세계의 어린이용 자전거 시장 - 제품 유형별, 자전거 유형별, 연령대별, 가격대별, 유통 채널별 예측(2024-2032년)

Kids bicycle market size is estimated to witness 6.2% CAGR between 2024 and 2032, owing to the increasing emphasis on health and fitness among parents, coupled with growing concerns about childhood obesity and sedentary lifestyles. Bicycling is viewed as an enjoyable and beneficial form of exercise for children, promoting physical activity, coordination, and overall well-being. As a result, parents are increasingly investing in kids bicycles to encourage active lifestyles and instill healthy habits from an early age. Rising technological advancements in bicycle design, particularly in the development of lightweight frames, child-friendly features, and safety enhancements is driving the market growth.

Manufacturers are continuously innovating to create bicycles that are ergonomically designed, easy to ride, and equipped with safety features like sturdy frames, reliable brakes, and adjustable seat heights. For instance, in April 2023, SUPER73 launched K1D, its inaugural youth series vehicle. Crafted for fun and safety, the vehicle provided an exceptional electric balance bike for children aged four to eight. The growing popularity of themed and licensed bicycles featuring children's favorite characters from movies, TV shows, and games to add an element of excitement, and drive consumer interest will add to the market growth.

The kids bicycle industry is classified into product type, bicycle type, age group, price range, distribution channel and region.

Based on bicycle type, the market size from recumbent bicycles segment is poised to witness 6.1% CAGR from 2024 to 2032, backed by their reclined seating position, which provides enhanced comfort and stability for young riders. Recumbent bikes feature a lower center of gravity and a wider wheelbase for offering improved balance and control to boost confidence among young cyclists. As parents seek safe and enjoyable cycling experiences for their children, these bikes offer compelling alternatives that addresses both comfort and performance requirements.

By product type, the electric segment in the kids bicycle market will generate notable revenue at 6.4% CAGR during 2024-2032, favored by an exciting and innovative alternative to traditional pedal bikes. With electric assistance, children can experience the thrill of riding at higher speeds while conquering challenging terrains with ease, enhancing their overall cycling experience. Electric kids bicycles also promote outdoor play and physical activity while providing a fun and accessible mode of transportation for children to explore their surroundings.

Europe kids bicycle industry is slated to witness 6.2% growth rate through 2032, attributed to stringent safety regulations and standards governing children's products. The strong cycling culture and infrastructure in the region, including dedicated bike lanes and cycling-friendly cities is also encouraging parents to introduce their children to cycling at an early age. The increasing popularity of outdoor recreational activities and family-oriented leisure pursuits will further stimulate regional market growth.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Market scope & definitions
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Base estimates & calculations
  • 1.3.1 Base year calculation
  • 1.3.2 Key trends for market estimation
• 1.4 Forecast model
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
  • 1.5.2 Data mining sources

Chapter 2 Executive Summary

• 2.1 Industry 360 degree synopsis, 2021-2032

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Factor affecting the value chain
  • 3.1.2 Profit margin analysis
  • 3.1.3 Disruptions
  • 3.1.4 Future outlook
  • 3.1.5 Manufacturers
  • 3.1.6 Distributors
• 3.2 Supplier landscape
• 3.3 Profit margin analysis
• 3.4 Technological overview and innovation
• 3.5 Key news & initiatives
• 3.6 Regulatory landscape
• 3.7 Impact forces
  • 3.7.1 Growth drivers
    • 3.7.1.1 Health and fitness concerns
    • 3.7.1.2 Rising disposable income
    • 3.7.1.3 Parental influence and encouragement
    • 3.7.1.4 Growth of cycling as a sport
  • 3.7.2 Industry pitfalls & challenges
    • 3.7.2.1 Safety concerns
    • 3.7.2.2 Seasonal demand fluctuations
• 3.8 Growth potential analysis
• 3.9 Consumer buying behavior
  • 3.9.1 Demographic trends
  • 3.9.2 Factors affecting buying decision
  • 3.9.3 Consumer product adoption
  • 3.9.4 Preferred distribution channel
• 3.10 Porter's analysis
  • 3.10.1 Supplier power
  • 3.10.2 Buyer power
  • 3.10.3 Threat of new entrants
  • 3.10.4 Threat of substitutes
  • 3.10.5 Industry rivalry
  • 3.10.6 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive positioning matrix
• 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Product Type, 2021-2032 (USD Billion) (Million Units)

• 5.1 Key trends
• 5.2 Electric
• 5.3 Conventional

Chapter 6 Market Estimates & Forecast, By Bicycle Type, 2021-2032 (USD Billion) (Million Units)

• 6.1 Key trends
• 6.2 Balance bikes
• 6.3 Comfort bikes
• 6.4 Cruiser bikes
• 6.5 Mountain bikes
• 6.6 Recumbent bikes
• 6.7 Others (Commuter, Fitness)

Chapter 7 Market Estimates & Forecast, By Age Group, 2021-2032 (USD Billion) (Million Units)

• 7.1 Key trends
• 7.2 3-5 yrs
• 7.3 5-8 yrs
• 7.4 8-12 yrs

Chapter 8 Market Estimates & Forecast, By Price Range, 2021-2032 (USD Billion) (Million Units)

• 8.1 Key trends
• 8.2 Low (upto 100$)
• 8.3 Mid (100$-300$)
• 8.4 High (above 300$)

Chapter 9 Market Estimates & Forecast, By Distribution Channel, 2021-2032 (USD Billion) (Million Units)

• 9.1 Key trends
• 9.2 Online
  • 9.2.1 E-commerce
  • 9.2.2 Company website
• 9.3 Offline
  • 9.3.1 Supermarkets
  • 9.3.2 Departmental stores
  • 9.3.3 Others (Individual stores, etc.)

Chapter 10 Market Estimates & Forecast, By Region, 2018-2032 (USD Billion) (Million Units)

• 10.1 Key trends
• 10.2 North America
  • 10.2.1 U.S.
  • 10.2.2 Canada
• 10.3 Europe
  • 10.3.1 UK
  • 10.3.2 Germany
  • 10.3.3 France
  • 10.3.4 Italy
  • 10.3.5 Spain
  • 10.3.6 Russia
  • 10.3.7 Rest of Europe
• 10.4 Asia Pacific
  • 10.4.1 China
  • 10.4.2 India
  • 10.4.3 Japan
  • 10.4.4 South Korea
  • 10.4.5 Australia
  • 10.4.6 Rest of Asia Pacific
• 10.5 Latin America
  • 10.5.1 Brazil
  • 10.5.2 Mexico
  • 10.5.3 Argentina
  • 10.5.4 Rest of Latin America
• 10.6 MEA
  • 10.6.1 South Africa
  • 10.6.2 Saudi Arabia
  • 10.6.3 UAE
  • 10.6.4 Rest of MEA

Chapter 11 Company Profiles

• 11.1 Dynacraft
• 11.2 Guardian Bikes
• 11.3 Huffy Corporation
• 11.4 Islabikes
• 11.5 Joystar Bikes
• 11.6 Kent International
• 11.7 Mongoose
• 11.8 Radio Flyer
• 11.9 Razor USA
• 11.10 Royalbaby
• 11.11 Schwinn Bicycles
• 11.12 Strider Sports International
• 11.13 The Haro Bicycle Corporation
• 11.14 Trek Bicycle Corporation
• 11.15 Woom Bikes