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Recreation Clubs Market By Category, By Age Group, By Travelers Type : Global Opportunity Analysis and Industry Forecast, 2021-2031

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  • Bounds Green Bowls and Tennis Club
  • Braidwood Recreation Club
  • Bretton Woods Recreation Center
  • Calne Recreation Club
  • Carolina Country Club
  • Disneyland Paris
  • Jebel Ali Recreation Club
  • New York Yacht Club
  • Northwood Club
  • Stowmarket Meadlands Recreation Club
  • Tewkesbury Cruising & Sailing Club
  • The Lenches Sports and Recreation Club
  • Troydale Recreational Club Ltd
  • Tuckahoe Swim & Tennis Club
  • Tumbleweed Recreation Center
ksm 23.03.27

The recreation clubs market was valued at $48,848.0 million in 2021, and is projected to reach $91,436.0 million by 2031, registering a CAGR of 6.5% from 2022 to 2031. Recreation includes spending discretionary time on activities related sports, entertainment or others to maintain physical and phycological balance. Recreational clubs include spending on membership clubs, parks, theaters, sports centers, country clubs, golf clubs, and other related services. Consumer spending on recreational activities moves closely in line with per capita disposable income and consumer spending. Total recreation expenditures are tied to leisure time. As the amount of leisure time rises, consumers are more willing to incur recreational expenditures. Over the two years to 2022, consumers' spending on recreation is expected to slightly decrease, driven mainly by the decrease in 2020 from the COVID-19 (coronavirus) pandemic. During the peak of the pandemic, stay at home orders and social distancing restrictions caused the total value of recreational spending to plummet in 2020. In addition, the pandemic caused consumer spending to contract significantly as most people opted to stay home instead of going out and spending money on a recreational activity.

In particular, services that involve any sort of human interaction were affected the most. Given the nature of many recreation services, which involve interaction between individuals, recreation expenditure dropped 29.4% in 2020 alone, with the majority of the decline coming from Q2 of 2020. Recreation expenditure is expected to recover partly in 2021 and 2022 due to the high vaccination rate among the global adult population. However, the full recovery of expenditures on recreation clubs will likely occur in 2023.

Growing people awareness related to fitness and healthy lifestyle is projected to increase the number of consumers to participate in country club that can augment the growth of the recreational club market. Owing to rising customer participation in recreational activities develop the non-sports recreational activities market. The recreation activities include walking, swimming, mediation, dancing, reading and yoga are major factor that impact on the non-sport activities. Moreover, personal development and growth, physical health, enhance pleasure, reduce stress and reduce healthcare cost people are participating in non-recreational sports activities.

The recreational sports market is segmented into category, age group, travelers type, and region. basis of category, the market is categorized into recreational sports clubs and non-sports recreational clubs. Non-sports recreational clubs are further segmented into arts & exhibition clubs and yoga recreational clubs. By age group, it is fragmented into baby boomers, generation X, millennials, and generation Z. Based on travelers type, the market is segmented into solo and group. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (Russia, Spain, Italy, France, Netherland, Belgium, Germany, the UK, and rest of Europe), Asia-Pacific (China, Japan, Australia, South Korea, India, Thailand, Indonesia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, Chile, UAE, Saudi Arabia, South Africa, Algeria, and rest of LAMEA).

The players operating in the global recreational club market have adopted various developmental strategies to expand their Recreational club market share, increase profitability, and remain competitive in the market. The key players profiled in this report include Bounds Green Bowls and Tennis Club, Braidwood Recreation Club, Bretton Woods Recreation Center, Calne Recreation Club, Carolina Country Club, Disneyland Paris, Jebel Ali Recreation Club, New York Yacht Club, Northwood Club, Stowmarket Meadlands Recreation Club, Tewkesbury Cruising & Sailing Club, The Lenches Sports and Recreation Club, Troydale Recreational Club Ltd, Tuckahoe Swim & Tennis Club, and Tumbleweed Recreation Center.

Key Benefits For Stakeholders

  • This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the recreation clubs market analysis from 2021 to 2031 to identify the prevailing recreation clubs market opportunities.
  • The market research is offered along with information related to key drivers, restraints, and opportunities.
  • Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
  • In-depth analysis of the recreation clubs market segmentation assists to determine the prevailing market opportunities.
  • Major countries in each region are mapped according to their revenue contribution to the global market.
  • Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
  • The report includes the analysis of the regional as well as global recreation clubs market trends, key players, market segments, application areas, and market growth strategies.

Key Market Segments

By Category

  • Recreational sports clubs
  • Non sports recreational clubs
    • sub-type
    • Arts and exhibition clubs
    • Yoga recreational clubs

By Age Group

  • Baby Boomers
  • Generation X
  • Millennials
  • Generation Z

By Travelers Type

  • Solo
  • Group

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Belgium
    • Russia
    • Netherlands
    • Spain
    • Rest of Europe
  • Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
    • Thailand
    • Indonesia
    • Rest of Asia-Pacific
  • LAMEA
    • Brazil
    • Argentina
    • UAE
    • Saudi Arabia
    • Chile
    • Algeria
    • South Africa
    • Rest of LAMEA
  • Key Market Players
    • Bounds Green Bowls and Tennis Club
    • Braidwood Recreation Club
    • Bretton Woods Recreation Center
    • Calne Recreation Club
    • Carolina Country Club
    • Disneyland Paris
    • Jebel Ali Recreation Club
    • New York Yacht Club
    • Northwood Club
    • Stowmarket Meadlands Recreation Club
    • Tewkesbury Cruising & Sailing Club
    • The Lenches Sports and Recreation Club
    • Troydale Recreational Club Ltd
    • Tuckahoe Swim & Tennis Club
    • Tumbleweed Recreation Center

TABLE OF CONTENTS

CHAPTER 1:INTRODUCTION

  • 1.1.Report description
  • 1.2.Key market segments
  • 1.3.Key benefits to the stakeholders
  • 1.4.Research Methodology
    • 1.4.1.Secondary research
    • 1.4.2.Primary research
    • 1.4.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

  • 2.1.Key findings of the study
  • 2.2.CXO Perspective

CHAPTER 3:MARKET OVERVIEW

  • 3.1.Market definition and scope
  • 3.2.Key findings
    • 3.2.1.Top investment pockets
  • 3.3.Porter's five forces analysis
  • 3.4.Top player positioning
  • 3.5.Market dynamics
    • 3.5.1.Drivers
    • 3.5.2.Restraints
    • 3.5.3.Opportunities
  • 3.6.COVID-19 Impact Analysis on the market
  • 3.7.Market Share Analysis

CHAPTER 4: RECREATION CLUBS MARKET, BY CATEGORY

  • 4.1 Overview
    • 4.1.1 Market size and forecast
  • 4.2 Recreational sports clubs
    • 4.2.1 Key market trends, growth factors and opportunities
    • 4.2.2 Market size and forecast, by region
    • 4.2.3 Market analysis by country
  • 4.3 Non sports recreational clubs
    • 4.3.1 Key market trends, growth factors and opportunities
    • 4.3.2 Market size and forecast, by region
    • 4.3.3 Market analysis by country

CHAPTER 5: RECREATION CLUBS MARKET, BY AGE GROUP

  • 5.1 Overview
    • 5.1.1 Market size and forecast
  • 5.2 Baby Boomers
    • 5.2.1 Key market trends, growth factors and opportunities
    • 5.2.2 Market size and forecast, by region
    • 5.2.3 Market analysis by country
  • 5.3 Generation X
    • 5.3.1 Key market trends, growth factors and opportunities
    • 5.3.2 Market size and forecast, by region
    • 5.3.3 Market analysis by country
  • 5.4 Millennials
    • 5.4.1 Key market trends, growth factors and opportunities
    • 5.4.2 Market size and forecast, by region
    • 5.4.3 Market analysis by country
  • 5.5 Generation Z
    • 5.5.1 Key market trends, growth factors and opportunities
    • 5.5.2 Market size and forecast, by region
    • 5.5.3 Market analysis by country

CHAPTER 6: RECREATION CLUBS MARKET, BY TRAVELERS TYPE

  • 6.1 Overview
    • 6.1.1 Market size and forecast
  • 6.2 Solo
    • 6.2.1 Key market trends, growth factors and opportunities
    • 6.2.2 Market size and forecast, by region
    • 6.2.3 Market analysis by country
  • 6.3 Group
    • 6.3.1 Key market trends, growth factors and opportunities
    • 6.3.2 Market size and forecast, by region
    • 6.3.3 Market analysis by country

CHAPTER 7: RECREATION CLUBS MARKET, BY REGION

  • 7.1 Overview
    • 7.1.1 Market size and forecast
  • 7.2 North America
    • 7.2.1 Key trends and opportunities
    • 7.2.2 North America Market size and forecast, by Category
    • 7.2.3 North America Market size and forecast, by Age Group
    • 7.2.4 North America Market size and forecast, by Travelers Type
    • 7.2.5 North America Market size and forecast, by country
      • 7.2.5.1 U.S.
      • 7.2.5.1.1 Market size and forecast, by Category
      • 7.2.5.1.1.1 U.S. Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.2.5.1.2 Market size and forecast, by Age Group
      • 7.2.5.1.3 Market size and forecast, by Travelers Type
      • 7.2.5.2 Canada
      • 7.2.5.2.1 Market size and forecast, by Category
      • 7.2.5.2.2 Market size and forecast, by Age Group
      • 7.2.5.2.3 Market size and forecast, by Travelers Type
      • 7.2.5.3 Mexico
      • 7.2.5.3.1 Market size and forecast, by Category
      • 7.2.5.3.2 Market size and forecast, by Age Group
      • 7.2.5.3.3 Market size and forecast, by Travelers Type
  • 7.3 Europe
    • 7.3.1 Key trends and opportunities
    • 7.3.2 Europe Market size and forecast, by Category
      • 7.3.2.1 Europe Non sports recreational clubs Recreation Clubs Market by sub-type
    • 7.3.3 Europe Market size and forecast, by Age Group
    • 7.3.4 Europe Market size and forecast, by Travelers Type
    • 7.3.5 Europe Market size and forecast, by country
      • 7.3.5.1 Germany
      • 7.3.5.1.1 Market size and forecast, by Category
      • 7.3.5.1.1.1 Germany Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.3.5.1.2 Market size and forecast, by Age Group
      • 7.3.5.1.3 Market size and forecast, by Travelers Type
      • 7.3.5.2 UK
      • 7.3.5.2.1 Market size and forecast, by Category
      • 7.3.5.2.1.1 UK Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.3.5.2.2 Market size and forecast, by Age Group
      • 7.3.5.2.3 Market size and forecast, by Travelers Type
      • 7.3.5.3 France
      • 7.3.5.3.1 Market size and forecast, by Category
      • 7.3.5.3.1.1 France Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.3.5.3.2 Market size and forecast, by Age Group
      • 7.3.5.3.3 Market size and forecast, by Travelers Type
      • 7.3.5.4 Italy
      • 7.3.5.4.1 Market size and forecast, by Category
      • 7.3.5.4.1.1 Italy Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.3.5.4.2 Market size and forecast, by Age Group
      • 7.3.5.4.3 Market size and forecast, by Travelers Type
      • 7.3.5.5 Belgium
      • 7.3.5.5.1 Market size and forecast, by Category
      • 7.3.5.5.1.1 Belgium Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.3.5.5.2 Market size and forecast, by Age Group
      • 7.3.5.5.3 Market size and forecast, by Travelers Type
      • 7.3.5.6 Russia
      • 7.3.5.6.1 Market size and forecast, by Category
      • 7.3.5.6.1.1 Russia Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.3.5.6.2 Market size and forecast, by Age Group
      • 7.3.5.6.3 Market size and forecast, by Travelers Type
      • 7.3.5.7 Netherlands
      • 7.3.5.7.1 Market size and forecast, by Category
      • 7.3.5.7.1.1 Netherlands Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.3.5.7.2 Market size and forecast, by Age Group
      • 7.3.5.7.3 Market size and forecast, by Travelers Type
      • 7.3.5.8 Spain
      • 7.3.5.8.1 Market size and forecast, by Category
      • 7.3.5.8.1.1 Spain Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.3.5.8.2 Market size and forecast, by Age Group
      • 7.3.5.8.3 Market size and forecast, by Travelers Type
      • 7.3.5.9 Rest of Europe
      • 7.3.5.9.1 Market size and forecast, by Category
      • 7.3.5.9.1.1 Rest of Europe Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.3.5.9.2 Market size and forecast, by Age Group
      • 7.3.5.9.3 Market size and forecast, by Travelers Type
  • 7.4 Asia-Pacific
    • 7.4.1 Key trends and opportunities
    • 7.4.2 Asia-Pacific Market size and forecast, by Category
      • 7.4.2.1 Asia-Pacific Non sports recreational clubs Recreation Clubs Market by sub-type
    • 7.4.3 Asia-Pacific Market size and forecast, by Age Group
    • 7.4.4 Asia-Pacific Market size and forecast, by Travelers Type
    • 7.4.5 Asia-Pacific Market size and forecast, by country
      • 7.4.5.1 China
      • 7.4.5.1.1 Market size and forecast, by Category
      • 7.4.5.1.1.1 China Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.4.5.1.2 Market size and forecast, by Age Group
      • 7.4.5.1.3 Market size and forecast, by Travelers Type
      • 7.4.5.2 Japan
      • 7.4.5.2.1 Market size and forecast, by Category
      • 7.4.5.2.1.1 Japan Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.4.5.2.2 Market size and forecast, by Age Group
      • 7.4.5.2.3 Market size and forecast, by Travelers Type
      • 7.4.5.3 India
      • 7.4.5.3.1 Market size and forecast, by Category
      • 7.4.5.3.1.1 India Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.4.5.3.2 Market size and forecast, by Age Group
      • 7.4.5.3.3 Market size and forecast, by Travelers Type
      • 7.4.5.4 Australia
      • 7.4.5.4.1 Market size and forecast, by Category
      • 7.4.5.4.1.1 Australia Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.4.5.4.2 Market size and forecast, by Age Group
      • 7.4.5.4.3 Market size and forecast, by Travelers Type
      • 7.4.5.5 South Korea
      • 7.4.5.5.1 Market size and forecast, by Category
      • 7.4.5.5.1.1 South Korea Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.4.5.5.2 Market size and forecast, by Age Group
      • 7.4.5.5.3 Market size and forecast, by Travelers Type
      • 7.4.5.6 Thailand
      • 7.4.5.6.1 Market size and forecast, by Category
      • 7.4.5.6.1.1 Thailand Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.4.5.6.2 Market size and forecast, by Age Group
      • 7.4.5.6.3 Market size and forecast, by Travelers Type
      • 7.4.5.7 Indonesia
      • 7.4.5.7.1 Market size and forecast, by Category
      • 7.4.5.7.1.1 Indonesia Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.4.5.7.2 Market size and forecast, by Age Group
      • 7.4.5.7.3 Market size and forecast, by Travelers Type
      • 7.4.5.8 Rest of Asia-Pacific
      • 7.4.5.8.1 Market size and forecast, by Category
      • 7.4.5.8.1.1 Rest of Asia-Pacific Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.4.5.8.2 Market size and forecast, by Age Group
      • 7.4.5.8.3 Market size and forecast, by Travelers Type
  • 7.5 LAMEA
    • 7.5.1 Key trends and opportunities
    • 7.5.2 LAMEA Market size and forecast, by Category
      • 7.5.2.1 LAMEA Non sports recreational clubs Recreation Clubs Market by sub-type
    • 7.5.3 LAMEA Market size and forecast, by Age Group
    • 7.5.4 LAMEA Market size and forecast, by Travelers Type
    • 7.5.5 LAMEA Market size and forecast, by country
      • 7.5.5.1 Brazil
      • 7.5.5.1.1 Market size and forecast, by Category
      • 7.5.5.1.1.1 Brazil Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.5.5.1.2 Market size and forecast, by Age Group
      • 7.5.5.1.3 Market size and forecast, by Travelers Type
      • 7.5.5.2 Argentina
      • 7.5.5.2.1 Market size and forecast, by Category
      • 7.5.5.2.1.1 Argentina Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.5.5.2.2 Market size and forecast, by Age Group
      • 7.5.5.2.3 Market size and forecast, by Travelers Type
      • 7.5.5.3 UAE
      • 7.5.5.3.1 Market size and forecast, by Category
      • 7.5.5.3.1.1 UAE Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.5.5.3.2 Market size and forecast, by Age Group
      • 7.5.5.3.3 Market size and forecast, by Travelers Type
      • 7.5.5.4 Saudi Arabia
      • 7.5.5.4.1 Market size and forecast, by Category
      • 7.5.5.4.1.1 Saudi Arabia Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.5.5.4.2 Market size and forecast, by Age Group
      • 7.5.5.4.3 Market size and forecast, by Travelers Type
      • 7.5.5.5 Chile
      • 7.5.5.5.1 Market size and forecast, by Category
      • 7.5.5.5.1.1 Chile Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.5.5.5.2 Market size and forecast, by Age Group
      • 7.5.5.5.3 Market size and forecast, by Travelers Type
      • 7.5.5.6 Algeria
      • 7.5.5.6.1 Market size and forecast, by Category
      • 7.5.5.6.1.1 Algeria Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.5.5.6.2 Market size and forecast, by Age Group
      • 7.5.5.6.3 Market size and forecast, by Travelers Type
      • 7.5.5.7 South Africa
      • 7.5.5.7.1 Market size and forecast, by Category
      • 7.5.5.7.1.1 South Africa Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.5.5.7.2 Market size and forecast, by Age Group
      • 7.5.5.7.3 Market size and forecast, by Travelers Type
      • 7.5.5.8 Rest of LAMEA
      • 7.5.5.8.1 Market size and forecast, by Category
      • 7.5.5.8.1.1 Rest of LAMEA Non sports recreational clubs Recreation Clubs Market by sub-type
      • 7.5.5.8.2 Market size and forecast, by Age Group
      • 7.5.5.8.3 Market size and forecast, by Travelers Type

CHAPTER 8: COMPANY LANDSCAPE

  • 8.1. Introduction
  • 8.2. Top winning strategies
  • 8.3. Product Mapping of Top 10 Player
  • 8.4. Competitive Dashboard
  • 8.5. Competitive Heatmap
  • 8.6. Key developments

CHAPTER 9: COMPANY PROFILES

  • 9.1 Bounds Green Bowls and Tennis Club
    • 9.1.1 Company overview
    • 9.1.2 Company snapshot
    • 9.1.3 Operating business segments
    • 9.1.4 Product portfolio
    • 9.1.5 Business performance
    • 9.1.6 Key strategic moves and developments
  • 9.2 Braidwood Recreation Club
    • 9.2.1 Company overview
    • 9.2.2 Company snapshot
    • 9.2.3 Operating business segments
    • 9.2.4 Product portfolio
    • 9.2.5 Business performance
    • 9.2.6 Key strategic moves and developments
  • 9.3 Bretton Woods Recreation Center
    • 9.3.1 Company overview
    • 9.3.2 Company snapshot
    • 9.3.3 Operating business segments
    • 9.3.4 Product portfolio
    • 9.3.5 Business performance
    • 9.3.6 Key strategic moves and developments
  • 9.4 Calne Recreation Club
    • 9.4.1 Company overview
    • 9.4.2 Company snapshot
    • 9.4.3 Operating business segments
    • 9.4.4 Product portfolio
    • 9.4.5 Business performance
    • 9.4.6 Key strategic moves and developments
  • 9.5 Carolina Country Club
    • 9.5.1 Company overview
    • 9.5.2 Company snapshot
    • 9.5.3 Operating business segments
    • 9.5.4 Product portfolio
    • 9.5.5 Business performance
    • 9.5.6 Key strategic moves and developments
  • 9.6 Disneyland Paris
    • 9.6.1 Company overview
    • 9.6.2 Company snapshot
    • 9.6.3 Operating business segments
    • 9.6.4 Product portfolio
    • 9.6.5 Business performance
    • 9.6.6 Key strategic moves and developments
  • 9.7 Jebel Ali Recreation Club
    • 9.7.1 Company overview
    • 9.7.2 Company snapshot
    • 9.7.3 Operating business segments
    • 9.7.4 Product portfolio
    • 9.7.5 Business performance
    • 9.7.6 Key strategic moves and developments
  • 9.8 New York Yacht Club
    • 9.8.1 Company overview
    • 9.8.2 Company snapshot
    • 9.8.3 Operating business segments
    • 9.8.4 Product portfolio
    • 9.8.5 Business performance
    • 9.8.6 Key strategic moves and developments
  • 9.9 Northwood Club
    • 9.9.1 Company overview
    • 9.9.2 Company snapshot
    • 9.9.3 Operating business segments
    • 9.9.4 Product portfolio
    • 9.9.5 Business performance
    • 9.9.6 Key strategic moves and developments
  • 9.10 Stowmarket Meadlands Recreation Club
    • 9.10.1 Company overview
    • 9.10.2 Company snapshot
    • 9.10.3 Operating business segments
    • 9.10.4 Product portfolio
    • 9.10.5 Business performance
    • 9.10.6 Key strategic moves and developments
  • 9.11 Tewkesbury Cruising & Sailing Club
    • 9.11.1 Company overview
    • 9.11.2 Company snapshot
    • 9.11.3 Operating business segments
    • 9.11.4 Product portfolio
    • 9.11.5 Business performance
    • 9.11.6 Key strategic moves and developments
  • 9.12 The Lenches Sports and Recreation Club
    • 9.12.1 Company overview
    • 9.12.2 Company snapshot
    • 9.12.3 Operating business segments
    • 9.12.4 Product portfolio
    • 9.12.5 Business performance
    • 9.12.6 Key strategic moves and developments
  • 9.13 Troydale Recreational Club Ltd
    • 9.13.1 Company overview
    • 9.13.2 Company snapshot
    • 9.13.3 Operating business segments
    • 9.13.4 Product portfolio
    • 9.13.5 Business performance
    • 9.13.6 Key strategic moves and developments
  • 9.14 Tuckahoe Swim & Tennis Club
    • 9.14.1 Company overview
    • 9.14.2 Company snapshot
    • 9.14.3 Operating business segments
    • 9.14.4 Product portfolio
    • 9.14.5 Business performance
    • 9.14.6 Key strategic moves and developments
  • 9.15 Tumbleweed Recreation Center
    • 9.15.1 Company overview
    • 9.15.2 Company snapshot
    • 9.15.3 Operating business segments
    • 9.15.4 Product portfolio
    • 9.15.5 Business performance
    • 9.15.6 Key strategic moves and developments
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