UCC 구매자의 관점(2025년) : 2025년 이후 투자 우선순위

The Pillars of Effective Communication: Manageability, Security, Integration, and Interoperability

This year's Frost & Sullivan UCC IT Decision Maker (ITDM) survey reveals that organizations are increasingly prioritizing manageability and integration to drive operational efficiency and flexibility. At the same time, seamless integration capabilities, especially through the adoption of APIs and third-party tool compatibility, are essential for agile workflows. In turn, this allows businesses to adapt quickly and enhance productivity.

The importance of AI-powered communication features continues to grow for organizations, though ITDMs are challenged with developing an AI strategy that aligns with the wider business objectives and delivers a tangible return on investment. Organizations' willingness to pay a premium for access to AI capabilities is a polarizing topic, with a roughly equal share of ITDMs prepared to pay as those that think AI capabilities are table stakes and should therefore be provided at no additional cost.

Security, a perennial challenge for ITDMs, has become a non-negotiable requirement amid rising cyber threats, stricter data privacy regulations. Advanced security features, critical to safeguarding user information and maintaining trust in digital communication platforms, are of growing importance.

On top of this, ITDMs want reliability and ease of user adoption, as these are seen as key to successful technology deployment. Businesses across all regions view reliability as a top priority, as service interruptions can severely disrupt operations. Equally important is user adoption; tools must be intuitive and user-friendly to encourage employee engagement, reduce training costs, and accelerate return on investment.

Table of Contents

Research Objectives and Methodology

• Research Objectives and Methodology
• Total Sample Respondent Demographics

Summary of Key Findings

• Key Findings

Organizational Communication and Collaboration Challenges

• Communication Challenges for Employees in Your Organization
• The Extent Challenges Hinder the Efficiency of Workflows
• Investments in Digital Communications Tools to Improve the Efficiency of Workflows
• Organizational Communication and Collaboration Challenges Analysis

IT/Telecom Department Challenges

• IT/Telecom Departments Challenges-Non-technical
• IT/Telecom Departments Challenges-Technology
• Additional Insights into IT/Telecom Departmental Challenges

UCC Adoption Status

• UCC Software Investments
• UCC Device Investment Plans
• Additional Insights into UCC Adoption

Workspace and Work Style Evolution

• Future Plans for Remote Work
• Future Remote Work Plans by Region
• Remote Work Prompts Changes to Office Space
• APAC Changes to Office Space
• Europe Changes to Office Space
• LATAM Changes to Office Space
• North America Changes to Office Space

AI in the Spotlight

• Importance of AI-Powered Communication Features
• AI-Powered Communication to Improve Quality of Work
• Organizations' Willingness to Pay for AI
• Regional Variation in Willingness to Pay for AI Capabilities
• Additional Insights into AI Adoption

Managed Services

• Use of Managed Services
• Use of Managed Services-North America
• Use of Managed Services-Europe
• Use of Managed Services-APAC
• Use of Managed Services-LATAM
• Additional Insights into Managed Services

UCC Solution Budgets

• Respondent Organization's Annual Revenue
• Respondent Organization's Change in Funding
• UCC Budgets Under Pressure
• UCC Budget Continues to Increase in the Coming Years
• UCC Budget to Increase in Coming Years with LATAM and APAC Leading the Charge
• Importance of Factors for Driving the Growth of Investments
• Additional Insights into UCC Solution Budgets

UCC Solution Selection and Purchase Factors

• UCC Solution Selection Factors-Technology Factors
• UCC Selection Factors-Non-Technology Factors
• Additional Insights into Solution Selection

Appendix

• Growth Opportunities Fuel the Growth Pipeline Engine™
• Why is it Increasingly Difficult to Grow?
• The Strategic Imperative 8™

Next Steps

• Benefits and Impacts of Growth Opportunities
• Next Steps
• List of Exhibits
• Legal Disclaimer