북미 자동차용 HVAC의 성장 기회

Multi-zone Climate Control Focused on Personalization and Customized Control is Expected to Gain Prominence in Automotive HVAC

Passenger cars have included HVAC systems since the 2nd half of the past century. The United States produced the 1st car with air conditioning in the 1960s. Initially, the HVAC system was a premium feature; however, in most of the vehicles sold nowadays, HVAC has become a standard feature.

HVAC systems are of 2 types: Manual and automatic. Manual HVAC systems are rudimentary, with knobs to adjust the airflow to the desired level, while automatic HVAC systems maintain the desired cabin temperature by adjusting airflow based on the preset temperature. Automatic systems also have the option of dividing the cabin into zones and setting different temperatures for individual zones based on passengers' preferences. HVAC systems are significant in battery electric vehicles (BEVs) due to the additional heat the electrical components generate.

This study provides an overview of the North American automotive HVAC industry and discusses the impact of various trends on the growth and deployment strategies of OEMs and suppliers in the market. It also analyzes crucial market aspects, HVAC system types, market trends and forecasts, and growth opportunities.

Table of Contents

Strategic Imperatives

• Why Is It Increasingly Difficult to Grow?
• The Strategic Imperative 8™
• Impact of the Top 3 Strategic Imperatives on the Automotive Heating, Ventilation, and Air Conditioning (HVAC) Industry
• Growth Opportunities Fuel the Growth Pipeline Engine™

Growth Opportunity Analysis

• Scope of Analysis
• Segmentation
• Key Competitors
• Growth Metrics
• Growth Drivers
• Growth Restraints
• Forecast Assumptions
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Product
• Unit Shipment Forecast by Product
• Penetration by Segmentation
• Revenue Forecast Analysis
• Pricing Trends
• Competitive Environment

Growth Opportunity Analysis, Manual HVAC

• Growth Metrics
• Revenue and Unit Shipment Forecast
• Forecast Analysis

Growth Opportunity Analysis, Automatic HVAC

• Growth Metrics
• Revenue and Unit Shipment Forecast
• Revenue Forecast by Product Type
• Unit Shipment Forecast by Product Type
• Forecast Analysis

Technology Overview

• Automotive HVAC: Evolution
• Automotive HVAC: Components
• Impact of CASE on Automotive HVAC
• Air Purification Technologies
• HVAC Systems in BEVs

OEM Use-Cases

• Ford Group
• Stellantis Group
• GM Group
• Tesla

Supplier Profiles

• Valeo
• Mahle-Behr and Behr-Hella
• Hanon
• Denso

Key Findings

• Main Findings

Growth Opportunity Universe

• Growth Opportunity 1: Automatic Climate Control
• Growth Opportunity 2: Integration of Heat Pumps in BEVs
• Growth Opportunity 3: Personalization Features

Next Steps

• Your Next Steps
• Why Frost, Why Now?
• List of Exhibits
• Legal Disclaimer