브로콜리 마이크로그린 시장 : 농업별, 유통 채널별, 최종사용자별 - 세계 기회 분석 및 산업 예측(2022-2031년)

According to a new report published by Allied Market Research, titled, "Broccoli Microgreens Market," The broccoli microgreens market was valued at $237.20 million in 2021, and is estimated to reach $398.5 million by 2031, growing at a CAGR of 5.5% from 2022 to 2031.

Microgreens, a new functional food, are young seedlings of vegetables and herbs that grow in seven to fourteen days. They have gained popularity in restaurants, but they are still relatively unknown and poorly understood, owing to a lack of awareness about the health benefits and proper technical knowledge for cultivation. It has enormous potential to meet the growing demand for vegetables and high-nutritional foods.

As people strive to improve their health by eating nutrient-dense foods, microgreens are becoming increasingly popular. One of the best ways to do this is with broccoli microgreens. They are not only simple to grow, but they are also high in healthy nutrients.

Because they have a higher nutritional value than mature plants or seeds, sprouts, microgreens, and baby greens are becoming increasingly popular. They're becoming popular as a new culinary ingredient, and they're used to dress up salads or as edible garnishes on a variety of other dishes. Microgreens are considered a premium product due to their higher retail price points. With the increased adoption of protected cultivation farming, people are becoming more aware of high-valued crops and their enormous demand in developed countries such as the United States, Spain, and Japan.

Indoor vertical farming is one of the newest indoor farming technologies. Most farmers are unaware of this technology and the crops that can be grown using this farming method. Sensors, artificial intelligence, automatic systems, hydroponic, aquaponic, and aeroponic systems are all used in vertical farming and greenhouse farming. A knowledgeable and skilled workforce is required to operate these advanced systems. Machine and computer maintenance also necessitates the use of technically trained individuals. The global shortage of skilled labour has impacted many industries. Furthermore, the majority of farmers enter this market with systems that are inefficient in terms of design and are costly. Furthermore, the variety of microgreens is extremely limited. Microgreens are not yet available in the vegetable range because vegetables come in a variety of types and species. These factors are anticipated to limit market growth.

Consumer lifestyle changes have been one of the major factors contributing to the growing popularity of microgreens in developing economies. Customers' food habits are changing in Asia-Pacific countries as per capita income rises. The rise in aspiration and preference for a luxurious lifestyle has resulted in a significant increase in market size and overall demand. Furthermore, per capita income in Latin America and the Middle East has increased significantly over the last decade, which is expected to rapidly boost demand for luxury food in the coming years, providing lucrative opportunities for the market.

Microgreens and related processed products are becoming more popular as consumers' health concerns grow and they become more aware of the health benefits of organic food. Organically grown food is perceived by consumers to be healthy and a nutritious alternative to conventionally grown products. Traditional reasons for purchasing organic have been surpassed by concerns about health and food safety.

Another important factor driving the growth of the microgreens market is increased awareness of the benefits of organically grown food crops over synthetic counterparts, which has resulted in an increase in demand for various processed and unprocessed food products. This is due to increased consumer awareness of the risks associated with products containing harsh chemicals, petrochemicals, and preservatives. These factors are driving the growth of the market.

The broccoli microgreens market is segmented on the basis of end user, farming, distribution channel, and region. By end user, the market is segmented into residential and commercial. As per farming, it is segregated into indoor vertical farming, commercial greenhouses, and other. According to distribution channel, it is divided into retail store, farmers market, and others. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (Russia, Spain, Italy, France, Germany, UK, and rest of Europe), Asia-Pacific (China, Japan, India, Singapore, South Korea, Australia, and rest of Asia-Pacific), and LAMEA (Latin America, Middle East, and Africa).

The players operating in the broccoli microgreens industry have adopted product launch and business expansion as their key developmental strategies to expand their Broccoli Microgreens Market Share, increase profitability, and remain competitive in the market. The key players profiled in this report include: 2BFresh, AeroFarms, Farmbox Greens LLC, Fresh City Farms Inc., Fresh Origins, GoodLeaf Farms, Green Thumb Growers TT, Living Earth Farm, Seed Leaf Micro Farm, and The Chef's Garden Inc.

Key Benefits For Stakeholders

• This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the broccoli microgreens market analysis from 2021 to 2031 to identify the prevailing broccoli microgreens market opportunities.
• The market research is offered along with information related to key drivers, restraints, and opportunities.
• Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
• In-depth analysis of the broccoli microgreens market segmentation assists to determine the prevailing market opportunities.
• Major countries in each region are mapped according to their revenue contribution to the global market.
• Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
• The report includes the analysis of the regional as well as global broccoli microgreens market trends, key players, market segments, application areas, and market growth strategies.

Key Market Segments

By Farming

• Commercial Greenhouses
• Other
• Indoor Vertical Farming

By Distribution Channel

• Retail Store
• Farmers Market
• Others

By End User

• Residential
• Commercial

By Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Russia
  • Spain
  • Italy
  • France
  • Germany
  • UK
  • Netherlands
  • Rest of Europe
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia-Pacific
• LAMEA
  • Latin America
  • Middle East
  • Africa

Key Market Players:

• AeroFarms
• fresh origins
• 2BFresh
• The Chef's Garden Inc.
• FarmBox Greens LLC
• Living Earth Farm
• GoodLeaf Farms
• Green Thumb Growers TT
• Seed Leaf Micro Farm
• Fresh City Farms Inc.

TABLE OF CONTENTS

CHAPTER 1: INTRODUCTION

• 1.1. Report description
• 1.2. Key market segments
• 1.3. Key benefits to the stakeholders
• 1.4. Research Methodology
  • 1.4.1. Primary research
  • 1.4.2. Secondary research
  • 1.4.3. Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY

• 2.1. CXO Perspective

CHAPTER 3: MARKET OVERVIEW

• 3.1. Market definition and scope
• 3.2. Key findings
  • 3.2.1. Top impacting factors
  • 3.2.2. Top investment pockets
• 3.3. Porter's five forces analysis
  • 3.3.1. Bargaining power of suppliers
  • 3.3.2. Bargaining power of buyers
  • 3.3.3. Threat of substitutes
  • 3.3.4. Threat of new entrants
  • 3.3.5. Intensity of rivalry
• 3.4. Market dynamics
  • 3.4.1. Drivers
    • 3.4.1.1. Rise in demand for indoor cultivation
    • 3.4.1.2. Microgreens - untapped potential market
    • 3.4.1.3. Rise in use of advanced technology in farming practices
    • 3.4.1.4. Changes in lifestyle and food habits

• 3.4.2. Restraints
  • 3.4.2.1. Lack of skilled workforce and limited microgreens crop range
  • 3.4.2.2. High initial investments

• 3.4.3. Opportunities
  • 3.4.3.1. Increase in purchasing power
  • 3.4.3.2. Rapid growth of the retail sector and online stores

• 3.5. COVID-19 Impact Analysis on the market

CHAPTER 4: BROCCOLI MICROGREENS MARKET, BY FARMING

• 4.1. Overview
  • 4.1.1. Market size and forecast
• 4.2. Indoor Vertical Farming
  • 4.2.1. Key market trends, growth factors and opportunities
  • 4.2.2. Market size and forecast, by region
  • 4.2.3. Market share analysis by country
• 4.3. Commercial Greenhouses
  • 4.3.1. Key market trends, growth factors and opportunities
  • 4.3.2. Market size and forecast, by region
  • 4.3.3. Market share analysis by country
• 4.4. Other
  • 4.4.1. Key market trends, growth factors and opportunities
  • 4.4.2. Market size and forecast, by region
  • 4.4.3. Market share analysis by country

CHAPTER 5: BROCCOLI MICROGREENS MARKET, BY DISTRIBUTION CHANNEL

• 5.1. Overview
  • 5.1.1. Market size and forecast
• 5.2. Retail Store
  • 5.2.1. Key market trends, growth factors and opportunities
  • 5.2.2. Market size and forecast, by region
  • 5.2.3. Market share analysis by country
• 5.3. Farmers Market
  • 5.3.1. Key market trends, growth factors and opportunities
  • 5.3.2. Market size and forecast, by region
  • 5.3.3. Market share analysis by country
• 5.4. Others
  • 5.4.1. Key market trends, growth factors and opportunities
  • 5.4.2. Market size and forecast, by region
  • 5.4.3. Market share analysis by country

CHAPTER 6: BROCCOLI MICROGREENS MARKET, BY END USER

• 6.1. Overview
  • 6.1.1. Market size and forecast
• 6.2. Residential
  • 6.2.1. Key market trends, growth factors and opportunities
  • 6.2.2. Market size and forecast, by region
  • 6.2.3. Market share analysis by country
• 6.3. Commercial
  • 6.3.1. Key market trends, growth factors and opportunities
  • 6.3.2. Market size and forecast, by region
  • 6.3.3. Market share analysis by country

CHAPTER 7: BROCCOLI MICROGREENS MARKET, BY REGION

• 7.1. Overview
  • 7.1.1. Market size and forecast By Region
• 7.2. North America
  • 7.2.1. Key trends and opportunities
  • 7.2.2. Market size and forecast, by Farming
  • 7.2.3. Market size and forecast, by Distribution Channel
  • 7.2.4. Market size and forecast, by End User
  • 7.2.5. Market size and forecast, by country
    • 7.2.5.1. U.S.
    • 7.2.5.1.1. Key market trends, growth factors and opportunities
    • 7.2.5.1.2. Market size and forecast, by Farming
    • 7.2.5.1.3. Market size and forecast, by Distribution Channel
    • 7.2.5.1.4. Market size and forecast, by End User
    • 7.2.5.2. Canada
    • 7.2.5.2.1. Key market trends, growth factors and opportunities
    • 7.2.5.2.2. Market size and forecast, by Farming
    • 7.2.5.2.3. Market size and forecast, by Distribution Channel
    • 7.2.5.2.4. Market size and forecast, by End User
    • 7.2.5.3. Mexico
    • 7.2.5.3.1. Key market trends, growth factors and opportunities
    • 7.2.5.3.2. Market size and forecast, by Farming
    • 7.2.5.3.3. Market size and forecast, by Distribution Channel
    • 7.2.5.3.4. Market size and forecast, by End User
• 7.3. Europe
  • 7.3.1. Key trends and opportunities
  • 7.3.2. Market size and forecast, by Farming
  • 7.3.3. Market size and forecast, by Distribution Channel
  • 7.3.4. Market size and forecast, by End User
  • 7.3.5. Market size and forecast, by country
    • 7.3.5.1. Russia
    • 7.3.5.1.1. Key market trends, growth factors and opportunities
    • 7.3.5.1.2. Market size and forecast, by Farming
    • 7.3.5.1.3. Market size and forecast, by Distribution Channel
    • 7.3.5.1.4. Market size and forecast, by End User
    • 7.3.5.2. Spain
    • 7.3.5.2.1. Key market trends, growth factors and opportunities
    • 7.3.5.2.2. Market size and forecast, by Farming
    • 7.3.5.2.3. Market size and forecast, by Distribution Channel
    • 7.3.5.2.4. Market size and forecast, by End User
    • 7.3.5.3. Italy
    • 7.3.5.3.1. Key market trends, growth factors and opportunities
    • 7.3.5.3.2. Market size and forecast, by Farming
    • 7.3.5.3.3. Market size and forecast, by Distribution Channel
    • 7.3.5.3.4. Market size and forecast, by End User
    • 7.3.5.4. France
    • 7.3.5.4.1. Key market trends, growth factors and opportunities
    • 7.3.5.4.2. Market size and forecast, by Farming
    • 7.3.5.4.3. Market size and forecast, by Distribution Channel
    • 7.3.5.4.4. Market size and forecast, by End User
    • 7.3.5.5. Germany
    • 7.3.5.5.1. Key market trends, growth factors and opportunities
    • 7.3.5.5.2. Market size and forecast, by Farming
    • 7.3.5.5.3. Market size and forecast, by Distribution Channel
    • 7.3.5.5.4. Market size and forecast, by End User
    • 7.3.5.6. UK
    • 7.3.5.6.1. Key market trends, growth factors and opportunities
    • 7.3.5.6.2. Market size and forecast, by Farming
    • 7.3.5.6.3. Market size and forecast, by Distribution Channel
    • 7.3.5.6.4. Market size and forecast, by End User
    • 7.3.5.7. Netherlands
    • 7.3.5.7.1. Key market trends, growth factors and opportunities
    • 7.3.5.7.2. Market size and forecast, by Farming
    • 7.3.5.7.3. Market size and forecast, by Distribution Channel
    • 7.3.5.7.4. Market size and forecast, by End User
    • 7.3.5.8. Rest of Europe
    • 7.3.5.8.1. Key market trends, growth factors and opportunities
    • 7.3.5.8.2. Market size and forecast, by Farming
    • 7.3.5.8.3. Market size and forecast, by Distribution Channel
    • 7.3.5.8.4. Market size and forecast, by End User
• 7.4. Asia-Pacific
  • 7.4.1. Key trends and opportunities
  • 7.4.2. Market size and forecast, by Farming
  • 7.4.3. Market size and forecast, by Distribution Channel
  • 7.4.4. Market size and forecast, by End User
  • 7.4.5. Market size and forecast, by country
    • 7.4.5.1. China
    • 7.4.5.1.1. Key market trends, growth factors and opportunities
    • 7.4.5.1.2. Market size and forecast, by Farming
    • 7.4.5.1.3. Market size and forecast, by Distribution Channel
    • 7.4.5.1.4. Market size and forecast, by End User
    • 7.4.5.2. Japan
    • 7.4.5.2.1. Key market trends, growth factors and opportunities
    • 7.4.5.2.2. Market size and forecast, by Farming
    • 7.4.5.2.3. Market size and forecast, by Distribution Channel
    • 7.4.5.2.4. Market size and forecast, by End User
    • 7.4.5.3. India
    • 7.4.5.3.1. Key market trends, growth factors and opportunities
    • 7.4.5.3.2. Market size and forecast, by Farming
    • 7.4.5.3.3. Market size and forecast, by Distribution Channel
    • 7.4.5.3.4. Market size and forecast, by End User
    • 7.4.5.4. South Korea
    • 7.4.5.4.1. Key market trends, growth factors and opportunities
    • 7.4.5.4.2. Market size and forecast, by Farming
    • 7.4.5.4.3. Market size and forecast, by Distribution Channel
    • 7.4.5.4.4. Market size and forecast, by End User
    • 7.4.5.5. Australia
    • 7.4.5.5.1. Key market trends, growth factors and opportunities
    • 7.4.5.5.2. Market size and forecast, by Farming
    • 7.4.5.5.3. Market size and forecast, by Distribution Channel
    • 7.4.5.5.4. Market size and forecast, by End User
    • 7.4.5.6. Rest of Asia-Pacific
    • 7.4.5.6.1. Key market trends, growth factors and opportunities
    • 7.4.5.6.2. Market size and forecast, by Farming
    • 7.4.5.6.3. Market size and forecast, by Distribution Channel
    • 7.4.5.6.4. Market size and forecast, by End User
• 7.5. LAMEA
  • 7.5.1. Key trends and opportunities
  • 7.5.2. Market size and forecast, by Farming
  • 7.5.3. Market size and forecast, by Distribution Channel
  • 7.5.4. Market size and forecast, by End User
  • 7.5.5. Market size and forecast, by country
    • 7.5.5.1. Latin America
    • 7.5.5.1.1. Key market trends, growth factors and opportunities
    • 7.5.5.1.2. Market size and forecast, by Farming
    • 7.5.5.1.3. Market size and forecast, by Distribution Channel
    • 7.5.5.1.4. Market size and forecast, by End User
    • 7.5.5.2. Middle East
    • 7.5.5.2.1. Key market trends, growth factors and opportunities
    • 7.5.5.2.2. Market size and forecast, by Farming
    • 7.5.5.2.3. Market size and forecast, by Distribution Channel
    • 7.5.5.2.4. Market size and forecast, by End User
    • 7.5.5.3. Africa
    • 7.5.5.3.1. Key market trends, growth factors and opportunities
    • 7.5.5.3.2. Market size and forecast, by Farming
    • 7.5.5.3.3. Market size and forecast, by Distribution Channel
    • 7.5.5.3.4. Market size and forecast, by End User

CHAPTER 8: COMPETITIVE LANDSCAPE

• 8.1. Introduction
• 8.2. Top winning strategies
• 8.3. Product Mapping of Top 10 Player
• 8.4. Competitive Dashboard
• 8.5. Competitive Heatmap
• 8.6. Top player positioning, 2021

CHAPTER 9: COMPANY PROFILES

• 9.1. AeroFarms
  • 9.1.1. Company overview
  • 9.1.2. Key Executives
  • 9.1.3. Company snapshot
• 9.2. fresh origins
  • 9.2.1. Company overview
  • 9.2.2. Key Executives
  • 9.2.3. Company snapshot
• 9.3. 2BFresh
  • 9.3.1. Company overview
  • 9.3.2. Key Executives
  • 9.3.3. Company snapshot
• 9.4. The Chef's Garden Inc.
  • 9.4.1. Company overview
  • 9.4.2. Key Executives
  • 9.4.3. Company snapshot
• 9.5. FarmBox Greens LLC
  • 9.5.1. Company overview
  • 9.5.2. Key Executives
  • 9.5.3. Company snapshot
• 9.6. Living Earth Farm
  • 9.6.1. Company overview
  • 9.6.2. Key Executives
  • 9.6.3. Company snapshot
• 9.7. GoodLeaf Farms
  • 9.7.1. Company overview
  • 9.7.2. Key Executives
  • 9.7.3. Company snapshot
• 9.8. Green Thumb Growers TT
  • 9.8.1. Company overview
  • 9.8.2. Key Executives
  • 9.8.3. Company snapshot
• 9.9. Seed Leaf Micro Farm
  • 9.9.1. Company overview
  • 9.9.2. Key Executives
  • 9.9.3. Company snapshot
• 9.10. Fresh City Farms Inc.
  • 9.10.1. Company overview
  • 9.10.2. Key Executives
  • 9.10.3. Company snapshot