세계의 윈도우 필름 시장 규모 조사 및 예측 : 제품별, 용도별, 지역별 분석(2023-2030년)

Global Window Film Market is valued approximately USD 11.04 billion in 2022 and is anticipated to grow with a healthy growth rate of more than 5.3% over the forecast period 2023-2030. Window film, also known as window tint, is a thin layer of material that is applied to the interior or exterior of a window. The film is usually made from polyester, and it can be clear or colored. The primary purpose of window film is to reduce the amount of sunlight and heat that passes through the window. This can help to keep the interior of a building cooler in the summer, and it can also reduce the fading of furniture, carpets, and other interior furnishings caused by UV rays. The Window Film market is expanding because of factors such as increasing building and construction activities and increasing emphasis on Reducing Carbon Footprint.

Window films used in the construction industry include decorative, UV-blocking, privacy, anti-glare, anti-graffiti, insulating, and safety and security films. window films have the potential to reflect solar heat and keep the interior of a building at a comfortable temperature, they are mostly employed in the construction industry for solar control. As window films have the potential to reflect solar heat and keep the interior of a building at a comfortable temperature, they are mostly employed in the construction industry for solar control. According to Statista, in the year 2019 Construction industry spending worldwide stood at USD 12 trillion which increased to USD 12.9 trillion in the year 2021 and it is projected to reach USD 19.2 trillion by the year 2035. Thus, rising spending in the construction industry is favoring the market growth. Furthermore, advancements in film development and growing government focus on energy-efficient buildings is creating lucrative opportunity to the market. However, the high cost of Window Film stifles market growth throughout the forecast period of 2023-2030.

The key regions considered for the Global Window Film Market study includes Asia Pacific, North America, Europe, Latin America, and Middle East & Africa. Asia Pacific dominated the market in 2022 owing to rising construction industry, rising automotive industry, and rising urbanization across the globe. North America is expected to grow significantly during the forecast period, owing to factors such as dominance of key market players, and rising technological advancements.

Major market players included in this report are:

• 3M Company
• Armolan Europe GmbH
• Avery Dennison Corporation
• Eastman Chemical Company
• Johnson Window Films Inc.
• Lintec Corporation
• Rayno Window Film
• Saint-Gobain Performance Plastics Corporation (Solar Gard)
• Madico, Inc.
• Toray Plastics (America), Inc.

Recent Developments in the Market:

• In February 2023, Eastman Chemical Company acquired Ai-Red Technology (Dalian) Co., Ltd., in the Asia-Pacific region. This acquisition underscores Eastman's dedication to promoting expansion in the performance film, paint protection, and window film areas. The investment increases the company's capacity to provide specialty materials with consistent, superior value while also raising the level of service provided in China and the Asia Pacific region.
• In April 2022, Avery Dennison revealed the brand-new Dusted Crystal decorative architectural window film. The frosted film, which is available in matte and lustre finishes for indoor scenarios using glass to define explicitly designated spaces, provides privacy while giving the sense of translucent light. The film contains a special, first-to-market wet-apply quick-release adhesive that makes it simple to remove the film after drying and replace it during installation with almost little residue remaining on the glass. The film's adhesive also resists adhesion to itself, preventing mishaps when the film is being separated from its liner prior to application.

Global Window Film Market Report Scope:

• Historical Data: 2020 - 2021
• Base Year for Estimation: 2022
• Forecast period: 2023-2030
• Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
• Segments Covered: Product, Application, Region
• Regional Scope: North America; Europe; Asia Pacific; Latin America; Middle East & Africa
• Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.

The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Product:

• Sun Control
• Decorative
• Security & Safety
• Privacy

By Application:

• Automotive
• Residential
• Commercial
• Marine
• Others

By Region:

• North America
• U.S.
• Canada
• Europe
• UK
• Germany
• France
• Spain
• Italy
• ROE
• Asia Pacific
• China
• India
• Japan
• Australia
• South Korea
• RoAPAC
• Latin America
• Brazil
• Mexico
• Middle East & Africa
• Saudi Arabia
• South Africa
• Rest of Middle East & Africa

Table of Contents

Chapter 1. Executive Summary

• 1.1. Market Snapshot
• 1.2. Global & Segmental Market Estimates & Forecasts, 2020-2030 (USD Billion)
  • 1.2.1. Window Film Market, by Region, 2020-2030 (USD Billion)
  • 1.2.2. Window Film Market, by Product, 2020-2030 (USD Billion)
  • 1.2.3. Window Film Market, by Application, 2020-2030 (USD Billion)
• 1.3. Key Trends
• 1.4. Estimation Methodology
• 1.5. Research Assumption

Chapter 2. Global Window Film Market Definition and Scope

• 2.1. Objective of the Study
• 2.2. Market Definition & Scope
  • 2.2.1. Industry Evolution
  • 2.2.2. Scope of the Study
• 2.3. Years Considered for the Study
• 2.4. Currency Conversion Rates

Chapter 3. Global Window Film Market Dynamics

• 3.1. Window Film Market Impact Analysis (2020-2030)
  • 3.1.1. Market Drivers
    • 3.1.1.1. Increasing building and construction activities
    • 3.1.1.2. Increasing Emphasis on Reducing Carbon Footprint
  • 3.1.2. Market Challenges
    • 3.1.2.1. High Cost of Window Film
  • 3.1.3. Market Opportunities
    • 3.1.3.1. Advancements in film development
    • 3.1.3.2. Growing government focus on energy-efficient buildings

Chapter 4. Global Window Film Market Industry Analysis

• 4.1. Porter's 5 Force Model
  • 4.1.1. Bargaining Power of Suppliers
  • 4.1.2. Bargaining Power of Buyers
  • 4.1.3. Threat of New Entrants
  • 4.1.4. Threat of Substitutes
  • 4.1.5. Competitive Rivalry
• 4.2. Porter's 5 Force Impact Analysis
• 4.3. PEST Analysis
  • 4.3.1. Political
  • 4.3.2. Economical
  • 4.3.3. Social
  • 4.3.4. Technological
  • 4.3.5. Environmental
  • 4.3.6. Legal
• 4.4. Top investment opportunity
• 4.5. Top winning strategies
• 4.6. COVID-19 Impact Analysis
• 4.7. Disruptive Trends
• 4.8. Industry Expert Perspective
• 4.9. Analyst Recommendation & Conclusion

Chapter 5. Global Window Film Market, by Product

• 5.1. Market Snapshot
• 5.2. Global Window Film Market by Product, Performance - Potential Analysis
• 5.3. Global Window Film Market Estimates & Forecasts by Product 2020-2030 (USD Billion)
• 5.4. Window Film Market, Sub Segment Analysis
  • 5.4.1. Sun Control
  • 5.4.2. Decorative
  • 5.4.3. Security & Safety
  • 5.4.4. Privacy

Chapter 6. Global Window Film Market, by Application

• 6.1. Market Snapshot
• 6.2. Global Window Film Market by Application, Performance - Potential Analysis
• 6.3. Global Window Film Market Estimates & Forecasts by Application 2020-2030 (USD Billion)
• 6.4. Window Film Market, Sub Segment Analysis
  • 6.4.1. Automotive
  • 6.4.2. Residential
  • 6.4.3. Commercial
  • 6.4.4. Marine
  • 6.4.5. Others

Chapter 7. Global Window Film Market, Regional Analysis

• 7.1. Top Leading Countries
• 7.2. Top Emerging Countries
• 7.3. Window Film Market, Regional Market Snapshot
• 7.4. North America Window Film Market
  • 7.4.1. U.S. Window Film Market
    • 7.4.1.1. Product breakdown estimates & forecasts, 2020-2030
    • 7.4.1.2. Application breakdown estimates & forecasts, 2020-2030
  • 7.4.2. Canada Window Film Market
• 7.5. Europe Window Film Market Snapshot
  • 7.5.1. U.K. Window Film Market
  • 7.5.2. Germany Window Film Market
  • 7.5.3. France Window Film Market
  • 7.5.4. Spain Window Film Market
  • 7.5.5. Italy Window Film Market
  • 7.5.6. Rest of Europe Window Film Market
• 7.6. Asia-Pacific Window Film Market Snapshot
  • 7.6.1. China Window Film Market
  • 7.6.2. India Window Film Market
  • 7.6.3. Japan Window Film Market
  • 7.6.4. Australia Window Film Market
  • 7.6.5. South Korea Window Film Market
  • 7.6.6. Rest of Asia Pacific Window Film Market
• 7.7. Latin America Window Film Market Snapshot
  • 7.7.1. Brazil Window Film Market
  • 7.7.2. Mexico Window Film Market
• 7.8. Middle East & Africa Window Film Market
  • 7.8.1. Saudi Arabia Window Film Market
  • 7.8.2. South Africa Window Film Market
  • 7.8.3. Rest of Middle East & Africa Window Film Market

Chapter 8. Competitive Intelligence

• 8.1. Key Company SWOT Analysis
  • 8.1.1. Company 1
  • 8.1.2. Company 2
  • 8.1.3. Company 3
• 8.2. Top Market Strategies
• 8.3. Company Profiles
  • 8.3.1. 3M Company
    • 8.3.1.1. Key Information
    • 8.3.1.2. Overview
    • 8.3.1.3. Financial (Subject to Data Availability)
    • 8.3.1.4. Product Summary
    • 8.3.1.5. Recent Developments
  • 8.3.2. Armolan Europe GmbH
  • 8.3.3. Avery Dennison Corporation
  • 8.3.4. Eastman Chemical Company
  • 8.3.5. Johnson Window Films Inc.
  • 8.3.6. Lintec Corporation
  • 8.3.7. Rayno Window Film
  • 8.3.8. Saint-Gobain Performance Plastics Corporation (Solar Gard)
  • 8.3.9. Madico, Inc.
  • 8.3.10. Toray Plastics (America), Inc.

Chapter 9. Research Process

• 9.1. Research Process
  • 9.1.1. Data Mining
  • 9.1.2. Analysis
  • 9.1.3. Market Estimation
  • 9.1.4. Validation
  • 9.1.5. Publishing
• 9.2. Research Attributes
• 9.3. Research Assumption