승용차용 고화질 지도의 성장 기회(2024-2030년)

Competitive Intensity Will Push Original Equipment Manufacturers to Roll Out Advanced Level 2+ Autonomous Vehicles, Increasing the Demand for High-definition Maps in North America and Europe

The increase in demand for safety and convenience features has boosted the development and adoption of advanced driver assistance systems (ADAS) and autonomous driving (AD) features in passenger vehicles. Original equipment manufacturers (OEMs) seek to implement level 2 and above features in their mass-market vehicles to gain a competitive advantage.

In that context, high-definition (HD) maps provide detailed and more accurate information about the road and the vehicle's surroundings, enabling enhanced safety and convenience for drivers. By leveraging cutting-edge technology, HD maps become real-time or live maps that have high update frequency and capture dynamic data through a multi-source approach. Collaborations between value chain partners, such as OEMs, HD map providers, and regulatory bodies, will ensure standardized integration and deployment, thus, promoting industry expansion and growth opportunities.

This study provides an overview of the HD mapping solutions that select map providers offer and that OEMs have adopted in North America and Europe.

Key Issues Addressed

The study also addresses several key questions to understand the industry:

• How has the passenger vehicle HD maps industry evolved over the years?
• How are HD maps developed and what are their deployment strategies?
• What is the market potential of HD mapping solutions in NA and Europe?
• Who are the HD maps industry’s major players, and what are their business strategies and value propositions?
• What are the growth opportunities for HD map providers in 2024 and what strategies must they adopt?

Table of Contents

Transformation in Passenger Vehicle High-definition Maps

• Why Is It Increasingly Difficult to Grow?
• The Strategic Imperative 8™
• The Impact of the Top 3 Strategic Imperatives on the Passenger Vehicle High-definition Maps Industry

Ecosystem

• Scope of Analysis
• Segmentation
• Competitive Environment
• Key Competitors

Ecosystem

• Types of Maps
• Map Feature Comparison
• HD Map Data Sources
• HD Map Development Architecture
• HD Map Layers for ADAS and AD
• HD Map Layer Data and Use Cases
• Challenges and Solutions in HD Map Development and Deployment
• Data and Map Layers' Sample Use Cases
• Features and Benefits of HD Maps Capturing Road Data
• HD Maps' Deployment Strategies
• ADAS and HD Maps by Autonomy Level

Ecosystem: HD Maps Companies

• Competitive Benchmarking
• Mobileye
• TomTom
• HERE
• OEM announcements

Ecosystem: HD Maps Business Overview

• Pricing Strategies and Business Models
• Potential Use Cases for HD Map Data beyond ADAS/AD
• HD Map Buying and Building: OEM Strategies

Ecosystem: HD Maps Trends

• Crowdsourcing Data
• Lightweight Maps for Urban Driving

Growth Generator

• Growth Metrics
• Growth Drivers
• Growth Restraints
• Forecast Considerations
• Unit Shipment Forecast: Total
• Unit Shipment Forecast by Region
• Pricing Trends and Forecast Analysis

Growth Generator: North America

• Growth Metrics
• Unit Shipment Forecast by Region
• Forecast Analysis

Growth Generator: Europe

• Growth Metrics
• Unit Shipment Forecast by Region
• Forecast Analysis

Growth Opportunity Universe

• Growth Opportunity 1: Increased L2+ and L3 Vehicle Adoption
• Growth Opportunity 2: Data Monetization
• Growth Opportunity 3: Geographic Expansion

The Last word

• The Last Word

Best Practices Recognition

• Best Practices Recognition

Frost Radar

• Frost Radar

Next Steps

• Benefits and Impacts of Growth Opportunities
• Next Steps
• Take the Next Step
• List of Exhibits
• Legal Disclaimer