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시장보고서
상품코드
2051422
포장지 시장 : 소재별, 제품 유형별, 최종사용자별, 유통 채널별, 지역별Wrapping Paper Market, By Material, By Product Type, By End User, By Distribution Channel, By Region |
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포장지 시장은 2026년에 52억 달러로 추정되고, 2033년까지 73억 달러에 이를 전망입니다. 또한 2026-2033년 CAGR 4.9%를 기록할 것으로 예측됩니다.
| 보고서 범위 | 보고서 상세 | ||
|---|---|---|---|
| 기준 연도 : | 2025년 | 2026년 시장 규모 : | 52억 달러 |
| 과거 데이터 기간 : | 2020-2024년 | 예측 기간 : | 2026-2033년 |
| 예측 기간(2026-2033년) CAGR : | 4.90% | 2033년 시장 규모 예측 : | 73억 달러 |
미려하고 친환경적인 포장 솔루션에 대한 수요가 증가함에 따라 세계 포장지 시장은 최근 몇 년 동안 괄목할 만한 성장을 거듭하고 있습니다. 선물 포장에 사용되는 장식용 종이인 포장지는 생일, 결혼식, 명절 등 다양한 축제와 행사에서 빼놓을 수 없는 존재가 되었습니다. 이 시장에는 다양한 소비자의 취향을 충족시키기 위해 인쇄 패턴, 무늬, 무지, 특수지 등 다양한 포장지 제품이 포함되어 있습니다. 전 세계적으로 환경에 대한 인식이 높아짐에 따라 지속 가능하고 생분해 가능한 포장지에 대한 수요가 급증하고 있으며, 제조업체들은 혁신적이고 친환경적인 대체품을 개발해야 하는 상황에 직면해 있습니다. 세계의 포장지 시장에 대한 종합적인 개요와 주요 촉진요인 및 과제, 향후 전망에 대해 조사 분석하여 전해드립니다.
시장 역학:
세계 포장지 시장은 여러 가지 촉진요인, 제약 조건 및 기회의 영향을 받습니다. 주요 촉진요인 중 하나는 다양한 행사와 축제에서 선물하는 관습이 확산되는 추세에 힘입어 선물 포장에 대한 수요가 증가하고 있다는 점입니다. 전자상거래와 온라인 선물 배송 서비스의 부상도 포장지 수요를 더욱 증가시키고 있습니다. 그러나 시장은 디지털 선물의 확산과 일회용 포장재가 환경에 미치는 영향에 대한 우려 등의 제약에 직면해 있습니다. 그럼에도 불구하고 재생지, 생분해성 소재, 재사용 가능한 천 포장지 등 친환경적이고 지속 가능한 포장지 대체품에 대한 기회가 존재합니다. 각 업체들은 변화하는 소비자의 취향에 부응하기 위해 혁신적인 디자인, 패턴, 질감 개발에 주력하고 있습니다. 또한, 특별한 날에 고급스럽고 고급스러운 포장지를 찾는 소비자들의 '프리미엄화'는 시장 관계자들에게 성장 기회를 가져다주고 있습니다. 개인화 또는 맞춤형 포장지 옵션의 인기가 높아지는 것도 시장 성장을 이끄는 또 다른 추세입니다.
본 조사의 주요 특징:
- 이 보고서는 각 부문의 잠재적 수익기회를 파악하고, 이 시장의 매력적인 투자 제안 매트릭스를 설명합니다.
- 또한 시장 성장 촉진요인, 억제요인, 기회, 신제품 출시 및 승인, 시장 동향, 지역별 전망, 주요 기업의 경쟁 전략에 대한 중요한 인사이트를 제공합니다.
- 이 연구는 다음과 같은 매개 변수를 기반으로 세계 포장지 시장의 주요 기업 프로파일을 작성했습니다. 구체적으로 기업 개요, 제품 포트폴리오, 주요 하이라이트, 재무 실적 및 전략 등입니다.
- 이 보고서의 내용을 통해 기업의 마케팅 담당자와 경영진은 향후 제품 출시, 제품 등급 향상, 시장 확대 및 마케팅 전략에 대한 정보에 입각한 의사결정을 내릴 수 있을 것입니다.
- 이 세계 포장지 시장 보고서는 투자자, 공급업체, 제품 제조업체, 유통업체, 신규 시장 진출기업, 재무 분석가 등 업계의 다양한 이해관계자를 대상으로 합니다.
- 이해관계자들은 세계 포장지 시장 분석에 사용되는 다양한 전략 매트릭스를 활용하여 의사결정을 쉽게 내릴 수 있을 것입니다.
목차
제1장 조사 목적과 전제조건
제2장 시장 전망
제3장 시장 역학, 규제 및 동향 분석
제4장 세계의 포장지 시장 : 소재별, 2021년-2033년
제5장 세계의 포장지 시장 : 제품 유형별, 2021년-2033년
제6장 세계의 포장지 시장 : 최종사용자별, 2021년-2033년
제7장 세계의 포장지 시장 : 유통 채널별, 2021년-2033년
제8장 세계의 포장지 시장 : 지역별, 2021년-2033년
제9장 경쟁 구도
제10장 애널리스트의 제안
제11장 참고 문헌 및 조사 방법
LSH 26.06.18Wrapping Paper Market is estimated to be valued at USD 5.20 Bn in 2026 and is expected to reach USD 7.30 Bn by 2033, growing at a compound annual growth rate (CAGR) of 4.9% from 2026 to 2033.
| Report Coverage | Report Details | ||
|---|---|---|---|
| Base Year: | 2025 | Market Size in 2026: | USD 5.20 Bn |
| Historical Data for: | 2020 To 2024 | Forecast Period: | 2026 To 2033 |
| Forecast Period 2026 to 2033 CAGR: | 4.90% | 2033 Value Projection: | USD 7.30 Bn |
The global wrapping paper market has witnessed significant growth in recent years, driven by the increasing demand for aesthetically appealing and eco-friendly packaging solutions. Wrapping paper, a decorative paper used for wrapping gifts, has become an integral part of various festivities and occasions, such as birthdays, weddings, and holidays. The market encompasses a wide range of wrapping paper products, including printed, solid-colored, and specialty papers, catering to diverse consumer preferences. As the world becomes more environmentally conscious, the demand for sustainable and biodegradable wrapping paper options has surged, prompting manufacturers to develop innovative and eco-friendly alternatives. This introduction aims to provide a comprehensive overview of the global wrapping paper market, highlighting its key drivers, challenges, and future prospects.
Market Dynamics:
The global wrapping paper market is influenced by several drivers, restraints, and opportunities. One of the primary drivers is the growing demand for gift packaging, fueled by the increasing trend of gift-giving across various occasions and festivities. The rise of e-commerce and online gift delivery services has further boosted the demand for wrapping paper. However, the market faces restraints such as the increasing adoption of digital gifting options and concerns over the environmental impact of single-use packaging materials. Nonetheless, opportunities exist in the form of eco-friendly and sustainable wrapping paper alternatives such as recycled paper, biodegradable materials, and reusable fabric wraps. Manufacturers are focusing on developing innovative designs, patterns, and textures to cater to changing consumer preferences. Additionally, the premiumization trend, where consumers seek high-quality and luxurious wrapping papers for special occasions, presents growth opportunities for market players. The increasing popularity of personalized and customized wrapping paper options is another trend driving market growth.
Key Features of the Study:
- It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players
- It profiles key players in the global wrapping paper market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
- Key companies covered as a part of this study include International Paper Company, Mondi Group, WestRock Company, Smurfit Kappa Group, D.S. Smith Plc, Kraft Paper Products, Sappi Limited, Stora Enso, Cascades Inc., Shawmut Corporation, Appvion, Inc., Crown Packaging, BillerudKorsnas, Globe Guard Products, and Pactiv Evergreen Inc.
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
- The global wrapping paper market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global wrapping paper market
Market Segmentation
- Material Insights (Revenue, USD Bn, 2021 - 2033)
- Kraft Paper
- Specialty Paper
- Others
- Product Type Insights (Revenue, USD Bn, 2021 - 2033)
- Plain Wrapping Paper
- Printed Wrapping Paper
- Gift Bags
- Others
- End User Insights (Revenue, USD Bn, 2021 - 2033)
- Commercial
- E-commerce
- Retail Stores
- Individual/Household
- Foodservice
- Others
- Distribution Channel Insights (Revenue, USD Bn, 2021 - 2033)
- Online
- Offline
Regional Insights (Revenue, USD Bn, 2021 - 2033)
- North America
- U.S.
- Canada
- Latin America
- Brazil
- Argentina
- Mexico
- Rest of Latin America
- Europe
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Middle East
- GCC Countries
- Israel
- Rest of Middle East
- Africa
- South Africa
- North Africa
- Central Africa
- Key Players Insights
- International Paper Company
- Mondi Group
- WestRock Company
- Smurfit Kappa Group
- D.S. Smith Plc
- Kraft Paper Products
- Sappi Limited
- Stora Enso
- Cascades Inc.
- Shawmut Corporation
- Appvion, Inc.
- Crown Packaging
- BillerudKorsnas
- Globe Guard Products
- Pactiv Evergreen Inc.
Table of Contents
1. Research Objectives and Assumptions
- Research Objectives
- Assumptions
- Abbreviations
2. Market Purview
- Report Description
- Market Definition and Scope
- Executive Summary
- Global Wrapping Paper Market, By Material
- Global Wrapping Paper Market, By Product Type
- Global Wrapping Paper Market, By End User
- Global Wrapping Paper Market, By Distribution Channel
- Global Wrapping Paper Market, By Region
3. Market Dynamics, Regulations, and Trends Analysis
- Market Dynamics
- Impact Analysis
- Key Highlights
- Regulatory Scenario
- Product Launches/Approvals
- PEST Analysis
- PORTER's Analysis
- Market Opportunities
- Regulatory Scenario
- Key Developments
- Industry Trends
4. Global Wrapping Paper Market, By Material, 2021 - 2033, (USD Bn)
- Introduction
- Market Share Analysis, 2026 and 2033 (%)
- Y-o-Y Growth Analysis, 2022 - 2033
- Segment Trends
- Kraft Paper
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2021 - 2033, (USD Bn)
- Specialty Paper
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2021 - 2033, (USD Bn)
- Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2021 - 2033, (USD Bn)
5. Global Wrapping Paper Market, By Product Type, 2021 - 2033, (USD Bn)
- Introduction
- Market Share Analysis, 2026 and 2033 (%)
- Y-o-Y Growth Analysis, 2022 - 2033
- Segment Trends
- Plain Wrapping Paper
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2021 - 2033, (USD Bn)
- Printed Wrapping Paper
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2021 - 2033, (USD Bn)
- Gift Bags
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2021 - 2033, (USD Bn)
- Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2021 - 2033, (USD Bn)
6. Global Wrapping Paper Market, By End User, 2021 - 2033, (USD Bn)
- Introduction
- Market Share Analysis, 2026 and 2033 (%)
- Y-o-Y Growth Analysis, 2022 - 2033
- Segment Trends
- Commercial
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2021 - 2033, (USD Bn)
- E-commerce
- Retail Stores
- Individual/Household
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2021 - 2033, (USD Bn)
- Foodservice
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2021 - 2033, (USD Bn)
- Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2021 - 2033, (USD Bn)
7. Global Wrapping Paper Market, By Distribution Channel, 2021 - 2033, (USD Bn)
- Introduction
- Market Share Analysis, 2026 and 2033 (%)
- Y-o-Y Growth Analysis, 2022 - 2033
- Segment Trends
- Online
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2021 - 2033, (USD Bn)
- Offline
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2021 - 2033, (USD Bn)
8. Global Wrapping Paper Market, By Region, 2021 - 2033, Value (USD Bn)
- Introduction
- Market Share (%) Analysis, 2026, 2028 & 2033, Value (USD Bn)
- Market Y-o-Y Growth Analysis (%), 2022 - 2033, Value (USD Bn)
- Regional Trends
- North America
- Introduction
- Market Size and Forecast, By Material, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Product Type, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By End User, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Distribution Channel, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Country, 2021 - 2033, Value (USD Bn)
- U.S.
- Canada
- Latin America
- Introduction
- Market Size and Forecast, By Material, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Product Type, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By End User, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Distribution Channel, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Country, 2021 - 2033, Value (USD Bn)
- Brazil
- Argentina
- Mexico
- Rest of Latin America
- Europe
- Introduction
- Market Size and Forecast, By Material, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Product Type, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By End User, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Distribution Channel, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Country, 2021 - 2033, Value (USD Bn)
- Germany
- U.K.
- Spain
- France
- Italy
- Russia
- Rest of Europe
- Asia Pacific
- Introduction
- Market Size and Forecast, By Material, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Product Type, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By End User, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Distribution Channel, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Country, 2021 - 2033, Value (USD Bn)
- China
- India
- Japan
- Australia
- South Korea
- ASEAN
- Rest of Asia Pacific
- Middle East
- Introduction
- Market Size and Forecast, By Material, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Product Type, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By End User, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Distribution Channel, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Country, 2021 - 2033, Value (USD Bn)
- GCC Countries
- Israel
- Rest of Middle East
- Africa
- Introduction
- Market Size and Forecast, By Material, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Product Type, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By End User, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Distribution Channel, 2021 - 2033, Value (USD Bn)
- Market Size and Forecast, By Country/Region, 2021 - 2033, Value (USD Bn)
- South Africa
- North Africa
- Central Africa
9. Competitive Landscape
- International Paper Company
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Mondi Group
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- WestRock Company
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Smurfit Kappa Group
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- D.S. Smith Plc
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Kraft Paper Products
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Sappi Limited
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Stora Enso
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Cascades Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Shawmut Corporation
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Appvion, Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Crown Packaging
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- BillerudKorsnas
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Globe Guard Products
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
- Pactiv Evergreen Inc.
- Company Highlights
- Product Portfolio
- Key Developments
- Financial Performance
- Strategies
10. Analyst Recommendations
- Wheel of Fortune
- Analyst View
- Coherent Opportunity Map
11. References and Research Methodology
- References
- Research Methodology
- About us
