS ADOPTIONS
    • Table 1.1: Instructional Materials Adoption States
    • Adoption Cycles

CHAPTER 2: 2020 STATE ADOPTION RESULTS

  • TEXAS 9-12 ELA ADOPTION
    • Table 2.1: Texas 9-12 English Language Arts Adoption Sales, 2020 ($ actual and rounded; ranked by total share)
  • CALIFORNIA SCHOOLS PICK SOCIAL STUDIES AND SCIENCE PROGRAMS
    • LA Science Order Share by Grade
      • Table 2.2: Selected California District Adoption Sales, 2020 ($ actual and rounded; ranked by total share)
  • WORLD LANGUAGES AND CTE IN FLORIDA
    • Table 2.2: Selected Florida District Adoption Sales, 2020 ($ actual and rounded; ranked by total share)
  • NORTH CAROLINA OFFERED K-12 ENGLISH LANGUAGE ARTS
    • Table 2.3: North Carolina K-12 English Language Arts Adoption Sales, 2020 ($ actual and rounded; ranked by total share)
  • TAKEAWAYS FROM 2020 ADOPTIONS

CHAPTER 3: LOOKING AHEAD-2021 AND BEYOND

  • FLORIDA TO ADOPT ENGLISH LANGUAGE ARTS
    • Table 3.1: Florida 2020-2021 K-12 English Language Arts Adoption Bid List
    • Table 3.1: Florida 2020-2021 K-12 English Language Arts Adoption Bid List, Continued
  • TEXAS UPDATES PREK SYSTEMS IN 2021
    • Table 3.2: Approved Titles in Texas Proclamation 2021 Pre-K Adoption
    • Table 3.2: Approved Titles in Texas Proclamation 2021 Pre-K Adoption, continued
  • VIRGINIA APPROVES SCIENCE CORE CURRICULUM PROGRAMS
    • Table 3.3: Virginia Approved Science Titles for K-12 Adoption
    • Table 3.3: Virginia Approved Science Titles for K-12 Adoption, continued
  • TENNESSEE LAUNCHES READING 360 INITIATIVE
  • ALABAMA LAUNCHES A K-12 MATH ADOPTION
    • Alabama Approved Core Math Titles for 2021-2027 K-12 Adoption
    • Supplemental Resources
  • COMING ADOPTION ACTIVITY
    • Table 3.3: State K-12 Instructional Materials Adoption Schedule, Purchase Years 2020-2023
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