½ÃÀ庸°í¼­
»óǰÄÚµå
1268693

ÇÁ¸®¹Ì¾ö Çì¾îÄÉ¾î ½ÃÀå ±Ô¸ð, Á¡À¯À², µ¿Ç⠺м® º¸°í¼­ : Á¦Ç°º°(¼¤Çª, µå¶óÀÌ ¼¤Çª), Àα¸º°(³²¼º, ¿©¼º, ¾Æµ¿), À¯Åë ä³Îº°, Áö¿ªº°, ºÎ¹®º° ¿¹Ãø(2023-2030³â)

Premium Hair Care Market Size, Share & Trends Analysis Report By Product (Shampoo, Dry Shampoo), By Demography (Men, Women, Children), By Distribution Channel, By Region, And Segment Forecasts, 2023 - 2030

¹ßÇàÀÏ: | ¸®¼­Ä¡»ç: Grand View Research | ÆäÀÌÁö Á¤º¸: ¿µ¹® 84 Pages | ¹è¼Û¾È³» : 2-10ÀÏ (¿µ¾÷ÀÏ ±âÁØ)

¡Ø º» »óǰÀº ¿µ¹® ÀÚ·á·Î Çѱ۰ú ¿µ¹® ¸ñÂ÷¿¡ ºÒÀÏÄ¡ÇÏ´Â ³»¿ëÀÌ ÀÖÀ» °æ¿ì ¿µ¹®À» ¿ì¼±ÇÕ´Ï´Ù. Á¤È®ÇÑ °ËÅ並 À§ÇØ ¿µ¹® ¸ñÂ÷¸¦ Âü°íÇØÁֽñ⠹ٶø´Ï´Ù.

ÇÁ¸®¹Ì¾ö Çì¾îÄÉ¾î ½ÃÀå ¼ºÀå°ú µ¿Çâ:

Grand View Research, Inc.ÀÇ »õ·Î¿î º¸°í¼­¿¡ µû¸£¸é, ¼¼°èÀÇ ÇÁ¸®¹Ì¾ö Çì¾îÄÉ¾î ½ÃÀå ±Ô¸ð´Â 2023³âºÎÅÍ 2030³â±îÁö 6.6%ÀÇ CAGRÀ» ±â·ÏÇϸç 2030³â¿¡´Â 354¾ï 9,000¸¸ ´Þ·¯¿¡ ´ÞÇÒ °ÍÀ¸·Î ¿¹»óµË´Ï´Ù.

ÀÌ·¯ÇÑ °ÇÀüÇÑ ½ÃÀå ¼ºÀåÀº ÁÖ·Î ¸ðµç ¿¬·É´ë¿Í ¼ºº°¿¡¼­ ¼¤Çª, ¸°½º, Çì¾î ½ºÅ¸Àϸµ Á¦Ç°, Çì¾î Ä÷¯, Çì¾î ¿ÀÀÏ µî ´Ù¾çÇÑ ÇÁ¸®¹Ì¾ö Çì¾îÄɾî Á¦Ç°¿¡ ´ëÇÑ ¼ö¿ä Áõ°¡¿¡ ±âÀÎÇÏ´Â °ÍÀ¸·Î º¸ÀÔ´Ï´Ù.

Àü ¼¼°è ¼ÒºñÀÚµéÀÇ »ýȰ¼öÁذú ±¸¸Å·ÂÀÌ Çâ»óµÇ¸é¼­ °³ÀÎÀÇ ÇູÀ» À§ÇÑ ÁöÃâÀÌ Áõ°¡ÇÔ¿¡ µû¶ó »ç¶÷µéÀÇ °ü½ÉÀº »çġǰ ¹× °íǰÁú Á¦Ç°¿¡ ´ëÇÑ ÁöÃâ Áõ°¡¸¦ ÅëÇØ ¾çÁúÀÇ »îÀ» Ãß±¸ÇÏ´Â ¹æÇâÀ¸·Î À̵¿Çϰí ÀÖ½À´Ï´Ù. ¶ÇÇÑ »õ·Î¿î ¼ÒºñÀÚÃþÀº ´õ ÀÌ»ó ±âº»ÀûÀÎ Çì¾îÄɾî Á¦Ç°À» ¿øÇÏÁö ¾Ê°í ¹®Á¦¸¦ ÇØ°áÇÏ´Â °¡Àå Àü¹®ÀûÀÎ ÇÁ¸®¹Ì¾ö Çì¾îÄɾî Á¦Ç°À» °íÁýÇϰí ÀÖ½À´Ï´Ù.

ÇÁ¸®¹Ì¾ö Çì¾îÄɾî Á¦Ç°Àº ÆíÀÇÁ¡, ½´ÆÛ¸¶ÄÏ/´ëÇü¸¶Æ®, ¾à±¹, E-Commerce µî ´Ù¾çÇÑ À¯Åë ä³ÎÀ» ÅëÇØ ¼ÒºñÀÚ¿¡°Ô Á¦°øµË´Ï´Ù. ÁÖ¿ä ½ÃÀå Âü¿©ÀÚµéÀº Àü ¼¼°è °÷°÷¿¡ °­·ÂÇÑ À¯Åë ä³ÎÀ» º¸À¯Çϰí ÀÖÀ¸¸ç, À̸¦ ÅëÇØ ±Û·Î¹ú ÀÔÁö¸¦ À¯Áö ¹× °­È­Çϰí ÀÖ½À´Ï´Ù. ÇÁ¸®¹Ì¾ö Çì¾îÄÉ¾î »ê¾÷Àº °¡Ä¡»ç½½ Àü¹Ý¿¡ °ÉÃÄ ¼ö¸¹Àº Á¦Á¶¾÷ü°¡ Á¸ÀçÇѴٴ Ư¡ÀÌ ÀÖ½À´Ï´Ù. Ä¡¿­ÇÑ ½ÃÀå °æÀï°ú ºü¸£°Ô º¯È­ÇÏ´Â ¼ÒºñÀÚ ´ÏÁî´Â Çõ½ÅÀûÀÎ Á¦Ç° °³¹ßÀ» ÃËÁøÇϰí Á¦Á¶¾÷üÀÇ ³ôÀº R&D ºñ¿ëÀ¸·Î À̾îÁú °ÍÀ¸·Î º¸ÀÔ´Ï´Ù.

Àü ¼¼°è ¿Â¶óÀÎ ¼îÇθôÀÇ È£È²Àº Àü ¼¼°è ºÎÀ¯ÃþÀÌ ÇÁ¸®¹Ì¾ö Çì¾îÄɾî Á¦Ç°ÀÇ ¿Â¶óÀÎ ±¸¸Å¸¦ Á¡Á¡ ´õ ¼±È£Çϰí ÀÖ´Ù´Â °ÍÀ» º¸¿©ÁÝ´Ï´Ù. ÀÌ·¯ÇÑ Ãß¼¼´Â ¾ÆÁ÷ Ãʱ⠴ܰ迡 ÀÖ´Â ¿Â¶óÀÎ ¼îÇÎ, ƯÈ÷ Àü ¼¼°è ¹Ð·¹´Ï¾ó ¼¼´ë »çÀÌ¿¡¼­ ¿Â¶óÀÎ ¼îÇÎÀÇ ÀαⰡ ³ô¾ÆÁö°í ÀÖÀ½À» º¸¿©ÁÝ´Ï´Ù. ¹Ð·¹´Ï¾ó ¼¼´ëÀÇ ³ôÀº ÀÎÅÍ³Ý »ç¿ë·ü·Î ÀÎÇØ ÇÁ¸®¹Ì¾ö Çì¾îÄÉ¾î ºê·£µåµéÀº ´çºÐ°£ ¹Ð·¹´Ï¾ó ¼¼´ë¸¦ Ÿ±êÀ¸·Î ÇÑ Á¦Ç° °³¹ß¿¡ ÁÖ·ÂÇÒ °ÍÀ¸·Î º¸ÀÔ´Ï´Ù.

Çì¾îÄɾî´Â ³²³à ¸ðµÎ¿¡°Ô Ç×»ó °¡Àå Áß¿äÇÑ °ü½É»ç´Ù. Àü ¼¼°è ³²¼ºÀÇ 30.0% ÀÌ»ó, ¿©¼ºÀÇ 22.0% ÀÌ»óÀÌ ÇǺÎ, ¾ó±¼, ¸ö¸Åº¸´Ù Çì¾îÄɾ ´õ Áß¿äÇÏ°Ô ¿©±ä´Ù. ¶ÇÇÑ, °³ÀÎ °Ç°­¿¡ ´ëÇÑ ÀνÄÀÇ º¯È­·Î ÀÎÇØ ³²¼º¿ë Çì¾îÄÉ¾î ¹× ±×·ç¹Ö Á¦Ç°¿¡ ´ëÇÑ ¼ö¿ä°¡ Áõ°¡Çϰí ÀÖ½À´Ï´Ù. ¶ÇÇÑ, ½ÅÈï±¹ÀÇ ³²¼º Àα¸°¡ À°Ã¼³ëµ¿¿¡¼­ È­ÀÌÆ®Ä®¶ó Á÷¾÷À¸·Î ÀüȯÇϰí ÀÖ¾î Á¦Ç° ¼ö¿ä°¡ ´õ¿í Áõ°¡ÇÒ °ÍÀ¸·Î ¿¹»óµË´Ï´Ù.

ÇÁ¸®¹Ì¾ö Çì¾îÄÉ¾î ½ÃÀå º¸°í¼­ ÇÏÀ̶óÀÌÆ®

  • 2022³â ½ÃÀå Á¡À¯À²Àº ¼¤Çª°¡ ´ëºÎºÐÀ» Â÷ÁöÇÒ °ÍÀÔ´Ï´Ù. ¼¤Çª´Â ´ë´Ù¼öÀÇ »ç¶÷µéÀÌ ¸ÅÀÏ »ç¿ëÇÏ´Â Çʼö Çì¾îÄɾî Á¦Ç°ÀÔ´Ï´Ù. ¼¤Çª´Â ¸ð¹ß °ü¸®ÀÇ ±âº»ÀÌ¸ç ¸ð¹ß°ú µÎÇÇÀÇ ¸ÕÁö, ±â¸§ ¹× Á¦Ç° ÃàÀûÀ» û¼ÒÇÏ´Â µ¥ »ç¿ëµË´Ï´Ù.
  • ¿¹Ãø ±â°£ µ¿¾È ³²¼º Àα¸´Â °¡Àå ºü¸¥ ¼Óµµ·Î ¼ºÀåÇÒ °ÍÀ¸·Î ¿¹»óµË´Ï´Ù. °í±Þ Çì¾îÄɾî Á¦Ç°À» ÆÇ¸ÅÇϱâ À§ÇØ Á¦Á¶¾÷ü´Â ½ÅÁ¦Ç°À» Ãâ½ÃÇϰí À¯¸í ºê·£µå ¹× À¯¸í Àλç¿Í Çù·ÂÇϰí ÀÖ½À´Ï´Ù. ÀÌ·¯ÇÑ À¯¸íÀÎÀÇ È«º¸, Ä·ÆäÀÎ ¹× º¸ÁõÀº Á¾Á¾ ³²¼º °í°´¿¡°Ô Å« ¿µÇâÀ» ¹ÌĨ´Ï´Ù. ±× °á°ú ³²¼ºµé »çÀÌ¿¡¼­ À¯¸íÀÎÀÌ ÁÖµµÇÏ´Â Æ®·»µå¿¡ µû¶ó °í±Þ Çì¾îÄɾî Á¦Ç°¿¡ ´ëÇÑ ¼ö¿ä°¡ Å©°Ô Áõ°¡Çϰí ÀÖ½À´Ï´Ù.
  • ¿Â¶óÀΠä³ÎÀº °¡Àå ºü¸¥ ¼Óµµ·Î ¼ºÀåÇÒ °ÍÀ¸·Î ¿¹»óµË´Ï´Ù. ¿Â¶óÀΠä³ÎÀº ÆíÀǼºÀÌ ³ô°í ´Ù¾çÇÑ ºê·£µå¸¦ º¸À¯Çϰí Àֱ⠶§¹®¿¡ ¼ÒºñÀÚµéÀº ÀÌ Ã¤³Î¿¡¼­ ±¸¸ÅÇÏ´Â °ÍÀ» ¼±È£ÇÕ´Ï´Ù. ¶ÇÇÑ ¸¹Àº ¿Â¶óÀΠä³ÎÀÌ ±âÁ¸ ¿ÀÇÁ¶óÀÎ ¼Ò¸ÅÁ¡¿¡ ºñÇØ ÇÒÀÎµÈ °¡°ÝÀ¸·Î »óǰÀ» ÆÇ¸ÅÇϱ⠶§¹®¿¡ ÀÌ Ã¤³ÎÀÇ »óǰ ÆÇ¸Å·®ÀÌ Áõ°¡ÇÒ °¡´É¼ºÀÌ ÀÖ½À´Ï´Ù.
  • ¾Æ½Ã¾ÆÅÂÆò¾çÀº ¾ÕÀ¸·Îµµ ½ÃÀå ¼±µÎ ÀÚ¸®¸¦ Áöų °ÍÀ¸·Î º¸ÀÔ´Ï´Ù. ¾Æ½Ã¾ÆÅÂÆò¾çÀÇ Áß»êÃþ Áõ°¡´Â ÇÁ¸®¹Ì¾ö Çì¾îÄɾî Á¦Ç°¿¡ ´ëÇÑ ¼ö¿ä¸¦ ÀÚ±ØÇÏ´Â ÁÖ¿ä ¿äÀÎ Áß ÇϳªÀÔ´Ï´Ù. ¶ÇÇÑ, ³ëÈ­ ¹æÁö ¹× ±³Á¤¿ë Çì¾îÄɾî Á¦Ç°µµ Áö¼ÓÀûÀ¸·Î ÁÖ¸ñ¹Þ°í ÀÖÀ¸¸ç, ÀÌ Áö¿ªÀÇ ¼º¼÷ÇÑ ¿©¼ºÀ» Ÿ±êÀ¸·Î ÇÑ Á¦Ç°°ú ¸¶ÄÉÆÃ Àü·«ÀÌ Ã¤Åõǰí ÀÖ½À´Ï´Ù.

¸ñÂ÷

Á¦1Àå Á¶»ç ¹æ¹ý°ú ¹üÀ§

  • ½ÃÀå ¼¼ºÐÈ­¿Í ¹üÀ§
  • ½ÃÀå Á¤ÀÇ
  • Á¤º¸ Á¶´Þ
    • ±¸ÀÔÇÑ µ¥ÀÌÅͺ£À̽º
    • GVRÀÇ ³»ºÎ µ¥ÀÌÅͺ£À̽º
    • 2Â÷ Á¤º¸¿Í Á¦3ÀÚ °üÁ¡
    • 1Â÷ Á¶»ç
  • Á¤º¸ ºÐ¼®
    • µ¥ÀÌÅÍ ºÐ¼® ¸ðµ¨
  • ½ÃÀå Çü¼º°ú µ¥ÀÌÅÍ ½Ã°¢È­
  • µ¥ÀÌÅÍ °ËÁõ°ú °ø°³

Á¦2Àå ÁÖ¿ä ¿ä¾à

  • ½ÃÀå Àü¸Á
  • Á¦Ç° Àü¸Á
  • Àα¸ Àü¸Á
  • À¯Åë ä³Î Àü¸Á
  • Áö¿ªº° Àü¸Á

Á¦3Àå ÇÁ¸®¹Ì¾ö Çì¾îÄÉ¾î ½ÃÀå º¯¼ö, µ¿Çâ, ¹üÀ§

  • ½ÃÀå ¼­·Ð
  • º¸±Þ°ú ¼ºÀå Àü¸Á ¸ÅÇÎ
  • ¾÷°èÀÇ ¹ë·ùüÀÎ ºÐ¼®
    • ÆÇ¸Å/¼Ò¸Å ä³Î ºÐ¼®
    • ÀÌÀÍ·ü ºÐ¼®
  • ½ÃÀå ¿ªÇÐ
    • ½ÃÀå ¼ºÀå ÃËÁø¿äÀÎ ºÐ¼®
    • ½ÃÀå ¼ºÀå ¾ïÁ¦¿äÀÎ ºÐ¼®
    • ¾÷°è °úÁ¦
    • ¾÷°è ±âȸ
  • »ç¾÷ ȯ°æ ºÐ¼®
    • ¾÷°è ºÐ¼® - Porter's
  • ÇÁ¸®¹Ì¾ö Çì¾îÄÉ¾î ½ÃÀå ·Îµå¸Ê
  • ½ÃÀå ÁøÃâ Àü·«
  • ½ÅÁ¾ Äڷγª¹ÙÀÌ·¯½º °¨¿°ÁõÀÇ ÇÁ¸®¹Ì¾ö Çì¾îÄÉ¾î ½ÃÀå¿¡ ´ëÇÑ ¿µÇâ

Á¦4Àå ¼ÒºñÀÚ Çൿ ºÐ¼®

  • ¼ÒºñÀÚ µ¿Çâ°ú ¼±È£
  • ±¸ÀÔ °áÁ¤¿¡ ¿µÇâÀ» ¹ÌÄ¡´Â ¿äÀÎ
  • ¼ÒºñÀÚ¿ë Á¦Ç° ä¿ë
  • ¼Ò°ß°ú Ãßõ»çÇ×

Á¦5Àå ÇÁ¸®¹Ì¾ö Çì¾îÄÉ¾î ½ÃÀå : Á¦Ç° ÃßÁ¤¡¤µ¿Ç⠺м®

  • Á¦Ç° º¯µ¿ ºÐ¼®°ú ½ÃÀå Á¡À¯À², 2022³â°ú 2030³â
  • ¼¤Çª
  • µå¶óÀÌ ¼¤Çª
  • Çì¾î Ä÷¯
  • ÄÁµð¼Å³Ê
  • Çì¾î ½ºÅ¸ÀϸµÁ¦
      • Çì¾î ¼¼·³
      • ¹«½º
      • Çì¾î ½ºÇÁ·¹ÀÌ
      • ±âŸ
  • Çì¾î ¿ÀÀÏ
  • ±âŸ

Á¦6Àå ÇÁ¸®¹Ì¾ö Çì¾îÄÉ¾î ½ÃÀå : Àα¸ ÃßÁ¤¡¤µ¿Ç⠺м®

  • Àα¸ º¯µ¿ ºÐ¼®°ú ½ÃÀå Á¡À¯À², 2022³â°ú 2030³â
  • ³²¼º
  • ¿©¼º
  • ¾Æµ¿

Á¦7Àå ÇÁ¸®¹Ì¾ö Çì¾îÄÉ¾î ½ÃÀå : À¯Åë ä³Î ÃßÁ¤¡¤µ¿Ç⠺м®

  • À¯Åë ä³Î º¯µ¿ ºÐ¼®°ú ½ÃÀå Á¡À¯À², 2022³â°ú 2030³â
  • ½´ÆÛ¸¶Äϰú ÇÏÀÌÆÛ¸¶ÄÏ
  • ¹éÈ­Á¡
  • Àü¹®Á¡
  • ¾à±¹¡¤µå·°½ºÅä¾î
  • ¿Â¶óÀÎ
  • ±âŸ

Á¦8Àå ÇÁ¸®¹Ì¾ö Çì¾îÄÉ¾î ½ÃÀå : Áö¿ªº° ÃßÁ¤¡¤µ¿Ç⠺м®

  • Áö¿ª º¯µ¿ ºÐ¼®°ú ½ÃÀå Á¡À¯À², 2022³â°ú 2030³â
  • ºÏ¹Ì
    • Á¦Ç°º°, 2017-2030³â
    • Àα¸º°, 2017-2030³â
    • À¯Åë ä³Îº°, 2017-2030³â
    • ¹Ì±¹
  • À¯·´
    • Á¦Ç°º°, 2017-2030³â
    • Àα¸º°, 2017-2030³â
    • À¯Åë ä³Îº°, 2017-2030³â
    • ¿µ±¹
    • ÇÁ¶û½º
    • µ¶ÀÏ
    • ·¯½Ã¾Æ
  • ¾Æ½Ã¾ÆÅÂÆò¾ç
    • Á¦Ç°º°, 2017-2030³â
    • Àα¸º°, 2017-2030³â
    • À¯Åë ä³Îº°, 2017-2030³â
    • Áß±¹
    • Àεµ
    • ½Ì°¡Æ÷¸£
    • ¸»·¹À̽þÆ
    • Àεµ³×½Ã¾Æ
  • Áß³²¹Ì
    • Á¦Ç°º°, 2017-2030³â
    • Àα¸º°, 2017-2030³â
    • À¯Åë ä³Îº°, 2017-2030³â
    • ºê¶óÁú
  • Áßµ¿ ¹× ¾ÆÇÁ¸®Ä«
    • Á¦Ç°º°, 2017-2030³â
    • Àα¸º°, 2017-2030³â
    • À¯Åë ä³Îº°, 2017-2030³â
    • »ç¿ìµð¾Æ¶óºñ¾Æ

Á¦9Àå °æÀï ºÐ¼®

  • ÁÖ¿ä ¼¼°èÀû ±â¾÷, ÃÖ±ÙÀÇ µ¿Çâ ¹× ¾÷°è¿¡ ´ëÇÑ ¿µÇâ
  • ÁÖ¿ä ±â¾÷/°æÀï ºÐ·ù(ÁÖ¿ä À̳뺣ÀÌÅÍ, ½ÃÀå ¸®´õ, ½ÅÈï ±â¾÷)
  • º¥´õ »óȲ
    • ÁÖ¿ä ±â¾÷ÀÇ ½ÃÀå Á¡À¯À² ºÐ¼®, 2022³â

Á¦10Àå ±â¾÷ °³¿ä

  • Procter&Gamble(P&G)
    • ±â¾÷ °³¿ä
    • À繫 ½ÇÀû
    • Á¦Ç° º¥Ä¡¸¶Å©
    • Àü·«Àû ´ëó
  • Unilever
    • ±â¾÷ °³¿ä
    • À繫 ½ÇÀû
    • Á¦Ç° º¥Ä¡¸¶Å©
    • Àü·«Àû ´ëó
  • L'Oreal SA
    • ±â¾÷ °³¿ä
    • À繫 ½ÇÀû
    • Á¦Ç° º¥Ä¡¸¶Å©
    • Àü·«Àû ´ëó
  • Johnson &Johnson Services, Inc.
    • ±â¾÷ °³¿ä
    • À繫 ½ÇÀû
    • Á¦Ç° º¥Ä¡¸¶Å©
    • Àü·«Àû ´ëó
  • Beiersdorf AG
    • ±â¾÷ °³¿ä
    • À繫 ½ÇÀû
    • Á¦Ç° º¥Ä¡¸¶Å©
    • Àü·«Àû ´ëó
  • The Estee Lauder Companies Inc.
    • ±â¾÷ °³¿ä
    • À繫 ½ÇÀû
    • Á¦Ç° º¥Ä¡¸¶Å©
    • Àü·«Àû ´ëó
  • Aveda Corporation
    • ±â¾÷ °³¿ä
    • À繫 ½ÇÀû
    • Á¦Ç° º¥Ä¡¸¶Å©
    • Àü·«Àû ´ëó
  • Alcora Corporation
    • ±â¾÷ °³¿ä
    • À繫 ½ÇÀû
    • Á¦Ç° º¥Ä¡¸¶Å©
    • Àü·«Àû ´ëó
  • Kao Corporation
    • ±â¾÷ °³¿ä
    • À繫 ½ÇÀû
    • Á¦Ç° º¥Ä¡¸¶Å©
    • Àü·«Àû ´ëó
  • OUAI
    • ±â¾÷ °³¿ä
    • À繫 ½ÇÀû
    • Á¦Ç° º¥Ä¡¸¶Å©
    • Àü·«Àû ´ëó
  • John Masters Organics
    • ±â¾÷ °³¿ä
    • À繫 ½ÇÀû
    • Á¦Ç° º¥Ä¡¸¶Å©
    • Àü·«Àû ´ëó
  • Briogeo
    • ±â¾÷ °³¿ä
    • À繫 ½ÇÀû
    • Á¦Ç° º¥Ä¡¸¶Å©
    • Àü·«Àû ´ëó
  • Living Proof
    • ±â¾÷ °³¿ä
    • À繫 ½ÇÀû
    • Á¦Ç° º¥Ä¡¸¶Å©
    • Àü·«Àû ´ëó
ksm 23.05.31

Premium Hair Care Market Growth & Trends:

The global premium hair care market size is expected to reach USD 35.49 billion by 2030, registering a CAGR of 6.6% from 2023 to 2030, according to a new report by Grand View Research, Inc.This healthy market growth is mainly attributed to the rising demand for a various premium hair care products such as shampoos, conditioners, hair styling products, hair colors, and hair oils across all age groups and both genders.

People's focus is shifting towards seeking a high quality of life through rising spending on luxuries and high-quality goods as a result of increased spending on personal well-being due to the improving standard of living and buying power of consumers around the world. Additionally, the new group of consumers is determined about having the most specialized premium hair care products that solve problems and no longer desire basic hair care products.

Premium hair care products are supplied to consumers through various distribution channels, including convenience stores, supermarkets/hypermarkets, pharmacies, and e-commerce. Key market players have a strong worldwide distribution channel to maintain and strengthen their global foothold. The premium hair care industry is characterized by the presence of a large number of manufacturers across the value chain. Intense market competition and rapidly changing consumer demands are likely to facilitate the development of innovative products, leading to high R&D costs for manufacturers.

The strong performance of online retailers worldwide indicates that affluent shoppers across the globe increasingly prefer buying premium hair care products online. While still in the nascent stage, this trend highlights the rising popularity of online shopping, most notably among millennials worldwide. In the near term, premium hair care brands are likely to focus more on targeting millennials, given the extent of internet use among this consumer group.

Hair care has always been a top priority for both men and women. Over 30.0% of men and around 22.0% of women globally prioritize hair care over skin, face, and physique. Also, there is an increased demand for premium hair care and other grooming products by men, owing to a robust shift in attitude toward personal well-being. In addition to this, the vast male populations in emerging countries are leaving manual work and adopting white-collar jobs, which are further anticipated to create the product demand.

Premium Hair Care Market Report Highlights:

  • Shampoo constituted a majority share of the market in 2022. Shampoo is an essential hair care product that is used by a vast majority of the people on a regular basis. It is the foundation of any hair care routine and is used to cleanse the hair and scalp of dirt, oil, and product buildup
  • The men's demography is set to grow at the fastest rate in the forecast period. In order to market their high-end hair care products, manufacturers have launched new products and worked with well-known brands and celebrities. These celebrity promotions, campaigns, and endorsements frequently have a significant influence on male customers. As a result, there is an enormous demand among males for the high-end hair care products to keep up with the celebrity-driven trend
  • The online channel is forecasted to grow at the quickest rate. Due to the convenience and broad variety of brands available online, consumers favor making purchases through these channels. Additionally, compared to traditional brick-and-mortar retailers, a number of online channels give products at a discount, which is likely to increase product sales through this channel
  • Asia Pacific region will continue its top position in the market. The growing middle-income population in the Asia Pacific is one of the prominent factors stimulating demand for the premium hair care products. Moreover, anti-ageing and corrective hair care products remain in focus, with products and marketing strategies targeting more mature women in the region

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third - Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Outlook
  • 2.2. Product Outlook
  • 2.3. Demography Outlook
  • 2.4. Distribution Channel Outlook
  • 2.5. Regional Outlook

Chapter 3. Premium Hair Care Market Variables, Trends & Scope

  • 3.1. Market Introduction
  • 3.2. Penetration & Growth Prospect Mapping
  • 3.3. Industry Value Chain Analysis
    • 3.3.1. Sales/Retail Channel Analysis
    • 3.3.2. Profit Margin Analysis
  • 3.4. Market Dynamics
    • 3.4.1. Market Driver Analysis
    • 3.4.2. Market Restraint Analysis
    • 3.4.3. Industry Challenges
    • 3.4.4. Industry Opportunities
  • 3.5. Business Environment Analysis
    • 3.5.1. Industry Analysis - Porter's
      • 3.5.1.1. Supplier Power
      • 3.5.1.2. Buyer Power
      • 3.5.1.3. Substitution Threat
      • 3.5.1.4. Threat from New Entrant
      • 3.5.1.5. Competitive Rivalry
  • 3.6. Roadmap of Premium Hair Care Market
  • 3.7. Market Entry Strategies
  • 3.8. Impact of COVID - 19 on the Premium Hair Care Market

Chapter 4. Consumer Behavior Analysis

  • 4.1. Consumer Trends and Preferences
  • 4.2. Factors Affecting Buying Decision
  • 4.3. Consumer Product Adoption
  • 4.4. Observations & Recommendations

Chapter 5. Premium Hair Care Market: Product Estimates & Trend Analysis

  • 5.1. Product Movement Analysis & Market Share, 2022 & 2030
  • 5.2. Shampoo
    • 5.2.1. market estimates and forecast, 2017 - 2030 (USD million)
  • 5.3. Dry shampoo
    • 5.3.1. Market estimates and forecast, 2017 - 2030 (USD million)
  • 5.4. Hair color
    • 5.4.1. Market estimates and forecast, 2017 - 2030 (USD million)
  • 5.5. Conditioner
    • 5.5.1. Market estimates and forecast, 2017 - 2030 (USD million)
  • 5.6. Hair styling products
    • 5.6.1. Market estimates and forecast, 2017 - 2030 (USD million)
      • 5.6.1.1. Hair Serum
      • 5.6.1.1.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 5.6.1.2. Mousse
      • 5.6.1.2.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 5.6.1.3. Hair Spray
      • 5.6.1.3.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 5.6.1.4. Others
      • 5.6.1.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
  • 5.7. Hair Oil
    • 5.7.1. Market estimates and forecast, 2017 - 2030 (USD Million)
  • 5.8. Others
    • 5.8.1. Market estimates and forecast, 2017 - 2030 (USD Million)

Chapter 6. Premium Hair Care Market: Demography Estimates & Trend Analysis

  • 6.1. Demography Movement Analysis & Market Share, 2022 & 2030
  • 6.2. Men
    • 6.2.1. Market estimates and forecast, For Men, 2017 - 2030 (USD Million)
  • 6.3. Women
    • 6.3.1. Market estimates and forecast, For Women, 2017 - 2030 (USD Million)
  • 6.4. Children
    • 6.4.1. Market estimates and forecast, For Children, 2017 - 2030 (USD Million)

Chapter 7. Premium Hair Care Market: Distribution Channel Estimates & Trend Analysis

  • 7.1. Distribution Channel Movement Analysis & Market Share, 2022 & 2030
  • 7.2. Supermarkets & Hypermarkets
    • 7.2.1. Market estimates and forecast through supermarkets & hypermarkets, 2017 - 2030 (USD Million)
  • 7.3. Departmental Stores
    • 7.3.1. Market estimates and forecast through departmental stores, 2017 - 2030 (USD Million)
  • 7.4. Specialty Stores
    • 7.4.1. Market estimates and forecast through specialty stores, 2017 - 2030 (USD Million)
  • 7.5. Pharmacy & Drug Stores
    • 7.5.1. Market estimates and forecast through pharmacy & drug stores, 2017 - 2030 (USD Million)
  • 7.6. Online
    • 7.6.1. Market estimates and forecast through online, 2017 - 2030 (USD Million)
  • 7.7. Others
    • 7.7.1. Market estimates and forecast through others, 2017 - 2030 (USD Million)

Chapter 8. Premium Hair Care Market: Regional Estimates & Trend Analysis

  • 8.1. Regional Movement Analysis & Market Share, 2022 & 2030
  • 8.2. North America
    • 8.2.1. Market estimates and forecast, 2017 - 2030 (USD Million)
    • 8.2.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
    • 8.2.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
    • 8.2.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 8.2.5. U.S.
      • 8.2.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 8.2.5.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 8.2.5.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
      • 8.2.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • 8.3. Europe
    • 8.3.1. Market estimates and forecast, 2017 - 2030 (USD Million)
    • 8.3.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
    • 8.3.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
    • 8.3.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 8.3.5. U.K.
      • 8.3.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 8.3.5.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 8.3.5.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
      • 8.3.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 8.3.6. France
      • 8.3.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 8.3.6.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 8.3.6.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
      • 8.3.6.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 8.3.7. Germany
      • 8.3.7.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 8.3.7.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 8.3.7.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
      • 8.3.7.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 8.3.8. Russia
      • 8.3.8.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 8.3.8.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 8.3.8.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
      • 8.3.8.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • 8.4. Asia Pacific
    • 8.4.1. Market estimates and forecast, 2017 - 2030 (USD Million)
    • 8.4.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
    • 8.4.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
    • 8.4.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 8.4.5. China
      • 8.4.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 8.4.5.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 8.4.5.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
      • 8.4.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 8.4.6. India
      • 8.4.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 8.4.6.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 8.4.6.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
      • 8.4.6.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 8.4.7. Singapore
      • 8.4.7.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 8.4.7.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 8.4.7.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
      • 8.4.7.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 8.4.8. Malaysia
      • 8.4.8.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 8.4.8.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 8.4.8.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
      • 8.4.8.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 8.4.9. Indonesia
      • 8.4.9.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 8.4.9.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 8.4.9.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
      • 8.4.9.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • 8.5. Central & South America
    • 8.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
    • 8.5.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
    • 8.5.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
    • 8.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 8.5.5. Brazil
      • 8.5.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 8.5.5.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 8.5.5.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
      • 8.5.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
  • 8.6. Middles East & Africa
    • 8.6.1. Market estimates and forecast, 2017 - 2030 (USD Million)
    • 8.6.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
    • 8.6.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
    • 8.6.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)
    • 8.6.5. Saudi Arabia
      • 8.6.5.1. Market estimates and forecast, 2017 - 2030 (USD Million)
      • 8.6.5.2. Market estimates and forecast, by product, 2017 - 2030 (USD Million)
      • 8.6.5.3. Market estimates and forecast, by demography, 2017 - 2030 (USD Million)
      • 8.6.5.4. Market estimates and forecast, by distribution channel, 2017 - 2030 (USD Million)

Chapter 9. Competitive Analysis

  • 9.1. Key global players, recent developments & their impact on the industry
  • 9.2. Key Company/Competition Categorization (Key innovators, Market leaders, Emerging players)
  • 9.3. Vendor Landscape
    • 9.3.1. Key company market share analysis, 2022

Chapter 10. Company Profiles

  • 10.1. Procter & Gamble (P&G)
    • 10.1.1. Company Overview
    • 10.1.2. Financial Performance
    • 10.1.3. Product Benchmarking
    • 10.1.4. Strategic Initiatives
  • 10.2. Unilever
    • 10.2.1. Company Overview
    • 10.2.2. Financial Performance
    • 10.2.3. Product Benchmarking
    • 10.2.4. Strategic Initiatives
  • 10.3. L'Oreal S.A
    • 10.3.1. Company Overview
    • 10.3.2. Financial Performance
    • 10.3.3. Product Benchmarking
    • 10.3.4. Strategic Initiatives
  • 10.4. Johnson & Johnson Services, Inc.
    • 10.4.1. Company Overview
    • 10.4.2. Financial Performance
    • 10.4.3. Product Benchmarking
    • 10.4.4. Strategic Initiatives
  • 10.5. Beiersdorf AG
    • 10.5.1. Company Overview
    • 10.5.2. Financial Performance
    • 10.5.3. Product Benchmarking
    • 10.5.4. Strategic Initiatives
  • 10.6. The Estee Lauder Companies Inc.
    • 10.6.1. Company Overview
    • 10.6.2. Financial Performance
    • 10.6.3. Product Benchmarking
    • 10.6.4. Strategic Initiatives
  • 10.7. Aveda Corporation
    • 10.7.1. Company Overview
    • 10.7.2. Financial Performance
    • 10.7.3. Product Benchmarking
    • 10.7.4. Strategic Initiatives
  • 10.8. Alcora Corporation
    • 10.8.1. Company Overview
    • 10.8.2. Financial Performance
    • 10.8.3. Product Benchmarking
    • 10.8.4. Strategic Initiatives
  • 10.9. Kao Corporation
    • 10.9.1. Company Overview
    • 10.9.2. Financial Performance
    • 10.9.3. Product Benchmarking
    • 10.9.4. Strategic Initiatives
  • 10.10. OUAI
    • 10.10.1. Company Overview
    • 10.10.2. Financial Performance
    • 10.10.3. Product Benchmarking
    • 10.10.4. Strategic Initiatives
  • 10.11. John Masters Organics
    • 10.11.1. Company Overview
    • 10.11.2. Financial Performance
    • 10.11.3. Product Benchmarking
    • 10.11.4. Strategic Initiatives
  • 10.12. Briogeo
    • 10.12.1. Company Overview
    • 10.12.2. Financial Performance
    • 10.12.3. Product Benchmarking
    • 10.12.4. Strategic Initiatives
  • 10.13. Living Proof
    • 10.13.1. Company Overview
    • 10.13.2. Financial Performance
    • 10.13.3. Product Benchmarking
    • 10.13.4. Strategic Initiatives
ºñ±³¸®½ºÆ®
0 °ÇÀÇ »óǰÀ» ¼±Åà Áß
»óǰ ºñ±³Çϱâ
Àüü»èÁ¦