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세계의 모바일 부가가치 서비스(MVAS) 시장

Mobile Value Added Services (MVAS)
발행일: | 리서치사: Market Glass, Inc. (Formerly Global Industry Analysts, Inc.) | 페이지 정보: 영문 750 Pages | 배송안내 : 1-2일 (영업일 기준)

    
    
    



※ 본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문 목차를 참고해주시기 바랍니다.

모바일 부가가치 서비스(MVAS) 세계 시장은 2030년까지 2조 달러에 달할 전망

2024년에 9,275억 달러로 추정되는 모바일 부가가치 서비스(MVAS) 세계 시장은 2024년부터 2030년까지 CAGR 13.2%로 성장하여 2030년에는 2조 달러에 달할 것으로 예측됩니다. 이 보고서에서 분석한 부문 중 하나인 무선·애플리케이션·프로토콜은 CAGR 15.0%를 기록하며 분석 기간 종료시에는 7,198억 달러에 달할 것으로 예측됩니다. 쇼트 메시징 서비스 부문의 성장률은 분석 기간 동안 CAGR 11.9%로 추정됩니다.

미국 시장은 추정 1,820억 달러, 중국은 CAGR 16.8%로 성장 예측

미국의 모바일 부가가치 서비스(MVAS) 시장은 2024년에는 1,820억 달러에 달할 것으로 추정됩니다. 세계 2위 경제 대국인 중국은 2030년까지 6,945억 달러의 시장 규모에 달할 것으로 예측되며, 분석 기간인 2024-2030년 CAGR은 16.8%를 기록할 것으로 예상됩니다. 기타 주목할 만한 지역별 시장으로는 일본과 캐나다가 있고, 분석 기간 동안 CAGR은 각각 9.5%와 10.5%로 예측됩니다. 유럽에서는 독일이 CAGR 약 10.5%로 성장할 것으로 예측됩니다.

세계의 모바일 부가가치 서비스(MVAS) 시장 - 주요 동향과 촉진요인 정리

모바일 부가 가치 서비스(MVAS)는 소비자 경험을 개선하고 음성 및 기본 데이터 이외의 수익원을 다양화하기 위해 이동통신 사업자가 제공하는 다양한 비 핵심 서비스를 포괄합니다. 이러한 서비스에는 문자, SMS, 멀티미디어 메시징(MMS), 게임, 컨텐츠 스트리밍, 모바일 광고, 모바일 머니, 위치기반 서비스, 교육, 헬스케어, 엔터테인먼트 등의 분야에서 사용자를 지원하는 통신 애플리케이션 등 다양한 형태의 컨텐츠와 서비스가 포함됩니다. MVAS는 모바일 플랫폼의 유비쿼터스성과 개인화 기능을 활용하여 사용자 맞춤형 컨텐츠와 기능을 제공함으로써 사용자 참여를 높이고, 통신사업자의 수익 창출을 촉진하며, 경쟁 시장에서 차별화를 꾀할 수 있습니다. 경쟁 시장에서 차별화를 꾀하는 데 중요한 역할을 하고 있습니다.

MVAS의 상황은 스마트폰과 초고속 모바일 인터넷의 보급으로 빠르게 진화하고 있습니다. 이러한 기술 발전으로 휴대폰은 기본적인 커뮤니케이션 도구에서 다양한 부가가치 서비스를 제공할 수 있는 정교한 양방향 플랫폼으로 탈바꿈했습니다. 4G LTE 네트워크의 보급과 곧 다가올 5G의 글로벌 출시는 모바일 광대역의 속도와 안정성을 크게 향상시켜 라이브 스트리밍, 증강현실(AR), 가상현실(VR) 등 고품질의 데이터 집약적인 서비스를 제공할 수 있게 해줍니다. 이러한 기능을 통해 모바일 기기는 소비자의 디지털 라이프스타일의 중심이 되고 있습니다. 소비자들은 쇼핑, 뱅킹, 건강 모니터링, 소셜 연결 등 일상적인 활동을 스마트폰에 점점 더 많이 의존하고 있습니다. 또한, 기업과 컨텐츠 제공업체들은 이러한 발전을 활용하여 보다 포괄적이고 몰입감 있는 사용자 경험을 제공하여 MVAS의 소비를 더욱 촉진하고 있습니다.

모바일 부가 가치 서비스 시장의 성장은 스마트폰 보급 확대, 네트워크 역량 강화, 혁신적인 비즈니스 모델, 소비자 행동의 진화 등 여러 요인에 의해 이루어지고 있습니다. 전 세계 소비자들이 디지털 모바일 퍼스트(Digital Mobile First) 라이프스타일로 전환함에 따라 이동 중에도 이용할 수 있는 새롭고 혁신적인 서비스에 대한 수요가 증가하고 있습니다. 통신사들은 MVAS 포트폴리오를 강화하고 새로운 수익원을 창출하기 위해 컨텐츠 제작자, 금융기관, 하이테크 스타트업과 새로운 제휴를 지속적으로 모색하고 있습니다. 또한, 온디맨드 컨텐츠와 개인화된 경험에 대한 소비자의 욕구가 증가함에 따라 개인의 취향과 니즈에 맞는 보다 정교한 서비스 개발을 촉진하고 있으며, AI, 머신러닝, 빅데이터 분석과 같은 기술 발전은 이러한 맥락에서 중요한 역할을 할 수 있습니다. 서비스 제공자가 소비자 데이터를 분석하여 개인화된 컨텐츠와 추천을 제공함으로써 사용자의 참여와 만족도를 높일 수 있도록 돕고 있습니다.

부문

플랫폼(무선 애플리케이션 프로토콜, 쇼트 메시징 서비스, 인터랙티브 보이스 및 비디오 리스폰스, 비구조화 보충 서비스 데이터, 기타 플랫폼), 용도(모바일 브라우징, 모바일 텍스트, 엔터테인먼트 서비스, 위치 기반 서비스, 기타 용도), 최종 용도(소비자, 기업, 네트워크 프로바이더)

조사 대상 기업 사례

  • AT&T, Inc.
  • 3 Hong Kong
  • Batelco
  • Bay Talkitec
  • Altruist Technologies Pvt., Ltd.
  • Apacheta Corporation
  • Apalya Technologies Pvt., Ltd.
  • BCE, Inc.
  • Amaze
  • ARPUPLUS
  • 160 world
  • 3SI Security Systems
  • Alchemy Networks Limited
  • Astute Systems
  • 4Com GmbH & Co. KG

AI 통합

Global Industry Analysts는 검증된 전문가 컨텐츠와 AI 툴을 통해 시장 정보와 경쟁 정보를 혁신하고 있습니다.

Global Industry Analysts는 LLM 및 업계 고유의 SLM을 조회하는 일반적인 규범을 따르는 대신 비디오 기록, 블로그, 검색 엔진 조사, 방대한 양의 기업, 제품/서비스, 시장 데이터 등 세계 전문가로부터 수집한 컨텐츠 리포지토리를 구축했습니다.

관세 영향 계수

Global Industry Analysts는 본사의 국가, 제조거점, 수출입(완제품 및 OEM)을 기반으로 기업의 경쟁력 변화를 예측하고 있습니다. 이러한 복잡하고 다면적인 시장 역학은 매출원가(COGS) 증가, 수익성 감소, 공급망 재편 등 미시적 및 거시적 시장 역학 중에서도 특히 경쟁사들에게 영향을 미칠 것으로 예상됩니다.

목차

제1장 조사 방법

제2장 주요 요약

  • 시장 개요
  • 주요 기업
  • 시장 동향과 촉진요인
  • 세계 시장 전망

제3장 시장 분석

  • 미국
  • 캐나다
  • 일본
  • 중국
  • 유럽
  • 프랑스
  • 독일
  • 이탈리아
  • 영국
  • 스페인
  • 러시아
  • 기타 유럽
  • 아시아태평양
  • 호주
  • 인도
  • 한국
  • 기타 아시아태평양
  • 라틴아메리카
  • 아르헨티나
  • 브라질
  • 멕시코
  • 기타 라틴아메리카
  • 중동
  • 이란
  • 이스라엘
  • 사우디아라비아
  • 아랍에미리트
  • 기타 중동
  • 아프리카

제4장 경쟁

ksm 25.07.18

Global Mobile Value Added Services (MVAS) Market to Reach US$2.0 Trillion by 2030

The global market for Mobile Value Added Services (MVAS) estimated at US$927.5 Billion in the year 2024, is expected to reach US$2.0 Trillion by 2030, growing at a CAGR of 13.2% over the analysis period 2024-2030. Wireless Application Protocol, one of the segments analyzed in the report, is expected to record a 15.0% CAGR and reach US$719.8 Billion by the end of the analysis period. Growth in the Short Messaging Services segment is estimated at 11.9% CAGR over the analysis period.

The U.S. Market is Estimated at US$182.0 Billion While China is Forecast to Grow at 16.8% CAGR

The Mobile Value Added Services (MVAS) market in the U.S. is estimated at US$182.0 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$694.5 Billion by the year 2030 trailing a CAGR of 16.8% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 9.5% and 10.5% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 10.5% CAGR.

Global Mobile Value Added Services (MVAS) Market - Key Trends and Drivers Summarized

Mobile Value Added Services (MVAS) encompass a wide range of non-core services offered by mobile telecom operators to enhance consumer experience and diversify revenue streams beyond voice and basic data. These services include various forms of content and services such as text or SMS, multimedia messaging (MMS), gaming, content streaming, mobile advertising, mobile money, location-based services, and telecommunication applications that assist users in areas like education, healthcare, and entertainment. MVAS not only enhances user engagement by offering tailored content and functionality that leverage the mobile platform’s ubiquity and personalization capabilities, but also plays a critical role in driving telecom operators' revenue and differentiating their offerings in a competitive market.

The landscape of MVAS is rapidly evolving, driven by the widespread adoption of smartphones and high-speed mobile internet. This technological advancement has transformed mobile phones from basic communication tools to sophisticated, interactive platforms capable of delivering a rich array of value-added services. The proliferation of 4G LTE networks and the impending global rollout of 5G are significantly enhancing mobile broadband speeds and reliability, thereby enabling the delivery of high-quality, data-intensive services such as live streaming, augmented reality (AR), and virtual reality (VR). These capabilities are making mobile devices central to the digital lifestyle of consumers, who increasingly rely on their smartphones for daily activities including shopping, banking, health monitoring, and social connectivity. Moreover, businesses and content providers are capitalizing on these developments to offer more comprehensive and immersive user experiences, driving further consumption of MVAS.

The growth in the Mobile Value Added Services market is driven by several factors, including the increasing penetration of smartphones, enhanced network capacities, innovative business models, and evolving consumer behaviors. The transition to digital and mobile-first lifestyles among consumers worldwide fuels the demand for new and innovative services that can be accessed on the go. Telecom operators are continuously exploring new partnerships with content creators, financial institutions, and tech startups to enrich their MVAS portfolios and create new revenue streams. Additionally, the growing consumer appetite for on-demand content and personalized experiences encourages the development of more sophisticated services that cater to individual preferences and needs. Technological advancements such as AI, machine learning, and big data analytics play a crucial role in this context, enabling service providers to analyze consumer data and deliver personalized content and recommendations, thus enhancing user engagement and satisfaction.

SCOPE OF STUDY:

The report analyzes the Mobile Value Added Services (MVAS) market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:

Platform (Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data, Other Platforms); Application (Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services, Other Applications); End-Use (Consumer, Enterprise, Network Provider)

Geographic Regions/Countries:

World; USA; Canada; Japan; China; Europe; France; Germany; Italy; UK; Spain; Russia; Rest of Europe; Asia-Pacific; Australia; India; South Korea; Rest of Asia-Pacific; Latin America; Argentina; Brazil; Mexico; Rest of Latin America; Middle East; Iran; Israel; Saudi Arabia; UAE; Rest of Middle East; Africa.

Select Competitors (Total 163 Featured) -

  • AT&T, Inc.
  • 3 Hong Kong
  • Batelco
  • Bay Talkitec
  • Altruist Technologies Pvt., Ltd.
  • Apacheta Corporation
  • Apalya Technologies Pvt., Ltd.
  • BCE, Inc.
  • Amaze
  • ARPUPLUS
  • 160 world
  • 3SI Security Systems
  • Alchemy Networks Limited
  • Astute Systems
  • 4Com GmbH & Co. KG

AI INTEGRATIONS

We're transforming market and competitive intelligence with validated expert content and AI tools.

Instead of following the general norm of querying LLMs and Industry-specific SLMs, we built repositories of content curated from domain experts worldwide including video transcripts, blogs, search engines research, and massive amounts of enterprise, product/service, and market data.

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by increasing the Cost of Goods Sold (COGS), reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

  • 1. MARKET OVERVIEW
    • Influencer Market Insights
    • Tariff Impact on Global Supply Chain Patterns
    • Mobile Value Added Services (MVAS) - Global Key Competitors Percentage Market Share in 2025 (E)
    • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2025 (E)
    • Falling Voice & Messaging Revenues Provides the Platform for the Growth of MVAS
    • Decline in Operator Billed Voice & Data Revenues Provides the Foundation for the Growth of MVAS as an Alternate Revenue Stream for Telecos: Global Operator-Billed Revenues From Voice & Data Services (In US$ Billion) for Years 2019, 2022, and 2024
    • MVAS: An Important Telecom Strategy. Here's Why
    • The Current State of "Internet", the Starting Point for the Evolution of MVAS
    • Global Economic Outlook
    • Mobile Value Added Services (MVAS): Definition, Scope & Importance
    • Recent Market Activity
    • World Brands
  • 2. FOCUS ON SELECT PLAYERS
  • 3. MARKET TRENDS & DRIVERS
    • Expanding Smartphone User Base: The Cornerstone for Growth in the MVAS Market
    • Global Smartphone Subscription Breakdown by Technology: 2019 and 2025
    • Pandemic Induced Increased Smartphone Activity & Internet Dependence Boosts Growth of MVAS
    • Smartphone Usage Spirals Amid the Pandemic
    • Growing Smartphones Addiction Implies Telecos Can Lose No Time in Developing a Strong MVAS Strategy: Time Spent on Non Voice Activities on Smartphones by Users in the United States for Years 2019 through 2024
    • Here's How the Pandemic Has Digitalized Lifestyles, Spelling New Opportunities for MVAS
    • Spectacular Rise in eCommerce and mCommerce Strengthens the Business Case for Mobile Money as an Attractive Opportunity for MVAS
    • Booming Mobile Wallet Market Explains Why Telcos Are interested in Providing Mobile/Digital Wallet as a Value Added Service: Global Mobile Wallet Market (In US$ Trillion) for Years 2020, 2022, 2024 and 2026
    • Robust Outlook for Location-Based Advertising Spurs Demand for Location-based MVAS
    • Telco's Own Treasure Box Lie in Location Based Advertising: Global Market for Location Based Advertising (In US$ Million) for Years 2020, 2022, and 2024
    • Music & Games to Drive Growth in the Entertainment MVAS Segment
    • Music Streaming Goes Mainstream. It's Time for Telecos to Jump On
    • Smelling the Big Bucks in Mobile Music, Telecos Step Up Investments in Music MVAS Platforms for Increased Mobile Engagement & Creation of New Revenue Streams: Global Market for Music Streaming (In US$ Billion) for Years 2020, 2022, 2024 and 2026
    • Pandemic Turns Mobile Games as Into a Lucrative Mobile Value Added Service for Telecos
    • A US$139 Billion Projected Opportunity Cannot Be Overlooked by Telecos: Global Opportunity for Mobile Games (In US$ Billion) for Years 2020, 2022, 2024 and 2026
    • Here's How Telecos are Benefiting From Providing Gaming MVAS
    • 'Videoization' of MVAS Gains Momentum
    • Mobile TV: Another Lucrative MVAS Strategy
    • Mobile Value-added Services (MVAS) in the Cloud Gains Momentum
    • Telecos Eye Smart Home as a Service. The Time is Ripe, Here's Why
    • MVAS Emerges As An Opportunity to Further the M4D Goals
    • Telecom Operators Focus On Boosting Profitability by Capitalizing on the Opportunities Created by 5G
    • 5G Unleashes Lucrative MVAS Monetization Opportunities: Global 5G Subscriptions (In Million) for Years 2020, 2022, 2024 and 2026
    • AI to Revolutionize MVAS
  • 4. GLOBAL MARKET PERSPECTIVE
    • TABLE 1: World Recent Past, Current & Future Analysis for Wireless Application Protocol by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 2: World Historic Review for Wireless Application Protocol by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 3: World 15-Year Perspective for Wireless Application Protocol by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 4: World Recent Past, Current & Future Analysis for Short Messaging Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 5: World Historic Review for Short Messaging Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 6: World 15-Year Perspective for Short Messaging Services by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 7: World Recent Past, Current & Future Analysis for Interactive Voice & Video Response by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 8: World Historic Review for Interactive Voice & Video Response by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 9: World 15-Year Perspective for Interactive Voice & Video Response by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 10: World Recent Past, Current & Future Analysis for Unstructured Supplementary Service Data by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 11: World Historic Review for Unstructured Supplementary Service Data by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 12: World 15-Year Perspective for Unstructured Supplementary Service Data by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 13: World Recent Past, Current & Future Analysis for Other Platforms by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 14: World Historic Review for Other Platforms by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 15: World 15-Year Perspective for Other Platforms by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 16: World Recent Past, Current & Future Analysis for Mobile Browsing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 17: World Historic Review for Mobile Browsing by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 18: World 15-Year Perspective for Mobile Browsing by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 19: World Recent Past, Current & Future Analysis for Mobile Texting by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 20: World Historic Review for Mobile Texting by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 21: World 15-Year Perspective for Mobile Texting by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 22: World Recent Past, Current & Future Analysis for Entertainment Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 23: World Historic Review for Entertainment Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 24: World 15-Year Perspective for Entertainment Services by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 25: World Recent Past, Current & Future Analysis for Location-based Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 26: World Historic Review for Location-based Services by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 27: World 15-Year Perspective for Location-based Services by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 28: World Recent Past, Current & Future Analysis for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 29: World Historic Review for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 30: World 15-Year Perspective for Other Applications by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 31: World Recent Past, Current & Future Analysis for Consumer by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 32: World Historic Review for Consumer by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 33: World 15-Year Perspective for Consumer by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 34: World Recent Past, Current & Future Analysis for Enterprise by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 35: World Historic Review for Enterprise by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 36: World 15-Year Perspective for Enterprise by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 37: World Recent Past, Current & Future Analysis for Network Provider by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 38: World Historic Review for Network Provider by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 39: World 15-Year Perspective for Network Provider by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa for Years 2015, 2025 & 2030
    • TABLE 40: World Mobile Value Added Services (MVAS) Market Analysis of Annual Sales in US$ Million for Years 2015 through 2030
    • TABLE 41: World Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 42: World Historic Review for Mobile Value Added Services (MVAS) by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 43: World 15-Year Perspective for Mobile Value Added Services (MVAS) by Geographic Region - Percentage Breakdown of Value Revenues for USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America, Middle East and Africa Markets for Years 2015, 2025 & 2030

III. MARKET ANALYSIS

  • UNITED STATES
    • Mobile Value Added Services (MVAS) Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2025 (E)
    • TABLE 44: USA Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 45: USA Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 46: USA 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 47: USA Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 48: USA Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 49: USA 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 50: USA Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 51: USA Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 52: USA 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • CANADA
    • TABLE 53: Canada Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 54: Canada Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 55: Canada 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 56: Canada Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 57: Canada Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 58: Canada 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 59: Canada Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 60: Canada Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 61: Canada 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • JAPAN
    • Mobile Value Added Services (MVAS) Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2025 (E)
    • TABLE 62: Japan Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 63: Japan Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 64: Japan 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 65: Japan Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 66: Japan Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 67: Japan 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 68: Japan Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 69: Japan Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 70: Japan 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • CHINA
    • Mobile Value Added Services (MVAS) Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2025 (E)
    • TABLE 71: China Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 72: China Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 73: China 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 74: China Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 75: China Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 76: China 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 77: China Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 78: China Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 79: China 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • EUROPE
    • Mobile Value Added Services (MVAS) Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2025 (E)
    • TABLE 80: Europe Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 81: Europe Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 82: Europe 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 83: Europe Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 84: Europe Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 85: Europe 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 86: Europe Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 87: Europe Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 88: Europe 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
    • TABLE 89: Europe Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 90: Europe Historic Review for Mobile Value Added Services (MVAS) by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 91: Europe 15-Year Perspective for Mobile Value Added Services (MVAS) by Geographic Region - Percentage Breakdown of Value Revenues for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2015, 2025 & 2030
  • FRANCE
    • Mobile Value Added Services (MVAS) Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2025 (E)
    • TABLE 92: France Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 93: France Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 94: France 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 95: France Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 96: France Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 97: France 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 98: France Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 99: France Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 100: France 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • GERMANY
    • Mobile Value Added Services (MVAS) Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2025 (E)
    • TABLE 101: Germany Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 102: Germany Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 103: Germany 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 104: Germany Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 105: Germany Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 106: Germany 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 107: Germany Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 108: Germany Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 109: Germany 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • ITALY
    • TABLE 110: Italy Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 111: Italy Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 112: Italy 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 113: Italy Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 114: Italy Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 115: Italy 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 116: Italy Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 117: Italy Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 118: Italy 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • UNITED KINGDOM
    • Mobile Value Added Services (MVAS) Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2025 (E)
    • TABLE 119: UK Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 120: UK Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 121: UK 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 122: UK Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 123: UK Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 124: UK 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 125: UK Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 126: UK Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 127: UK 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • SPAIN
    • TABLE 128: Spain Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 129: Spain Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 130: Spain 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 131: Spain Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 132: Spain Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 133: Spain 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 134: Spain Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 135: Spain Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 136: Spain 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • RUSSIA
    • TABLE 137: Russia Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 138: Russia Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 139: Russia 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 140: Russia Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 141: Russia Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 142: Russia 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 143: Russia Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 144: Russia Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 145: Russia 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • REST OF EUROPE
    • TABLE 146: Rest of Europe Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 147: Rest of Europe Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 148: Rest of Europe 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 149: Rest of Europe Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 150: Rest of Europe Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 151: Rest of Europe 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 152: Rest of Europe Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 153: Rest of Europe Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 154: Rest of Europe 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • ASIA-PACIFIC
    • Mobile Value Added Services (MVAS) Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2025 (E)
    • TABLE 155: Asia-Pacific Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 156: Asia-Pacific Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 157: Asia-Pacific 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 158: Asia-Pacific Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 159: Asia-Pacific Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 160: Asia-Pacific 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 161: Asia-Pacific Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 162: Asia-Pacific Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 163: Asia-Pacific 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
    • TABLE 164: Asia-Pacific Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 165: Asia-Pacific Historic Review for Mobile Value Added Services (MVAS) by Geographic Region - Australia, India, South Korea and Rest of Asia-Pacific Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 166: Asia-Pacific 15-Year Perspective for Mobile Value Added Services (MVAS) by Geographic Region - Percentage Breakdown of Value Revenues for Australia, India, South Korea and Rest of Asia-Pacific Markets for Years 2015, 2025 & 2030
  • AUSTRALIA
    • Mobile Value Added Services (MVAS) Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Australia for 2025 (E)
    • TABLE 167: Australia Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 168: Australia Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 169: Australia 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 170: Australia Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 171: Australia Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 172: Australia 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 173: Australia Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 174: Australia Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 175: Australia 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • INDIA
    • Mobile Value Added Services (MVAS) Market Presence - Strong/Active/Niche/Trivial - Key Competitors in India for 2025 (E)
    • TABLE 176: India Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 177: India Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 178: India 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 179: India Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 180: India Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 181: India 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 182: India Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 183: India Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 184: India 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • SOUTH KOREA
    • TABLE 185: South Korea Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 186: South Korea Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 187: South Korea 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 188: South Korea Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 189: South Korea Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 190: South Korea 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 191: South Korea Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 192: South Korea Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 193: South Korea 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • REST OF ASIA-PACIFIC
    • TABLE 194: Rest of Asia-Pacific Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 195: Rest of Asia-Pacific Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 196: Rest of Asia-Pacific 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 197: Rest of Asia-Pacific Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 198: Rest of Asia-Pacific Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 199: Rest of Asia-Pacific 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 200: Rest of Asia-Pacific Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 201: Rest of Asia-Pacific Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 202: Rest of Asia-Pacific 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • LATIN AMERICA
    • Mobile Value Added Services (MVAS) Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Latin America for 2025 (E)
    • TABLE 203: Latin America Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 204: Latin America Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 205: Latin America 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 206: Latin America Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 207: Latin America Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 208: Latin America 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 209: Latin America Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 210: Latin America Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 211: Latin America 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
    • TABLE 212: Latin America Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 213: Latin America Historic Review for Mobile Value Added Services (MVAS) by Geographic Region - Argentina, Brazil, Mexico and Rest of Latin America Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 214: Latin America 15-Year Perspective for Mobile Value Added Services (MVAS) by Geographic Region - Percentage Breakdown of Value Revenues for Argentina, Brazil, Mexico and Rest of Latin America Markets for Years 2015, 2025 & 2030
  • ARGENTINA
    • TABLE 215: Argentina Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 216: Argentina Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 217: Argentina 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 218: Argentina Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 219: Argentina Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 220: Argentina 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 221: Argentina Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 222: Argentina Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 223: Argentina 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • BRAZIL
    • TABLE 224: Brazil Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 225: Brazil Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 226: Brazil 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 227: Brazil Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 228: Brazil Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 229: Brazil 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 230: Brazil Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 231: Brazil Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 232: Brazil 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • MEXICO
    • TABLE 233: Mexico Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 234: Mexico Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 235: Mexico 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 236: Mexico Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 237: Mexico Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 238: Mexico 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 239: Mexico Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 240: Mexico Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 241: Mexico 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • REST OF LATIN AMERICA
    • TABLE 242: Rest of Latin America Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 243: Rest of Latin America Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 244: Rest of Latin America 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 245: Rest of Latin America Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 246: Rest of Latin America Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 247: Rest of Latin America 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 248: Rest of Latin America Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 249: Rest of Latin America Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 250: Rest of Latin America 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • MIDDLE EAST
    • Mobile Value Added Services (MVAS) Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Middle East for 2025 (E)
    • TABLE 251: Middle East Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 252: Middle East Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 253: Middle East 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 254: Middle East Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 255: Middle East Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 256: Middle East 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 257: Middle East Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 258: Middle East Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 259: Middle East 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
    • TABLE 260: Middle East Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2024 through 2030 and % CAGR
    • TABLE 261: Middle East Historic Review for Mobile Value Added Services (MVAS) by Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 262: Middle East 15-Year Perspective for Mobile Value Added Services (MVAS) by Geographic Region - Percentage Breakdown of Value Revenues for Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets for Years 2015, 2025 & 2030
  • IRAN
    • TABLE 263: Iran Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 264: Iran Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 265: Iran 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 266: Iran Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 267: Iran Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 268: Iran 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 269: Iran Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 270: Iran Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 271: Iran 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • ISRAEL
    • TABLE 272: Israel Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 273: Israel Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 274: Israel 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 275: Israel Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 276: Israel Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 277: Israel 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 278: Israel Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 279: Israel Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 280: Israel 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • SAUDI ARABIA
    • TABLE 281: Saudi Arabia Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 282: Saudi Arabia Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 283: Saudi Arabia 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 284: Saudi Arabia Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 285: Saudi Arabia Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 286: Saudi Arabia 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 287: Saudi Arabia Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 288: Saudi Arabia Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 289: Saudi Arabia 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • UNITED ARAB EMIRATES
    • TABLE 290: UAE Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 291: UAE Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 292: UAE 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 293: UAE Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 294: UAE Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 295: UAE 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 296: UAE Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 297: UAE Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 298: UAE 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • REST OF MIDDLE EAST
    • TABLE 299: Rest of Middle East Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 300: Rest of Middle East Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 301: Rest of Middle East 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 302: Rest of Middle East Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 303: Rest of Middle East Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 304: Rest of Middle East 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 305: Rest of Middle East Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 306: Rest of Middle East Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 307: Rest of Middle East 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030
  • AFRICA
    • Mobile Value Added Services (MVAS) Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Africa for 2025 (E)
    • TABLE 308: Africa Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 309: Africa Historic Review for Mobile Value Added Services (MVAS) by Platform - Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 310: Africa 15-Year Perspective for Mobile Value Added Services (MVAS) by Platform - Percentage Breakdown of Value Revenues for Wireless Application Protocol, Short Messaging Services, Interactive Voice & Video Response, Unstructured Supplementary Service Data and Other Platforms for the Years 2015, 2025 & 2030
    • TABLE 311: Africa Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 312: Africa Historic Review for Mobile Value Added Services (MVAS) by Application - Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 313: Africa 15-Year Perspective for Mobile Value Added Services (MVAS) by Application - Percentage Breakdown of Value Revenues for Mobile Browsing, Mobile Texting, Entertainment Services, Location-based Services and Other Applications for the Years 2015, 2025 & 2030
    • TABLE 314: Africa Recent Past, Current & Future Analysis for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider - Independent Analysis of Annual Revenues in US$ Million for the Years 2024 through 2030 and % CAGR
    • TABLE 315: Africa Historic Review for Mobile Value Added Services (MVAS) by End-Use - Consumer, Enterprise and Network Provider Markets - Independent Analysis of Annual Revenues in US$ Million for Years 2015 through 2023 and % CAGR
    • TABLE 316: Africa 15-Year Perspective for Mobile Value Added Services (MVAS) by End-Use - Percentage Breakdown of Value Revenues for Consumer, Enterprise and Network Provider for the Years 2015, 2025 & 2030

IV. COMPETITION

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