재사용 가능한 종이 및 판지 포장 시장 : 기회, 성장 촉진요인, 산업 동향 분석 및 예측(2025-2034년)

The Global Reusable Paper and Cardboard Packaging Market was valued at USD 190 billion in 2024 and is estimated to grow at a CAGR of 5.4% to reach USD 321.9 billion by 2034. This remarkable growth trajectory reflects the increasing consumer shift toward sustainable living and eco-conscious consumption. Across industries, reusable packaging is rapidly emerging as the preferred choice, offering both economic and environmental advantages. Businesses are moving away from single-use plastic packaging, driven not only by environmental obligations but also by the rising expectations of eco-aware consumers. This demand is amplified by a surge in global e-commerce, where companies are seeking resilient, lightweight, and cost-effective packaging solutions that reduce environmental impact.

As logistics and retail sectors focus on waste reduction and enhanced supply chain sustainability, reusable paper and cardboard options are quickly becoming essential. The market is also witnessing a notable boost in adoption from the food and beverage industry, where regulatory pressure and consumer demand for green alternatives have intensified. With a greater emphasis on durability, recyclability, and reusability, manufacturers are investing in advanced technologies and materials to extend the lifecycle and performance of their packaging solutions.

Key factors driving this market growth include the rising demand from the fast-moving consumer goods (FMCG) sector, tightening government regulations on packaging waste, and the growing use of corrugated packaging in industries such as automotive and pharmaceuticals. As awareness of environmental sustainability continues to grow, demand for eco-friendly and reusable packaging solutions has seen a major surge. Companies across sectors are prioritizing cost-effective, environmentally responsible packaging options over conventional alternatives. This shift is particularly evident in emerging economies, where urban migration, higher disposable incomes, and changing consumer preferences toward green products are fueling market expansion.

The market for reusable cartons and boxes was valued at USD 44 billion in 2023 and continues to play a central role in shaping the overall growth of reusable packaging solutions. Businesses are actively exploring sustainable alternatives, pushing the demand for durable, collapsible, and long-lasting packaging formats. As industries like e-commerce and FMCG strive to meet waste management regulations and minimize their environmental footprint, the adoption of reusable packaging has accelerated significantly.

Based on material type, the market is segmented into kraft paper, molded fiber, recycled paper, and cardboard, among others. The kraft paper segment is forecasted to reach USD 116.8 billion by 2034, driven by its essential role in reducing carbon emissions and supporting environmental policies. Kraft paper is now widely used for void filling, packaging bags, and wrapping applications, with recent enhancements like water-resistant coatings and reinforced strength expanding its appeal across food, retail, and industrial sectors.

The U.S. Reusable Paper and Cardboard Packaging Market is anticipated to reach USD 85 billion by 2034. This growth is propelled by rising consumer demand, growing aversion to plastic waste, and government support for circular economy initiatives. Corporate efforts to integrate sustainability into core business operations are further reinforcing the shift toward eco-friendly packaging.

Key market players include Amcor, DS Smith, Huhtamaki, International Paper, and WestRock. These companies are strengthening their competitive positioning through strategic partnerships, investments in green innovation, and product enhancement initiatives. By incorporating advanced materials and technologies, they are improving packaging performance, making reusable paper and cardboard packaging more adaptable and efficient across diverse applications.

Table of Contents

Chapter 1 Methodology and Scope

• 1.1 Market scope and definitions
• 1.2 Research design
  • 1.2.1 Research approach
  • 1.2.2 Data collection methods
• 1.3 Base estimates and calculations
  • 1.3.1 Base year calculation
  • 1.3.2 Key trends for market estimation
• 1.4 Forecast model
• 1.5 Primary research and validation
  • 1.5.1 Primary sources
  • 1.5.2 Data mining sources

Chapter 2 Executive Summary

• 2.1 Industry 360⁰ synopsis

Chapter 3 Industry Insights

• 3.1 Industry ecosystem analysis
• 3.2 Industry impact forces
  • 3.2.1 Growth drivers
    • 3.2.1.1 Investments in advanced recycling and reusability technologies
    • 3.2.1.2 Stringent government regulations on packaging and packaging waste
    • 3.2.1.3 Corporate commitments to circular economy and zero-waste goals
    • 3.2.1.4 Growth of corrugated packaging in automotive and pharmaceutical industry
    • 3.2.1.5 FMCG market expansion driving reusable packaging adoption
  • 3.2.2 Industry pitfalls and challenges
    • 3.2.2.1 High initial costs for reusable packaging systems
    • 3.2.2.2 Lack of standardization in reusable packaging formats
• 3.3 Growth potential analysis
• 3.4 Regulatory landscape
• 3.5 Technology landscape
• 3.6 Future market trends
• 3.7 Gap analysis
• 3.8 Porter’s analysis
• 3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2024

• 4.1 Introduction
• 4.2 Company market share analysis
• 4.3 Competitive analysis of major market players
• 4.4 Competitive positioning matrix
• 4.5 Strategy dashboard

Chapter 5 Market Estimates & Forecast, By Product Type, 2021-2034 (USD Billion & Kilo Tons)

• 5.1 Key trends
• 5.2 Reusable cartons & boxes
• 5.3 Corrugated packaging
• 5.4 Pallets & crates
• 5.5 Protective packaging
• 5.6 Bags & pouches
• 5.7 Wraps & sleeves

Chapter 6 Market Estimates & Forecast, By Material Type, 2021-2034 (USD Billion & Kilo Tons)

• 6.1 Key trends
• 6.2 Kraft paper
• 6.3 Molded fiber
• 6.4 Recycled paper & cardboard
• 6.5 Others

Chapter 7 Market Estimates & Forecast, By Distribution Channel, 2021-2034 (USD Billion & Kilo Tons)

• 7.1 Key trends
• 7.2 Direct sales (B2B)
• 7.3 Distributors & wholesalers
• 7.4 Retail stores
• 7.5 E-commerce

Chapter 8 Market Estimates & Forecast, By End Use Industry, 2021-2034 (USD Billion & Kilo Tons)

• 8.1 Key trends
• 8.2 Food & beverage
• 8.3 E-commerce & retail
• 8.4 Consumer goods
• 8.5 Healthcare & pharmaceuticals
• 8.6 Automotive & industrial
• 8.7 Others

Chapter 9 Market Estimates and Forecast, By Region, 2021 – 2034 (USD Billion & Kilo Tons)

• 9.1 Key trends
• 9.2 North America
  • 9.2.1 U.S.
  • 9.2.2 Canada
• 9.3 Europe
  • 9.3.1 Germany
  • 9.3.2 UK
  • 9.3.3 France
  • 9.3.4 Spain
  • 9.3.5 Italy
• 9.4 Asia Pacific
  • 9.4.1 China
  • 9.4.2 India
  • 9.4.3 Japan
  • 9.4.4 ANZ
  • 9.4.5 South Korea
• 9.5 Latin America
  • 9.5.1 Brazil
  • 9.5.2 Mexico
• 9.6 Middle East and Africa
  • 9.6.1 UAE
  • 9.6.2 Saudi Arabia
  • 9.6.3 South Africa

Chapter 10 Company Profiles

• 10.1 Amcor
• 10.2 Billerud
• 10.3 Cascades
• 10.4 DS Smith
• 10.5 Georgia-Pacific
• 10.6 Graphic Packaging
• 10.7 Holmen
• 10.8 Hood Packaging
• 10.9 Huhtamaki
• 10.10 International Paper
• 10.11 Klabin
• 10.12 Lee & Man Paper Manufacturing
• 10.13 Mayr-Melnhof Karton
• 10.14 Mondi
• 10.15 Nine Dragons Paper
• 10.16 Oji Holdings
• 10.17 Packaging Corporation of America
• 10.18 Pratt Industries
• 10.19 Rengo
• 10.20 Smurfit Kappa
• 10.21 Sonoco Products
• 10.22 Stora Enso
• 10.23 Svenska Cellulosa Aktiebolaget
• 10.24 WestRock