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세계의 소셜 미디어 관리 시장 규모, 점유율 및 동향 분석 보고서 : 구성요소별, 배포별, 조직 규모별, 용도별, 산업별, 지역별, 부문별 예측(2024-2030년)

Social Media Management Market Size, Share & Trends Analysis Report By Component, By Deployment, By Organization Size, By Application, By Vertical, By Region, And Segment Forecasts, 2024 - 2030

발행일: 2024년 08월 | 리서치사:

Grand View Research | 페이지 정보: 영문 100 Pages | 배송안내 : 2-10일 (영업일 기준)

※ 본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문 목차를 참고해주시기 바랍니다.

소셜미디어 관리 시장 동향 :

세계 소셜 미디어 관리 시장 규모는 2023년 206억 1,000만 달러로 추정되며, 2024년부터 2030년까지 연평균 22.8% 성장할 것으로 예상됩니다.

소셜 미디어는 마케팅 전략의 필수 요소로 자리 잡았습니다. 기업들은 다양한 플랫폼에서 컨텐츠를 제작하고, 캠페인을 실행하고, 참여를 관리할 수 있는 강력한 도구가 필요합니다. 소셜 미디어 사용의 급증, 클라우드 기반 솔루션의 부상, 재택근무 트렌드, 경쟁사 정보의 필요성 등 다양한 요인이 시장 성장을 주도하고 있습니다.

또한, 인공지능(AI)과 머신러닝(ML)의 도입은 소셜 미디어 관리에 혁명을 일으키고 있으며, AI를 활용한 자동 스케줄링, 컨텐츠 최적화, 소셜 리스닝 등의 기능을 통해 효율성과 캠페인 성과를 향상시키고 있습니다.

세계 경쟁이 치열해짐에 따라 기업들은 수익률 감소에 직면하여 효율성을 극대화하고 비용을 최소화하며 경쟁력을 유지하기 위해 노력하고 있습니다. 기업은 인구 통계, 경쟁사 및 업계 동향에 대한 데이터를 고객 고려사항과 함께 통합하여 경쟁사보다 우위를 점할 수 있는 복잡한 상황을 극복하는 것이 매우 중요해지고 있습니다. 오늘날 시장에서 소비자의 충성도는 점점 더 브랜드 인지도와 연결되고 있으며, 우수한 품질, 경쟁력 있는 가격, 신속한 제품 및 서비스 제공에 대한 기대치가 높아지고 있습니다. 고급 분석의 도입은 이러한 시장 요구를 충족시키는 데 매우 중요한 역할을 하고 있습니다.

또한, 소셜 미디어 관리 도구는 방대한 양의 비정형 소셜 데이터를 분석하는 데 필수적인 도구가 되었으며, 기업은 시장 변화에 빠르게 대응할 수 있게 되었습니다. 기업은 이러한 도구를 통해 고객의 인식을 평가하고 그에 따라 마케팅 및 판매 전략을 조정할 수 있습니다. 또한, 이러한 도구를 통해 시장 가시성을 높일 수 있습니다. 소셜 미디어를 활용하여 경쟁사와 소비자 선호도를 종합적으로 파악함으로써 기업은 경쟁 우위를 확보할 수 있습니다. 소셜 미디어 관리 플랫폼은 고객 참여, 고객 관계 관리(CRM), 컨텐츠 게시, 광고, 모니터링, 실시간 분석 제공 등 다양한 기능을 제공합니다.

부문 대시보드
소셜미디어 관리 시장 : 업계 변동 분석, 백만 달러, 2023년·2030년
은행/금융서비스/보험(BFSI)
소매 및 소비재
정부 및 공공 부문
헬스케어 및 생명과학
IT 및 통신
미디어 및 엔터테인먼트
제조업
여행 및 호스피탈리티
기타

제9장 소셜미디어 관리 시장 : 지역 추정·동향 분석

소셜미디어 관리 시장 점유율, 지역별, 2023년·2030년
북미
유럽
아시아태평양
라틴아메리카
중동 및 아프리카

제10장 경쟁 구도

최근 동향과 영향 분석 : 주요 시장 진출기업별
기업 분류
기업의 시장 포지셔닝
기업의 시장 점유율 분석
기업 히트맵 분석
전략 매핑
- 확대
- 인수합병(M&A)
- 파트너십과 협업
- 신제품 발매
- 연구개발
기업 개요
- Adobe
- Digimind
- Google
- HubSpot, Inc.
- International Business Machines Corporation
- Meltwater
- Oracle Corporation
- Salesforce, Inc.
- Sprinklr Inc.
- Zoho Corporation Pvt. Ltd.

LSH 24.10.10

Social Media Management Market Trends:

The global social media management market size was estimated at USD 20.61 billion in 2023 and is projected to grow at a CAGR of 22.8% from 2024 to 2030. Social media has become an integral part of marketing strategies. Businesses require robust tools to manage content creation, campaign execution, and engagement across various platforms. Various factors, such as surging social media usage, the rise of cloud-based solutions, work-from-home trends, and the need for competitive intelligence, are primarily driving the growth of the market.

In addition, the incorporation of Artificial Intelligence (AI) and Machine Learning (ML) is revolutionizing social media management. Features like automated scheduling, content optimization, and social listening powered by AI are boosting efficiency and campaign performance.

As global competition intensifies, companies are facing shrinking profit margins and trying to maximize efficiency, minimize expenses, and stay competitive. There is a crucial need for businesses to amalgamate data on demographics, competition, and industry trends alongside customer insights to navigate the complexities of surpassing their rivals. In today's market, consumer loyalty is increasingly tied to brand recognition, with a growing expectation for superior quality, competitive pricing, and swift product and service delivery. The adoption of advanced analytics plays a pivotal role in fulfilling these market demands.

Moreover, social media management tools have become essential in dissecting vast volumes of unstructured social data, enabling companies to promptly adjust to market shifts, thereby optimizing sales performance and operational profitability. A company can use these tools to assess customer perceptions and tailor marketing and sales strategies accordingly. It can also enhance its market visibility with these tools. By leveraging social media for comprehensive insights into competitors and consumer preferences, businesses can enhance their competitive advantage. Social media management platforms serve diverse functions, including customer engagement, Customer Relationship Management (CRM), content publication, advertising, monitoring, and delivering real-time analytics.

Global Social Media Management Market Report Segmentation

This report forecasts revenue growth at global, regional, and country levels and analyzes the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global social media management market report based on component, deployment, organization size, application, vertical, and region:

Component Outlook (Revenue, USD Billion, 2017 - 2030)
Solution
- Social Media Marketing
- Social Media Listening, Monitoring, and Analytics
- Social Media Asset and Content Management
- Social Media Risk and Compliance Management
Services
- Professional Services
- Managed Services
Deployment Outlook (Revenue, USD Billion, 2017 - 2030)
Cloud
On-premises
Organization Size Outlook (Revenue, USD Million, 2017 - 2030)
SMEs
Large Enterprises
Application Outlook (Revenue, USD Million, 2017 - 2030)
Sales & Marketing Management
Customer Experience Management
Competitive Intelligence
Risk Management & Fraud Detection
Others
Vertical Outlook (Revenue, USD Million, 2017 - 2030)
BFSI
Retail & Consumer Goods
Government & Public Sector
Healthcare & Life Sciences
IT & Telecom
Media & Entertainment
Manufacturing
Travel & Hospitality
Others
Regional Outlook (Revenue, USD Million, 2017 - 2030)
North America
- U.S.
- Canada
- Mexico
Europe
- UK
- Germany
- France
Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
Latin America
- Brazil
MEA
- UAE
- South Africa
- KSA

Chapter 1. Methodology and Scope

1.1. Market Segmentation and Scope
1.2. Market Definitions
1.3. Research Methodology
- 1.3.1. Information Procurement
- 1.3.2. Information or Data Analysis
- 1.3.3. Market Formulation and Data Visualization
- 1.3.4. Data Validation and Publishing
1.4. Research Scope and Assumptions
- 1.4.1. List of Data Sources

Chapter 2. Executive Summary

2.1. Market Outlook
2.2. Segment Outlook
2.3. Competitive Insights

Chapter 3. Social Media Management Market Variables, Trends, and Scope

3.1. Market Introduction/Lineage Outlook
3.2. Market Size and Growth Prospects (USD Million)
3.3. Industry Value Chain Analysis
3.4. Market Dynamics
- 3.4.1. Market Drivers Analysis
  - 3.4.1.1. Growing focus on competitive intelligence
  - 3.4.1.2. Increasing adoption of advanced technologies into social media
- 3.4.2. Market Restraints Analysis
  - 3.4.2.1. Lack of standard measures for social media management platforms
- 3.4.3. Industry Opportunities
- 3.4.4. Industry Challenges
3.5. Social Media Management Market Analysis Tools
- 3.5.1. Porter's Analysis
  - 3.5.1.1. Bargaining power of the suppliers
  - 3.5.1.2. Bargaining power of the buyers
  - 3.5.1.3. Threats of substitution
  - 3.5.1.4. Threats from new entrants
  - 3.5.1.5. Competitive rivalry
- 3.5.2. PESTEL Analysis
  - 3.5.2.1. Political landscape
  - 3.5.2.2. Economic and Social landscape
  - 3.5.2.3. Technological landscape
  - 3.5.2.4. Environmental landscape
  - 3.5.2.5. Legal landscape

Chapter 4. Social Media Management Market: Component Estimates and Trend Analysis

4.1. Segment Dashboard
4.2. Social Media Management Market: Component Movement Analysis, USD Million, 2023 and 2030
4.3. Solution
- 4.3.1. Solution Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
- 4.3.2. Social Media Marketing
  - 4.3.2.1. Social Media Marketing Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
- 4.3.3. Social Media Listening, Monitoring, and Analytics
  - 4.3.3.1. Social Media Listening, Monitoring, and Analytics Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
- 4.3.4. Social Media Asset and Content Management
  - 4.3.4.1. Social Media Asset and Content Management Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
- 4.3.5. Social Media Risk and Compliance Management
  - 4.3.5.1. Social Media Risk and Compliance Management Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
4.4. Services
- 4.4.1. Services Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
- 4.4.2. Professional Services
  - 4.4.2.1. Professional Services Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
- 4.4.3. Managed Services
  - 4.4.3.1. Managed Services Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)

Chapter 5. Social Media Management Market: Deployment Estimates and Trend Analysis

5.1. Segment Dashboard
5.2. Social Media Management Market: Deployment Movement Analysis, USD Million, 2023 and 2030
5.3. Cloud
- 5.3.1. Cloud Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
5.4. On-Premises
- 5.4.1. On-Premises Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)

Chapter 6. Social Media Management Market: Organization Size Estimates and Trend Analysis

6.1. Segment Dashboard
6.2. Social Media Management Market: Organization Size Movement Analysis, USD Million, 2023 and 2030
6.3. SMEs
- 6.3.1. SMEs Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
6.4. Large Enterprises
- 6.4.1. Large Enterprises Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)

Chapter 7. Social Media Management Market: Application Estimates and Trend Analysis

7.1. Segment Dashboard
7.2. Social Media Management Market: Application Movement Analysis, USD Million, 2023 and 2030
7.3. Sales & Marketing Management
- 7.3.1. Sales & Marketing Management Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
7.4. Customer Experience Management
- 7.4.1. Customer Experience Management Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
7.5. Competitive Intelligence
- 7.5.1. Competitive Intelligence Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
7.6. Risk Management & Fraud Detection
- 7.6.1. Risk Management & Fraud Detection Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
7.7. Others
- 7.7.1. Others Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)

Chapter 8. Social Media Management Market: Vertical Estimates and Trend Analysis

8.1. Segment Dashboard
8.2. Social Media Management Market: Vertical Movement Analysis, USD Million, 2023 and 2030
8.3. BFSI
- 8.3.1. BFSI Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
8.4. Retail & Consumer Goods
- 8.4.1. Retail & Consumer Goods Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
8.5. Government & Public Sector
- 8.5.1. Government & Public Sector Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
8.6. Healthcare & Life Sciences
- 8.6.1. Healthcare & Life Sciences Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
8.7. IT & Telecommunication
- 8.7.1. IT & Telecommunication Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
8.8. Media & Entertainment
- 8.8.1. Media & Entertainment Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
8.9. Manufacturing
- 8.9.1. Manufacturing Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
8.10. Travel & Hospitality
- 8.10.1. Travel & Hospitality Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)
8.11. Others
- 8.11.1. Others Market Revenue Estimates and Forecasts, 2017 - 2030 (USD Million)

Chapter 9. Social Media Management Market: Regional Estimates and Trend Analysis

9.1. Social Media Management Market Share, By Region, 2023 and 2030 (USD Million)
9.2. North America
- 9.2.1. North America Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
- 9.2.2. North America Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
- 9.2.3. North America Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
- 9.2.4. North America Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
- 9.2.5. North America Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
- 9.2.6. North America Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.2.7. U.S.
  - 9.2.7.1. U.S. Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.2.7.2. U.S. Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.2.7.3. U.S. Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.2.7.4. U.S. Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.2.7.5. U.S. Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.2.7.6. U.S. Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.2.8. Canada
  - 9.2.8.1. Canada Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.2.8.2. Canada Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.2.8.3. Canada Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.2.8.4. Canada Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.2.8.5. Canada Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.2.8.6. Canada Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.2.9. Mexico
  - 9.2.9.1. Mexico Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.2.9.2. Mexico Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.2.9.3. Mexico Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.2.9.4. Mexico Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.2.9.5. Mexico Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.2.9.6. Mexico Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
9.3. Europe
- 9.3.1. Europe Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
- 9.3.2. Europe Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
- 9.3.3. Europe Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
- 9.3.4. Europe Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
- 9.3.5. Europe Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
- 9.3.6. Europe Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.3.7. UK
  - 9.3.7.1. UK Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.3.7.2. UK Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.3.7.3. UK Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.3.7.4. UK Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.3.7.5. UK Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.3.7.6. UK Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.3.8. Germany
  - 9.3.8.1. Germany Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.3.8.2. Germany Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.3.8.3. Germany Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.3.8.4. Germany Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.3.8.5. Germany Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.3.8.6. Germany Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.3.9. France
  - 9.3.9.1. France Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.3.9.2. France Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.3.9.3. France Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.3.9.4. France Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.3.9.5. France Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.3.9.6. France Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
9.4. Asia Pacific
- 9.4.1. Asia Pacific Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
- 9.4.2. Asia Pacific Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
- 9.4.3. Asia Pacific Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
- 9.4.4. Asia Pacific Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
- 9.4.5. Asia Pacific Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
- 9.4.6. Asia Pacific Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.4.7. China
  - 9.4.7.1. China Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.4.7.2. China Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.4.7.3. China Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.4.7.4. China Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.4.7.5. China Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.4.7.6. China Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.4.8. Japan
  - 9.4.8.1. Japan Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.4.8.2. Japan Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.4.8.3. Japan Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.4.8.4. Japan Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.4.8.5. Japan Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.4.8.6. Japan Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.4.9. India
  - 9.4.9.1. India Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.4.9.2. India Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.4.9.3. India Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.4.9.4. India Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.4.9.5. India Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.4.9.6. India Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.4.10. Australia
  - 9.4.10.1. Australia Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.4.10.2. Australia Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.4.10.3. Australia Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.4.10.4. Australia Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.4.10.5. Australia Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.4.10.6. Australia Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.4.11. South Korea
  - 9.4.11.1. South Korea Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.4.11.2. South Korea Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.4.11.3. South Korea Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.4.11.4. South Korea Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.4.11.5. South Korea Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.4.11.6. South Korea Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
9.5. Latin America
- 9.5.1. Latin America Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
- 9.5.2. Latin America Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
- 9.5.3. Latin America Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
- 9.5.4. Latin America Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
- 9.5.5. Latin America Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
- 9.5.6. Latin America Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.5.7. Brazil
  - 9.5.7.1. Brazil Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.5.7.2. Brazil Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.5.7.3. Brazil Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.5.7.4. Brazil Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.5.7.5. Brazil Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.5.7.6. Brazil Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
9.6. Middle East and Africa
- 9.6.1. Middle East and Africa Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
- 9.6.2. Middle East and Africa Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
- 9.6.3. Middle East and Africa Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
- 9.6.4. Middle East and Africa Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
- 9.6.5. Middle East and Africa Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
- 9.6.6. Middle East and Africa Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.6.7. UAE
  - 9.6.7.1. UAE Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.6.7.2. UAE Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.6.7.3. UAE Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.6.7.4. UAE Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.6.7.5. UAE Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.6.7.6. UAE Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.6.8. South Africa
  - 9.6.8.1. South Africa Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.6.8.2. South Africa Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.6.8.3. South Africa Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.6.8.4. South Africa Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.6.8.5. South Africa Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.6.8.6. South Africa Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)
- 9.6.9. KSA
  - 9.6.9.1. KSA Social Media Management Market Estimates and Forecasts, 2017 - 2030 (USD Million)
  - 9.6.9.2. KSA Social Media Management Market Estimates and Forecasts, By Component, 2017 - 2030 (USD Million)
  - 9.6.9.3. KSA Social Media Management Market Estimates and Forecasts, By Deployment, 2017 - 2030 (USD Million)
  - 9.6.9.4. KSA Social Media Management Market Estimates and Forecasts, By Organization Size, 2017 - 2030 (USD Million)
  - 9.6.9.5. KSA Social Media Management Market Estimates and Forecasts, By Application, 2017 - 2030 (USD Million)
  - 9.6.9.6. KSA Social Media Management Market Estimates and Forecasts, By Vertical, 2017 - 2030 (USD Million)

Chapter 10. Competitive Landscape

10.1. Recent Developments and Impact Analysis by Key Market Participants
10.2. Company Categorization
10.3. Company Market Positioning
10.4. Company Market Share Analysis
10.5. Company Heat Map Analysis
10.6. Strategy Mapping
- 10.6.1. Expansion
- 10.6.2. Mergers and Acquisition
- 10.6.3. Partnerships and Collaborations
- 10.6.4. New Product Launches
- 10.6.5. Research And Development
10.7. Company Profiles
- 10.7.1. Adobe
  - 10.7.1.1. Participant's Overview
  - 10.7.1.2. Financial Performance
  - 10.7.1.3. Product Benchmarking
  - 10.7.1.4. Recent Developments
- 10.7.2. Digimind
  - 10.7.2.1. Participant's Overview
  - 10.7.2.2. Financial Performance
  - 10.7.2.3. Product Benchmarking
  - 10.7.2.4. Recent Developments
- 10.7.3. Google
  - 10.7.3.1. Participant's Overview
  - 10.7.3.2. Financial Performance
  - 10.7.3.3. Product Benchmarking
  - 10.7.3.4. Recent Developments
- 10.7.4. HubSpot, Inc.
  - 10.7.4.1. Participant's Overview
  - 10.7.4.2. Financial Performance
  - 10.7.4.3. Product Benchmarking
  - 10.7.4.4. Recent Developments
- 10.7.5. International Business Machines Corporation
  - 10.7.5.1. Participant's Overview
  - 10.7.5.2. Financial Performance
  - 10.7.5.3. Product Benchmarking
  - 10.7.5.4. Recent Developments
- 10.7.6. Meltwater
  - 10.7.6.1. Participant's Overview
  - 10.7.6.2. Financial Performance
  - 10.7.6.3. Product Benchmarking
  - 10.7.6.4. Recent Developments
- 10.7.7. Oracle Corporation
  - 10.7.7.1. Participant's Overview
  - 10.7.7.2. Financial Performance
  - 10.7.7.3. Product Benchmarking
  - 10.7.7.4. Recent Developments
- 10.7.8. Salesforce, Inc.
  - 10.7.8.1. Participant's Overview
  - 10.7.8.2. Financial Performance
  - 10.7.8.3. Product Benchmarking
  - 10.7.8.4. Recent Developments
- 10.7.9. Sprinklr Inc.
  - 10.7.9.1. Participant's Overview
  - 10.7.9.2. Financial Performance
  - 10.7.9.3. Product Benchmarking
  - 10.7.9.4. Recent Developments
- 10.7.10. Zoho Corporation Pvt. Ltd.
  - 10.7.10.1. Participant's Overview
  - 10.7.10.2. Financial Performance
  - 10.7.10.3. Product Benchmarking
  - 10.7.10.4. Recent Developments

02-2025-2992
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세계의 소셜 미디어 관리 시장 규모, 점유율 및 동향 분석 보고서 : 구성요소별, 배포별, 조직 규모별, 용도별, 산업별, 지역별, 부문별 예측(2024-2030년)

Social Media Management Market Size, Share & Trends Analysis Report By Component, By Deployment, By Organization Size, By Application, By Vertical, By Region, And Segment Forecasts, 2024 - 2030

소셜미디어 관리 시장 동향 :

목차

제1장 조사 방법과 범위

제2장 주요 요약

제3장 소셜미디어 관리 시장 변수, 동향, 범위

제4장 소셜미디어 관리 시장 : 컴포넌트 추정·동향 분석

제5장 소셜미디어 관리 시장 : 전개 추정·동향 분석

제6장 소셜미디어 관리 시장 : 조직 규모 추정·동향 분석

제7장 소셜미디어 관리 시장 : 용도 추정·동향 분석

제8장 소셜미디어 관리 시장 : 업계 추정·동향 분석