세계 토르티야 빵 시장 규모 : 원재료, 제품 유형, 유통 채널, 가공 유형별 예측(2023년-2032년)

Tortilla bread market size is projected to expand at 4.5% CAGR from 2023 to 2032, driven by the rising popularity of ethnic cuisines, particularly Mexican and Tex-Mex across the globe. The rising shift towards healthier and versatile food options coupled with the increasing demand for convenient and ready-to-eat products will fuel the demand for tortilla bread.

The adaptability of tortillas for wraps, tacos, and sandwiches aligns with consumer preferences for diverse and customizable meals. Moreover, the acceptance of gluten-free and whole-grain variations is also surging to cater to health-conscious consumers. For instance, in February 2023, Rise & Puff launched three flagship products, the original, organic, and gluten-free tortillas for filling a tremendous gap in the tortillas market across the U.S. The growing trend of international cuisines along with the convenience of incorporating tortillas into various dishes will also complement the industry growth.

The tortilla bread industry is segregated into ingredients, processing type, product type, distribution channel, and region.

Based on ingredients, the industry value from the wheat segment is projected to increase at 4.7% CAGR through 2032. This is driven by the widespread use of wheat flour in traditional tortilla recipes. The increasing consumer preference for authentic taste and texture of wheat-based tortillas will contribute to the segment expansion.

Based on processing type, the tortilla bread market size from the frozen segment will exhibit 4.7% CAGR during 2023-2032. The growth can be attributed to the convenience and extended shelf life offered by frozen tortillas. The heightening consumer demand for ready-to-use products coupled with the emergence of busy lifestyles will add to the segment growth.

In terms of product type, the industry valuation from the tostadas segment is expected to witness 4.6% growth rate through 2032, due to the rising consumer interest in versatile snacks. Tostadas offer a crispy and durable base for various toppings whilst aligning with the high demand for convenient and customizable food options.

Regionally, the Europe tortilla bread industry size is slated to expand at 4.7% CAGR through 2032, driven by the increasing popularity of Mexican and Tex-Mex cuisines and the increasing shift towards healthier and diverse food choices. In addition, the high demand for convenient and ready-to-eat products along with the optimum availability of gluten-free and organic tortilla options will fuel the regional market expansion.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Industry coverage
• 1.2 Market scope & definition
• 1.3 Base estimates & calculations
  • 1.3.1 Data collection
• 1.4 Forecast parameters
• 1.5 COVID-19 impact analysis at global level
• 1.6 Data validation
• 1.7 Data Sources
  • 1.7.1 Primary
  • 1.7.2 Secondary
    • 1.7.2.1 Paid sources
    • 1.7.2.2 Unpaid sources

Chapter 2 Executive Summary

• 2.1 Tortilla Bread industry 360 degree synopsis, 2018 - 2032
• 2.2 Business trends
• 2.3 Ingredients trends
• 2.4 Processing Type trends
• 2.5 Product Type trends
• 2.6 Distribution channel trends
• 2.7 Regional trends

Chapter 3 Tortilla Bread Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
  • 3.2.2 Industry pitfalls & challenges
• 3.3 Growth potential analysis
• 3.4 COVID- 19 impact analysis
• 3.5 Regulatory landscape
  • 3.5.1 U.S.
  • 3.5.2 Europe
• 3.6 Pricing analysis, 2022
• 3.7 Technology landscape
  • 3.7.1 Future market trends
• 3.8 Porter's analysis
• 3.9 PESTEL analysis
• 3.10 Russia-Ukraine War Impact on the industry

Chapter 4 Competitive Landscape, 2022

• 4.1 Introduction
• 4.2 Company matrix analysis, 2022
• 4.3 Global company market share analysis, 2022
• 4.4 Competitive positioning matrix
• 4.5 Strategy dashboard

Chapter 5 Tortilla Bread Market Size and Forecast, By Ingredients 2018 - 2032

• 5.1 Wheat
• 5.2 Corn
• 5.3 Others

Chapter 6 Tortilla Bread Market Size and Forecast, By Processing Type 2018 - 2032

• 6.1 Fresh
• 6.2 Frozen

Chapter 7 Tortilla Bread Market Size and Forecast, By Product Type 2018 - 2032

• 7.1 Tortilla chips
• 7.2 Taco shells
• 7.3 Tostadas
• 7.4 Flour Tortillas
• 7.5 Corn Tortillas
• 7.6 Others

Chapter 8 Tortilla Bread Market Size and Forecast, By Distribution channel 2018 - 2032

• 8.1 Hypermarkets/Supermarkets
• 8.2 Specialty Stores
• 8.3 Online
• 8.4 Others

Chapter 9 Tortilla Bread Market Size and Forecast, By Region 2018 - 2032

• 9.1 Key trends, by region
• 9.2 North America
  • 9.2.1 U.S.
  • 9.2.2 Canada
• 9.3 Europe
  • 9.3.1 Germany
  • 9.3.2 UK
  • 9.3.3 France
  • 9.3.4 Spain
  • 9.3.5 Italy
• 9.4 Asia Pacific
  • 9.4.1 Japan
  • 9.4.2 China
  • 9.4.3 India
  • 9.4.4 Australia
  • 9.4.5 South Korea
  • 9.4.6 Indonesia
  • 9.4.7 Malaysia
• 9.5 Latin America
  • 9.5.1 Brazil
  • 9.5.2 Mexico
  • 9.5.3 Argentina
• 9.6 MEA
  • 9.6.1 South Africa
  • 9.6.2 Saudi Arabia
  • 9.6.3 UAE
  • 9.6.4 Egypt

Chapter 10 Company Profiles

• 10.1 Grupo Bimbo SAB de CV
• 10.2 General Mills
• 10.3 Aranda's
• 10.4 Tortilla Company Inc.
• 10.5 Ole Mexican Foods Inc.
• 10.6 Easy Foods Inc.
• 10.7 Gruma SAB de CV
• 10.8 La Tortilla Factory
• 10.9 Catallia Mexican Foods
• 10.10 Liven S.A.
• 10.11 Tyson Foods Inc.
• 10.12 Azteca Foods Inc.
• 10.13 Mission Foods
• 10.14 Guerrero Tortillas
• 10.15 El Milagro Foods Inc.
• 10.16 La Tortilla Brava
• 10.17 Tortilleria Insurgentes