¡Ø º» »óǰÀº ¿µ¹® ÀÚ·á·Î Çѱ۰ú ¿µ¹® ¸ñÂ÷¿¡ ºÒÀÏÄ¡ÇÏ´Â ³»¿ëÀÌ ÀÖÀ» °æ¿ì ¿µ¹®À» ¿ì¼±ÇÕ´Ï´Ù. Á¤È®ÇÑ °ËÅ並 À§ÇØ ¿µ¹® ¸ñÂ÷¸¦ Âü°íÇØÁֽñ⠹ٶø´Ï´Ù.
ÀÚµ¿Â÷ OTA ¼ÒÇÁÆ®¿þ¾î ¾÷µ¥ÀÌÆ® ½ÃÀåÀ» Á¶»çÇßÀ¸¸ç, ÀÚµ¿Â÷ »ê¾÷¿¡¼ ¼ÒÇÁÆ®¿þ¾îÀÇ Á߿伺, OTAÀÇ ºñÁî´Ï½º ¸ðµ¨, ±â´ÉÀû OTA ¼ºê½ºÅ©¸³¼ÇÀÇ ¿¹Ãø, ¼ÒÇÁÆ®¿þ¾î °áÇÔ¿¡ ÀÇÇÑ ÀÚµ¿Â÷ ¸®ÄÝÀÇ ¿¹Ãø, OTA ¾÷µ¥ÀÌÆ®¿¡ ÀÇÇÑ ºñ¿ë Àý°¨¾×ÀÇ ¿¹Ãø µîÀ» Á¤¸®ÇÏ¿© ÀüÇØµå¸³´Ï´Ù.
¸®Æ÷Æ®ÀÇ ÀÌÁ¡ :
- ºñ¿ë Àý°¨°ú ¸ÅÃâ ȹµæÀ» À§ÇÑ OTA ¾÷µ¥ÀÌÆ®ÀÇ °¡Ä¡¸¦ Æò°¡ÇÑ´Ù.
- »õ·Î¿î Çù¾÷ °ø±Þ¸Á¿¡ ÀûÀÀÇϰí, Ȱ¿ëÇÒ ¼ö ÀÖ´Ù.
- ÀÚµ¿Â÷ ¼ÒÇÁÆ®¿þ¾î ¿¡ÄڽýºÅÛ¿¡¼ ¼ºñ½º³ª Á¦Ç°À» Á¦°øÇÒ ±âȸ¸¦ ½Äº°ÇÑ´Ù.
ÁÖ¿ä Áú¹®¿¡ ´ëÇÑ ÀÀ´ä :
- ¼ÒÇÁÆ®¿þ¾îÀÇ Á߿伺 Áõ°¡´Â ÀÚµ¿Â÷ »ê¾÷¿¡ ¾î¶² ¿µÇâÀ» ¹ÌÄ¡´Â°¡?
- ¼ÒÇÁÆ®¿þ¾î Á¤ÀÇ ÀÚµ¿Â÷ÀÇ °¡Ä¡¸¦ ÃÖ´ëÈÇϱâ À§ÇØ ¹«¾ùÀ» ÇØ¾ß Çϴ°¡?
- OTA ¾÷µ¥ÀÌÆ® ±â´ÉÀº ¾î¶² Àǹ̸¦ °¡Áö¸ç, ¾î¶² ±âȸ¸¦ âÃâÇϴ°¡?
Á¶»ç ÇÏÀ̶óÀÌÆ® :
- OTA ºñÁî´Ï½º ¸ðµ¨ÀÇ »ó¼¼ ºÐ¼®
- ±â´ÉÀû OTA ¼ºê½ºÅ©¸³¼ÇÀÇ ¼ö·®¡¤¸ÅÃâ ¿¹Ãø
- ¼ÒÇÁÆ®¿þ¾î °áÇÔ¿¡ ÀÇÇÑ ÀÚµ¿Â÷ ¸®Äݰú OTA ¾÷µ¥ÀÌÆ®¿¡ ÀÇÇÑ ºñ¿ë Àý°¨ÀÇ ¿¹Ãø
¸ñÂ÷
Á¦1Àå ÁÖ¿ä ¿ä¾à
Á¦2Àå SD(SOFTWARE-DEFINED) ÀÚµ¿Â÷
- °³¿ä
- ÃËÁø¿äÀÎ
- ¾ÆÅ°ÅØÃ³
- ÄÄÇ»ÆÃ
- ºÐ¸®¿Í °³¹ß
- »çÀ̹ö º¸¾È
- °ø±Þ¸ÁÀÇ º¯È
- ±â¼ú ´ë±â¾÷°úÀÇ Çù¾÷
Á¦3Àå OTA ¾÷µ¥ÀÌÆ®
- ¼ÒÇÁÆ®¿þ¾î OTA
- ¸®ÄÝ
- ¿Âµð¸Çµå ±â´É
- Vehicle-as-a-Service(VaaS)
- µµÀÔ
- ÅÚ·¹¸Åƽ½º
- Àå¼ö¸í
KSA 23.05.30
Actionable Benefits:
- Assess the value of Over-the-Air (OTA) updates for cost saving and revenue generation.
- Adapt to and take advantage of the new collaborative supply chain.
- Identify opportunities to provide services and products in the automotive software ecosystem.
Critical Questions Answered:
- How will the growing importance of software affect the automotive industry?
- What needs to be done to maximize the value of software-defined vehicles?
- What are the implications of OTA update capabilities and what opportunities do they create?
Research Highlights:
- Detailed analysis of OTA business models.
- Functional OTA subscription volume and revenue forecasts.
- Forecasts of vehicle recalls due to faulty software and cost savings from OTA updates.
Who Should Read This?
- Decision makers within car Original Equipment Manufacturers (OEMs) and Tier One suppliers.
- Automotive product managers at semiconductor vendors and software suppliers.
- Planners within insurers.
TABLE OF CONTENTS
1. EXECUTIVE SUMMARY
2. SOFTWARE-DEFINED CAR
- 2.1. OVERVIEW
- 2.2. DRIVING FACTORS
- 2.3. ARCHITECTURE
- 2.4. COMPUTE
- 2.5. DECOUPLING AND DEVELOPMENT
- 2.6. CYBERSECURITY
- 2.7. CHANGES IN THE SUPPLY CHAIN
- 2.8. COLLABORATION WITH BIG TECH
3. OVER-THE-AIR UPDATES
- 3.1. INTRODUCTION
- 3.2. SOFTWARE OVER-THE-AIR
- 3.3. RECALLS
- 3.4. FEATURE ON DEMAND
- 3.5. VEHICLE-AS-A-SERVICE
- 3.6. DEPLOYMENT
- 3.7. TELEMATICS
- 3.8. LONG LIFETIMES