자동차용 NFC 시장, 기회, 성장 촉진요인, 산업 동향 분석과 예측(2024-2032년)

The Global Automotive NFC Market was valued at USD 4.5 billion in 2023 and is projected to witness over 4.5% CAGR from 2024 to 2032.

As vehicles evolve into smarter, more connected entities, there is a growing consumer demand for sophisticated solutions in car access and control. Integrating NFC into smart keys not only meets these demands but also offers seamless connectivity, heightened security, and an enriched user experience. This technological blend not only boosts the functionality and security of car access systems but also aligns with the changing needs of both consumers and automakers.

For example, in December 2023, Huf Group, known for its secure car access systems, clinched a major contract underscoring its leadership in automotive tech. A leading European car manufacturer engaged Huf Group for crafting an avant-garde smart key, pouring in a hefty investment in the high tens of millions.

The automotive NFC landscape is segmented by type, application, technology, connectivity, vehicle type, and region.

The application segmentation spans keyless entry, infotainment systems, payment systems, access control, Bluetooth pairing, vehicle communication, and more. Notably, the infotainment systems segment is the fastest growing, boasting 25% CAGR from 2024 to 2032. A significant driver for this growth is the trend of merging automotive infotainment with smartphone ecosystems. Leveraging NFC technology, this integration promises a fluid and engaging interaction between a driver's smartphone and the vehicle's infotainment.

Connectivity-wise, the market divides into Bluetooth, Wi-Fi, and other technologies. The Bluetooth segment is on track to surpass USD 15 billion by 2032. Modern vehicles are increasingly weaving Bluetooth technology into their Advanced Driver Assistance Systems (ADAS). These systems, which offer features like adaptive cruise control and collision warnings, see enhanced functionality and user experience through Bluetooth integration, enabling real-time data exchanges and remote monitoring.

North America automotive NFC market is poised to hit USD 30 billion by 2032, fueled by a robust appetite for advanced automotive technologies and a surge in demand for connected vehicles. In the U.S., this demand is further amplified by a consumer shift towards smarter vehicles. The U.S. landscape showcases a blend of major automakers and tech firms, all racing to embed NFC technology into their offerings.

Table of Contents

Chapter 1 Scope and Methodology

• 1.1 Market scope and definition
• 1.2 Base estimates and calculations
• 1.3 Forecast parameters
• 1.4 Data sources
  • 1.4.1 Primary
  • 1.4.2 Secondary
    • 1.4.2.1 Paid sources
    • 1.4.2.2 Public sources

Chapter 2 Executive Summary

• 2.1 Industry 360° synopsis, 2024 - 2032
• 2.2 Business trends
  • 2.2.1 Total addressable market (TAM), 2024-2032

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Vendor matrix
• 3.3 Technology and innovation landscape
• 3.4 Patent analysis
• 3.5 Key news and initiatives
• 3.6 Regulatory landscape
• 3.7 Impact forces
  • 3.7.1 Growth drivers
    • 3.7.1.1 Integration of multi-technology smart Keys
    • 3.7.1.2 Demand for smart and connected vehicles
    • 3.7.1.3 Rising demand for convenience and personalization among consumers
    • 3.7.1.4 Growth of autonomous vehicles and IoT integration
    • 3.7.1.5 Enhanced vehicle security
  • 3.7.2 Industry pitfalls and challenges
    • 3.7.2.1 Security vulnerabilities
    • 3.7.2.2 Interoperability and standardization issues
• 3.8 Growth potential analysis
• 3.9 Porter's analysis
  • 3.9.1 Supplier power
  • 3.9.2 Buyer power
  • 3.9.3 Threat of new entrants
  • 3.9.4 Threat of substitutes
  • 3.9.5 Industry rivalry
• 3.10 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

• 4.1 Company market share analysis
• 4.2 Competitive positioning matrix
• 4.3 Strategic outlook matrix

Chapter 5 Market Estimates and Forecast, By Type, 2021 - 2032 (USD Billion)

• 5.1 NFC tags
• 5.2 NFC readers
• 5.3 NFC chips
• 5.4 NFC controllers

Chapter 6 Market Estimates and Forecast, By Application, 2021 - 2032 (USD Billion)

• 6.1 Key trends
• 6.2 Keyless entry
• 6.3 Infotainment systems
• 6.4 Payment systems
• 6.5 Access control
• 6.6 Bluetooth pairing
• 6.7 Vehicle communication
• 6.8 Others

Chapter 7 Market Estimates and Forecast, By Technology, 2021 - 2032 (USD Billion)

• 7.1 Key trends
• 7.2 Active NFC
• 7.3 Passive NFC

Chapter 8 Market Estimates and Forecast, By Connectivity, 2021 - 2032 (USD Billion)

• 8.1 Key trends
• 8.2 Bluetooth
• 8.3 Wi-Fi
• 8.4 Others

Chapter 9 Market Estimates and Forecast, By Vehicle Type, 2021 - 2032 (USD Billion)

• 9.1 Key trends
• 9.2 Passenger cars
  • 9.2.1 Economy
  • 9.2.2 Mid-range
  • 9.2.3 Luxury
• 9.3 Commercial vehicles
  • 9.3.1 Light commercial vehicles (LCVs)
  • 9.3.2 Heavy commercial vehicles (HCVs)

Chapter 10 Market Estimates and Forecast, By Region, 2021 - 2032 (USD Billion)

• 10.1 Key trends
• 10.2 North America
  • 10.2.1 U.S.
  • 10.2.2 Canada
• 10.3 Europe
  • 10.3.1 UK
  • 10.3.2 Germany
  • 10.3.3 France
  • 10.3.4 Italy
  • 10.3.5 Spain
  • 10.3.6 Rest of Europe
• 10.4 Asia Pacific
  • 10.4.1 China
  • 10.4.2 India
  • 10.4.3 Japan
  • 10.4.4 South Korea
  • 10.4.5 ANZ
  • 10.4.6 Rest of Asia Pacific
• 10.5 Latin America
  • 10.5.1 Brazil
  • 10.5.2 Mexico
  • 10.5.3 Rest of Latin America
• 10.6 MEA
  • 10.6.1 UAE
  • 10.6.2 Saudi Arabia
  • 10.6.3 South Africa
  • 10.6.4 Rest of MEA

Chapter 11 Company Profiles

• 11.1 Broadom (USA)
• 11.2 FeliCa Networks, Inc (Japan)
• 11.3 Infineon Technologies AG
• 11.4 Intel Corporation
• 11.5 MagTek Inc.
• 11.6 Marvell Technology Inc.
• 11.7 Mediatek INC.
• 11.8 Murata Manufacturing Co
• 11.9 Nordic Semiconductor
• 11.10 NXP Semiconductors N.V. (Netherlands)
• 11.11 Panasonic Corporation (Japan)
• 11.12 Polaric (USA)
• 11.13 Qualcomm Inc.
• 11.14 Renesas
• 11.15 Robert Bosch GmbH (Germany)
• 11.16 Samsung Electronics Co. Ltd. (South Korea)
• 11.17 Sony Corporation (Japan)
• 11.18 STMicroelectronics N.V. (Switzerland)
• 11.19 Texas Instruments
• 11.20 Verimatrix