오토바이용 에어백 재킷 시장 기회, 성장 촉진요인, 산업 동향 분석, 예측(2025-2034년)

The Global Motorcycle Airbag Jacket Market was valued at USD 324.2 million in 2024 and is anticipated to grow at a CAGR of 7.2% from 2025 to 2034. The market expansion is primarily driven by advancements in safety technology. Innovations in materials, sensors, and inflation mechanisms are making airbag jackets more efficient, responsive, and comfortable, offering enhanced upper body and neck protection in the event of an accident.

Increasing awareness of rider safety is another critical factor propelling market growth. With the rising prevalence of motorcycle accidents, there is a growing emphasis on adopting advanced protective gear to minimize severe injuries. Enhanced awareness among riders, combined with advocacy from insurance companies and regulatory bodies, has significantly boosted the adoption of airbag jackets. These safety solutions are gaining traction across both professional motorcyclists and recreational riders.

The market is segmented by material into leather, textile, and mesh. In 2024, the textile segment held 41.4% of the market share due to its versatility and lightweight properties. Textile airbag jackets are highly sought after for their breathability, durability, and adaptability to various weather conditions. Additionally, they often incorporate advanced features such as abrasion resistance and waterproofing, enhancing both safety and comfort for riders.

By deployment mechanism, the market is divided into automatic and manual airbag jackets. Automatic airbag jackets dominated in 2024, accounting for 75.6% share owing to their advanced safety features and user-friendly design. These jackets automatically deploy during sudden impacts or abrupt movements, offering swift and reliable protection without requiring manual activation. This convenience and effectiveness make them a popular choice among safety-conscious consumers.

In Europe, Germany plays a prominent role in the motorcycle airbag jacket market and is projected to reach USD 60 million by 2034. This growth is attributed to the widespread adoption of advanced safety gear, increased awareness of rider protection, and strong demand for premium products. Supportive government regulations and the presence of leading manufacturers further strengthen Germany's position as a key market for innovative safety solutions.

The motorcycle airbag jacket market is set to expand significantly, driven by technological advancements, heightened safety awareness, and the demand for high-quality protective gear. As riders increasingly prioritize safety and comfort, the adoption of airbag jackets is expected to rise steadily, bolstering the market's growth globally.

Table of Contents

Chapter 1 Methodology & Scope

• 1.1 Research design
  • 1.1.1 Research approach
  • 1.1.2 Data collection methods
• 1.2 Base estimates and calculations
  • 1.2.1 Base year calculation
  • 1.2.2 Key trends for market estimates
• 1.3 Forecast model
• 1.4 Primary research & validation
  • 1.4.1 Primary sources
  • 1.4.2 Data mining sources
• 1.5 Market definitions

Chapter 2 Executive Summary

• 2.1 Industry 360° synopsis, 2021 - 2034

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
  • 3.1.1 Component manufacturers
  • 3.1.2 Technology providers
  • 3.1.3 Raw material suppliers
  • 3.1.4 End users
• 3.2 Supplier landscape
• 3.3 Profit margin analysis
• 3.4 Investment for startups
• 3.5 Technology & innovation landscape
• 3.6 Key news & initiatives
• 3.7 Regulatory landscape
• 3.8 Impact forces
  • 3.8.1 Growth drivers
    • 3.8.1.1 Technological advancements in safety gear
    • 3.8.1.2 Rising demand for rider safety
    • 3.8.1.3 Increasing adoption of premium motorcycles
    • 3.8.1.4 Rising disposable income and motorcycle ownership
  • 3.8.2 Industry pitfalls & challenges
    • 3.8.2.1 High cost of airbag jackets
    • 3.8.2.2 Reliance on battery life and technology dependence
• 3.9 Growth potential analysis
• 3.10 Porter's analysis
• 3.11 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive positioning matrix
• 4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Deployment Mechanism, 2021 - 2034 ($Mn, Units)

• 5.1 Key trends
• 5.2 Automatic
• 5.3 Manual

Chapter 6 Market Estimates & Forecast, By Material, 2021 - 2034 ($Mn, Units)

• 6.1 Key trends
• 6.2 Leather
• 6.3 Textile
• 6.4 Mesh

Chapter 7 Market Estimates & Forecast, By Technology, 2021 - 2034 ($Mn, Units)

• 7.1 Key trends
• 7.2 Sensors
• 7.3 Accelerometers
• 7.4 GPS integration
• 7.5 Bluetooth connectivity
• 7.6 Others

Chapter 8 Market Estimates & Forecast, By Distribution Channel, 2021-2034 ($Mn, Units)

• 8.1 Key trends
• 8.2 OEM
• 8.3 Aftermarket

Chapter 9 Market Estimates & Forecast, By End Use, 2021 - 2034 ($Mn, Units)

• 9.1 Key trends
• 9.2 Professional riders
• 9.3 Recreational riders
• 9.4 Commuters

Chapter 10 Market Estimates & Forecast, By Region, 2021 - 2034 ($Mn, Units)

• 10.1 Key trends
• 10.2 North America
  • 10.2.1 U.S.
  • 10.2.2 Canada
• 10.3 Europe
  • 10.3.1 UK
  • 10.3.2 Germany
  • 10.3.3 France
  • 10.3.4 Spain
  • 10.3.5 Italy
  • 10.3.6 Russia
  • 10.3.7 Nordics
• 10.4 Asia Pacific
  • 10.4.1 China
  • 10.4.2 India
  • 10.4.3 Japan
  • 10.4.4 South Korea
  • 10.4.5 ANZ
  • 10.4.6 Southeast Asia
• 10.5 Latin America
  • 10.5.1 Brazil
  • 10.5.2 Mexico
  • 10.5.3 Argentina
• 10.6 MEA
  • 10.6.1 UAE
  • 10.6.2 South Africa
  • 10.6.3 Saudi Arabia

Chapter 11 Company Profiles

• 11.1 Alpinestars
• 11.2 ASTAR
• 11.3 BMW Motorrad
• 11.4 Clover
• 11.5 Dainese
• 11.6 Forcefield
• 11.7 Furygan
• 11.8 Held
• 11.9 Helite
• 11.10 Hit-Air
• 11.11 Icon
• 11.12 Ixon
• 11.13 Macna
• 11.14 MotoAir
• 11.15 Rev'it!
• 11.16 Rukka
• 11.17 Schuberth
• 11.18 SPIDI
• 11.19 Tucano Urbano
• 11.20 Vanson Leathers