헬스케어 분야 혼합현실 시장 규모, 점유율, 동향 분석 보고서 : 구성요소별, 용도별, 최종 용도별, 지역별, 부문별 예측(2025-2030년)

Mixed Reality In Healthcare Market Growth & Trends:

The global mixed reality in healthcare market size is anticipated to reach USD 16.01 billion by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 62.8% from 2025 to 2030. Growing awareness regarding the utilization of mixed reality (MR) in surgical and other processes and rising adoption of MR for medical training is positively impacting the growth. Furthermore, increasing research activities and studies signifying the use of mixed reality in certain medical conditions such as pain management and mental health is further bolstering revenue growth over the forecast period.

Based on the component, the software segment dominated the market in 2019. Factors contributing to the growth of the segment include rising availability and accessibility of the software to the users and increasing awareness regarding the usage of software platforms for various medical and health purposes. In addition, the rising adoption of software technologies for better patient satisfaction is further propelling segment growth.

In 2019, the patient care management segment accounted for the highest revenue share. This growth is attributed to factors such as the increasing prevalence of serious medical conditions such as cancer and the rising importance of patient care management for patient referrals. In addition, the increase in demand for better healthcare technologies for enhancing patient satisfaction is further fueling segment growth.

Based on end-user, the hospital segment dominated the market in 2019. This growth can be attributed to the increasing utilization of mixed reality technologies for pain management and mental health. In addition, the rising adoption of mixed reality-based technologies for better patient care and management is propelling segment growth.

North America dominated the market with a revenue share of 38.8% in 2019 owing to the increasing adoption of new healthcare technologies and well-developed infrastructural facilities. Furthermore, rising awareness regarding mixed reality and better healthcare expenditure is boosting the growth of the market in the region.

Mixed Reality In Healthcare Market Report Highlights:

• Increasing awareness regarding utilization of mixed reality in surgical and other processes along with rising adoption of MR for medical training are key driving factors for the market
• The software segment dominated the market in 2024, owing to rising availability and accessibility of software to the users
• The patient care management segment dominated the market in 2024, owing to the increasing prevalence of serious medical conditions such as cancer and the rising importance of patient care management
• The hospital segment dominated the market in 2024, owing to increasing utilization of mixed reality technologies for pain management and mental health
• North America dominated the market with a revenue share of 37.0% in 2024, owing to the increasing adoption of new technologies and well-developed healthcare infrastructure in the region.

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation & Scope
• 1.2. Segment Definitions
  • 1.2.1. Component
  • 1.2.2. Application
  • 1.2.3. End Use
• 1.3. Estimates and Forecast Timeline
• 1.4. Research Methodology
• 1.5. Information Procurement
  • 1.5.1. Purchased Database
  • 1.5.2. GVR's Internal Database
  • 1.5.3. Secondary Sources
  • 1.5.4. Primary Research
• 1.6. Information Analysis
  • 1.6.1. Data Analysis Models
• 1.7. Market Formulation & Data Visualization
• 1.8. Model Details
  • 1.8.1. Commodity Flow Analysis
• 1.9. List of Secondary Sources
• 1.10. Objectives

Chapter 2. Executive Summary

• 2.1. Market Snapshot
• 2.2. Segment Snapshot
• 2.3. Competitive Landscape Snapshot

Chapter 3. Mixed Reality in Healthcare Market Variables, Trends, & Scope

• 3.1. Market Lineage Outlook
• 3.2. Market Dynamics
  • 3.2.1. Market Driver Analysis
  • 3.2.2. Market Restraint Analysis
• 3.3. Business Environment Analysis
  • 3.3.1. Industry Analysis - Porter's Five Forces Analysis
    • 3.3.1.1. Supplier Power
    • 3.3.1.2. Buyer Power
    • 3.3.1.3. Substitution Threat
    • 3.3.1.4. Threat of New Entrants
    • 3.3.1.5. Competitive Rivalry
  • 3.3.2. PESTLE Analysis

Chapter 4. Mixed Reality in Healthcare Market: Component Business Analysis

• 4.1. Component Market Share, 2024 & 2030
• 4.2. Component Segment Dashboard
• 4.3. Market Size & Forecasts and Trend Analysis, by Component, 2018 to 2030 (USD Million)
• 4.4. Software
  • 4.4.1. Software Market, 2018 - 2030 (USD Million)
• 4.5. Hardware
  • 4.5.1. Hardware Market, 2018 - 2030 (USD Million)
• 4.6. Content & Application
  • 4.6.1. Content & Application Market, 2018 - 2030 (USD Million)

Chapter 5. Mixed Reality in Healthcare Market: Application Business Analysis

• 5.1. Application Market Share, 2024 & 2030
• 5.2. Application Segment Dashboard
• 5.3. Market Size & Forecasts and Trend Analysis, by Application, 2018 to 2030 (USD Million)
• 5.4. Surgery and Surgery Simulation
  • 5.4.1. Surgery and Surgery Simulation Market, 2018 - 2030 (USD Million)
• 5.5. Patient Care Management
  • 5.5.1. Patient Care Management Market, 2018 - 2030 (USD Million)
• 5.6. Fitness Management
  • 5.6.1. Fitness Management Market, 2018 - 2030 (USD Million)
• 5.7. Medical Training and Education
  • 5.7.1. Medical Training and Education Market, 2018 - 2030 (USD Million)
• 5.8. Others
  • 5.8.1. Others Market, 2018 - 2030 (USD Million)

Chapter 6. Mixed Reality in Healthcare Market: End Use Business Analysis

• 6.1. End Use Market Share, 2024 & 2030
• 6.2. End Use Segment Dashboard
• 6.3. Market Size & Forecasts and Trend Analysis, by End Use, 2018 to 2030 (USD Million)
• 6.4. Hospitals
  • 6.4.1. Hospitals Market, 2018 - 2030 (USD Million)
• 6.5. Surgical Centers and Medical Institutes
  • 6.5.1. Surgical Centers and Medical Institutes Market, 2018 - 2030 (USD Million)
• 6.6. Others
  • 6.6.1. Others Market, 2018 - 2030 (USD Million)

Chapter 7. Mixed Reality in Healthcare Market: Regional Estimates & Trend Analysis

• 7.1. Regional Market Share Analysis, 2024 & 2030
• 7.2. Regional Market Dashboard
• 7.3. Market Size & Forecasts Trend Analysis, 2018 to 2030:
• 7.4. North America
  • 7.4.1. North America Mixed Reality in Healthcare Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
  • 7.4.2. U.S.
    • 7.4.2.1. Key Country Dynamics
    • 7.4.2.2. Regulatory Framework
    • 7.4.2.3. Competitive Insights
    • 7.4.2.4. U.S. Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.4.3. Canada
    • 7.4.3.1. Key Country Dynamics
    • 7.4.3.2. Regulatory Framework
    • 7.4.3.3. Competitive Insights
    • 7.4.3.4. Canada Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.4.4. Mexico
    • 7.4.4.1. Key Country Dynamics
    • 7.4.4.2. Regulatory Framework
    • 7.4.4.3. Competitive Insights
    • 7.4.4.4. Mexico Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 7.5. Europe
  • 7.5.1. Europe Mixed Reality in Healthcare Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
  • 7.5.2. UK
    • 7.5.2.1. Key Country Dynamics
    • 7.5.2.2. Regulatory Framework
    • 7.5.2.3. Competitive Insights
    • 7.5.2.4. UK Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.5.3. Germany
    • 7.5.3.1. Key Country Dynamics
    • 7.5.3.2. Regulatory Framework
    • 7.5.3.3. Competitive Insights
    • 7.5.3.4. Germany Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.5.4. France
    • 7.5.4.1. Key Country Dynamics
    • 7.5.4.2. Regulatory Framework
    • 7.5.4.3. Competitive Insights
    • 7.5.4.4. France Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.5.5. Italy
    • 7.5.5.1. Key Country Dynamics
    • 7.5.5.2. Regulatory Framework
    • 7.5.5.3. Competitive Insights
    • 7.5.5.4. Italy Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.5.6. Spain
    • 7.5.6.1. Key Country Dynamics
    • 7.5.6.2. Regulatory Framework
    • 7.5.6.3. Competitive Insights
    • 7.5.6.4. Spain Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.5.7. Norway
    • 7.5.7.1. Key Country Dynamics
    • 7.5.7.2. Regulatory Framework
    • 7.5.7.3. Competitive Insights
    • 7.5.7.4. Norway Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.5.8. Denmark
    • 7.5.8.1. Key Country Dynamics
    • 7.5.8.2. Regulatory Framework
    • 7.5.8.3. Competitive Insights
    • 7.5.8.4. Denmark Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.5.9. Sweden
    • 7.5.9.1. Key Country Dynamics
    • 7.5.9.2. Regulatory Framework
    • 7.5.9.3. Competitive Insights
    • 7.5.9.4. Sweden Mixed Reality in Healthcare Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
• 7.6. Asia Pacific
  • 7.6.1. Asia Pacific Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.6.2. Japan
    • 7.6.2.1. Key Country Dynamics
    • 7.6.2.2. Regulatory Framework
    • 7.6.2.3. Competitive Insights
    • 7.6.2.4. Japan Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.6.3. China
    • 7.6.3.1. Key Country Dynamics
    • 7.6.3.2. Regulatory Framework
    • 7.6.3.3. Competitive Insights
    • 7.6.3.4. China Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.6.4. India
    • 7.6.4.1. Key Country Dynamics
    • 7.6.4.2. Regulatory Framework
    • 7.6.4.3. Competitive Insights
    • 7.6.4.4. India Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.6.5. South Korea
    • 7.6.5.1. Key Country Dynamics
    • 7.6.5.2. Regulatory Framework
    • 7.6.5.3. Competitive Insights
    • 7.6.5.4. South Korea Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.6.6. Australia
    • 7.6.6.1. Key Country Dynamics
    • 7.6.6.2. Regulatory Framework
    • 7.6.6.3. Competitive Insights
    • 7.6.6.4. Australia Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.6.7. Thailand
    • 7.6.7.1. Key Country Dynamics
    • 7.6.7.2. Regulatory Framework
    • 7.6.7.3. Competitive Insights
    • 7.6.7.4. Thailand Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 7.7. Latin America
  • 7.7.1. Latin America Mixed Reality in Healthcare Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
  • 7.7.2. Brazil
    • 7.7.2.1. Key Country Dynamics
    • 7.7.2.2. Regulatory Framework
    • 7.7.2.3. Competitive Insights
    • 7.7.2.4. Brazil Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.7.3. Argentina
    • 7.7.3.1. Key Country Dynamics
    • 7.7.3.2. Regulatory Framework
    • 7.7.3.3. Competitive Insights
    • 7.7.3.4. Argentina Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 7.8. MEA
  • 7.8.1. MEA Mixed Reality in Healthcare Market Estimates and Forecasts, by Country, 2018 - 2030 (USD Million)
  • 7.8.2. South Africa
    • 7.8.2.1. Key Country Dynamics
    • 7.8.2.2. Regulatory Framework
    • 7.8.2.3. Competitive Insights
    • 7.8.2.4. South Africa Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.8.3. Saudi Arabia
    • 7.8.3.1. Key Country Dynamics
    • 7.8.3.2. Regulatory Framework
    • 7.8.3.3. Competitive Insights
    • 7.8.3.4. Saudi Arabia Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.8.4. UAE
    • 7.8.4.1. Key Country Dynamics
    • 7.8.4.2. Regulatory Framework
    • 7.8.4.3. Competitive Insights
    • 7.8.4.4. UAE Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 7.8.5. Kuwait
    • 7.8.5.1. Key Country Dynamics
    • 7.8.5.2. Regulatory Framework
    • 7.8.5.3. Competitive Insights
    • 7.8.5.4. Kuwait Mixed Reality in Healthcare Market Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 8. Competitive Landscape

• 8.1. Participant Overview
• 8.2. Company Market Position Analysis
• 8.3. Company Categorization
• 8.4. Strategy Mapping
• 8.5. Company Profiles/Listing
  • 8.5.1. EchoPixel
    • 8.5.1.1. Overview
    • 8.5.1.2. Financial Performance
    • 8.5.1.3. Service Benchmarking
    • 8.5.1.4. Strategic Initiatives
  • 8.5.2. Osso VR, Inc
    • 8.5.2.1. Overview
    • 8.5.2.2. Financial Performance
    • 8.5.2.3. Service Benchmarking
    • 8.5.2.4. Strategic Initiatives
  • 8.5.3. Surgical Theater, Inc.
    • 8.5.3.1. Overview
    • 8.5.3.2. Financial Performance
    • 8.5.3.3. Service Benchmarking
    • 8.5.3.4. Strategic Initiatives
  • 8.5.4. Atheer, Inc
    • 8.5.4.1. Overview
    • 8.5.4.2. Financial Performance
    • 8.5.4.3. Service Benchmarking
    • 8.5.4.4. Strategic Initiatives
  • 8.5.5. Microsoft
    • 8.5.5.1. Overview
    • 8.5.5.2. Financial Performance
    • 8.5.5.3. Service Benchmarking
    • 8.5.5.4. Strategic Initiatives
  • 8.5.6. SAMSUNG
    • 8.5.6.1. Overview
    • 8.5.6.2. Financial Performance
    • 8.5.6.3. Service Benchmarking
    • 8.5.6.4. Strategic Initiatives
  • 8.5.7. HTC Corporation
    • 8.5.7.1. Overview
    • 8.5.7.2. Financial Performance
    • 8.5.7.3. Service Benchmarking
    • 8.5.7.4. Strategic Initiatives
  • 8.5.8. Proximie
    • 8.5.8.1. Overview
    • 8.5.8.2. Financial Performance
    • 8.5.8.3. Service Benchmarking
    • 8.5.8.4. Strategic Initiatives
  • 8.5.9. Magic Leap, Inc.
    • 8.5.9.1. Overview
    • 8.5.9.2. Financial Performance
    • 8.5.9.3. Service Benchmarking
    • 8.5.9.4. Strategic Initiatives
  • 8.5.10. Koninklijke Philips N.V.
    • 8.5.10.1. Overview
    • 8.5.10.2. Financial Performance
    • 8.5.10.3. Service Benchmarking
    • 8.5.10.4. Strategic Initiatives