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세계의 크래프트 맥주 시장 규모 : 유형(특수 맥주, 에일, 필스너, 페일 라거 등), 유통(On-Trade, Off-Trade), 지역별 예측

Global Craft Beer Market Size study, by Type (Specialty Beers, Ales, Pilsners and Pale Lagers, Others), by Distribution (On-Trade, Off-Trade) and Regional Forecasts 2020-2027

리서치사 Bizwit Research & Consulting LLP
발행일 2020년 06월 상품 코드 946909
페이지 정보 영문
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세계의 크래프트 맥주 시장 규모 : 유형(특수 맥주, 에일, 필스너, 페일 라거 등), 유통(On-Trade, Off-Trade), 지역별 예측 Global Craft Beer Market Size study, by Type (Specialty Beers, Ales, Pilsners and Pale Lagers, Others), by Distribution (On-Trade, Off-Trade) and Regional Forecasts 2020-2027
발행일 : 2020년 06월 페이지 정보 : 영문

세계의 크래프트 맥주 시장은 2019년 약 1,936억 달러를 기록했습니다. 2020-2027년간 시장은 8.7% 이상의 연평균 복합 성장률(CAGR)로 성장할 것으로 예측됩니다. 젊은층 소비자의 높은 가처분 소득, 입맛의 다양성에 의해 크래프트 맥주에 대한 주목/소비 동향을 볼 수 있습니다. 크래프트 맥주는 소비자의 다양한 맛의 맥주를 시도하는 추세에 따라 인기가 높아지고 있습니다. 또한 세계적인 양조장 증가는 세계 크래프트 맥주 산업의 성장을 가속시키는 요인입니다. 그러나 짧은 제품 유통기간은 예측기간 동안 시장 성장을 억제시킬 우려가 있습니다.

세계의 크래프트 맥주(Craft Beer) 시장에 대해 조사했으며, 시장 기회 및 동향, 성장 촉진요인 및 과제, 유형·유통·지역별 시장 분석, 경쟁 상황, 주요 기업 개요 등의 정보를 제공합니다.

목차

제1장 개요

제2장 시장 정의 및 범위 조사

제3장 시장 역학

  • 시장 영향 분석

제4장 산업 분석

  • Porter's Five Forces 분석
  • PEST 분석
  • 투자 채용 모델
  • 애널리스트의 제안 및 결론

제5장 시장 분석 : 유형별

  • 시장 개요
  • 시장 실적 : 잠재력 분석
  • 시장 추정 및 예측
  • 하위 부문 분석
    • 에어
    • 필스너/페일 라거
    • 기타

제6장 시장 분석 : 유통별

  • 시장 개요
  • 시장 실적 : 잠재력 분석
  • 시장 추정 및 예측
  • 하위 부문 분석
    • On-Trade
    • Off-Trade

제7장 시장 분석 : 지역별

  • 지역 시장 개요
  • 북미
    • 미국
    • 캐나다
  • 유럽
    • 영국
    • 독일
    • 프랑스
    • 스페인
    • 이탈리아
    • 기타
  • 아시아태평양
    • 중국
    • 인도
    • 일본
    • 호주
    • 한국
    • 기타
  • 라틴아메리카
    • 브라질
    • 멕시코
  • 기타 지역

제8장 경쟁 정보

  • 주요 시장 전략
  • 기업 개요
    • Anheuser-Busch InBev
    • Carlsberg Group
    • Diageo PLC
    • Heineken NV
    • Erdinger Brewery
    • Lasco Brewery
    • Oettinger Brewery
    • Radeberger Brewery
    • BAVARIA NV

제9장 조사 과정

LSH 20.07.17

LIST OF TABLES

  • TABLE 1. Global Craft Beer market, report scope
  • TABLE 2. Global Craft Beer market estimates & forecasts by Region 2017-2027 (USD Billion)
  • TABLE 3. Global Craft Beer market estimates & forecasts by Type 2017-2027 (USD Billion)
  • TABLE 4. Global Craft Beer market estimates & forecasts by Distribution 2017-2027 (USD Billion)
  • TABLE 5. Global Craft Beer market by segment, estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 6. Global Craft Beer market by region, estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 7. Global Craft Beer market by segment, estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 8. Global Craft Beer market by region, estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 9. Global Craft Beer market by segment, estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 10. Global Craft Beer market by region, estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 11. Global Craft Beer market by segment, estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 12. Global Craft Beer market by region, estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 13. Global Craft Beer market by segment, estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 14. Global Craft Beer market by region, estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 15. U.S. Craft Beer market estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 16. U.S. Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 17. U.S. Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 18. Canada Craft Beer market estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 19. Canada Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 20. Canada Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 21. UK Craft Beer market estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 22. UK Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 23. UK Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 24. Germany Craft Beer market estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 25. Germany Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 26. Germany Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 27. RoE Craft Beer market estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 28. RoE Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 29. RoE Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 30. China Craft Beer market estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 31. China Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 32. China Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 33. India Craft Beer market estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 34. India Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 35. India Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 36. Japan Craft Beer market estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 37. Japan Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 38. Japan Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 39. RoAPAC Craft Beer market estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 40. RoAPAC Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 41. RoAPAC Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 42. Brazil Craft Beer market estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 43. Brazil Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 44. Brazil Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 45. Mexico Craft Beer market estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 46. Mexico Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 47. Mexico Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 48. RoLA Craft Beer market estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 49. RoLA Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 50. RoLA Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 51. Row Craft Beer market estimates & forecasts, 2017-2027 (USD Billion)
  • TABLE 52. Row Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 53. Row Craft Beer market estimates & forecasts by segment 2017-2027 (USD Billion)
  • TABLE 54. List of secondary sources, used in the study of global Craft Beer market
  • TABLE 55. List of primary sources, used in the study of global Craft Beer market
  • TABLE 56. Years considered for the study
  • TABLE 57. Exchange rates considered

LIST OF FIGURES

  • FIG 1. Global Craft Beer market, research methodology
  • FIG 2. Global Craft Beer market, market estimation techniques
  • FIG 3. Global market size estimates & forecast methods
  • FIG 4. Global Craft Beer market, key trends 2019
  • FIG 5. Global Craft Beer market, growth prospects 2020-2027
  • FIG 6. Global Craft Beer market, porters 5 force model
  • FIG 7. Global Craft Beer market, pest analysis
  • FIG 8. Global Craft Beer market, value chain analysis
  • FIG 9. Global Craft Beer market by segment, 2017 & 2027 (USD Billion)
  • FIG 10. Global Craft Beer market by segment, 2017 & 2027 (USD Billion)
  • FIG 11. Global Craft Beer market by segment, 2017 & 2027 (USD Billion)
  • FIG 12. Global Craft Beer market by segment, 2017 & 2027 (USD Billion)
  • FIG 13. Global Craft Beer market by segment, 2017 & 2027 (USD Billion)
  • FIG 14. Global Craft Beer market, regional snapshot 2017 & 2027
  • FIG 15. North America Craft Beer market 2017 & 2027 (USD Billion)
  • FIG 16. Europe Craft Beer market 2017 & 2027 (USD Billion)
  • FIG 17. Asia pacific Craft Beer market 2017 & 2027 (USD Billion)
  • FIG 18. Latin America Craft Beer market 2017 & 2027 (USD Billion)
  • FIG 19. Global Craft Beer market, company market share analysis (2019)

Global Craft Beer Market is valued approximately at USD 193.6 billion in 2019 and is anticipated to grow with a CAGR of more than 8.7% over the forecast period 2020-2027. Craft beer is discretely brewed batches of beer by minor, independent breweries. The beer is usually made with ingredients such as malt, yeast, enzymes, and hop, and are available in a varied range of flavors. Craft beer is a rich source of silicon, which plays a role in growing bone mineral density and prevents osteoporosis, risk of diabetes and Alzheimer. Moreover, Young consumers are mainly interested and attracted towards spending on craft beer consumption owing to higher disposable income, and variety in terms of flavor. Craft beer has grown its popularity as consumers tend to keep experimenting with various available flavors of beer. For Instance: As per All India Brewers Association, sales of craft beer will grow at 20 percent y-o-y, which is higher than 5-7 percent y-o-y growth in the craft beer market. Moreover, the increasing number of breweries across the globe is boosting the growth of the global craft beer industry. As per Company Sources, Bira91 had raised around USD 50 million from Sofina and USD 4.3 million from Sixth Sense Ventures in 2018. While, Witlinger that started its bottling unit in Chhattisgarh had raised an undisclosed amount from two HNIs and was planning to sell a minority stake in 2018 to raise $7 million. However, the low shelf life of the product acts as a restraint for the market growth over the forecast period of 2020-2027.

The regional analysis of global Craft Beer market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America and Rest of the World. North America is the leading/significant region across the world in terms of market share owing to the growing alcohol consumption and preference for Craft beer in the region. Whereas, Asia-Pacific is also anticipated to exhibit highest growth rate / CAGR over the forecast period 2020-2027. Factors such as rising disposable income and rising investment in Craft beer would create lucrative growth prospects for the Craft Beer market across Asia-Pacific region.

Major market player included in this report are:

Anheuser-Busch InBev

Carlsberg Group

Diageo PLC

Heineken N.V.

Erdinger Brewery

Lasco Brewery

Oettinger Brewery

Radeberger Brewery

Bavaria N.V.

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:

By Type: Specialty Beers

Ales

Pilsners and Pale Lagers

Others

by Distribution:

On-Trade

Off-Trade

By Region:

North America

U.S.

Canada

Europe

UK

Germany

France

Spain

Italy

ROE

Asia Pacific

China

India

Japan

Australia

South Korea

RoAPAC

Latin America

Brazil

Mexico

Rest of the World

Furthermore, years considered for the study are as follows:

Historical year - 2017, 2018

Base year - 2019

Forecast period - 2020 to 2027

Target Audience of the Global Craft Beer Market in Market Study:

Key Consulting Companies & Advisors

Large, medium-sized, and small enterprises

Venture capitalists

Value-Added Resellers (VARs)

Third-party knowledge providers

Investment bankers

Investors

Table of Contents

Chapter 1. Executive Summary

  • 1.1. Market Snapshot
  • 1.2. Global & Segmental Market Estimates & Forecasts, 2018-2027 (USD Billion)
    • 1.2.1. Craft Beer Market, by Region, 2018-2027 (USD Billion)
    • 1.2.2. Craft Beer Market, by Type, 2018-2027 (USD Billion)
    • 1.2.3. Craft Beer Market, by Distribution, 2018-2027 (USD Billion)
  • 1.3. Key Trends
  • 1.4. Estimation Methodology
  • 1.5. Research Assumption

Chapter 2. Global Craft Beer Market Definition and Scope

  • 2.1. Objective of the Study
  • 2.2. Market Definition & Scope
    • 2.2.1. Scope of the Study
    • 2.2.2. Industry Evolution
  • 2.3. Years Considered for the Study
  • 2.4. Currency Conversion Rates

Chapter 3. Global Craft Beer Market Dynamics

  • 3.1. Craft Beer Market Impact Analysis (2018-2027)
    • 3.1.1. Market Drivers
    • 3.1.2. Market Challenges
    • 3.1.3. Market Opportunities

Chapter 4. Global Craft Beer Market: Industry Analysis

  • 4.1. Porter's 5 Force Model
    • 4.1.1. Bargaining Power of Suppliers
    • 4.1.2. Bargaining Power of Buyers
    • 4.1.3. Threat of New Entrants
    • 4.1.4. Threat of Substitutes
    • 4.1.5. Competitive Rivalry
    • 4.1.6. Futuristic Approach to Porter's 5 Force Model (2017-2027)
  • 4.2. PEST Analysis
    • 4.2.1. Political
    • 4.2.2. Economical
    • 4.2.3. Social
    • 4.2.4. Technological
  • 4.3. Investment Adoption Model
  • 4.4. Analyst Recommendation & Conclusion

Chapter 5. Global Craft Beer Market, by Type

  • 5.1. Market Snapshot
  • 5.2. Global Craft Beer Market by Type, Performance - Potential Analysis
  • 5.3. Global Craft Beer Market Estimates & Forecasts by Type 2017-2027 (USD Billion)
  • 5.4. Craft Beer Market, Sub Segment Analysis
    • 5.4.1. Ales
    • 5.4.2. Pilsners and Pale Lagers
    • 5.4.3. Others

Chapter 6. Global Craft Beer Market, by Distribution

  • 6.1. Market Snapshot
  • 6.2. Global Craft Beer Market by Distribution, Performance - Potential Analysis
  • 6.3. Global Craft Beer Market Estimates & Forecasts by Distribution 2017-2027 (USD Billion)
  • 6.4. Craft Beer Market, Sub Segment Analysis
    • 6.4.1. On-Trade
    • 6.4.2. Off-Trade

Chapter 7. Global Craft Beer Market, Regional Analysis

  • 7.1. Craft Beer Market, Regional Market Snapshot
  • 7.2. North America Craft Beer Market
    • 7.2.1. U.S. Craft Beer Market
      • 7.2.1.1. Type breakdown estimates & forecasts, 2017-2027
      • 7.2.1.2. Distribution breakdown estimates & forecasts, 2017-2027
    • 7.2.2. Canada Craft Beer Market
  • 7.3. Europe Craft Beer Market Snapshot
    • 7.3.1. U.K. Craft Beer Market
    • 7.3.2. Germany Craft Beer Market
    • 7.3.3. France Craft Beer Market
    • 7.3.4. Spain Craft Beer Market
    • 7.3.5. Italy Craft Beer Market
    • 7.3.6. Rest of Europe Craft Beer Market
  • 7.4. Asia-Pacific Craft Beer Market Snapshot
    • 7.4.1. China Craft Beer Market
    • 7.4.2. India Craft Beer Market
    • 7.4.3. Japan Craft Beer Market
    • 7.4.4. Australia Craft Beer Market
    • 7.4.5. South Korea Craft Beer Market
    • 7.4.6. Rest of Asia Pacific Craft Beer Market
  • 7.5. Latin America Craft Beer Market Snapshot
    • 7.5.1. Brazil Craft Beer Market
    • 7.5.2. Mexico Craft Beer Market
  • 7.6. Rest of The World Craft Beer Market

Chapter 8. Competitive Intelligence

  • 8.1. Top Market Strategies
  • 8.2. Company Profiles
    • 8.2.1. Anheuser-Busch InBev
      • 8.2.1.1. Key Information
      • 8.2.1.2. Overview
      • 8.2.1.3. Financial (Subject to Data Availability)
      • 8.2.1.4. Product Summary
      • 8.2.1.5. Recent Developments
    • 8.2.2. Carlsberg Group
    • 8.2.3. Diageo PLC
    • 8.2.4. Heineken N.V.
    • 8.2.5. Erdinger Brewery
    • 8.2.6. Lasco Brewery
    • 8.2.7. Oettinger Brewery
    • 8.2.8. Radeberger Brewery
    • 8.2.9. BAVARIA N.V.

Chapter 9. Research Process

  • 9.1. Research Process
    • 9.1.1. Data Mining
    • 9.1.2. Analysis
    • 9.1.3. Market Estimation
    • 9.1.4. Validation
    • 9.1.5. Publishing
  • 9.2. Research Attributes
  • 9.3. Research Assumption
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