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Global Smart Packaging Market to Reach US$16.1 Billion by 2030

The global market for Smart Packaging estimated at US$11.0 Billion in the year 2023, is expected to reach US$16.1 Billion by 2030, growing at a CAGR of 5.5% over the analysis period 2023-2030. Active Packaging, one of the segments analyzed in the report, is expected to record a 5.2% CAGR and reach US$11.4 Billion by the end of the analysis period. Growth in the Intelligent Packaging segment is estimated at 6.3% CAGR over the analysis period.

The U.S. Market is Estimated at US$3.0 Billion While China is Forecast to Grow at 5.2% CAGR

The Smart Packaging market in the U.S. is estimated at US$3.0 Billion in the year 2023. China, the world's second largest economy, is forecast to reach a projected market size of US$2.5 Billion by the year 2030 trailing a CAGR of 5.2% over the analysis period 2023-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 5.4% and 4.6% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 4.7% CAGR.

Global Smart Packaging Market - Key Trends and Drivers Summarized

How Is Smart Packaging Revolutionizing the Way Products Are Delivered and Used?

Smart packaging involves the use of advanced materials, sensors, and communication technologies to enhance traditional packaging functions, providing benefits such as real-time tracking, product freshness monitoring, and consumer engagement. Smart packaging solutions include active packaging, intelligent packaging, and interactive packaging, all designed to offer more than just protection and aesthetics. These solutions are applied across industries like food and beverages, pharmaceuticals, electronics, and personal care, supporting traceability, safety, and consumer interaction. As industries aim to improve supply chain transparency and product quality, smart packaging has become an integral part of modern packaging strategies.

What Are the Key Segments in the Smart Packaging Market?

Key types include active packaging, intelligent packaging, and interactive packaging, with active packaging holding the largest market share due to its widespread use in maintaining product freshness and extending shelf life, particularly in the food and beverage industry. Applications cover food safety, pharmaceuticals, logistics, and personal care, with food safety representing a significant segment as active packaging helps maintain the quality and safety of perishable goods. End-users include food and beverage manufacturers, pharmaceutical companies, logistics providers, and consumer goods brands, with food and beverage manufacturers leading the market due to the increasing need for fresh and safe products.

How Is Smart Packaging Integrated Across Various Industries?

In the food and beverage sector, active packaging solutions are used to control moisture, oxygen, and odor levels, preserving product quality and extending shelf life. Intelligent packaging incorporates sensors and RFID tags for real-time monitoring, tracking, and tamper detection, ensuring safety and compliance in pharmaceutical logistics and cold chain management. In the personal care industry, interactive packaging integrates QR codes and NFC tags, enabling consumers to access product information, usage instructions, and promotional content through their smartphones, enhancing user engagement. Additionally, logistics providers use smart packaging for asset tracking, reducing the risk of loss and ensuring timely deliveries.

What Factors Are Driving the Growth in the Smart Packaging Market?

The growth in the Smart Packaging market is driven by several factors, including increasing demand for product safety, quality assurance, and supply chain transparency across industries like food, pharmaceuticals, and consumer goods. The rise of e-commerce and global trade has accelerated the adoption of smart packaging solutions that offer real-time tracking and traceability. Advancements in sensor technology, IoT, and data analytics have improved the functionality and cost-effectiveness of smart packaging, supporting broader applications. The growing emphasis on sustainability has also fueled demand for smart packaging that reduces waste, preserves freshness, and improves recyclability. Additionally, regulatory requirements for food safety, pharmaceutical integrity, and consumer protection have contributed to market expansion, as industries seek to comply with stringent safety and quality standards.

Select Competitors (Total 23 Featured) -

• Amcor Plc
• Ball Corporation
• BASF SE
• Berry Global, Inc.
• Coveris Holdings S.A.
• Dansensor A/S
• Desiccare, Inc.
• Huhtamaki PPL Ltd
• LINPAC Packaging Limited
• Point Five Packaging, LLC
• Praxair, Inc.
• Sealed Air Corporation
• Winpak Limited

TABLE OF CONTENTS

I. METHODOLOGY

II. EXECUTIVE SUMMARY

• 1. MARKET OVERVIEW
  • Influencer Market Insights
  • World Market Trajectories
  • Global Economic Update
  • Smart Packaging - Global Key Competitors Percentage Market Share in 2024 (E)
  • Competitive Market Presence - Strong/Active/Niche/Trivial for Players Worldwide in 2024 (E)
• 2. FOCUS ON SELECT PLAYERS
• 3. MARKET TRENDS & DRIVERS
  • Growing Demand for Food Safety, Traceability, and Shelf-Life Extension Drives Smart Packaging Adoption
  • Technological Advancements in RFID, NFC, and QR Code Integration Propel Growth of Smart Packaging Solutions
  • Increasing Use of Smart Packaging in Pharmaceuticals, Food & Beverage, and Logistics Expands Addressable Market
  • Expansion of Active and Intelligent Packaging in Cold Chain, Perishables, and High-Value Goods Fuels Market Growth
  • Rising Focus on Anti-Counterfeiting, Tamper-Evident, and Security Features Strengthens Demand
  • Integration with IoT, AI, and Blockchain for Real-Time Tracking Drives Adoption
  • Growing Use of Smart Labels, Sensors, and Time-Temperature Indicators in Supply Chains Accelerates Growth
  • Technological Innovations in Biodegradable, Recyclable, and Eco-Friendly Smart Packaging Propel Market Expansion
  • Increasing Compliance with Food Safety, Serialization, and Packaging Regulations Drives Market Growth
  • Rising Adoption of Smart Packaging in E-Commerce, Retail, and Direct-to-Consumer Channels Expands Opportunities
  • Focus on Achieving Real-Time Analytics, Consumer Engagement, and Interactive Packaging Strengthens Business Case
  • Increasing Use of Smart Packaging for Nutritional Tracking, Dosage Compliance, and Health Monitoring Expands Demand
  • Technological Advancements in Printed Electronics, Smart Films, and Embedded Sensors Propel Market Growth
• 4. GLOBAL MARKET PERSPECTIVE
  • TABLE 1: World Recent Past, Current & Future Analysis for Smart Packaging by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 2: World 7-Year Perspective for Smart Packaging by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets for Years 2024 & 2030
  • TABLE 3: World Recent Past, Current & Future Analysis for Active Packaging by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 4: World 7-Year Perspective for Active Packaging by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 5: World Recent Past, Current & Future Analysis for Intelligent Packaging by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 6: World 7-Year Perspective for Intelligent Packaging by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 7: World Recent Past, Current & Future Analysis for Food & Beverage by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 8: World 7-Year Perspective for Food & Beverage by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 9: World Recent Past, Current & Future Analysis for Healthcare by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 10: World 7-Year Perspective for Healthcare by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 11: World Recent Past, Current & Future Analysis for Personal Care by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 12: World 7-Year Perspective for Personal Care by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 13: World Recent Past, Current & Future Analysis for Automotive by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 14: World 7-Year Perspective for Automotive by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 15: World Recent Past, Current & Future Analysis for Other Applications by Geographic Region - USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 16: World 7-Year Perspective for Other Applications by Geographic Region - Percentage Breakdown of Value Sales for USA, Canada, Japan, China, Europe, Asia-Pacific and Rest of World for Years 2024 & 2030
  • TABLE 17: World Smart Packaging Market Analysis of Annual Sales in US$ Million for Years 2014 through 2030

III. MARKET ANALYSIS

• UNITED STATES
  • Smart Packaging Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United States for 2024 (E)
  • TABLE 18: USA Recent Past, Current & Future Analysis for Smart Packaging by Product Type - Active Packaging and Intelligent Packaging - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 19: USA 7-Year Perspective for Smart Packaging by Product Type - Percentage Breakdown of Value Sales for Active Packaging and Intelligent Packaging for the Years 2024 & 2030
  • TABLE 20: USA Recent Past, Current & Future Analysis for Smart Packaging by Application - Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 21: USA 7-Year Perspective for Smart Packaging by Application - Percentage Breakdown of Value Sales for Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications for the Years 2024 & 2030
• CANADA
  • TABLE 22: Canada Recent Past, Current & Future Analysis for Smart Packaging by Product Type - Active Packaging and Intelligent Packaging - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 23: Canada 7-Year Perspective for Smart Packaging by Product Type - Percentage Breakdown of Value Sales for Active Packaging and Intelligent Packaging for the Years 2024 & 2030
  • TABLE 24: Canada Recent Past, Current & Future Analysis for Smart Packaging by Application - Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 25: Canada 7-Year Perspective for Smart Packaging by Application - Percentage Breakdown of Value Sales for Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications for the Years 2024 & 2030
• JAPAN
  • Smart Packaging Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Japan for 2024 (E)
  • TABLE 26: Japan Recent Past, Current & Future Analysis for Smart Packaging by Product Type - Active Packaging and Intelligent Packaging - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 27: Japan 7-Year Perspective for Smart Packaging by Product Type - Percentage Breakdown of Value Sales for Active Packaging and Intelligent Packaging for the Years 2024 & 2030
  • TABLE 28: Japan Recent Past, Current & Future Analysis for Smart Packaging by Application - Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 29: Japan 7-Year Perspective for Smart Packaging by Application - Percentage Breakdown of Value Sales for Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications for the Years 2024 & 2030
• CHINA
  • Smart Packaging Market Presence - Strong/Active/Niche/Trivial - Key Competitors in China for 2024 (E)
  • TABLE 30: China Recent Past, Current & Future Analysis for Smart Packaging by Product Type - Active Packaging and Intelligent Packaging - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 31: China 7-Year Perspective for Smart Packaging by Product Type - Percentage Breakdown of Value Sales for Active Packaging and Intelligent Packaging for the Years 2024 & 2030
  • TABLE 32: China Recent Past, Current & Future Analysis for Smart Packaging by Application - Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 33: China 7-Year Perspective for Smart Packaging by Application - Percentage Breakdown of Value Sales for Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications for the Years 2024 & 2030
• EUROPE
  • Smart Packaging Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Europe for 2024 (E)
  • TABLE 34: Europe Recent Past, Current & Future Analysis for Smart Packaging by Geographic Region - France, Germany, Italy, UK and Rest of Europe Markets - Independent Analysis of Annual Sales in US$ Million for Years 2023 through 2030 and % CAGR
  • TABLE 35: Europe 7-Year Perspective for Smart Packaging by Geographic Region - Percentage Breakdown of Value Sales for France, Germany, Italy, UK and Rest of Europe Markets for Years 2024 & 2030
  • TABLE 36: Europe Recent Past, Current & Future Analysis for Smart Packaging by Product Type - Active Packaging and Intelligent Packaging - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 37: Europe 7-Year Perspective for Smart Packaging by Product Type - Percentage Breakdown of Value Sales for Active Packaging and Intelligent Packaging for the Years 2024 & 2030
  • TABLE 38: Europe Recent Past, Current & Future Analysis for Smart Packaging by Application - Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 39: Europe 7-Year Perspective for Smart Packaging by Application - Percentage Breakdown of Value Sales for Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications for the Years 2024 & 2030
• FRANCE
  • Smart Packaging Market Presence - Strong/Active/Niche/Trivial - Key Competitors in France for 2024 (E)
  • TABLE 40: France Recent Past, Current & Future Analysis for Smart Packaging by Product Type - Active Packaging and Intelligent Packaging - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 41: France 7-Year Perspective for Smart Packaging by Product Type - Percentage Breakdown of Value Sales for Active Packaging and Intelligent Packaging for the Years 2024 & 2030
  • TABLE 42: France Recent Past, Current & Future Analysis for Smart Packaging by Application - Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 43: France 7-Year Perspective for Smart Packaging by Application - Percentage Breakdown of Value Sales for Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications for the Years 2024 & 2030
• GERMANY
  • Smart Packaging Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Germany for 2024 (E)
  • TABLE 44: Germany Recent Past, Current & Future Analysis for Smart Packaging by Product Type - Active Packaging and Intelligent Packaging - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 45: Germany 7-Year Perspective for Smart Packaging by Product Type - Percentage Breakdown of Value Sales for Active Packaging and Intelligent Packaging for the Years 2024 & 2030
  • TABLE 46: Germany Recent Past, Current & Future Analysis for Smart Packaging by Application - Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 47: Germany 7-Year Perspective for Smart Packaging by Application - Percentage Breakdown of Value Sales for Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications for the Years 2024 & 2030
• ITALY
  • TABLE 48: Italy Recent Past, Current & Future Analysis for Smart Packaging by Product Type - Active Packaging and Intelligent Packaging - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 49: Italy 7-Year Perspective for Smart Packaging by Product Type - Percentage Breakdown of Value Sales for Active Packaging and Intelligent Packaging for the Years 2024 & 2030
  • TABLE 50: Italy Recent Past, Current & Future Analysis for Smart Packaging by Application - Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 51: Italy 7-Year Perspective for Smart Packaging by Application - Percentage Breakdown of Value Sales for Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications for the Years 2024 & 2030
• UNITED KINGDOM
  • Smart Packaging Market Presence - Strong/Active/Niche/Trivial - Key Competitors in the United Kingdom for 2024 (E)
  • TABLE 52: UK Recent Past, Current & Future Analysis for Smart Packaging by Product Type - Active Packaging and Intelligent Packaging - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 53: UK 7-Year Perspective for Smart Packaging by Product Type - Percentage Breakdown of Value Sales for Active Packaging and Intelligent Packaging for the Years 2024 & 2030
  • TABLE 54: UK Recent Past, Current & Future Analysis for Smart Packaging by Application - Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 55: UK 7-Year Perspective for Smart Packaging by Application - Percentage Breakdown of Value Sales for Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications for the Years 2024 & 2030
• REST OF EUROPE
  • TABLE 56: Rest of Europe Recent Past, Current & Future Analysis for Smart Packaging by Product Type - Active Packaging and Intelligent Packaging - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 57: Rest of Europe 7-Year Perspective for Smart Packaging by Product Type - Percentage Breakdown of Value Sales for Active Packaging and Intelligent Packaging for the Years 2024 & 2030
  • TABLE 58: Rest of Europe Recent Past, Current & Future Analysis for Smart Packaging by Application - Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 59: Rest of Europe 7-Year Perspective for Smart Packaging by Application - Percentage Breakdown of Value Sales for Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications for the Years 2024 & 2030
• ASIA-PACIFIC
  • Smart Packaging Market Presence - Strong/Active/Niche/Trivial - Key Competitors in Asia-Pacific for 2024 (E)
  • TABLE 60: Asia-Pacific Recent Past, Current & Future Analysis for Smart Packaging by Product Type - Active Packaging and Intelligent Packaging - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 61: Asia-Pacific 7-Year Perspective for Smart Packaging by Product Type - Percentage Breakdown of Value Sales for Active Packaging and Intelligent Packaging for the Years 2024 & 2030
  • TABLE 62: Asia-Pacific Recent Past, Current & Future Analysis for Smart Packaging by Application - Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 63: Asia-Pacific 7-Year Perspective for Smart Packaging by Application - Percentage Breakdown of Value Sales for Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications for the Years 2024 & 2030
• REST OF WORLD
  • TABLE 64: Rest of World Recent Past, Current & Future Analysis for Smart Packaging by Product Type - Active Packaging and Intelligent Packaging - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 65: Rest of World 7-Year Perspective for Smart Packaging by Product Type - Percentage Breakdown of Value Sales for Active Packaging and Intelligent Packaging for the Years 2024 & 2030
  • TABLE 66: Rest of World Recent Past, Current & Future Analysis for Smart Packaging by Application - Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications - Independent Analysis of Annual Sales in US$ Million for the Years 2023 through 2030 and % CAGR
  • TABLE 67: Rest of World 7-Year Perspective for Smart Packaging by Application - Percentage Breakdown of Value Sales for Food & Beverage, Healthcare, Personal Care, Automotive and Other Applications for the Years 2024 & 2030

IV. COMPETITION