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유럽의 호스티드 IP 텔레포니 및 UCaaS 시장 예측(-2024년)

European Hosted IP Telephony and UCaaS Market, Forecast to 2024

리서치사 Frost & Sullivan
발행일 2018년 11월 상품 코드 482537
페이지 정보 영문 148 Pages
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유럽의 호스티드 IP 텔레포니 및 UCaaS 시장 예측(-2024년) European Hosted IP Telephony and UCaaS Market, Forecast to 2024
발행일 : 2018년 11월 페이지 정보 : 영문 148 Pages

본 상품은 영문 자료로 한글과 영문목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문목차를 참고해주시기 바랍니다.

유럽의 호스티드 IP 텔레포니 및 UCaaS 시장은 기업에게 가치를 창출하며, 서비스 프로바이더에게 성장 기회를 제공하기 때문에 안정적인 성장이 지속되고 있습니다. ISDN 폐지에 의해 기업의 IP 기반 통신 솔루션 이동 기회도 계속 증가하고 있습니다.

유럽의 호스티드 IP 텔레포니(Hosted IP Telephony) 및 UCaaS 시장에 대해 조사 분석하고, 고객·경쟁·기술 동향, 주요 성장 기회, 서비스 프로바이더의 성공 전략, 시장 규모 예측, 매출 예측, 시장 점유율과 경쟁 분석 등의 체계적인 정보를 제공합니다.

제1장 주요 요약

제2장 시장 개요

제3장 외부 과제 : 성장 촉진요인 및 억제요인 - 전체 시장

  • 시장 성장 촉진요인
  • IT의 주요 과제 : 유럽 기업별
  • 유럽 기업의 IT 투자 주요 촉진요인
  • IT 및 통신 솔루션용 클라우드의 주요 이점 : 유럽 기업별
  • 시장 성장 억제요인
  • IT 및 통신 솔루션용 클라우드 사용의 주요 위험

제4장 예측과 동향 - 전체 시장

  • 예측 전제조건
  • 설치 대수와 매출 예측
  • 설치 사용자와 매출 예측 논의
  • 가격 동향과 예측
  • 가격 동향과 예측 고찰
  • 수요 분석
  • 수요 분석 고찰
  • 클라우드로 애플리케이션을 이동할 계획

제5장 시장 점유율과 경쟁 분석 - 전체 시장

  • 시장 점유율
  • 경쟁 환경
  • 주요 서비스 프로바이더와 플랫폼 벤더
  • 경쟁요인과 평가
  • 클라우드 프로바이더 선정시의 의사결정 요인

제6장 성장 기회와 기업 행동(C2A)

  • 시장의 파괴적 혁신
  • 성장 기회 1-25

제7장 국가별/지역별 분석 - 전체 시장

  • 설치 사용자 : 지역별
  • 독일, 프랑스, 영국
  • 이탈리아, 스페인
  • 벨기에, 네덜란드, 룩셈부르크
  • 북유럽 국가
  • 기타 서유럽
  • 중유럽 및 동유럽
  • 면책사항

제8장 부록

LSH

Competitor Repositioning Creates Disruption and Opportunities

The European hosted Internet Protocol (IP) telephony and unified communications as a service (UCaaS) market continues on a strong growth trajectory that is creating value for businesses and growth opportunities for service providers. Continued Integrated Services Digital Network (ISDN) decommissioning is creating opportunities to move businesses to Internet Protocol (IP)-based communications solutions, including line-side voice over IP (VoIP) access, Session Initiation Protocol (SIP) trunking, cloud private branch exchange (PBX) and UCaaS.

Other factors driving hosted services adoption in Europe include the following:

  • Expanding choices due to proliferation of service offerings by domestic and international providers
  • Improved service functionality and reliability, as well as better user and admin experiences
  • Compelling solution packaging and pricing (including bundling with mobile voice and data plans)

Most European markets remain less fragmented than the US market. Many national telecom carriers hold leading positions in their domestic hosted IP telephony and UCaaS markets. However, competition is intensifying in most European countries due to the influx of market participants responding to rising demand for next-generation cloud communications solutions.

To better compete in a growing and gradually maturing space, service providers are enhancing their UCaaS solutions and broader portfolios, as well as engaging in mergers and acquisitions (M&A) often involving international (primarily US-based) service providers looking for access to European channels and customers. M&A activity is also sometimes driven by the need to enhance overall service provider market positions, expand geographic footprints or gain technological synergies.

Price pressures will help boost adoption, but will restrain revenue growth rates. Despite price declines providers will continue to experience double-digit revenue growth rates over the next seven years.Other factors that will negatively affect market growth rates include the following:

  • Continued customer concerns over the reliability and security of cloud communications
  • Large investments in premises-based solutions that still deliver value
  • Decision-maker confusion about vendor technology roadmaps and strategies

Research Scope:

This study discusses important customer, competitive and technology trends in the European hosted IP telephony and UCaaS market. It identifies key growth opportunities and service provider success strategies. It also provides a market size estimate, as well as installed base and provider revenue forecasts. Furthermore, this study includes a provider market share and competitive position analysis.

Market participants - platform vendors, service providers, channel partners and IT/telecom decision makers - can leverage this study to develop sustainable business strategies and gain share in the European hosted IP telephony and UCaaS market. They can benchmark their solutions portfolios and market approaches against customer requirements and competitor achievements. They can also receive valuable insights on opportunities to differentiate and enhance customer value.

Table of Contents

1. EXECUTIVE SUMMARY

  • Key Findings
  • Key Findings (continued)
  • Market Engineering Measurements
  • Market Engineering Measurements (continued)
  • CEO's Perspective

2. MARKET OVERVIEW

  • Market Definitions
  • Market Definitions (continued)
  • Market Definitions (continued)
  • Market Definitions (continued)
  • Market Definitions (continued)
  • Market Definitions (continued)
  • Market Definitions (continued)
  • Market Definitions (continued)
  • Key Questions This Research Service Will Answer
  • Market Readiness
  • Market Overview-Hosted IP Telephony and UCaaS Ecosystem
  • Market Overview-Distribution Channels
  • Market Distribution Channels Discussion
  • Market Distribution Channels Discussion (continued)
  • Market Distribution Channels Discussion (continued)
  • Channel SWOT Analysis
  • Channel SWOT Analysis (continued)

3. EXTERNAL CHALLENGES: DRIVERS AND RESTRAINTS-TOTAL HOSTED IP TELEPHONY AND UCAAS MARKET

  • Market Drivers
  • Top IT Challenges Faced by European Businesses in 2017
  • Top Drivers for IT Investment Among European Businesses from 2018-2019
  • Top Cloud Benefits for IT and Communications Solutions Perceived By European Businesses
  • Market Restraints
  • Top Risks of Using the Cloud for IT & Communications Solutions Perceived by European Businesses

4. FORECASTS AND TRENDS-TOTAL HOSTED IP TELEPHONY AND UCAAS MARKET

  • Forecast Assumptions
  • Installed Base and Revenue Forecast
  • Installed Users and Revenue Forecast Discussion
  • Installed Users and Revenue Forecast Discussion (continued)
  • Installed Users and Revenue Forecast Discussion (continued)
  • Pricing Trends and Forecast
  • Pricing Trends and Forecast Discussion
  • Pricing Trends and Forecast Discussion (continued)
  • Pricing Trends and Forecast Discussion (continued)
  • Demand Analysis
  • Demand Analysis Discussion
  • Demand Analysis Discussion (continued)
  • Demand Analysis Discussion (continued)
  • Demand Analysis Discussion (continued)
  • Demand Analysis Discussion (continued)
  • Demand Analysis Discussion (continued)
  • Plans for Moving Applications to the Cloud

5. MARKET SHARE AND COMPETITIVE ANALYSIS-TOTAL HOSTED IP TELEPHONY AND UCAAS MARKET

  • Market Share
  • Competitive Environment
  • Competitive Environment (continued)
  • Select Service Providers and Platform Vendors
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Select Service Providers and Platform Vendors (continued)
  • Competitive Factors and Assessment
  • Competitive Factors and Assessment (continued)
  • Competitive Factors and Assessment (continued)
  • Competitive Factors and Assessment (continued)
  • Competitive Factors and Assessment (continued)
  • Competitive Factors and Assessment (continued)
  • Competitive Factors and Assessment (continued)
  • Competitive Factors and Assessment (continued)
  • Decision-Making Factors When Selecting a Cloud Provider

6. GROWTH OPPORTUNITIES AND COMPANIES TO ACTION

  • Market Disruption
  • Growth Opportunity 1-Cloud Contact Center
  • Growth Opportunity 2-Mobile-first Strategy
  • Growth Opportunity 3-Advanced Collaboration
  • Growth Opportunity 5-Mid-Market and Large Enterprise
  • Growth Opportunity 6-Micro-Businesses
  • Growth Opportunity 7-Channel Development
  • Growth Opportunity 8-Outsource Technology Expertise
  • Growth Opportunity 9-Optimize Internal Processes
  • Growth Opportunity 10-User Adoption Services
  • Growth Opportunity 11-International Expansion
  • Growth Opportunity 12-Analytics Tools
  • Growth Opportunity 13-Customer Portal
  • Growth Opportunity 14-Tailored Packaging & Pricing
  • Growth Opportunity 15-Improved Customer Retention
  • Growth Opportunity 16-Hybrid Architectures
  • Growth Opportunity 17-Adjacencies/Up-sell/Cross-Sell
  • Growth Opportunity 18-AI Boosts User and Customer Value
  • Growth Opportunity 19-The “New” UC
  • Growth Opportunity 20-Digital Customer Engagement
  • Growth Opportunity 21-Vertical Strategies
  • Growth Opportunity 22-Cloud Migration Flexibility and Incentives
  • Growth Opportunity 23-Freemium Offers and Free Trials
  • Growth Opportunity 24-A Transformation Partner
  • Growth Opportunity 25-Services Localization

7. COUNTRY AND SUB-REGION ANALYSIS-TOTAL HOSTED IP TELEPHONY AND UCAAS MARKET

  • Installed Users by Region
  • Germany, France and the UK
  • Germany, France and the UK (continued)
  • Germany, France and the UK (continued)
  • Italy and Spain
  • Italy and Spain (continued)
  • Belgium, Netherlands and Luxembourg
  • The Nordics
  • The Nordics (continued)
  • The Rest of Western Europe
  • Central and Eastern Europe
  • Legal Disclaimer

8. APPENDIX

  • Market Engineering Methodology
  • Market Engineering Measurements
  • Market Engineering Measurements (continued)
  • Market Engineering Measurements (continued)
  • Additional Sources of Information on Hosted IP Telephony and UCaaS Market
  • List of Companies Included in “Others”
  • Partial List of Companies Interviewed
  • List of Exhibits
  • List of Exhibits (continued)
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