선케어 제품 시장 규모, 점유율, 성장률 및 제품 유형, 용도별 세계 산업 분석, 지역별 동향 및 예측(2026-2034년)

Growth Factors of sun care products Market

The global sun care products market was valued at USD 15.47 billion in 2025 and is projected to grow to USD 16.12 billion in 2026, reaching USD 25.63 billion by 2034. The market is expected to expand at a CAGR of 5.97% during the forecast period.

Europe dominated the market with a 29.56% share in 2025, supported by strong consumer awareness, seasonal demand, and rising skin cancer concerns.

Market Overview

Sun care products are essential skincare solutions designed to protect the skin from harmful ultraviolet (UV) radiation, including UVA and UVB rays. These products help prevent sunburn, premature aging, and severe conditions such as melanoma.

Increasing awareness of skin health and rising incidences of skin cancer are driving demand for high-SPF and mineral-based sunscreens. In addition, consumers are shifting toward multifunctional products such as moisturizers and cosmetics with built-in SPF, further boosting market growth.

COVID-19 Impact

The COVID-19 pandemic negatively affected the market due to travel restrictions and reduced tourism, which lowered demand for sun care products typically used during vacations. For example, major brands reported a significant decline in sun care product sales in 2020.

However, increased awareness of personal health and skincare during the pandemic supported steady demand, as consumers continued outdoor activities such as walking and exercising.

Market Dynamics

Market Drivers

Rising Incidence of Skin Damage and Cancer Awareness

Growing exposure to intense sunlight has led to increased cases of sunburn, premature aging, and skin cancer. Awareness campaigns and health initiatives are encouraging consumers to adopt regular sun protection routines, thereby driving product demand.

Market Opportunities

Multi-functional and Natural Product Innovations

The development of products combining SPF with moisturizing and anti-aging benefits is creating strong growth opportunities. Additionally, increasing demand for natural and vegan formulations, including mineral sunscreens, is expanding the consumer base.

Market Restraints

Seasonal Demand and Regulatory Restrictions

Sun care products experience peak demand during summer and holiday seasons, limiting year-round sales. Furthermore, bans on harmful ingredients such as oxybenzone and octinoxate and strict regulatory frameworks pose challenges for manufacturers.

Market Trends

Growth of Sustainable and Self-Tanning Products

Consumers are increasingly preferring eco-friendly and premium sun care solutions. Products made with natural ingredients such as coconut oil and argan oil are gaining popularity.

Additionally, at-home self-tanning products are witnessing increased demand, driven by convenience and the desire for sunless tanning solutions.

Segmentation Analysis

By Product Type

The sun-protection segment dominated the market with a 79.09% share in 2026, driven by frequent reapplication needs and rising awareness of UV protection.

The tanning segment is also growing as consumers shift toward safer alternatives to UV-based tanning.

By Form

The lotion/cream segment held the largest share of 54.22% in 2026, owing to its traditional usage and effectiveness.

Sprays and stick formats are gaining traction due to ease of application and convenience, particularly among younger consumers.

By SPF

The SPF 30-50 segment accounted for 42.49% share in 2026, as it provides a balance between effective protection and affordability.

Lower SPF products remain popular for daily use, while higher SPF variants are preferred in extreme sun exposure conditions.

By Distribution Channel

The hypermarkets/supermarkets segment dominated with a 56.14% share in 2026, driven by bulk purchasing and accessibility.

The online segment is growing rapidly due to increasing e-commerce adoption and promotional discounts.

Regional Insights

Europe

Europe led the market with a value of USD 4.57 billion in 2025 and USD 4.69 billion in 2026, supported by high seasonal demand and awareness programs related to skin cancer prevention.

North America

North America is witnessing strong growth due to increasing awareness, rising disposable income, and demand for multifunctional sun care products.

Asia Pacific

Asia Pacific is expected to grow significantly due to tropical climates, increasing tourism, and rising disposable income in countries such as India and China.

Middle East & Africa

The region is gradually expanding due to improving awareness and increasing product penetration, particularly among higher-income groups.

Competitive Landscape

The market is highly competitive, with major players focusing on innovation, sustainability, and advanced formulations.

Key companies include Edgewell Personal Care, L'Oreal S.A., Shiseido Co. Ltd., Beiersdorf AG, Unilever Plc., and Procter & Gamble. These players are investing in eco-friendly ingredients and high-performance UV filters to strengthen their market position.

Key Industry Developments

• May 2023: CJ Olive Young launched a new sun care stick in Japan.
• June 2022: POPxo introduced a new sun care range in India.
• September 2020: KOKOSTAR launched a vegan SPF 50+ sunscreen capsule mask.
• August 2020: Lotus Herbals expanded its portfolio through acquisition.
• March 2020: Ergodyne entered the sunscreen market with SPF 50 products.

Conclusion

The global sun care products market is projected to grow from USD 15.47 billion in 2025 to USD 25.63 billion by 2034, driven by increasing awareness of skin health, rising incidence of UV-related skin conditions, and growing demand for multifunctional skincare products. While seasonal demand and regulatory challenges may limit growth, innovations in natural, sustainable, and high-performance formulations are expected to create new opportunities. With Europe leading the market and emerging regions showing strong potential, the industry is set for steady and sustained expansion in the coming years.

Segmentation By Product Type

• Sun-protection
• After-sun
• Tanning

By Form

• Lotion
• Spray
• Stick
• Others

By SPF

• 0-29
• 30-50
• >50

By Distribution Channel

• Hypermarkets & Supermarkets
• Pharmacy Stores
• Online Channels
• Others

By Region

• North America (By Product Type, Form, SPF, Distribution Channel, and by Country)
  • U.S. (By Product Type)
  • Canada (By Product Type)
  • Mexico (By Product Type)
• Europe (By Product Type, Form, SPF, Distribution Channel, and by Country)
  • Germany (By Product Type)
  • France (By Product Type)
  • Italy (By Product Type)
  • Spain (By Product Type)
  • U.K. (By Product Type)
  • Rest of Europe (By Product Type)
• Asia Pacific (By Product Type, Form, SPF, Distribution Channel, and by Country)
  • China (By Product Type)
  • India (By Product Type)
  • Japan (By Product Type)
  • Australia (By Product Type)
  • Rest of Asia Pacific (By Product Type)
• South America (By Product Type, Form, SPF, Distribution Channel, and by Country)
  • Brazil (By Product Type)
  • Argentina (By Product Type)
  • Rest of South America (By Product Type)
• Middle East and Africa (By Product Type, Form, SPF, Distribution Channel, and by Country)
  • South Africa (By Product Type)
  • UAE (By Product Type)
  • Rest of the Middle East and Africa (By Product Type)

Table of Content

1. Introduction

• 1.1. Research Scope
• 1.2. Market Segmentation
• 1.3. Research Methodology
• 1.4. Definitions and Assumptions

2. Executive Summary

3. Market Dynamics

• 3.1. Market Drivers
• 3.2. Market Restraints
• 3.3. Market Opportunities

4. Key Insights

• 4.1. Overview of the Parent/Related Markets
• 4.2. Industry SWOT Analysis
• 4.3. Emerging Trends
• 4.4. Recent Industry Developments - Policies, Partnerships, New Product Launches, and Mergers & Acquisitions
• 4.5. COVID Impact Analysis

5. Global Sun Care Products Market Analysis, Insights and Forecast, 2021-2034

• 5.1. Key Findings / Summary
• 5.2. Market Size Estimates and Forecast
  • 5.2.1. By Product Type (Value)
    • 5.2.1.1. Sun-protection
    • 5.2.1.2. After-sun
    • 5.2.1.3. Tanning
  • 5.2.2. By Product Form (Value)
    • 5.2.2.1. Lotion/Cream
    • 5.2.2.2. Spray
    • 5.2.2.3. Stick/Roll-on
    • 5.2.2.4. Others
  • 5.2.3. By SPF (Value)
    • 5.2.3.1. 0-29
    • 5.2.3.2. 30-50
    • 5.2.3.3. >50
  • 5.2.4. By Distribution Channel (Value)
    • 5.2.4.1. Hypermarket/Supermarket
    • 5.2.4.2. Pharmacies
    • 5.2.4.3. Online
    • 5.2.4.4. Others
  • 5.2.5. By Region (Value)
    • 5.2.5.1. North America
    • 5.2.5.2. Europe
    • 5.2.5.3. Asia Pacific
    • 5.2.5.4. South America
    • 5.2.5.5. Middle East & Africa

6. North America Sun Care Products Market Analysis, Insights and Forecast, 2021-2034

• 6.1. Key Findings / Summary
• 6.2. Market Size Estimates and Forecast
  • 6.2.1. By Product Type (Value)
    • 6.2.1.1. Sun-protection
    • 6.2.1.2. After-sun
    • 6.2.1.3. Tanning
  • 6.2.2. By Product Form (Value)
    • 6.2.2.1. Lotion/Cream
    • 6.2.2.2. Spray
    • 6.2.2.3. Stick/Roll-on
    • 6.2.2.4. Others
  • 6.2.3. By SPF (Value)
    • 6.2.3.1. 0-29
    • 6.2.3.2. 30-50
    • 6.2.3.3. >50
  • 6.2.4. By Distribution Channel (Value)
    • 6.2.4.1. Hypermarket/Supermarket
    • 6.2.4.2. Pharmacies
    • 6.2.4.3. Online
    • 6.2.4.4. Others
  • 6.2.5. By Country (Value)
    • 6.2.5.1. U.S
      • 6.2.5.1.1. By Product Type
        • 6.2.5.1.1.1. Sun-protection
        • 6.2.5.1.1.2. After-sun
        • 6.2.5.1.1.3. Tanning
    • 6.2.5.2. Canada
      • 6.2.5.2.1. By Product Type
        • 6.2.5.2.1.1. Sun-protection
        • 6.2.5.2.1.2. After-sun
        • 6.2.5.2.1.3. Tanning
    • 6.2.5.3. Mexico
      • 6.2.5.3.1. By Product Type
        • 6.2.5.3.1.1. Sun-protection
        • 6.2.5.3.1.2. After-sun
        • 6.2.5.3.1.3. Tanning

7. Europe Sun Care Products Market Analysis, Insights and Forecast, 2021-2034

• 7.1. Key Findings / Summary
• 7.2. Market Size Estimates and Forecast
  • 7.2.1. By Product Type (Value)
    • 7.2.1.1. Sun-protection
    • 7.2.1.2. After-sun
    • 7.2.1.3. Tanning
  • 7.2.2. By Product Form (Value)
    • 7.2.2.1. Lotion/Cream
    • 7.2.2.2. Spray
    • 7.2.2.3. Stick/Roll-on
    • 7.2.2.4. Others
  • 7.2.3. By SPF (Value)
    • 7.2.3.1. 0-29
    • 7.2.3.2. 30-50
    • 7.2.3.3. >50
  • 7.2.4. By Distribution Channel (Value)
    • 7.2.4.1. Hypermarket/Supermarket
    • 7.2.4.2. Pharmacies
    • 7.2.4.3. Online
    • 7.2.4.4. Others
  • 7.2.5. By Country (Value)
    • 7.2.5.1. Germany
      • 7.2.5.1.1. By Product Type
        • 7.2.5.1.1.1. Sun-protection
        • 7.2.5.1.1.2. After-sun
        • 7.2.5.1.1.3. Tanning
    • 7.2.5.2. France
      • 7.2.5.2.1. By Product Type
        • 7.2.5.2.1.1. Sun-protection
        • 7.2.5.2.1.2. After-sun
        • 7.2.5.2.1.3. Tanning
    • 7.2.5.3. Italy
      • 7.2.5.3.1. By Product Type
        • 7.2.5.3.1.1. Sun-protection
        • 7.2.5.3.1.2. After-sun
        • 7.2.5.3.1.3. Tanning
    • 7.2.5.4. Spain
      • 7.2.5.4.1. By Product Type
        • 7.2.5.4.1.1. Sun-protection
        • 7.2.5.4.1.2. After-sun
        • 7.2.5.4.1.3. Tanning
    • 7.2.5.5. U.K.
      • 7.2.5.5.1. By Product Type
        • 7.2.5.5.1.1. Sun-protection
        • 7.2.5.5.1.2. After-sun
        • 7.2.5.5.1.3. Tanning
    • 7.2.5.6. Rest of Europe
      • 7.2.5.6.1. By Product Type
        • 7.2.5.6.1.1. Sun-protection
        • 7.2.5.6.1.2. After-sun
        • 7.2.5.6.1.3. Tanning

8. Asia-Pacific Sun Care Products Market Analysis, Insights and Forecast, 2021-2034

• 8.1. Key Findings / Summary
• 8.2. Market Size Estimates and Forecast
  • 8.2.1. By Product Type (Value)
    • 8.2.1.1. Sun-protection
    • 8.2.1.2. After-sun
    • 8.2.1.3. Tanning
  • 8.2.2. By Product Form (Value)
    • 8.2.2.1. Lotion/Cream
    • 8.2.2.2. Spray
    • 8.2.2.3. Stick/Roll-on
    • 8.2.2.4. Others
  • 8.2.3. By SPF (Value)
    • 8.2.3.1. 0-29
    • 8.2.3.2. 30-50
    • 8.2.3.3. >50
  • 8.2.4. By Distribution Channel (Value)
    • 8.2.4.1. Hypermarket/Supermarket
    • 8.2.4.2. Pharmacies
    • 8.2.4.3. Online
    • 8.2.4.4. Others
  • 8.2.5. By Country (Value)
    • 8.2.5.1. China
      • 8.2.5.1.1. By Product Type
        • 8.2.5.1.1.1. Sun-protection
        • 8.2.5.1.1.2. After-sun
        • 8.2.5.1.1.3. Tanning
    • 8.2.5.2. India
      • 8.2.5.2.1. By Product Type
        • 8.2.5.2.1.1. Sun-protection
        • 8.2.5.2.1.2. After-sun
        • 8.2.5.2.1.3. Tanning
    • 8.2.5.3. Japan
      • 8.2.5.3.1. By Product Type
        • 8.2.5.3.1.1. Sun-protection
        • 8.2.5.3.1.2. After-sun
        • 8.2.5.3.1.3. Tanning
    • 8.2.5.4. Australia
      • 8.2.5.4.1. By Product Type
        • 8.2.5.4.1.1. Sun-protection
        • 8.2.5.4.1.2. After-sun
        • 8.2.5.4.1.3. Tanning
    • 8.2.5.5. Rest of Asia-Pacific
      • 8.2.5.5.1. By Product Type
        • 8.2.5.5.1.1. Sun-protection
        • 8.2.5.5.1.2. After-sun
        • 8.2.5.5.1.3. Tanning

9. South America Sun Care Products Market Analysis, Insights and Forecast, 2021-2034

• 9.1. Key Findings / Summary
• 9.2. Market Size Estimates and Forecast
  • 9.2.1. By Product Type (Value)
    • 9.2.1.1. Sun-protection
    • 9.2.1.2. After-sun
    • 9.2.1.3. Tanning
  • 9.2.2. By Product Form (Value)
    • 9.2.2.1. Lotion/Cream
    • 9.2.2.2. Spray
    • 9.2.2.3. Stick/Roll-on
    • 9.2.2.4. Others
  • 9.2.3. By SPF (Value)
    • 9.2.3.1. 0-29
    • 9.2.3.2. 30-50
    • 9.2.3.3. >50
  • 9.2.4. By Distribution Channel (Value)
    • 9.2.4.1. Hypermarket/Supermarket
    • 9.2.4.2. Pharmacies
    • 9.2.4.3. Online
    • 9.2.4.4. Others
  • 9.2.5. By Country (Value)
    • 9.2.5.1. Brazil
      • 9.2.5.1.1. By Product Type
        • 9.2.5.1.1.1. Sun-protection
        • 9.2.5.1.1.2. After-sun
        • 9.2.5.1.1.3. Tanning
    • 9.2.5.2. Argentina
      • 9.2.5.2.1. By Product Type
        • 9.2.5.2.1.1. Sun-protection
        • 9.2.5.2.1.2. After-sun
        • 9.2.5.2.1.3. Tanning
    • 9.2.5.3. Rest of South America
      • 9.2.5.3.1. By Product Type
        • 9.2.5.3.1.1. Sun-protection
        • 9.2.5.3.1.2. After-sun
        • 9.2.5.3.1.3. Tanning

10. Middle East & Africa Sun Care Products Market Analysis, Insights and Forecast, 2021-2034

• 10.1. Key Findings / Summary
• 10.2. Market Size Estimates and Forecast
  • 10.2.1. By Product Type (Value)
    • 10.2.1.1. Sun-protection
    • 10.2.1.2. After-sun
    • 10.2.1.3. Tanning
  • 10.2.2. By Product Form (Value)
    • 10.2.2.1. Lotion/Cream
    • 10.2.2.2. Spray
    • 10.2.2.3. Stick/Roll-on
    • 10.2.2.4. Others
  • 10.2.3. By SPF (Value)
    • 10.2.3.1. 0-29
    • 10.2.3.2. 30-50
    • 10.2.3.3. >50
  • 10.2.4. By Distribution Channel (Value)
    • 10.2.4.1. Hypermarket/Supermarket
    • 10.2.4.2. Pharmacies
    • 10.2.4.3. Online
    • 10.2.4.4. Others
  • 10.2.5. By Country (Value)
    • 10.2.5.1. UAE
      • 10.2.5.1.1. By Product Type
        • 10.2.5.1.1.1. Sun-protection
        • 10.2.5.1.1.2. After-sun
        • 10.2.5.1.1.3. Tanning
    • 10.2.5.2. Saudi Arabia
      • 10.2.5.2.1. By Product Type
        • 10.2.5.2.1.1. Sun-protection
        • 10.2.5.2.1.2. After-sun
        • 10.2.5.2.1.3. Tanning
    • 10.2.5.3. South Africa
      • 10.2.5.3.1. By Product Type
        • 10.2.5.3.1.1. Sun-protection
        • 10.2.5.3.1.2. After-sun
        • 10.2.5.3.1.3. Tanning
    • 10.2.5.4. Rest of Middle East & Africa
      • 10.2.5.4.1. By Product Type
        • 10.2.5.4.1.1. Sun-protection
        • 10.2.5.4.1.2. After-sun
        • 10.2.5.4.1.3. Tanning

11. Competitive Matrix

• 11.1. Business Strategies Adopted by Leading Players
• 11.2. Global Sun Care Products Market Revenue Share/Ranking Analysis, By Key Manufacturer, 2025

12. Company Profiles

• 12.1. Edgewell Personal Care
  • 12.1.1. Business Overview
  • 12.1.2. Product Portfolio
  • 12.1.3. Financials (Data as available in public domain and/or on paid databases)
  • 12.1.4. Recent Developments
  • 12.1.5. SWOT Analysis
• 12.2. L'Oreal S.A.
  • 12.2.1. Business Overview
  • 12.2.2. Product Portfolio
  • 12.2.3. Financials (Data as available in public domain and/or on paid databases)
  • 12.2.4. Recent Developments
  • 12.2.5. SWOT Analysis
• 12.3. Shiseido Company, Limited
  • 12.3.1. Business Overview
  • 12.3.2. Product Portfolio
  • 12.3.3. Financials (Data as available in public domain and/or on paid databases)
  • 12.3.4. Recent Developments
  • 12.3.5. SWOT Analysis
• 12.4. Beiersdorf AG
  • 12.4.1. Business Overview
  • 12.4.2. Product Portfolio
  • 12.4.3. Financials (Data as available in public domain and/or on paid databases)
  • 12.4.4. Recent Developments
  • 12.4.5. SWOT Analysis
• 12.5. Johnson & Johnson
  • 12.5.1. Business Overview
  • 12.5.2. Product Portfolio
  • 12.5.3. Financials (Data as available in public domain and/or on paid databases)
  • 12.5.4. Recent Developments
  • 12.5.5. SWOT Analysis
• 12.6. Unilever
  • 12.6.1. Business Overview
  • 12.6.2. Product Portfolio
  • 12.6.3. Financials (Data as available in public domain and/or on paid databases)
  • 12.6.4. Recent Developments
  • 12.6.5. SWOT Analysis
• 12.7. Procter & Gamble Co.
  • 12.7.1. Business Overview
  • 12.7.2. Product Portfolio
  • 12.7.3. Financials (Data as available in public domain and/or on paid databases)
  • 12.7.4. Recent Developments
  • 12.7.5. SWOT Analysis
• 12.8. Natura & Co.
  • 12.8.1. Business Overview
  • 12.8.2. Product Portfolio
  • 12.8.3. Financials (Data as available in public domain and/or on paid databases)
  • 12.8.4. Recent Developments
  • 12.8.5. SWOT Analysis
• 12.9. The Estee Lauder Co.
  • 12.9.1. Business Overview
  • 12.9.2. Product Portfolio
  • 12.9.3. Financials (Data as available in public domain and/or on paid databases)
  • 12.9.4. Recent Developments
  • 12.9.5. SWOT Analysis
• 12.10. Kao Corp.
  • 12.10.1. Business Overview
  • 12.10.2. Product Portfolio
  • 12.10.3. Financials (Data as available in public domain and/or on paid databases)
  • 12.10.4. Recent Developments
  • 12.10.5. SWOT Analysis