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Retailers' Patient Centricity and Challenges in Traditional Healthcare Drive Transformational Growth
Retail health providers fill the traditional healthcare void by offering healthcare services, such as pharmacy, preventive care, urgent care, chronic condition management, vaccinations, telehealth, wellness, and an emerging focus on women's health. High cost is a barrier to healthcare and medication access, affecting uninsured and aged populations the most. People often skip their medication refills, follow-up visits, and treatment cycles, failing to afford the cost. A significant proportion of the population is in debt due to healthcare bills. Despite such high costs, healthcare services have not been up to standard, and a majority of the population is dissatisfied with the traditional system. Patients from rural and remote locations struggle to access primary care. Numerous challenges related to cost and convenience lead patients to switch to retail health systems.
This study defines retail health as healthcare and wellness services provided by big-box retailers, drugstores, and discount retailers of consumer products, including those that have historically not offered pharmacy services. This report will give an overview of the US retail health market and its impact on traditional healthcare providers.